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Solution Provider Handbook - OCS

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1. VPN Program – Steps to Success<br />

2. VPN Partner Benefits At-a-Glance<br />

3. Get Enabled<br />

Accreditations and Certifications<br />

Partner University<br />

<strong>Solution</strong> Competencies<br />

Specializations<br />

Partner Exchange<br />

Marketing Academy<br />

4. Create Demand<br />

GRID<br />

Partner Marketing Bureau<br />

Website in a Box<br />

Event in a Box<br />

Seminar and Event Support<br />

Market Development Funds (MDF)<br />

Lead Distribution<br />

5. Sell VMware <strong>Solution</strong>s<br />

Volume Purchasing Program (VPP)<br />

Enterprise Licensing Agreements (ELAs)<br />

Support and Subscription (SnS) Renewals<br />

<strong>Solution</strong> Enablement Toolkits (SETs)<br />

6. Earn Rewards<br />

<strong>Solution</strong> Rewards<br />

advantage+<br />

Sales Rewards<br />

Premier Rewards<br />

7. VPN Foundation<br />

Partner Central<br />

Partner Logo and Messaging<br />

Partner Communications: Blogs and Social<br />

Media<br />

Partner Profile and Partner Locator<br />

Technical Support<br />

Not for Resale (NFR) and Internal Use Licenses<br />

(IUL)<br />

Partner Support Center<br />

8. Appendix<br />

Partner Central Shortcuts<br />

Partner Central<br />

Partner Central is the VMware Partner Portal<br />

providing the latest news and resources available for<br />

the sales, marketing and technical efforts. Partner<br />

Central provides customized content and dedicated<br />

pages for products and solutions, promotions, sales<br />

tools and marketing tools to help develop your<br />

virtualization and cloud infrastructure practice.<br />

Partner Central helps support your business by:<br />

• Delivering customized news and updates on the<br />

VPN Program, including the latest information on<br />

incentives and promotions<br />

• Better visibility into your opportunities and lead,<br />

MDF, Opportunity Registration processes and your<br />

training achievements<br />

• Providing the latest tools, collateral and resources in one location<br />

VPN foundation: Partner Central<br />

• Offering a variety of co-brandable sales and marketing tools which can help you promote your VMware practice<br />

• Linking you to Partner University and the catalog of training and education available<br />

Register for a User Account to Partner Central at www.vmware.com/partners/partners.html<br />

Eligible Partner: All Authorized VMware <strong>Solution</strong> <strong>Provider</strong>s<br />

URL: www.vmware.com/partnercentral<br />

<strong>Solution</strong> <strong>Provider</strong> <strong>Handbook</strong> / 25

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