EUROPEAN ATHLETICS Brand Design Manual
EUROPEAN ATHLETICS Brand Design Manual EUROPEAN ATHLETICS Brand Design Manual
22 APPLICATIONS infoRMation MatERial European Mountain Running Championships standard front cover To ensure consistency throughout the event publications, a standard A layout has been designed. This format is scalable into smaller sizes (A5, A6) which are used for some publications. The layout includes the necessary information such as date and place. Additional information may be added to the layout. Partner logos will be incorporated into a composite page layout that will appear on the back cover. As far as pictures are used, pictures of previous European Athletics Events should be used. And if only one athlete is represented on the pictures, LOC shall ensure that permission has been received from either athlete or the management company. standard back cover The back cover of all publications must be reserved for the National Partners logos and Institutional logos. The layout is provided as artwork guidelines. The layout should always appear on a white background and may not be altered in any way. All logos may only appear on a white background. national paRtnERs institUtions EUROPEAN MOUNTAIN RUNNING CHAMPIONSHIPS national paRtnER logotypE institUtion logotypE national paRtnER logotypE institUtion logotypE national paRtnER logotypE institUtion logotypE Example of Standard front cover. Example of Standard back cover. national paRtnER logotypE institUtion logotypE
2 APPLICATIONS infoRMation MatERial European Mountain Running Championships programme • The size should be portrait either A (297 mm x 210 mm) or A5 (1 8 mm x 210 mm). • Standard front cover layout must be used. • Standard back cover composite design must be used. • The European Athletics logo must be placed at the top right corner of all inside pages (not advertisement pages). • The contents of the programme must be agreed with European Athletics. • An artwork template is available. • National and Institutional Partners have the right to have advertisements in the official event programme. Media guide (optional) An event handbook for the media to give them all the logistical information they will need on site. • The size should be portrait A5 (210mm x 1 8mm). • Standard front cover layout must be used. • Standard back cover composite design must be used. • The contents must be agreed with European Athletics Communications Manager, who will provide each LOC with a template. team manual A manual that the teams receive prior to the competition, containing logistical as well as competition information and regulations. • The size should be portrait A5. • Standard front cover layout must be used. • Standard back cover composite design must be used. • The recommended contents will be provided by European Athletics. • The contents must be agreed with European Athletics Technical Delegate(s) and with the European Athletics Office, who will provide each LOC with a template. statistics handbook (optional) Is mainly directed to the Media. • The size should be portrait A5. • Standard front cover layout must be used. • Standard back cover composite design must be used.
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- Page 3 and 4: MastER BRanD EURopEan CoMpEtition p
- Page 5 and 6: 5 ContEnt European Mountain Running
- Page 7 and 8: 7 appRoval pRoCEDURE European Mount
- Page 9 and 10: 9 EURopEan athlEtiCs logotypE Europ
- Page 11 and 12: 11 EvEnt logotypE DEsign European M
- Page 13 and 14: 1 EvEnt logotypE DEsign European Mo
- Page 15 and 16: 15 national paRtnERs anD institUtio
- Page 17 and 18: 17 ElEMEnts to foRM thE EvEnt Europ
- Page 19 and 20: 19 ElEMEnts to foRM thE EvEnt Europ
- Page 21: 21 APPLICATIONS stationERy European
- Page 25 and 26: 25 APPLICATIONS infoRMation MatERia
- Page 27 and 28: 27 APPLICATIONS EvEnt pRoMotional M
- Page 29 and 30: 29 APPLICATIONS EvEnt MatERial Euro
- Page 31 and 32: 1 APPLICATIONS EvEnt MatERial Europ
- Page 33 and 34: vEnUE DREssing venue Dressing The a
- Page 35 and 36: 5 vEnUE DREssing European Mountain
- Page 37 and 38: 7 City DECoRation European Mountain
- Page 39 and 40: 9 City DECoRation European Mountain
- Page 41 and 42: 1 City DECoRation European Mountain
- Page 43 and 44: x ARTWORK TEMPLATES CovER poRtRait
- Page 45 and 46: x 5 ARTWORK TEMPLATES CovER lanDsCa
- Page 47 and 48: 7 ARTWORK TEMPLATES postER 297x420m
- Page 49 and 50: 9 glossaRy European Mountain Runnin
2 APPLICATIONS infoRMation MatERial<br />
European Mountain Running Championships<br />
programme<br />
• The size should be portrait either A (297 mm x 210 mm) or<br />
A5 (1 8 mm x 210 mm).<br />
• Standard front cover layout must be used.<br />
• Standard back cover composite design must be used.<br />
• The European Athletics logo must be placed at the top right corner<br />
of all inside pages (not advertisement pages).<br />
• The contents of the programme must be agreed with European<br />
Athletics.<br />
• An artwork template is available.<br />
• National and Institutional Partners have the right to have<br />
advertisements in the official event programme.<br />
Media guide (optional)<br />
An event handbook for the media to give them all the logistical<br />
information they will need on site.<br />
• The size should be portrait A5 (210mm x 1 8mm).<br />
• Standard front cover layout must be used.<br />
• Standard back cover composite design must be used.<br />
• The contents must be agreed with European Athletics<br />
Communications Manager, who will provide each LOC with<br />
a template.<br />
team manual<br />
A manual that the teams receive prior to the competition, containing<br />
logistical as well as competition information and regulations.<br />
• The size should be portrait A5.<br />
• Standard front cover layout must be used.<br />
• Standard back cover composite design must be used.<br />
• The recommended contents will be provided by European<br />
Athletics.<br />
• The contents must be agreed with European Athletics Technical<br />
Delegate(s) and with the European Athletics Office, who will provide<br />
each LOC with a template.<br />
statistics handbook (optional)<br />
Is mainly directed to the Media.<br />
• The size should be portrait A5.<br />
• Standard front cover layout must be used.<br />
• Standard back cover composite design must be used.
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