The Economic Impact of Electricity Price Increases on ... - Eskom
The Economic Impact of Electricity Price Increases on ... - Eskom
The Economic Impact of Electricity Price Increases on ... - Eskom
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Rising electricity prices could have a material impact <strong>on</strong> food retailers<br />
whose share <str<strong>on</strong>g>of</str<strong>on</strong>g> electricity costs in total costs ranges from 3% to 4.3%...<br />
Firm Sector Electric<br />
ity %<br />
total<br />
costs<br />
26<br />
Comment Ability to<br />
pass <strong>on</strong><br />
costs<br />
Sec<strong>on</strong>dround<br />
impact<br />
Lewis Retail 1.0% Moderate High<br />
Spar<br />
Food<br />
Retail<br />
1.0%<br />
Franchisees pick up direct<br />
electricity cost, making it the<br />
excepti<strong>on</strong> am<strong>on</strong>g food retailers.<br />
Good Low<br />
JD Group Retail 1.6% Moderate High<br />
Truworths Retail 1.8%<br />
We have not included the indirect<br />
comp<strong>on</strong>ent via leases –<br />
Truworths is <strong>on</strong>e <str<strong>on</strong>g>of</str<strong>on</strong>g> the more<br />
exposed in this regard.<br />
Moderate Moderate<br />
Clicks Retail 1.9% Moderate Moderate<br />
Foschini Retail 1.9%<br />
We have not included the indirect<br />
comp<strong>on</strong>ent via leases – Foschini<br />
is <strong>on</strong>e <str<strong>on</strong>g>of</str<strong>on</strong>g> the more exposed in this<br />
regard.<br />
Moderate Moderate<br />
Massmart Retail 2.3% Moderate Moderate<br />
Woolies 3.0%<br />
Pick n Pay<br />
Shoprite<br />
Reliance <str<strong>on</strong>g>of</str<strong>on</strong>g> selected retailers <strong>on</strong> electricity and ability to<br />
pass <strong>on</strong> increased costs<br />
Food<br />
Retail<br />
Food<br />
Retail<br />
3.1%<br />
4.3%<br />
Cost <str<strong>on</strong>g>of</str<strong>on</strong>g> refrigerati<strong>on</strong> makes<br />
electricity more significant for food<br />
retailers.<br />
Cost <str<strong>on</strong>g>of</str<strong>on</strong>g> refrigerati<strong>on</strong> makes<br />
electricity more significant for food<br />
retailers.<br />
Source: Deloitte analysis adapted from (Deutsche Securities, 2010<br />
Cost <str<strong>on</strong>g>of</str<strong>on</strong>g> refrigerati<strong>on</strong> makes<br />
electricity more significant for food<br />
retailers.<br />
Good Low<br />
Good Low<br />
Good Low<br />
Retailers<br />
Vulnerability <str<strong>on</strong>g>of</str<strong>on</strong>g><br />
sectors to rising<br />
electricity prices<br />
• For food retailers, refrigerati<strong>on</strong> is<br />
another significant driver <str<strong>on</strong>g>of</str<strong>on</strong>g><br />
electricity c<strong>on</strong>sumpti<strong>on</strong>. As such<br />
food retailers are generally exposed<br />
to a much higher proporti<strong>on</strong><br />
electricity costs in total costs.<br />
• N<strong>on</strong>-food retailers report that their<br />
direct electricity costs are between 1<br />
and 2% <str<strong>on</strong>g>of</str<strong>on</strong>g> total costs.<br />
• A further source <str<strong>on</strong>g>of</str<strong>on</strong>g> electricity-related<br />
cost pressure in the retail industry is<br />
the increase in ‘comm<strong>on</strong> charges’<br />
incorporated in lease costs.<br />
Clothing retailers such as Foschini<br />
and Truworths appear to be most<br />
exposed to this category <str<strong>on</strong>g>of</str<strong>on</strong>g> costs<br />
• Food retailers are in good positi<strong>on</strong><br />
to pass <strong>on</strong> increased electricity<br />
costs to their c<strong>on</strong>sumers because<br />
they face relatively inelastic demand<br />
but given the c<strong>on</strong>centrated nature <str<strong>on</strong>g>of</str<strong>on</strong>g><br />
the retail market most retailers<br />
should be in a relatively good<br />
positi<strong>on</strong> to pass <strong>on</strong> costs.<br />
(Deutsche Securities, 2010).<br />
…But n<strong>on</strong>-food retailers are exposed to the sec<strong>on</strong>d-round impact <str<strong>on</strong>g>of</str<strong>on</strong>g> price increases since, c<strong>on</strong>sumers with<br />
squeezed real incomes are likely to reduce their spending <strong>on</strong> discreti<strong>on</strong>ary items<br />
©2012 Deloitte Touche Tohmatsu Limited. All rights reserved.<br />
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