the purpose driven music paradigm - Escape Babylon's Demons

copyright 1970:
”I’m very aware of the value and power of speaking through a song, not messages-just what you can
say through the music itself.”
Muzak Corporation and the emotional power of music
Consider the history of the Muzak Corporation taken from their website as a
testimony to the emotional power of music.
Muzak is CEO Bill Boyd and about 2000 other believers. Believers in what, you might
ask? Believers in the emotional and persuasive power of music. We've already put it
to work for thousands of businesses. Needless to say, we'd be happy to put it to work
for you. Have something to say? Questions to ask? Suggestions to make? We'd love
to hear from you. Muzak LLC 3318 Lakemont Boulevard Fort Mill, SC 29708. Once
"Background Music," now "Audio Architecture," Muzak creates experiences with
music. Muzak is creating experiences for some of the biggest names in business –
including Pizzeria Uno and Outback Steakhouse – through Audio Architecture, the art
of capturing the emotional power of music and using it to enhance a client’s brand
image. Through Audio Architecture, the art of capturing the emotional power of music
and putting it to work for clients seeking to enhance their brand image, Muzak serves
approximately 300,000 customer locations in the U.S. and 15 foreign countries;
more than 80 million people hear it each day. The company delivers music, video,
messaging, and sound system design through more than 200 sales and service
locations. (http://www.muzak.com)
Dr. John Diamond and the healing power of music
Consider the history and findings of Dr. John Diamond, author of over 20 books. He’s
a pioneering figure in alternative and holistic medicine. He’s used music in healing
for over 45 years and conducted extensive research on the medical effects of music.
He’s a Fellow of the Royal Australian and New Zealand College of Psychiatry, a
Foundation Member of the Royal College of Psychiatrists, a Member of the American
Holistic Medical Association and is a Fellow and past President of the International
Academy of Preventive Medicine. His research concerning rock’s anapestic beat
supports the findings of Dr. David Nobel who points out that rock music’s harmonic
dissonance and melodic discord and accented beat (two short beats, a long beat,
then a pause) is the exact opposite of our cardiovascular rhythms. Dr. Diamond has
concluded that rock’s anapestic beat raises stress and anger levels, increases
hyperactivity, and weakens muscle strength.
Dr. Diamond has even found that stressful sounds unrecognizable to the human ear
are present in today’s electronic digitally recorded music. Dr. Diamond first published