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INDUStRy CoMMeNt boARD<br />

2012 – Hopefully a year to<br />

18<br />

McLean events, Nick Needs, Managing Director<br />

nick<br />

needs<br />

robert<br />

Mazuga<br />

Batuhan<br />

Kiroglu<br />

So with 2011 well and truly behind<br />

us, be that a good or a bad thing for<br />

your organisation, let’s look forward<br />

to a prosperous 2012 in every sense.<br />

In the UK we have the Olympics<br />

in June, followed by the European<br />

Football Championships in the Ukraine and<br />

Poland. That’s many people’s summer sorted<br />

out! But in the industry it’s Automechanika<br />

year, which always causes a bit of a buzz in the<br />

markets, staged in Frankfurt as usual with the<br />

organisers doing as little as they possibly can to<br />

help lessen the burden exhibitors and visitors<br />

face with the shortage of accommodation. Not<br />

so much a problem, it must be said at PEI NACS,<br />

which is in Las Vegas this year, a location where<br />

you can book as many rooms as you like with<br />

your own personal slot machine for as little as<br />

US $ 50 a night! Its all off to Singapore shortly<br />

to spend some time in the company of Emma<br />

and Fiona, who in March are staging their Middle<br />

East & Asian PetrofForum, an event which<br />

alternates every two years with erpec. For your<br />

information, the dates and venue of the next<br />

erpec have just been announced as being Nice,<br />

Côte d’Azur, 16th – 18th April, 2013.<br />

In terms of trading performances and the<br />

economy generally, we thought it would be<br />

a good idea to ask a few of the more active<br />

companies in 2011, how good or bad last year<br />

was and for them to give us an indication of<br />

what they might expect from the coming year.<br />

Collectively it should be an interesting forecast<br />

of what the industry can look forward to, for<br />

better or worse, in 2012.<br />

Hectronic – Robert Mazuga, Director Sales eMeA<br />

Hectronic GmbH specialises in<br />

the development of intelligent<br />

system solutions for the refuelling<br />

sector. Since the foundation of<br />

the original company Kienzle, in<br />

1928, Hectronic has developed<br />

into an industrial company with<br />

operations in many countries. With close<br />

to 200 staff, 7 sales offices and around 90<br />

international sales partners around the globe,<br />

Hectronic solutions are now successfully<br />

marketed all over the world. For 2012 we<br />

have undertaken a reorganisation of our sales<br />

Turk ish brand MEPSAN is<br />

celebrating it’s 20th anniversary<br />

having been established as a<br />

service company in 1992 producing<br />

and supplying fuel station<br />

equipment, automation solutions<br />

and technical support to the<br />

international petroleum and oil equipment<br />

industry. MEPSAN is proud to have reached<br />

it’s 20th anniversary and looks to the future<br />

with confidence and belief on becoming more<br />

powerful than ever. Celebrating 20 years of<br />

success with it’s experience, knowledge and<br />

capabilities, MEPSAN continues towards<br />

structure so that we can continue to improve<br />

the company’s global market position. This<br />

restructuring strengthens our local sales<br />

activities and Regional representatives can<br />

now respond in a more targeted manner to<br />

the requirements and needs of our clients and<br />

business partners. Under the slogan “Smart<br />

refuelling”, Hectronic is offering intelligent<br />

and integrated system solutions, plus solutions<br />

and technical upgrades in the field<br />

of fill level gauging and high-performance<br />

auto-fuel terminals with a wide variety of<br />

payment options. An early highlight of this<br />

its vision of becoming a well-known reliable<br />

and respected Turkish brand worldwide.<br />

MEPSAN has suceeded in becoming a<br />

reliable solution partner, not just a supplier,<br />

by increasing the level of technology at it’s<br />

production plants with the new investment,<br />

maintaining and promoting R&D’s creativity,<br />

expanding and strengthening service teams<br />

in foreign markets. MEPSAN have expanded<br />

it’s operations in Turkey, by wining tenders<br />

and appointing distributors in more than<br />

30 countries in Europe including France,<br />

Spain, Greece, Balkans, North Africa,<br />

CIS Region, Middle East and the Far East.<br />

rafael<br />

tomá s<br />

Alfaro<br />

LAteSt NeWS, eveNtS, JobS oNLINe – WWW.PetRoLPLAzA.CoM<br />

Istobal –<br />

Rafael tomás Alfaro,<br />

Managing Director<br />

ISTOBAL is satisfied with 2011,<br />

our growth outside Spain has<br />

been of only 5 percent of turnover,<br />

but in such a difficult year we are<br />

happy. Our new range of M’NEX<br />

rollovers has proven itself highly<br />

successful and our R&D team has<br />

been able to work in two full new ranges of<br />

products that we will launch in Automechanika<br />

2012 in Frankfurt. Internally we have gone<br />

through a process of internal restructuring and<br />

change of ERP that will assist us to improve<br />

our competitiveness, giving us the chance of<br />

higher growth in 2012 and we would lie if we<br />

said that all that was easy, but once a difficult<br />

task is accomplished the satisfaction is there.<br />

year was without doubt the unveiling of the<br />

innovative PetroLine Service App. With the<br />

help of this application for smart phones<br />

and tablet PCs, petrol station owners can<br />

now gain access to data from their stations<br />

at any time and from any place – a market<br />

first. Further projects lined up for 2012<br />

give us cause for confidence and optimism.<br />

Positive feedback from our customers and<br />

widespread market interest in our innovative<br />

solutions are leading us to look forward<br />

very positively and enthusiastically to a<br />

successful year in 2012.<br />

Mepsan – batuhan Kiroglu, International Sales and Marketing Manager<br />

The customer portfolio includes all local<br />

petroleum distribution companies (OPET,<br />

Po, Shell, BP, TOTAL, M Oil, Kadoil ...),<br />

International oil companies ( Gulf, Lukoil,<br />

Socar, Petronas, Agil, OmanOil, Adnoc,<br />

Jordan Petroleum, NOC.) as well as transportation<br />

& logistics companies, municipalities<br />

for public transportation and state institutions.<br />

Besides being a reliable and creative<br />

dispenser manufacturer, MEPSAN is fast<br />

embracing new technologies. In this way,<br />

MEPSAN will develop it’s understanding<br />

and scope of automation activities and enter<br />

new fields of operation.

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