Q - USPTA divisions - United States Professional Tennis Association
Q - USPTA divisions - United States Professional Tennis Association
Q - USPTA divisions - United States Professional Tennis Association
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A publication of the <strong>USPTA</strong> Mid-Atlantic Division<br />
SERVICE L NES<br />
INSIDE<br />
Save the Date!<br />
Mid-Atlantic Division Convention<br />
President’s<br />
2 message<br />
Member<br />
3 spotlight<br />
March 2-4<br />
Boar's Head Inn<br />
Charlottesville, VA<br />
Creating a code<br />
6 of ethics<br />
Division news, jobs,<br />
10 new members<br />
Running a successful<br />
12 event<br />
Winter 2012<br />
What would<br />
16 you do?
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Mid-Atlantic Division<br />
Board of Directors<br />
President<br />
John Cleary 301-340-6185<br />
First/regional vice president<br />
Carl Clark 804-287-1300<br />
Vice president<br />
Joni Hannah 703-938-5510<br />
Treasurer<br />
Craig Hardenbergh 703-449-3432<br />
Secretary<br />
Terence Killen 703-938-5510<br />
Past president<br />
Pat Hanssen 434-295-6167<br />
District presidents<br />
Virginia<br />
TBD<br />
John Cleary<br />
President<br />
Mid-Atlantic Division<br />
West Virginia<br />
TBA<br />
District of Columbia<br />
TBA<br />
Maryland<br />
Ron Shelton<br />
443-629-4562<br />
Head tester<br />
Ted Meyer 301-865-2701<br />
Women's liaison<br />
Sue E. Nidzgorski 703-803-8483<br />
Convention coordinator<br />
Tim Beyer 434-327-1529<br />
Executive administrator<br />
Jill Phipps 888-877-8232<br />
message from your<br />
President<br />
Fellow <strong>USPTA</strong> Pros,<br />
I hope everyone had a happy and healthy holiday season and even though winter is in<br />
full swing, I hope that things are heating up at your facilities. The past year has certainly<br />
been an exciting and eventful time for the <strong>USPTA</strong> and tennis in general.<br />
We had a hotly contested National Election and I am confident that the newly elected<br />
board will work together to unite our association and make it stronger than ever. I urge<br />
all of you to get involved on the local level by working with one of our various committees,<br />
helping out at the board level, or by simply submitting an article for publication in<br />
this newsletter.<br />
If you were not able to attend the World Conference at Saddlebrook Resort this year,<br />
you certainly missed out on some great educational and networking opportunities. I was<br />
fortunate to attend seminars presented by some of our industry’s most knowledgeable<br />
people such as Patrick McEnroe, Jose Higueras, Kurt Kamperman, Martin Blackman,<br />
Emilio Sanchez Vicario, and Mid-Atlantic’s own Harvey Ratner. One of the most valuable<br />
sessions I attended was the General Membership update hosted by our national<br />
president Tom Daglis. There, members from around the country were able to interact<br />
with our national board by asking questions and making suggestions to those who are<br />
the decision makers for our organization. A lot of great ideas were exchanged and we<br />
hope to incorporate a similar session into our spring convention which will be held<br />
March 2-4 at the Boar’s Head Inn in Charlottesville, Va.<br />
Two of the most important issues that were discussed at our annual meeting were our<br />
association’s declining membership numbers and our current endorsement contracts. It<br />
is incumbent upon all of us to keep our memberships active and to encourage our fellow<br />
professionals who are not members to take advantage of all the <strong>USPTA</strong> has to offer. Our<br />
association needs a steady stream of membership dollars in order to provide the quality<br />
service we are accustomed to. Among the most valuable benefits the <strong>USPTA</strong> offers to its<br />
members are free or discounted products provided by companies such as HEAD Penn,<br />
Fromuth, Dartfish, CourtsideUSA, Aer-Flo and SportMaster. It is important that we<br />
support all of our endorsees and continue to spread the word about their products so in<br />
turn, they will be there for us in the future. Contact your local sales representative today<br />
and let them know you appreciate their support. This will go a long way in making our<br />
professional relationships stronger and continuing them for years to come.<br />
Finally, I would like to extend congratulations to <strong>USPTA</strong> Mid-Atlantic member Feisal<br />
Hassan for earning the prestigious Alex Gordon Award for the <strong>USPTA</strong> <strong>Professional</strong> of<br />
the Year. Feisal is a fixture at conventions nationwide and anyone that has heard him<br />
speak has undoubtedly come away with some valuable information. Some of Feisal’s<br />
previous accolades include the <strong>USPTA</strong> Industry Excellence Award in 1999, the <strong>Tennis</strong><br />
Industry’s 40 Under 40 in 2000, five-time Division Tester of the Year, 10-time <strong>USPTA</strong><br />
Division/State Pro of the Year, and seven-time national Top-10 point holder in the<br />
<strong>USPTA</strong>’s Career Development Program. Way to go Feisal, we’re fortunate to have you<br />
as part of our division!<br />
Regards in tennis,<br />
John Cleary, <strong>USPTA</strong><br />
Mid-Atlantic Division President
Member Spotlight:<br />
Brian Fankhauser<br />
Brian Fankhauser is the Director of <strong>Tennis</strong> at the Quince<br />
Orchard Swim and <strong>Tennis</strong> Club in Gaithersburg, Md.<br />
Q: Where do you teach?<br />
A: Quince Orchard Swim and <strong>Tennis</strong> Club – 18 years<br />
Q: Where did you play college tennis? What are<br />
some highlights?<br />
A: Emporia St. University in Emporia, Kan. Won<br />
the District 10 NAIA team, singles, and doubles<br />
championships in 1992.<br />
Q: Where did you learn to play tennis?<br />
A: I am a self-taught player who learned on the public<br />
courts in Kansas.<br />
Q: Why do you enjoy being a teaching pro?<br />
A: I really enjoy seeing the progress my students<br />
make from week to week and having a positive<br />
impact on their lives.<br />
Q: Why would you recommend that others join the<br />
<strong>USPTA</strong>?<br />
A: The opportunity to network<br />
with other professionals and<br />
people in the industry as well<br />
as the sharing of ideas.<br />
Q: What is unique about your teaching style/philosophy?<br />
A: I am a very high-energy person and keep myself<br />
well organized both on and off the court.<br />
Q: What is your greatest contribution to the tennis<br />
industry?<br />
A: Getting the younger players involved and keeping<br />
them involved in tennis for life.<br />
Q: Do you have any off-court hobbies or interests?<br />
A: Any time I have away from work I enjoy spending<br />
with my family.<br />
Q: What is an interesting fact about yourself?<br />
A: I follow the stock market closely and enjoy investing.<br />
Personal facts<br />
Brian lives in Clarksburg, Md., with his wife Kristian,<br />
daughter Lexi (10), and son Alex (5).<br />
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Mid-Atlantic Division<br />
Meet the board members<br />
John Cleary – President<br />
John Cleary is the Director of <strong>Tennis</strong><br />
and Fitness at Lakewood Country Club<br />
in Rockville, Md. He lives in Rockville<br />
with his wife Kelly and their two sons<br />
Sean (4), and Daniel (6 months). He<br />
is a four-time recipient of the <strong>USPTA</strong><br />
Maryland <strong>Professional</strong> of the Year<br />
Award and also earned 35s Player of<br />
the Year honors in 2005. At Marist College, John was captain<br />
of the Division I men’s tennis team while earning a degree<br />
in communications. John worked at Norbeck Country<br />
Club in Rockville from 1996-2011, serving as the Director<br />
of <strong>Tennis</strong> from 2001. In his spare time John enjoys spending<br />
time with his family, playing golf, piano, and attending<br />
live sporting events and concerts.<br />
Carl Clark – First Vice President<br />
Carl is the Head <strong>Tennis</strong> <strong>Professional</strong><br />
at the Country Club of Virginia in<br />
Richmond, where he has worked for<br />
the past 14 years. He is a former world-<br />
ranked doubles player and played<br />
college tennis at the University of<br />
Virginia. He currently holds 12 USTA<br />
National titles and over 50 Virginia<br />
State titles. He was the <strong>USPTA</strong> National<br />
player of the year in 2002. Carl has been married to wife<br />
Lyn for the past 20 years and they have 3 children, Kelsey<br />
18, Hunter 16 and Harper 8.<br />
Joni Hannah – Second Vice<br />
President<br />
Joni Hannah is the Director of <strong>Tennis</strong><br />
at Westwood Country Club where<br />
she is responsible for the oversight of<br />
the tennis professionals, support staff,<br />
facilities and the development and<br />
implementation of the club’s various<br />
tennis programs and activities. She<br />
played four years of collegiate tennis<br />
at Rollins College and has won several national titles at the<br />
senior level. Joni also works with USTA to promote tennis<br />
and is currently the Vice Chair of the Mid-Atlantic Senior<br />
Competition Committee.<br />
Craig Hardenbergh – Treasurer<br />
Craig is currently the Director of<br />
<strong>Tennis</strong> for the International Country<br />
Club in Fairfax, Va. He has served on<br />
the Mid-Atlantic <strong>Professional</strong> <strong>Tennis</strong><br />
<strong>Association</strong>’s advisory staff and was<br />
the MAPTA 35-and-over player of<br />
the year. As a competitor, Craig spent<br />
four years on the men’s varsity tennis<br />
team at the University of Maryland, where he was an allconference<br />
player his senior year and the runner-up for the<br />
university’s athlete of the year. He held national rankings of<br />
No. 5 in singles and No. 3 in doubles in men’s 35s. He also<br />
competed in the Nuveen Champions tournament when it<br />
was held in the Washington, D.C., area. In 2010, Craig and<br />
his daughter Lindsey won their first gold ball at the National<br />
Father/Daughter grass courts.<br />
Terence Killen – Secretary<br />
Terence is currently the Head <strong>Tennis</strong><br />
<strong>Professional</strong> at Westwood Country<br />
Club in Vienna, Va., where he has been<br />
since 2005. He is a <strong>USPTA</strong> P1 and also<br />
holds a specialist degree in Competitive<br />
Player Development and Sport<br />
Science Level 1. Terence has been a<br />
HEAD Advisory Staff member since<br />
2003, Liaison for <strong>Tennis</strong> Across America<br />
and Lessons for Life (Mid-Atlantic Division) since 2009,<br />
and Mid-Atlantic Division District President (Maryland)<br />
since 2009. Killen graduated from Frostburg State University<br />
in 2002 with a Bachelors of Science in Recreation and<br />
Parks Management. While attending college, he played<br />
varsity tennis all four years and upon graduation held the<br />
conference record in career wins, singles wins and doubles<br />
wins. Terence lives in Gaithersburg with his wife Randi and<br />
son TJ.<br />
Pat Hanssen – Past President<br />
Pat Hanssen is the Immediate Past<br />
President of <strong>USPTA</strong> Mid-Atlantic. He<br />
is currently working as the Director of<br />
Sales & Marketing for Har-Tru Sports,<br />
based in Charlottesville, Va. Pat taught<br />
for 12 years at several clubs and resorts<br />
before transitioning into the tennis<br />
court business. Pat is a longtime USTA<br />
volunteer and is a past President of USTA Virginia. He has<br />
two daughters ages 14 and 13 and enjoys playing tennis and<br />
basketball in his spare time.
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Mid-Atlantic Division<br />
Creating a Code of Ethics<br />
Code of Ethics is a must for a business of any size<br />
and that includes a tennis club or facility. While<br />
there is no legal requirement for a Code of Ethics<br />
it should be considered as an integral part of any business.<br />
It demonstrates to the community that you are a professional<br />
organization.<br />
There are practical reasons for having a Code of Ethics.<br />
First, it informs all employees and patrons alike what<br />
you stand for, what behavior is expected of employees,<br />
and indicates that you endorse best business practices. It<br />
distinguishes you from other like businesses who don’t<br />
understand the responsibilities of running a business and<br />
supervising a staff.<br />
Writing a Code of Ethics will help clarify what you<br />
think is important and the message you want to send to<br />
patrons and employees. In today’s climate, with varying<br />
interpretations of honesty and loyalty, having a Code of<br />
Ethics posted and discussed with employees is imperative.<br />
Reinforcing expected behavior and listing how infractions<br />
will be handled is essential. You might have an employee<br />
handbook, but by including the “Code” it becomes a<br />
stronger statement. I will share a few examples of ethical<br />
situations that I have encountered over the years.<br />
I started teaching tennis in 1954 and have wrestled<br />
with more than one ethical challenge. I don’t believe I’m<br />
alone in being unsure of how to handle them. Here is an<br />
example. A pro on the next court is teaching a student<br />
a stroke that, from your experience, is sure to injure the<br />
student if used repeatedly over time. What should one do?<br />
Interrupt and yell “Stop;” talk to the pro later (when it is<br />
too late); talk to the student; or do nothing since the person<br />
is not your student. Another example is, you have advertised<br />
a drop-in clinic for $25. The flier states that the clinic<br />
"My only good result in 1997 was<br />
marrying Brooke Shields."<br />
~ Slump-ridden Andre Agassi, whose marriage<br />
to actress Shields ended in divorce in 1999<br />
Bob Anderman, <strong>USPTA</strong> Master <strong>Professional</strong><br />
will last for 1 ½ hours, needs a minimum of three students,<br />
and it further states that you must register in advance before<br />
coming. One student shows up. That person drove a half<br />
hour to get to the court. What should ethically be done? A<br />
third example would be when another pro contacts your<br />
students and offers less expensive lessons. Is this a matter<br />
of ethics or good old American capitalism? How much<br />
should an experienced pro make compared to a new hire?<br />
The argument that I have heard is that if a new pro does not<br />
make enough he or she will leave. This seems to be a reasonable<br />
idea. But if the experienced pro has been teaching<br />
for 20 years is the difference only a few dollars? How much<br />
is experience worth? Is this fair to the student who is paying<br />
almost the same for the new pro as for the experienced<br />
pro? Is this fair to the experienced pro? These are just a few<br />
of the situations that I have come across. My guess is that<br />
you can add a lot more situations.<br />
Here are some items to include if you are interested in<br />
posting a code of ethics:<br />
1. A title could be something simple like “[Club Name]<br />
Code of Ethics” or UPS’s “Leading with Integrity.”<br />
2. Simple statement of the purpose of the “Code.”<br />
3. What issues it covers, such as sexual harassment,<br />
diversity or employee rules.<br />
4. How are you going to ensure that employees follow<br />
the Code of Ethics? Are you providing education and<br />
training, holding meetings, or have a suggestion box?<br />
5. List the way that employees or others can report poor<br />
conduct.<br />
6. It is always professional to indicate who put the<br />
“Code” together.<br />
"The serve was invented so the<br />
net can play."<br />
~ Bill Cosby
Step up and nominate yourself or a<br />
fellow pro for a 2011 MAPTA award!<br />
There are many of you out there who are qualified or know someone<br />
who is qualified to receive an award. It takes very little time to send<br />
in a nomination and it could go a long way. The awards are earned<br />
based on a point system and are available in the following categories:<br />
• Virginia <strong>Professional</strong> of the Year<br />
• Maryland <strong>Professional</strong> of the Year<br />
• West Virginia <strong>Professional</strong> of the Year<br />
• D.C. <strong>Professional</strong> of the Year<br />
• Collegiate Coach of the Year<br />
• High School Coach of the Year<br />
• Ranked Player/Tour Coach of the Year<br />
• Open Player of the Year<br />
• 35 and Over Player of the Year<br />
• 45 and Over Player of the Year<br />
• Assistant Pro of the Year<br />
Please submit all nominations to Jason Grigg at jasongr@acac.com, by<br />
Feb. 19. The nominees will then be contacted in order to provide their<br />
documentation.<br />
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Mid-Atlantic Division<br />
<strong>USPTA</strong> Mid-Atlantic<br />
Division Hall Of Fame<br />
This year we will be inducting the inaugural class of<br />
the <strong>USPTA</strong> Mid-Atlantic Hall of Fame at our annual<br />
convention in March. If you have a candidate you<br />
feel is worthy of induction based on the guidelines below,<br />
please fill out the nomination form and return it to our HOF<br />
committee chair Terence Killen at TKillen@westwoodcc.<br />
com. The nomination will then be reviewed by our HOF<br />
committee.<br />
<strong>USPTA</strong> Mid-Atlantic Division Hall of Fame Bylaws<br />
The <strong>USPTA</strong> Mid-Atlantic Division Hall of Fame recognizes<br />
current and past <strong>USPTA</strong> Division members who have at<br />
least 20 years of service as a certified <strong>USPTA</strong> professional.<br />
Each candidate for the Hall of Fame has lived and worked<br />
in the Mid-Atlantic Division, and they hold a record of<br />
service to the tennis industry that is deemed outstanding<br />
by their fellow professionals. Through this service, these<br />
professionals have made a significant contribution to the<br />
advancement of the game of tennis and the professionals<br />
who teach it.<br />
Section I: Housing of the Hall of Fame award winners<br />
Award winners will be listed on the <strong>USPTA</strong> Mid-Atlantic<br />
Division website.<br />
Section II: Eligibility<br />
1. A current or past member of the <strong>USPTA</strong> who has recorded<br />
20 years or more of service.<br />
2. A candidate must have lived and worked within the<br />
Mid-Atlantic Division for no less than 15 years of<br />
membership to the <strong>USPTA</strong> to be considered for nomination.<br />
3. A record of service to the tennis industry that would be<br />
deemed outstanding enough to be selected by the Hall<br />
of Fame Committee. Contributions made while living<br />
in the Mid-Atlantic Division are weighed more heavily<br />
than contributions made while living outside of the<br />
Division. Criteria includes: Master <strong>Professional</strong>, President<br />
of Division, National Executive Board Member,<br />
or made a dramatic impact in the teaching profession<br />
through articles, videos, or community service.<br />
4. Candidates must have adhered to the <strong>USPTA</strong> Code of<br />
Ethics.<br />
Section III: Selection and Induction<br />
1. The Committee is made up of the immediate past president<br />
of the Mid-Atlantic Division, the Hall of Fame<br />
inductees, a Hall of Fame Committee Chair (selected by<br />
the president, and two <strong>USPTA</strong> Mid-Atlantic Division<br />
members at large.<br />
2. The Hall of Fame committee chair will hold at least two<br />
annual meetings (via phone or otherwise) so that all<br />
committee members may discuss and review the list of<br />
candidates.<br />
3. A committee member must attend at least two meetings<br />
in order to have voting privileges<br />
4. The candidate(s) selected will be inducted at the Annual<br />
Mid-Atlantic Divisional Convention.
<strong>USPTA</strong> Mid-Atlantic Division Hall Of Fame<br />
Nomination Form<br />
*Please submit to Terence Killen at: TKillen@westwoodcc.com by Feb. 24.<br />
Name: ___________________________________________________________________________________________<br />
Address: _________________________________________________________________________________________<br />
_________________________________________________________________________________________________<br />
Phone #: ________________Office #_________________Cell # _______________<br />
<strong>USPTA</strong> #: _______________Year Joined: _____________Years Member: _______<br />
Please use the additional space to complete the following:<br />
<strong>Tennis</strong> Employment History: _________________________________________________________________________<br />
_________________________________________________________________________________________________<br />
Service to the <strong>USPTA</strong> (State, Division & National): _______________________________________________________<br />
_________________________________________________________________________________________________<br />
Teaching/Coaching Accomplishments: __________________________________________________________________<br />
_________________________________________________________________________________________________<br />
Playing Skills/Rankings: _____________________________________________________________________________<br />
_________________________________________________________________________________________________<br />
Service to Allied <strong>Association</strong>s: ________________________________________________________________________<br />
_________________________________________________________________________________________________<br />
Publications/Presentations/Innovations: _________________________________________________________________<br />
_________________________________________________________________________________________________<br />
Awards and Honors: ________________________________________________________________________________<br />
_________________________________________________________________________________________________<br />
Additional Comments: ______________________________________________________________________________<br />
_________________________________________________________________________________________________<br />
_________________________________________________________________________________________________<br />
Nominated by: ____________________________________________________________________________________<br />
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Mid-Atlantic Division<br />
DIVISIONAL AND DISTRICT NEWS<br />
Maryland<br />
John Cleary has been named the Director of <strong>Tennis</strong> and Fitness at Lakewood Country Club in Rockville,<br />
Md. Lakewood is a private, member-owned club with a membership of over 700 families. The tennis/fitness<br />
facility includes six outdoor clay courts and four hard courts in an indoor, permanent structure. John was<br />
previously employed at Norbeck Country Club from 1996-2011.<br />
Congratulations to <strong>USPTA</strong> Master <strong>Professional</strong> Bob Anderman who had quite a 2011 out on the courts.<br />
Bob’s accomplishments include:<br />
Champion USTA National Men’s 70 Indoor Championships – Texas<br />
Champion Morristown Category II Super Senior Singles Championships (70s) – N.J.<br />
Champion Westwood Senior Category II Doubles Championships (70s) – Texas<br />
Champion Westwood Senior Category II Singles Championships (70s) – Texas<br />
Finalist USTA/MAS Men’s 65 Outdoor Clay Court Championships – Md.<br />
Champion USTA National Men’s 70 Doubles Grass Court Championships – Pa.<br />
Champion USTA National Men’s 70 Doubles Clay Court Championships – N.C.<br />
Bob attained a No. 1 national ranking in the men’s 70s doubles division while playing primarily with his<br />
partner Tom Brunkow, along with a national singles ranking of No. 7 in the men’s 70s division as well. Way<br />
to go Bob!<br />
Bill Moldoch earned a No. 1 Mid-Atlantic ranking for 2011, in the men’s 55 singles age division. Bill is the<br />
Director of <strong>Tennis</strong> at the Big Vanilla Athletic Club in Arnold, Md.<br />
Welcome to new members:<br />
Bradley Chase and Wendy Heger of Ellicott City, Mitchell Duque of North Potomac, Alton Ellzy of Clinton,<br />
James Engles of Glen Burnie, Doug Ferguson and Eric Minor of Baltimore, Mary Gardiner and Sandor Orban<br />
of Chevy Chase, Jiang Hong, Ph.D., and Ilan Shvartz of Rockville, Andrew Majett III of Olney, Andrew Orban<br />
of Brooklandville, Jack Riley of Oakland, and Richard Zeng of Potomac<br />
Welcome back reinstatements:<br />
Chuck Willenborg of Fork and Austin Yick of Beltsville<br />
Virginia<br />
Welcome to new members:<br />
John Alexander of Arlington, Johanna Bradford of Danville, Dai Edwardes-Evans and Thanh Nguyen of<br />
Alexandria, Agnes De Weerd of Abingdon, Brad DeWitt of Waynesboro, Gregory Forster of Falls Church,<br />
Christopher Fu of Herndon, Frederick McNair of Leesburg, Jerome Rider of Suffolk, Landon Schaefer of<br />
Reston, and Phillip Taylor of Earlysville<br />
Welcome back reinstatements:<br />
Richard Broadwell of Williamsburg, John Scrivani of Spotsylvania, and Amy Sheetz of Arlington<br />
Washington, D.C.<br />
Welcome to new member:<br />
Daniel Peabody
HEAD Penn<br />
For more information,<br />
check with your local pro<br />
shop or tennis specialty<br />
store in the Mid-Atlantic<br />
area. You can also<br />
contact HEAD Penn<br />
district sales manager<br />
Ray Stewart at 410-<br />
757-7222.<br />
Testing Dates<br />
March 2 Charlottesville, Va.<br />
Boar’s Head Inn<br />
April 8 Richmond, Va.<br />
ACAC Fitness & Wellness<br />
May 4 Frederick, Md.<br />
The West Winds <strong>Tennis</strong> & Fitness<br />
Center<br />
June 3 Richmond, Va.<br />
The Dominion Club<br />
July 9 Frederick, Md.<br />
The West Winds <strong>Tennis</strong> & Fitness<br />
Center<br />
Aug. 4-5 Frederick, Md.<br />
The West Winds <strong>Tennis</strong> & Fitness<br />
Center<br />
Sept. 9 Richmond, Va.<br />
ACAC Fitness & Wellness<br />
Oct. 27-28 Frederick, Md.<br />
The West Winds <strong>Tennis</strong> & Fitness<br />
Center<br />
Dec. 2 Richmond, Va.<br />
ACAC Fitness & Wellness<br />
http://www.facebook.com/<strong>USPTA</strong>MidAtlantic<br />
Employment Opportunities<br />
Facility: Hermitage Country Club - VA<br />
Job title: <strong>Tennis</strong> <strong>Professional</strong><br />
Contact: Mark Bernstine<br />
Contact Info: markb@hermitagecountryclub.com<br />
Facility: Ashburn Village Sports Pavilion - VA<br />
Job title: Racquet Sports Director<br />
Contact: Marco Chavez<br />
Contact Info: mchavez@ashburnvillage.org<br />
Facility: Wintergreen Resort - VA<br />
Job title: <strong>Tennis</strong> <strong>Professional</strong><br />
Contact: Dave Hardy<br />
Contact Info: dhardy@wintergreenresort.com<br />
Facility: Town of Leesburg - VA<br />
Job title: Head <strong>Professional</strong><br />
Contact: Katey Jackson<br />
Contact Info: kjackson@leesburgva.gov<br />
Facility: Community <strong>Tennis</strong> <strong>Association</strong> –<br />
Richmond, VA<br />
Job title: Program Coordinator, USTA 10 and<br />
Under <strong>Tennis</strong><br />
Contact: Joe Grover<br />
Contact Info: RTA.10U10S@gmail.com<br />
Facility: The Dominion Club - VA<br />
Job title: Head <strong>Professional</strong><br />
Contact: Joe Cappellino<br />
Contact Info: jcappellino@tdcva.com<br />
Facility: Bethesda Country Club - MD<br />
Job title: <strong>Tennis</strong> <strong>Professional</strong><br />
Contact: Frank Hatten<br />
Contact Info: bcctennis@comcast.net<br />
Facility: The Elkridge Club - MD<br />
Job title: Head <strong>Professional</strong>, Assistant <strong>Professional</strong><br />
Contact: Kent Chalmers<br />
Contact Info: kentchalmers@elkridgeclub.org<br />
Facility: River Falls <strong>Tennis</strong> Club - MD<br />
Job title: Assistant <strong>Professional</strong><br />
Contact: Paul Bress<br />
Contact Info: Paul.Bress@gmail.com<br />
Facility: Green Spring Racquet Club<br />
Job title: Head <strong>Professional</strong><br />
Contact: Janet Paulsen<br />
Contact Info: janet@greenspringrc.com<br />
Service Lines Mid-Atlantic Division<br />
11
Service Lines<br />
tennis facility has a wide demographic range of<br />
adult warriors. The 3.0-3.5 ladies love to play team<br />
tennis and follow it up with a meal. The 4.0-4.5<br />
12Each<br />
men enjoy competitive evening tennis followed by beer.<br />
Couples like to play social doubles while seniors are happy<br />
to be among their peers and enjoying the nice weather. A<br />
common challenge for all tennis facilities has been finding<br />
a way to motivate the players in each of these demographics<br />
to want to come out at the same time and play with<br />
each other. Directors and pros should know that they need<br />
not fear – there are ways to bridge the gap. By creating<br />
an event with the right theme, the proper promotion and a<br />
solid format, all players will want to come, time and time<br />
again!<br />
Start by asking yourself “what other types of functions<br />
attract folks from all demographics?” The number one answer?<br />
You guessed it – a PARTY! Market your event as if<br />
it were a party. Give it a fun name with a theme like “Margarita<br />
Mixer” or “Jimmy Buffett Night.” Buy decorations<br />
to fit the theme, and make food and drink part of the event<br />
(if your club has a dining department, they will appreciate<br />
this).<br />
The next question is, “How do I market this to everyone?”<br />
The answer is – you don’t have to. All you need to<br />
do is target one key person from each demographic and sell<br />
them on the idea. Then they can promote for you. These<br />
key people are called “hosts” and they can be relied upon to<br />
encourage their friends to go. You can also use their name<br />
on any advertising literature that goes out to promote the<br />
event.<br />
Of course the most important part is to create a format<br />
that will ensure a fun time for everyone. This is what will<br />
ultimately motivate people to come back. This is where you<br />
need to use your expertise by hand-picking who plays who<br />
in each round and making sure to pair people of similar<br />
ability levels with and against each other for most rounds,<br />
while mixing in a round or two for some intermingling of<br />
demographics. The number one reason why folks don’t<br />
enjoy social tennis events is because they were not happy<br />
with who they played with that day. Hand-picking each<br />
round requires more effort, but provides a much more<br />
enjoyable event. It’s also always best to rotate rounds for a<br />
social event according to time and not by number of games<br />
played. You do not want players finishing their rounds<br />
earlier than others and then waiting around for the others to<br />
finish.<br />
Once the players at your facility get a taste of the fun<br />
you have provided for them, they will want to keep coming<br />
back to your events; and this time, with more friends!<br />
Mid-Atlantic Division<br />
Running a successful event<br />
Learn to anticipate<br />
Tip by Mark Centrella, <strong>USPTA</strong><br />
A typical thought shared by tennis fans when referring<br />
to the play of touring pros is that “they make it look<br />
so easy.” Independent of their shot making ability, the<br />
reality is that it truly is easier for them because of their<br />
special ability to anticipate where and how the next ball is<br />
coming back to them. No, this is not some sort of strange<br />
sixth sense. There are logical reasons why pros are able to<br />
do this. The good news is that, with practice, you can do<br />
this too. It starts with realizing some basic on-court trends,<br />
such as angled shots tend to come back at similar angles;<br />
lobs are usually lobbed back; and low drives are typically<br />
driven back. Next, you will want to figure out the trends<br />
that are specific to your opponents by taking notes in a<br />
match. Perhaps they have no backhand and always lob on<br />
that side. Maybe they choose to drive their forehand from<br />
everywhere on the court. Learning to anticipate what type<br />
of ball is coming from your opponent will result in easier<br />
shots and more victories for you.<br />
Slice when serving into the sun<br />
Tip by Mark Centrella, <strong>USPTA</strong><br />
Direct sunlight to a server is as repulsive as garlic is to<br />
a vampire. There aren’t many things in tennis more bothersome<br />
than getting blinded by the sun just as you are about<br />
to strike the ball on a serve. Servers fear not, as there is<br />
indeed an answer to this terrible epidemic. Rather than toss<br />
the ball high and have to reach up while looking directly<br />
into the sun to hit a booming flat serve, switch to plan B<br />
which is to hit a slice serve. The contact point on a slice<br />
serve is lower and more to the right (or left for lefties). This<br />
means that instead of looking directly up into the sun when<br />
serving, you can look off to the side. It may not be as powerful<br />
as your flat serve, but the sidespin will keep the ball<br />
lower so your opponent can’t tee off on the return and you<br />
won’t be temporarily blinded and unprepared for your next<br />
shot. Slicing your serve when looking into the sun is sure to<br />
provide brighter results.<br />
Mark Centrella is a Past President and<br />
current Head Tester for Middle <strong>States</strong>. He<br />
is the Director of Racquet Sports at the<br />
Greenville Country Club in Wilmington,<br />
Del.<br />
By Mark Centrella, <strong>USPTA</strong>
Cut or not? By Terence Killen, <strong>USPTA</strong><br />
Should tennis directors receive a percentage of their<br />
assistant’s lessons? This is a topic that I have<br />
discussed with many in our industry. <strong>Professional</strong>s<br />
that are against directors taking a percentage from their<br />
assistants would argue that the assistants do all the work on<br />
court and they should not have to share the revenue. On the<br />
other hand those in favor of the revenue split would argue<br />
that the directors are taking all the risk. They are hired by<br />
the membership or general manager and ultimately if something<br />
goes wrong it falls directly on their shoulders. Arguments<br />
can be made for both sides.<br />
My stand on this topic is that directors deserve a percentage<br />
of lesson revenue but with their percentage, they<br />
have a responsibility to their assistants to give them on- and<br />
off-court training to make them a better professional. I am<br />
currently a head tennis professional at a country club and<br />
report directly to the director of tennis. There is a split for<br />
my lessons, but I look at the revenue sharing as a price<br />
I pay to get a daily education in the field. I am in a great<br />
position where my director involves me in all aspects of our<br />
club’s operations. I get experience in running mixers, team<br />
practices, and clinics, as well as working on off-court is-<br />
sues such as event advertising, hiring,<br />
disciplinary procedures, maintenance,<br />
etc. If you think about it, these are<br />
ideas and topics that we attend conventions and conferences<br />
to learn. It is in the hand of the directors to provide<br />
this knowledge and wisdom for the price of their “cut” of<br />
the lesson.<br />
I recently attended a seminar presented by <strong>USPTA</strong><br />
<strong>Professional</strong> Alan Cutler entitled “Where do you want to be<br />
in 5 years?” In the discussion he stated, “Directors need to<br />
work with and teach their assistants how to do their job.” I<br />
absolutely agree with this statement. Directors have the responsibly<br />
to help us improve as professionals and get us to<br />
the next stages of our careers. This to me is worth the cost<br />
of sharing a percentage of my lesson revenue. If you are a<br />
director who is not among those providing this service, how<br />
can you justify taking a percentage?<br />
This is just one tennis professional’s personal opinion.<br />
As I stated before, it is a topic that I have discussed with<br />
others and there are strong opinions for both sides. This<br />
article is not intended to offend or start controversy, but<br />
merely to address the issue.<br />
Service Lines Mid-Atlantic Division<br />
13
Service Lines<br />
14<br />
Mid-Atlantic Division<br />
Mid-Atlantic Pros at the<br />
<strong>USPTA</strong> World Conference<br />
The <strong>USPTA</strong> Mid-Atlantic Division was well-represented at the<br />
World Conference at Saddlebrook Resort in Florida. Here are<br />
some pictures from the week.<br />
Feisal gives one of his popular seminars Sinikka and Annette<br />
Pat gets a little excited John and Carl at Executive Committee meeting
Relaxing at division party Fromuth gang at MAPTA party<br />
John Cleary and family Tim must have said SOMETHING to Pat<br />
Kris, Stuart and Karim<br />
John leaves the silent auction with his loot<br />
Service Lines Mid-Atlantic Division<br />
15
Service Lines<br />
of us got into the tennis industry because<br />
we enjoy teaching, playing, or being around the<br />
16Many<br />
game of tennis. In reality, we are in the service<br />
industry and must deal with uncomfortable or unusual circumstances<br />
both on and off the court. Most of us can teach<br />
a topspin forehand to our students, but how you handle<br />
difficult situations in a club setting or otherwise can often<br />
make or break your career.<br />
In a previous article I presented some situations and<br />
asked for feedback on how you would handle them. I also<br />
asked you to share some difficult situations that you have<br />
encountered and how they were dealt with. The response<br />
was not overwhelming, but hopefully I will get some interesting<br />
examples this time around.<br />
I have an “On Court with <strong>USPTA</strong>” video for the person<br />
who offers the best solution to any of my examples and another<br />
one to someone who provides an interesting situation<br />
that they have encountered. Please send your feedback to<br />
me at john.cleary@lakewoodcc.org.<br />
Mid-Atlantic Division<br />
What would you do?<br />
How would you handle the following:<br />
1. A club member has his nephew in town from Idaho<br />
and has scheduled a semi-private lesson with the boy and<br />
his son. Before going out on court another club member<br />
notices that he is wearing a shirt that does not adhere to the<br />
club’s dress code and therefore he is not allowed out on<br />
court. What do you do?<br />
"I bend down<br />
because I can."<br />
~ Ken Beers, men’s national<br />
champion at age 92, when<br />
asked why he bends down<br />
to pick up the ball instead of<br />
using his racquet.<br />
By John Cleary, <strong>USPTA</strong><br />
2. While playing in a mixed doubles social event a male<br />
club member hits a female player with an overhead. The<br />
member has done this on multiple occasions recently<br />
and the other women tell you they will not play with this<br />
individual for the remainder of the event. You have an even<br />
number of players participating. What do you do?<br />
3. A club member, Andre, has been bringing a guest to<br />
play with, Boris, three times a week for the past month and<br />
he will only play with Boris and no other club members.<br />
This has just recently been brought to your attention. Club<br />
policy states that a guest can only play once per week.<br />
What do you do?<br />
4. On multiple occasions, you have seen one of your club<br />
members providing what you perceive to be instruction<br />
to three of the club’s better junior players. After the third<br />
instance you politely let her know that this is against club<br />
policy and she answers, “Oh it’s not a lesson, we’re just hitting.”<br />
You know otherwise. What do you do?<br />
5. Your club’s board of directors is trying to increase the<br />
traffic at the tennis facility, especially during the winter<br />
months. Without consulting you, they are instituting a<br />
policy where any golf member who has never played tennis<br />
at your club is entitled to one free 30-minute lesson. This<br />
could amount to over 200 people if everyone took advantage<br />
of this. What would you do?<br />
"Last year, I lost to his brother [John],<br />
this year I lose to him, next year,<br />
maybe I can win against his sister."<br />
~ Goran Ivanisevic, after losing to Patrick McEnroe<br />
at the Lipton Championships. (1993)<br />
"Pressure is the ultimate lie detector. That's when<br />
strokes speak the truth."<br />
~ Brad Gilbert
Give thanks<br />
As part of “<strong>Tennis</strong> Thanks the Troops,” the <strong>United</strong><br />
<strong>States</strong> <strong>Professional</strong> <strong>Tennis</strong> <strong>Association</strong> and<br />
ThanksUSA have teamed up to encourage <strong>USPTA</strong><br />
professionals to fund scholarships for the families of<br />
military men and women.<br />
ThanksUSA is a non-partisan, charitable effort to mobilize<br />
Americans of all ages to “thank” the men and women<br />
of the <strong>United</strong> <strong>States</strong> armed forces. This is accomplished<br />
by providing need-based college, technical and vocational<br />
school scholarships for their children and spouses. Thanks-<br />
USA offers two interconnected programs: The national treasure<br />
hunt and the military family scholarship program. The<br />
treasure hunt raises awareness, excitement and funds for the<br />
scholarship program in an educational, family-friendly way.<br />
And the scholarships are an invaluable way to “thank” our<br />
troops with the gift of education.<br />
All <strong>USPTA</strong> pros are encouraged to host an event,<br />
tournament, or instructional program, over Memorial Day<br />
weekend or another convenient time and donate a portion<br />
of the proceeds to this worthy cause. I hosted some events<br />
for the first time in 2011 and was overwhelmed by the<br />
response. I not only received donations from event participants,<br />
but also from others who never even played tennis<br />
and felt that it was a worthy cause. This enabled me to raise<br />
over $2,000 and I hope to have an even bigger event this<br />
year.<br />
ThanksUSA was started by two girls, Rachel and Kelsi,<br />
who were 10 and 8 at the time. If you’ve ever heard them<br />
speak about their passion, it would certainly have a lasting<br />
effect on you; it certainly has for me. For more information<br />
please visit www.thanksusa.org or www.uspta.com.<br />
John Cleary, <strong>USPTA</strong><br />
The official distributor of Nike<br />
footwear and apparel to the <strong>USPTA</strong>.<br />
http://uspta.fromuthtennis.com<br />
Service Lines Mid-Atlantic Division<br />
17
A publication of the <strong>USPTA</strong> Mid-Atlantic Division<br />
SERVICE L NES<br />
3535 Briarpark Drive • Suite One • Houston, TX 77042<br />
713-978-7782 • fax 713-978-7780 • divisionea@uspta.org<br />
Editor Julie Myers<br />
Contributors John Cleary, Mark Centrella, Bob<br />
Anderman, Terence Killen<br />
Service Lines is published quarterly by the Mid-Atlantic Division of<br />
the <strong>United</strong> <strong>States</strong> <strong>Professional</strong> <strong>Tennis</strong> <strong>Association</strong>, Inc.<br />
The opinions expressed in Service Lines are those of the authors<br />
and not necessarily those of Service Lines or the <strong>USPTA</strong><br />
Mid-Atlantic Division.<br />
Copyright© Mid-Atlantic Division/<strong>United</strong> <strong>States</strong> <strong>Professional</strong><br />
<strong>Tennis</strong> <strong>Association</strong>, Inc. 2012. All rights reserved. Reproduction<br />
of any portion of the newsletter is not permitted without written<br />
permission from the <strong>USPTA</strong> Mid-Atlantic Division.<br />
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