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108<br />
The authenticity and respect of nature, values<br />
held very much to heart by the company, have<br />
consolidated themselves around a partnership<br />
with prestigious garden shows.<br />
The Chelsea Flower Show in London, Jardins,<br />
aux Tuileries, Les Journées des Plantes de<br />
Courson are important events in the company’s<br />
calendar. Taking inspiration from these<br />
different events, a new one of the Group’s own<br />
creation has flourished: “Jardins Ephémères<br />
Laurent-Perrier”. These gardens are created<br />
by a renowned landscape artist who communicates<br />
the values of Laurent-Perrier whilst<br />
Viviane Cagneux & Françoise Bonna, organizers of the<br />
«Jardins en Fêtes»<br />
respecting the high quality demands. The first<br />
jardin éphemère was created in New York in<br />
2010 and then in Milan, Tokyo and for a few<br />
years in the Château de Coppet during the<br />
“Jardins en Fête” organized by Viviane<br />
Cagneux and Françoise Mottu-Bonna. This<br />
year to celebrate its two hundredth anniversary,<br />
the champagne company has entrusted<br />
Pascal Olivier to create a symbolic garden, like<br />
a hymn to life and to champagne. He created<br />
“ L’arbre aux Verres”: through the silver<br />
birches one walks along long pathways colored<br />
“Terre de Champagne” where Laurent-<br />
Perrier was founded and one discovers five<br />
golden trees from which hang monogrammed<br />
glass like fruit ready to receive a particular<br />
type of sap: champagne. “Tradition,<br />
Harmony, Stability, Charm and Poetry in tribute<br />
to the know how and the centuries-old<br />
tradition.”<br />
www.laurent-perrier.com<br />
www.jardinsenfete.ch<br />
Vanina C. Rina