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2.8.5 Environmental Benefits <strong>of</strong> Tourism<br />

The environment is perhaps one <strong>of</strong> <strong>the</strong> most important contributors to <strong>the</strong> desirability<br />

and attractiveness <strong>of</strong> a dest<strong>in</strong>ation. Scenic sites, amenable climates and unique<br />

landscape features have an unquestionable <strong>in</strong>fluence <strong>in</strong> <strong>tourism</strong> development and<br />

<strong>the</strong> spatial distribution <strong>of</strong> tourist movement. Consequently, susta<strong>in</strong>able development<br />

(which can be def<strong>in</strong>ed as "development that meets <strong>the</strong> needs <strong>of</strong> <strong>the</strong> present without<br />

compromis<strong>in</strong>g <strong>the</strong> ability <strong>of</strong> future generations to meet <strong>the</strong>ir own needs" (Eber, 1992,<br />

p. 1)) is needed to preserve <strong>the</strong> environment as an asset for <strong>the</strong> <strong>tourism</strong> <strong>in</strong>dustry<br />

(Buhalis and Fletcher, 1992). Therefore, as Mathieson and Wall (1982) state, <strong>the</strong>re<br />

should be a symbiotic relationship between <strong>tourism</strong> and <strong>the</strong> environment.<br />

National tourist organisations also recognised <strong>the</strong> importance <strong>of</strong> <strong>natural</strong> <strong>resource</strong>s<br />

for cont<strong>in</strong>ued <strong>tourism</strong> activity and <strong>the</strong>refore concentrate on preserv<strong>in</strong>g and<br />

enhanc<strong>in</strong>g attractions. This may lead to <strong>the</strong> adoption <strong>of</strong> a number <strong>of</strong> adm<strong>in</strong>istrative<br />

and plann<strong>in</strong>g controls, and <strong>the</strong> <strong>in</strong>itiation <strong>of</strong> several projects. It can <strong>the</strong>refore be said<br />

that "<strong>tourism</strong> provides <strong>the</strong> <strong>in</strong>centive for 'clean<strong>in</strong>g up' <strong>the</strong> overall environment through<br />

control <strong>of</strong> air, water and noise pollution, litter<strong>in</strong>g and o<strong>the</strong>r environmental<br />

problems, and for improv<strong>in</strong>g environmental aes<strong>the</strong>tics through landscap<strong>in</strong>g<br />

programmes, appropriate build<strong>in</strong>g design controls, and better build<strong>in</strong>g<br />

ma<strong>in</strong>tenance" (Inskeep, 1991, p. 343).<br />

Additionally, most tourists <strong>the</strong>mselves are becom<strong>in</strong>g <strong>in</strong>creas<strong>in</strong>gly environmentally<br />

conscious. Apart from <strong>the</strong> alternative forms <strong>of</strong> <strong>tourism</strong>, <strong>in</strong> which isolated and<br />

unspoiled <strong>natural</strong> sett<strong>in</strong>gs are visited, <strong>the</strong> trend for 'green considerations' is<br />

emerg<strong>in</strong>g <strong>in</strong> <strong>the</strong> mass <strong>tourism</strong> market as well (Buhalis and Fletcher, 1992).<br />

The "protection, conservation, renovation and transformation <strong>of</strong> historical and<br />

heritage sites, monuments, and build<strong>in</strong>gs have also been stimulated by <strong>tourism</strong><br />

activity. As tourists express <strong>the</strong>ir demand for <strong>the</strong>se sites, <strong>the</strong>y help f<strong>in</strong>ance <strong>the</strong>ir<br />

preservation" (Buhalis and Fletcher, 1992, p. 5). Numerous exist<strong>in</strong>g attractions,<br />

throughout <strong>the</strong> world, would never have survived without contributions from <strong>the</strong><br />

<strong>tourism</strong> <strong>in</strong>dustry (Mathieson and Wall, 1982).<br />

Tourism can also stimulate <strong>the</strong> creation <strong>of</strong> <strong>natural</strong> parks, and conservation units. As<br />

a direct result <strong>of</strong> <strong>the</strong> <strong>tourism</strong> <strong>in</strong>dustry, on a global scale, millions <strong>of</strong> plants have been<br />

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