Application of Behavior Change Theory to the Development

Appendix B-7
62
BEHAVIOR C HANGE THEORY
McBride, R. S. & Peck, R. C. (1970). Modifying negligent driving behavior through
warning letters. Accident Analysis and Prevention, 2, 141-174.
(High Threat / Low Intimacy)
License No.______________
Violations ______________
Accidents ______________
YOU ARE IN DANGER OF HAVING YOUR DRIVING PRIVILEGE WITHDRAWN!
During the past year you have on several occasions been convicted of hazardous
violations of the traffic laws. This places you dangerously close to being categorized as
a negligent operator in accordance with Section 12810 of the Vehicle Code. This section
empowers – and in fact obligates – the Department of Motor Vehicles to utilize its
discretionary authority in taking hazardous drivers off the streets and highways.
Statistics clearly indicate that irresponsible driving patterns such as yours often result in
the maiming of innocent people and in destruction of human life. Thus we cannot –
and will not – tolerate negligent and hazardous driving on the streets and highways of
this state. Violation of traffic laws must cease or the Department will be forced to take
harsh measures against your driving privilege. The revocation or even restriction of
one’s license can result in severe personal and economic disaster.
Your record will henceforth be placed in an action pending file and reviewed by the
Department on a periodic basis to determine if restrictive measures will be necessary.
It is never too late to improve, but in your case, improvement must be immediate if
restrictive action is to be avoided.
Department of Motor Vehicles
Division of Drivers Licenses
By ________________________