Application of Behavior Change Theory to the Development
Application of Behavior Change Theory to the Development Application of Behavior Change Theory to the Development
Appendix B-5 60 BEHAVIOR C HANGE THEORY McBride, R. S. & Peck, R. C. (1970). Modifying negligent driving behavior through warning letters. Accident Analysis and Prevention, 2, 141-174. (Standard Letter) WARNING License No. _________________ In reviewing your driver record, we find several entries relating to the unsafe operation of motor vehicles. If you continue to violate traffic laws and drive in a negligent manner, you risk the possible loss of your driving privilege. Attached is a pamphlet with important information for you. You can obtain a helpful summary of traffic laws at the Department of Motor Vehicles in your area. Will you help us make our highways safer for yourself and others? DEPARTMENT OF MOTOR VEHICLES
BEHAVIOR C HANGE THEORY Appendix B-6 McBride, R. S. & Peck, R. C. (1970). Modifying negligent driving behavior through warning letters. Accident Analysis and Prevention, 2, 141-174. (High Threat / High Intimacy) WARNING BECAUSE OF YOUR DRIVING DURING THE PAST YEAR, YOU ARE IN DANGER OF HAVING YOUR DRIVERS LICENSE TAKEN AWAY! Your case has been referred to me as part of my special driver improvement caseload. Your record shows that on several occasions during the past year, you have been convicted of hazardous violations of the traffic laws. Your record places you dangerously close to being classified as a negligent driver and I must study it and think about the possibility of withdrawing your license to drive. At this moment, I am looking at fatal accident reports which clearly show that irresponsible driving patterns like yours cannot only cause financial disaster, but can cause you to be maimed, disfigured or even killed. I am sure you know that the Department and I have a responsibility to keep reckless drivers off our highways. You must realize that your dangerous driving habits cannot –and will not—be allowed to continue, I know from years of experience that reckless drivers can improve if they try. Unless improvement occurs in your case, you will leave us with no choice other than to restrict or even withdraw your driving privilege. Although I am recommending that no action be taken at this time, your record will be checked periodically to determine if we will have to withdraw your license. Remember, the action that will be taken depends on you! Driver Record: Violations- Accidents 61 Sincerely yours, Driver Improvement Analyst
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BEHAVIOR C HANGE THEORY<br />
Appendix B-6<br />
McBride, R. S. & Peck, R. C. (1970). Modifying negligent driving behavior through<br />
warning letters. Accident Analysis and Prevention, 2, 141-174.<br />
(High Threat / High Intimacy)<br />
WARNING<br />
BECAUSE OF YOUR DRIVING DURING THE PAST YEAR, YOU ARE IN DANGER<br />
OF HAVING YOUR DRIVERS LICENSE TAKEN AWAY!<br />
Your case has been referred <strong>to</strong> me as part <strong>of</strong> my special driver improvement caseload.<br />
Your record shows that on several occasions during <strong>the</strong> past year, you have been<br />
convicted <strong>of</strong> hazardous violations <strong>of</strong> <strong>the</strong> traffic laws. Your record places you<br />
dangerously close <strong>to</strong> being classified as a negligent driver and I must study it and think<br />
about <strong>the</strong> possibility <strong>of</strong> withdrawing your license <strong>to</strong> drive.<br />
At this moment, I am looking at fatal accident reports which clearly show that<br />
irresponsible driving patterns like yours cannot only cause financial disaster, but can<br />
cause you <strong>to</strong> be maimed, disfigured or even killed.<br />
I am sure you know that <strong>the</strong> Department and I have a responsibility <strong>to</strong> keep reckless<br />
drivers <strong>of</strong>f our highways. You must realize that your dangerous driving habits cannot<br />
–and will not—be allowed <strong>to</strong> continue, I know from years <strong>of</strong> experience that reckless<br />
drivers can improve if <strong>the</strong>y try. Unless improvement occurs in your case, you will leave<br />
us with no choice o<strong>the</strong>r than <strong>to</strong> restrict or even withdraw your driving privilege.<br />
Although I am recommending that no action be taken at this time, your record will be<br />
checked periodically <strong>to</strong> determine if we will have <strong>to</strong> withdraw your license. Remember,<br />
<strong>the</strong> action that will be taken depends on you!<br />
Driver Record:<br />
Violations-<br />
Accidents<br />
61<br />
Sincerely yours,<br />
Driver Improvement Analyst