Application of Behavior Change Theory to the Development
Application of Behavior Change Theory to the Development Application of Behavior Change Theory to the Development
Appendix B-31 86 BEHAVIOR C HANGE THEORY Jones, Barnie (1997). Age differences in response to high and low-threat driver improvement warning letters. Journal of Safety Research 28, 1: 15 – 28. (Soft-Sell Warning Letter) You were told about Oregon’s Driver Improvement Program in an earlier letter. Your record shows that you have had two traffic tickets in 12 months. We are warning you that you may lose your privilege to drive in Oregon if you do not take steps NOW to improve your driving. A personal interview with a counselor is the next step in the program. You can avoid the need for this interview if you drive trouble-free in the next 12 months. To help you do this, we strongly urge you to attend a driver improvement course. These classes improve driver knowledge of traffic laws and safe driving practices. If you take one of these courses, it could be a very positive step toward improving your driving and will help you avoid future tickets and accidents. Either class will help you become a safer and more responsible driver. Because we are more concerned than ever about your driving, we ask you to seriously consider taking one of these courses as soon as possible. Enrollment information is at the bottom of this page. We have enclosed a pamphlet about how our Driver Improvement Program works. Please read it. We believe it offers good information and advice.
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Appendix B-31<br />
86<br />
BEHAVIOR C HANGE THEORY<br />
Jones, Barnie (1997). Age differences in response <strong>to</strong> high and low-threat driver<br />
improvement warning letters. Journal <strong>of</strong> Safety Research 28, 1: 15 – 28.<br />
(S<strong>of</strong>t-Sell Warning Letter)<br />
You were <strong>to</strong>ld about Oregon’s Driver Improvement Program in an earlier letter. Your<br />
record shows that you have had two traffic tickets in 12 months. We are warning you<br />
that you may lose your privilege <strong>to</strong> drive in Oregon if you do not take steps NOW <strong>to</strong><br />
improve your driving. A personal interview with a counselor is <strong>the</strong> next step in <strong>the</strong><br />
program.<br />
You can avoid <strong>the</strong> need for this interview if you drive trouble-free in <strong>the</strong> next 12<br />
months. To help you do this, we strongly urge you <strong>to</strong> attend a driver improvement<br />
course.<br />
These classes improve driver knowledge <strong>of</strong> traffic laws and safe driving practices. If<br />
you take one <strong>of</strong> <strong>the</strong>se courses, it could be a very positive step <strong>to</strong>ward improving your<br />
driving and will help you avoid future tickets and accidents.<br />
Ei<strong>the</strong>r class will help you become a safer and more responsible driver. Because we are<br />
more concerned than ever about your driving, we ask you <strong>to</strong> seriously consider taking<br />
one <strong>of</strong> <strong>the</strong>se courses as soon as possible. Enrollment information is at <strong>the</strong> bot<strong>to</strong>m <strong>of</strong> this<br />
page.<br />
We have enclosed a pamphlet about how our Driver Improvement Program works.<br />
Please read it. We believe it <strong>of</strong>fers good information and advice.
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