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6 2 W o r l d w i d e Digital Production Workshop at the Beijing Film Academy Following the successful lighting workshop at the Beijing Film Academy (BFA) in 2008, ARRI presented another well received two-day workshop at end of 2009 on one of the most discussed items in the industry: the digital production workflow. Participants from the Beijing Film Academy and the China University of Communication not only had the chance to get their own hands-on experience of the latest technology, but also to learn from masters in the industry. Professor Mu Deyuan If one picture is worth a thousand words, then what is a film worth? In order to fully experience the incredible power of state-ofthe-art technology, showreels were presented shot with the Master Macro on an ARRIFLEX D-21 and also on the next digital camera generation ALEXA. The workshop’s participants were actually stunned by the breathtaking beauty of these images. The Master Macro is the product of a joint effort of ARRI and ZEISS that delivers phenomenally sharp and contrasty images with vibrant colours for extreme close-ups of the highest visual quality. On the first day of the workshop, Dr. Scherle, Vice President of ZEISS, and Nicola Balle, Marketing Manager shared insights into the inspiring history of ZEISS and the sophisticated lens technology; ARRI Digital Manager Alexander Vollstädt continued with an in-depth presentation on digital production workflows. The following day a special workshop was held for professors and students at the BFA. Dr. Scherle (right) and Pearl Guo The Academy plans to set up a new course for video engineers, to keep up with the fast development of digital production. Alexander Vollstädt shared his experience in feature film production using the ARRIFLEX D-21 in the US and Germany. A wide range of topics, such as recorder formats, camera settings, the necessary equipment on location and for post-production were discussed – all being part of the knowledge a future video engineer must be deeply familiar with. “The workshop was a great bonus for BFA professionals and students,” as Professor Mu Deyuan, Dean of the Cinematography Department of BFA, remarks. ARRI is especially grateful for the support of the Beijing Film Academy and Jebsen as the long time partner and local distributor which helped to make the two-day workshop such a success. Pearl Guo / Jessica Choy
Under the guidance of DoP Gernot Roll (HENRI IV, BUDDEN - BROOKS), the Vienna Film Academy hosted a D-21 workshop at the end of last year. More than 100 film creatives took the opportunity to attend lectures and obtain information on the latest product developments. Moreover, they were given the chance to get some hands-on experience of cutting edge technologies. Professor Wolfgang Thaler Journey into Tomorrow´s Images Expert lecture under the guidance of Mercedes Echerer (middle), Alexander Wieser, Synchro – Film & Video Postproduction, Henning Rädlein – ARRI Business Development, DoP Gernot Roll, DoP Christian Berger, Karl Matuschka – broadcasting expert and media consultant, DoP Stephan Musil (f.l.t.r.) In the podium discussion that followed, Christian Berger was one of several cinematographers to take part in a Q & A session. Berger was nominated for an Academy Award this year, in recognition of his work on THE WHITE RIBBON, which also garnered him a Hamilton Behind the Camera Award at the November 2009 ceremony in Los Angeles. The event at the Vienna Film Academy was sponsored by LB-electronics, Angénieux, the Austrian Association of Cinematographers and the University for Music and Performing Arts, as well as ARRI. Besides students of the Vienna Film Academy, a diverse range of guests participated, including representatives from the technical, production, rental, postproduction and service sectors. Prior to the event, images shot by VFA students with ARRIFLEX D-21 and ARRICAM cameras were screened. The idea of presenting these shots to the public first arose during the grading sessions at ARRI Film & TV in Munich, and the idea was finally realized last autumn. The digital (2K HD projection) and analogue (35mm film) shots were projected via split-screen and then passionately discussed. A lively discussion ended in a mutual agreement that the opportunity to exchange experiences should be repeated as soon as possible. Expert lectures incorporated the following subjects: • ARRI LED lighting technology for film and television • Digital Intermediate Systems – DIS • Digital ARRI cameras – Focus, resolution, contrast, sensitivity – Important quality parameters for evaluating digital camera systems – Raw Data Capturing / ARRIRAW Partner programs • ARRI Relativity – de-grain and versatile manipulation of moving images Werner Wolf/MM Professor Christian Berger with the ARRICAM DoP Gernot Roll The expert lecturers W o r l d w i d e 6 3
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