Apata strategic review; a plan in motion

Colin Reilly
Chief Financial Offi cer
Colin joined Apata in 2004 on his return from Europe. As
Chief Financial Offi cer, he is responsible for all aspects
of the fi nance function. Before joining Apata, Colin held
senior management positions in Tauranga and abroad,
including roles at KPMG, Design Mobel, Reuters and
BAA McArthurglen. Colin is a Chartered Accountant
and has a Bachelor of Management Studies from the
University of Waikato.
Two key new appointments
The Apata Executive team includes two key new
appointments into positions that are instrumental in
developing and pushing the strategic review through to
the front-line of our organisation.
Joining Todd Muller and Colin Reilly are Steve Low, Chief
Operating Offi cer since October 2007, and Bevan Bayne,
who started as Grower Services General Manager in early
December 2007.
Building on Apata’s reputation for operational
excellence, Steve has a clear mandate to increase
organisation productivity and effi ciency and lower costs
while supporting Marilyn Haywood and her team to
continually strengthen recognised quality and inventory
management capabilities.
Bevan’s skills bring structure and impetus to the grower
services division, managing and driving the vital
relationships between Apata growers and the Company.
Bevan is in the process of introducing a genuinely
different services model, built on helping growers
achieve their best possible results.
Todd Muller
Chief Executive Offi cer
Todd joined Apata in January 2007 after eight years in
senior management roles at ZESPRI. With a Masters
Degree from Waikato University, Todd has worked with
the National Party (and then Prime Minister Jim Bolger)
and Fonterra, New Zealand’s largest company. Todd’s
vast industry experience, strong existing relationships
and deep understanding of growers’ needs are proving
invaluable as he seeks to position Apata for the future.
apata (annual report 2007/08)
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