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KCE Reports 118 <strong>Pay</strong> <strong>for</strong> <strong>Quality</strong> 51<br />

Key points on implementation and communication<br />

United Kingdom<br />

• A first attempt to implement a P4Q programme in the mid-1980’s, was<br />

rejected by the professionals, partly because physicians rejected the<br />

assumption that quality could be measured. With the introduction of<br />

evidence based medicine, the health culture changed.<br />

• In a second attempt to implement a P4Q programme, which leaded to the<br />

implementation of QOF in 2004, the government decided to provide a<br />

substantial increase in health care funding and negotiations took place<br />

between government and professionals with the assistance of a small group<br />

of academic drivers. Participation in the QOF programme is voluntary.<br />

USA<br />

• Implementation and communication support is provided in one or more<br />

ways, depending on the programme. They include mainly involvement of<br />

providers/peers, involvement of patients, office staff and educators,<br />

leadership support or the use of a small core work group. In addition there<br />

has been made use of interviews or surveys, focus groups, reminders and<br />

presentations to communicate and implement the programme. The level of<br />

awareness of the programme varied between programmes as well as the<br />

acceptance. Participation was generally voluntary, although it can be<br />

assumed that some programmes are obligatory.<br />

Australia, Germany, Italy and Spain<br />

• Communication and implementation differed according to the P4Q<br />

programme. In some countries a multidisciplinary committee developed the<br />

programme, in other countries the targets and work plans were set by the<br />

(local) government.<br />

4.2.6 Existing and concurrent quality improvement initiatives<br />

Existing and concurrent quality improvement initiatives, both on a local and/or system’s<br />

level, have an influence on the primary outcome measures as indicators of quality of<br />

care. There<strong>for</strong>e, when reviewing the effects of P4Q these trends and co interventions<br />

should be taken into account.<br />

4.2.6.1 United Kingdom<br />

Generally, a trend of quality improvement can be identified in primary care in the UK.<br />

This trend was already set into motion be<strong>for</strong>e the introduction of the QOF incentive<br />

programme in 2004. A number of system wide quality improvement initiatives<br />

introduced be<strong>for</strong>e and during the UK P4Q interventions have contributed to positive<br />

effects in quality per<strong>for</strong>mance. The following main categories can be distinguished:<br />

• Changes in standard medical practice in terms of clinical diagnosis and<br />

treatment. Examples are the acceleration of the immunization schedule (at a<br />

younger age) 132 , the introduction of child health surveillance 125 , a trend of<br />

increasing use of effective blood pressure and cholesterol lowering therapy<br />

151 145<br />

, the introduction of nicotine addiction treatment on prescription , and<br />

the introduction of a more active screening <strong>for</strong> cardiovascular risks in<br />

diabetes patients 141 . In more general terms, national guidelines and service<br />

frameworks have been implemented <strong>for</strong> hypertension, angina, cardiac<br />

rehabilitation, stroke, etc. 126 , 143, 145 , 167 .<br />

• Structural changes in the system of healthcare provision:<br />

o Changes in setting/infrastructure: the introduction of nurse led<br />

primary care diabetes clinics 128 , the introduction of a network of stop<br />

smoking services 145 , service redesign such as managed clinical<br />

networks <strong>for</strong> stroke and coronary heart disease (CHD) 126 .

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