australian swimming 93rd annual report 2001/2002

Telstra is proud to have again been the
principal sponsor of Australian Swimming
over the past 12 months.
During this period, we watched our Australian
swimmers continue to dominate world
swimming and inspire us with their
performances.
At Telstra, we are delighted to have played a
supporting role in this success, and the
ongoing development of Australian swimming,
from the elite Telstra Dolphins and Paralympic
swimmers right through to children just
learning to swim.
We have been pleased to support a number of
key international and domestic meets, as well
as hold the annual Telstra Swimmer of the Year
Awards, designed to provide recognition and
acknowledgment for our best Australian
Swimmers. For the first time, the 2001 Awards
saw Telstra provide Australian fans with the
opportunity to have their say in the ‘People’s
Choice Award’.
Of course, Telstra’s support of Australian
Swimming doesn’t end with our involvement
with the Telstra Dolphins. We also extend
message from telstra 05
‘We are committed to working with Australian Swimming
on improving the access to the sport and increasing
awareness and participation at the grass roots level.’
our support to the coaches and state
swimming associations to further develop
swimming in Australia.
We are committed to working together with
Australian Swimming on improving the access
of Australians to the sport and increasing
awareness and participation at the grass roots
level. The Telstra Swim Clinic Program earlier
this year Telstra took some of Australia’s
swimming stars on the road and provided
hundreds of regional Australian children with
access to their swimming heroes.
Telstra has drawn on its telecommunications
expertise to help the many thousands of
Australian swimming fans around the country
keep abreast of what is happening and
communicate their support to our swimmers.
Our hero messaging program provides fans
with the chance to send personal messages of
encouragement to their favorite swimmers,
and the Australian Swimming website,
developed and hosted by Telstra, continues to
attract widespread interest and participation
from the Australian public. During the 2002
Telstra Australian Swimming Championships in
March for example, the website received over
5.5 million hits from fans taking advantage of
the new and improved website functionality
and features.
Telstra strives to be a world leader in the
provision of IT&T products and services and
we are constantly striving for excellence in
customer service and value. Like our elite
swimmers, we do not underestimate the
challenge of competition and aim to deliver
exceptional performance.
Telstra continues to be committed to
supporting the development of and
participation in sport in Australia and we
look forward to continuing our work with
Australian Swimming.
Ziggy Switkowski
chief executive officer
telstra corporation limited