View/Open - University of Zululand Institutional Repository
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Systems Act (Act 32 of 2000). The DTLGA indicated their satisfaction with the IDP and presented their comments through Ulundi Municipality's first IDP Representatives' Forum meeting. The comments of the DTLGA encouraged focus on the following issues: cross border alignment, involvement of sectoral departments, gender equity plan and financial viability plan. In the midst of the weaknesses established in the study area, the survey concludes that the development direction of Ulundi is very positive in the context of the potential that tourism and agriculture in particular command. The implementation of the recommendations by developing a tourism master plan around its existing tourism draw cards is very crucial to the growth and upliftment ofthe quality oflife ofthe majority ofthe people. Apart from tourism, the conducive and suitable climate and vegetation for aloe and Nguni cattle farming deserves maximum attention. In partnership with the community of Ulundi, processing plants can be set up to open job opportunities for the local community and this in turn will have economic multiplier effects on infrastructural development. The tax base ofthe local municipality will be broadened and there will be less dependence on external funding for capital expenditure. It is however important that there is sufficient capacity within the Ulundi local government to deal with development as well as allocation of human resources to areas of priority. Proper communication between local government, ZDM, the neighbouring local municipalities, the local community, all relevant stakeholders and service providers need to be established to ensure a good working relationship and effective service delivery. The study recommends a model of strategic management process for municipal development in chapter seven, and its implementation would result an effective and efficient use of local resources (i.e., cultural and physical landscape attributes). This can then add value and reposition the core competencies of local municipalities. The model would also serve as a basic guide that municipalities and municipal departments can use, should they wish to undergo changes in order to maximize the use of local landscape and cultural attributes for developmental purposes. This is to be seen within the framework of local economic development and integrated development planning. 230
7.5 RECOMMENDATIONS This section of the research provides an overvIew of the recommendations this study proposes. These recommendations are based on the findings and conclusions ofthe study on the situational and LED in Ulundi. Ulundi represents the sustainable development dichotomy between developed urban and developing rural worlds. Eco!lomic upliftment is the key to sustainable development in South Africa. Without LED, the goal ofsustainable development of local communities will never be achieved. It is critical that the Ulundi Local Municipality in collaboration with Zululand District Municipality (ZDM) and the relevant stakeholders develops and exploits its first world economic assets of tourism to the fullest within the carrying capacity ofits natural resource base to the development and growth ofthe study area. It is important to acknowledge that the recommended strategies also embrace the untapped agricultural resources as well as their associated industrial possibilities in the study area. 7.5.1. The implementation ofthe proposed municipal development model The challenge to put to use the available landscape and cultural attributes in the Ulundi Local Municipality is not peculiar to the latter. The proposed model serves as a basic guide to municipalities and municipal management should they wish to explore strategic alternatives and options for fullest utilization of the existing implicit potentials. The study adapted an environment-based strategic option and is more specific on market penetration, market development and market related diversification. This model ought to be implemented bearing in mind the SWOT analysis of Ulundi as explained in section 7.3 above. The strategic management processes outlined in the model ought to be followed in an emergent manner to ensure full utilization oftourism and agricultural resources in the growth and development 0 f Ulundi. Given the market penetration approach in the development of tourism in Ulundi as proposed by t'le model, the untapped synergy between the latter and agriculture would be realised. As part ofthe model, this study further recommends a market development strategy in agriculture to complement tourism penetration in the development of Ulundi. These approaches ought to be managed strategically to diversifY the economy ofUlundi. 231
- Page 199: Table 6.24: Community projects in U
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- Page 260 and 261: Briffault, R. (2000): Localism and
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7.5 RECOMMENDATIONS<br />
This section <strong>of</strong> the research provides an overvIew <strong>of</strong> the recommendations this study<br />
proposes. These recommendations are based on the findings and conclusions <strong>of</strong>the study on<br />
the situational and LED in Ulundi. Ulundi represents the sustainable development dichotomy<br />
between developed urban and developing rural worlds. Eco!lomic upliftment is the key to<br />
sustainable development in South Africa. Without LED, the goal <strong>of</strong>sustainable development<br />
<strong>of</strong> local communities will never be achieved. It is critical that the Ulundi Local Municipality<br />
in collaboration with <strong>Zululand</strong> District Municipality (ZDM) and the relevant stakeholders<br />
develops and exploits its first world economic assets <strong>of</strong> tourism to the fullest within the<br />
carrying capacity <strong>of</strong>its natural resource base to the development and growth <strong>of</strong>the study area.<br />
It is important to acknowledge that the recommended strategies also embrace the untapped<br />
agricultural resources as well as their associated industrial possibilities in the study area.<br />
7.5.1. The implementation <strong>of</strong>the proposed municipal development model<br />
The challenge to put to use the available landscape and cultural attributes in the Ulundi Local<br />
Municipality is not peculiar to the latter. The proposed model serves as a basic guide to<br />
municipalities and municipal management should they wish to explore strategic alternatives<br />
and options for fullest utilization <strong>of</strong> the existing implicit potentials. The study adapted an<br />
environment-based strategic option and is more specific on market penetration, market<br />
development and market related diversification. This model ought to be implemented bearing<br />
in mind the SWOT analysis <strong>of</strong> Ulundi as explained in section 7.3 above. The strategic<br />
management processes outlined in the model ought to be followed in an emergent manner to<br />
ensure full utilization <strong>of</strong>tourism and agricultural resources in the growth and development 0 f<br />
Ulundi. Given the market penetration approach in the development <strong>of</strong> tourism in Ulundi as<br />
proposed by t'le model, the untapped synergy between the latter and agriculture would be<br />
realised. As part <strong>of</strong>the model, this study further recommends a market development strategy<br />
in agriculture to complement tourism penetration in the development <strong>of</strong> Ulundi. These<br />
approaches ought to be managed strategically to diversifY the economy <strong>of</strong>Ulundi.<br />
231
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