Success! - Avon the beauty of knowledge

for
Plan
Success!
Introducing Your Campaign Planner!
Now you have another resource to help guide you
on the best ways to build your Avon business -
the Campaign Planner!
Customized for each Campaign, the Campaign Planner
is your “go to” resource, listing everything from
hot products, special incentives, and current tools
available for you – to upcoming events that you won’t
want to miss.
What can you expect to find in every Campaign Planner?:
3 Planning Checklist: Itemizing the tools and tips
that will be most useful to you for the Campaign
featured, this is an indispensable tool you’ll refer
to again and again.
3 Planning Resources: Information and materials
relevant to the current Campaign are all available
through a click of the mouse!
The #1 tip for building your business now?
Host an Avon Holiday Open House!
The Holiday Open House
The end of the year is full of holiday happenings – from
October through December – and Avon has great
products for gifts, givables and home decor. A Holiday
Open House is a great opportunity to make money for
your own gift giving, find new Customers and build
your Downline.
Your Guide to the Avon Holiday Open House is full of
information and resources to help you plan and host
a successful Holiday Open House. Don’t wait - start
planning yours now!
Campaign Planner E-zine
Fourth Quarter, 2007
Special Feature!
4th Quarter
On the List for 4th Quarter, 2007:
Plan Your Avon Holiday Business!
Your Guide to the Avon Holiday Open House. This
printable resource is available through each Campaign
Planner tab!
Selling to Men:
Male Customers are a great way to build your business!
Look for special features in upcoming Campaigns.
Start Using Your Campaign Planner Now!
Each planner has a checklist of what to do and
provides you with the tools and resources to
make each Campaign a success.
THINK
HOLIDAY!

Your Guide to the
Avon Holiday Open House
The Avon Holiday Open House – the Easy Way to Selling Success .................................... 2
An overview of the Open House, what is is and how it can work for you
Holiday Goal Worksheet ...................................................................................................... 3
Helps you figure out the best way to meet your goals
Holiday Open House Checklist ............................................................................................ 5
THE list of what to do and when to do it for a successful Holiday Open House
Holiday Open House “What to Say” .................................................................................... 7
Not sure what to say to your Open House guests? Use this example script as your guide.
Holiday Open House Invitations ........................................................................................ 16
Each of the design options offered have 2 invitations on each page. Just print out,
cut apart, fill out and send!
Holiday Gift Tags ............................................................................................................... 18
Colorful, holiday-themed gift tags for you to print out and use
Holiday Gift Certificate Form ............................................................................................. 19
Print out a gift certificate for each of your guests. Complete, roll up and tie with a ribbon
for a great parting gift!
Hoilday Guest List .............................................................................................................20
Have everyone attending your Open House fill out their name and number
Holiday Gift Checklist / Order Form ................................................................................... 21
Print out and provide one to each guest attending your Open House
Holiday Tic-Tac-Toe Game Sheet ......................................................................................23
Directions on how to play are included in the “What to Say” example script (page 10)
How to Make a Holiday Gift Basket...................................................................................24
Directions and pictures showing how to creatively present Avon products

The Avon Holiday Open House
– the Easy Way to Selling Success!
Another year has flown by – and here we are, thinking
about the Holidays! Of course, at Avon, the holidays
also bring to mind Holiday Open Houses, one of the
very best ways to sell and service many Customers
– both current and new – simply, efficiently and with
lots of fun!
As we all are so aware, there is no busier time of the
year, for both you and your Customers. That’s why
holding a Holiday Open House, whether done in two
hours or held as a two day event, is the fast and
efficient way for everyone to get all of their holiday
shopping completed (even gift-wrapped) while
having a great time!
Remember, you can offer not only Avon’s wonderful
holiday merchandise, but services and pampering with
some new and exciting products as well. For instance,
look at the group of women who might enjoy attending
your Holiday Open House: Teachers, Wives, Aunts,
Sisters, Neighbors, Best Friends. It’s not hard to
imagine how this group would most certainly enjoy an
evening of special services just for them, such as:
• Holiday make up tips for that annual Holiday
Party – feature Jillian Dempsey’s Holiday
Collection “Vintage Splendor”;
• Quick cures for winter-damaged skin (or
simply too many parties!) – introducing your
Customers to the benefits of the Anew
products is a sure winner;
• Fragrance Sampling Station – showcase
Avon’s newest 4th Quarter fragrances for
both women and men, as well as some of
the sure-to-please favorites!
How can you make all of this happen?
Use the files provided to:
• Plan and prepare every party detail, including
a worksheet on how to reach your goal
• See how to create gift baskets (pictures included)
• Invite your guests
• Create games and activities
• Create gift tags
Set a goal for maximum traffic at
your Open House; the greater the
attendance, the greater the sales!
This means that YOU can choose how much you
would like to earn this holiday season. Does $1500
in sales sound good for one evening’s work? Thirty
people visiting your open house, averaging $50
each in purchases will get you there.
Let’s make this easy. Think of 30 people. Sound
like a lot? Not really, when you sell to targeted
audiences.
Gifts For Her
• Wives • Aunts • Sisters • Teachers
• Very best friends
Gifts For Him
• Husbands • Coaches • Uncles • Teachers
• Brothers • Dads
Gifts For Everyone
• Mail carriers • Babysitters • Neighbors
• Bus drivers
Gifts For Kids
Holidays are for kids,
and every mom and dad,
and aunt and uncle need
presents to give.
Gifts For a Holiday Home
Everyone wants a
holiday home!
And if everyone you invite brings
two friends that will mean...
90 people X $50 = $4,500 in sales!
Remember, it’s not only the people who
attend, but the 3-4 people they know that
really make the difference!

Your Holiday Goal Worksheet
Wishing for your best 4th Quarter ever? Hoping to achieve your next Leadership level
by January? Dreaming of starting the new year with new Customers and Recruits?
“Jane” is currently a Unit Leader. She’s been selling
Avon for about 8 months and would very much like to
achieve Advanced Unit Leader by the end of 4th Quarter
and she’d very much like to earn an extra $1,500, too!
She’s more than willing to put some extra time in to do
that, but her schedule is packed, so it needs to be an
efficient use of her time. She followed these steps to
discover her action steps toward these two goals:
1. To achieve $1,500 in earnings at a 50% earnings
level, Jane will need to sell a total of $3,000.
2. $3,000 in sales divided by $50 = 60 Customers.
3. To achieve 60 Customers attending a Holiday
Open House, Jane will need to invite at least 120
people (# of Customers X 2 ), since statistically
only half will come.
4. Jane can think of 40 people to invite, including
her current Customers, friends, family, neighbors
and co-workers. To get to 120, Jane will need to
find 80 more (120 - 40). Jane plans on offering
a $2 discount for every friend one of her invitees
brings with her (you can insert any amount of
discount you’re willing to give for additional guests).
5. With 60 people in attendance at an average of
$50 in sales per person, Jane will sell $3,000 of
product, which earns $1,500 at her 50% level.
6. Statistically she should be able to recruit 1 out of
10 of my guests into her Downline. With 60 in
attendance, she’ll have 6 new recruits!
7. When Jane follows up with all of her new
Customers, she’ll start 2008 with a significantly
enhanced business!
GREAT NEWS – All of this and more can be yours!
Take a moment to calculate what you must do to achieve your goals. You will need to decide specifically how much
you want to achieve in both sales and earnings, and then fill in the following goal worksheet to find out how to make
it happen. Let’s look at two examples of how this is done:
Representative #1:
“Jane”
Representative #2:
“Diane”
“Diane” is new to Avon and has just begun a few
months ago. Diane was attracted to selling Avon since
she would like to earn $500 to spend on her holiday
shopping (and start the new year with NO credit card
bills!). Diane knows that she isn’t the only one who
wants to buy wonderful gifts at a great value, so she
has decided to hold as many Holiday Open Houses
as she can:
1. To achieve $500 in wanted earnings at a 40%
earnings level, Diane will need to sell a total
of $1,250.
2. $1,250 in sales divided by $50 = 25 Customers.
3. To achieve 25 Customers attending a Holiday
Open House, Diane will need to invite at least 50
people (# of Customers X 2 ), since statistically
only half will come.
4. Diane can think of 15 people to invite, including
her current Customers, friends, family, neighbors
and co-workers. To get to 50, Diane will need to
find 35 more (50 - 15). Diane plans on inviting
people from her daughter’s PTA and her
Women’s Group at her church.
5. With 25 people in attendance at an average of
$50 in sales per person, Diane will sell $1,250
of product, which earns $500 at her 40% level.
6. When Diane follows up with all of her new
Customers, she’ll start 2008 with a significantly
enhanced business!

Your Holiday Goal Worksheet
Now it’s your turn to follow Jane & Diane’s lead:
1. I’d like to earn $_________ (Insert amount) over and above what I’d normally earn
during the 4th Quarter.
2. My expected earning level each campaign with this extra business is ________%
(Insert % you expect to earn.)
3. To calculate how much I need to sell at my earning level to earn this amount,
divide the earnings, $_________ by your discount in decimal terms, like this:
I want to earn an additional $1,200 and I sell at the 40% level, so:
$1,200 divided by .40 = $3,000 is what I need to sell.
Now it’s your turn:
$_________________ (amount I want to earn) divided by . _______
(in decimal terms, earning level I expect to be selling at)
= _________________ (amount at Customer price I need to sell).
4. Since I need to sell $_________ to earn $__________, I need a minimum of ________
Customers at an average sale of $50 (Sales divided by $50).
5. To get _______ Customers, understanding that only about half will come, I need to
invite a minimum of ________ (# of Customers X 2).
6. With _______ Customers expected to attend, I anticipate being able to recruit a
minimum of _______ (10% of Customers expected to attend) new members to
my Downline.
Keep in mind that there are lots of additional benefits beyond your immediate
earnings and new recruits. Think about the residual income you’ll derive from 6
new recruits, especially when you show them how to sell, share and show, too!
Ready to get started toward these goals? Great! Make sure you check out all of
the other information on this site that will provide all the “how-to’s” you need.
Have fun and good luck!

Print this checklist and use it to help plan your Holiday Open House.
Send Out the Invitations
Holiday Open House
Checklist
Mail/Email Invitations 2-3 weeks in advance of the Open House. Invite 2-3 times more people than you
expect to come. Remember, the more the merrier, and encourage everyone you invite to bring along their
friends and family with them. Customize the invitation included to offer a special discount for every friend
each guest brings. (See page 17 for Invitations).
Also enlist a teen/husband/friend to be your Cashier/Wrapper so you can concentrate on helping your guests.
For Uplines – make sure everyone in your Downline gets involved in your Holiday Open House from the
very beginning. Their “holiday education” increases the chances they will hold successful Open Houses
themselves, putting even more dollars in your wallet!
Check Who’s Coming!
Two days before your event, call your guests to confirm their attendance, and to remind them to bring
friends! If someone cannot attend, offer to deliver a brochure personally to provide easy holiday shopping.
Set The Stage
While the most successful Holiday Open Houses are held in your home, alternative locations can be a
church basement, an apartment complex’s recreation room, local clubs, etc. Decorate for the holiday.
Provide refreshments. Boil cinnamon on the stove. Light holiday candles. Play some holiday music.
You may want to set up your room to hold “beauty-themed stations.” For example, a makeup station
would include special gift baskets you’ve created, individual products featuring holiday colors and other
beauty-related items such as brushes, mirrors, etc. You could also do a skin care area, a wellness area, etc.
Create Selling Excitement
Give your guests many reasons to buy on the spot. Create gift baskets ranging in price from $20 - $100.
Set up point of sale material. Customize the enclosed gift tags that say: “Great for Mom” (or Teacher or
Babysitter, etc.) Or, “Buy one, get the second at $3 off” Make sure to have price tags on everything. Show
the regular price, crossed out, and your price.
More ideas:
• Consider “special offers” such as a half price skincare product of your choice with every $100 order.
• Create a “Kid’s Corner” with products under $10.
• Have stocking-stuffer $5 grab bags by the check out area.
(continued)

Prepare to Sell
Holiday Open House
Checklist
Have on hand extra brochures and magalogs, pens, order forms, credit card forms, and recruiting flyers.
Print out Holiday Guest List sheets (page 21) and place into a 3-ring binder or on a clipboard. Be sure that
every person adds their name and phone number to your guest book so that you can follow up with orders
during the holidays, or with special services next year.
Special Gifts
If you decide to play a holiday game, be sure to have a game prize on hand for the winner.
If holding an Open House in someone’s home, pack a hostess gift.
Print out a gift certificate (included on page 20) for every person attending your Open House.
Roll each one and tie with a ribbon and place in a basket by your check out area.
Review Your Open House Agenda
Your Open House can be conducted within one hour by following the agenda below. For further ideas on
what to say during each section as well as how to play your Open House game, use “Open House What
to Say” (pages 8-16).
• Welcome/Introductions ( 2 mins.)
• Special Guest Recognition (15 mins.)
• Holiday Tic-Tac-Toe Game (15 mins.)
• Closing Remarks ( 3 mins.)
• One-on-Ones & Refreshments (30 mins.)
Have Fun!
Choose a festive holiday outfit to wear during your
events. Get yourself in the mood to have fun, meet
new friends and Customers, and make your holiday
season the best ever!

SEGMENT TIME CRITICAL POINTS TO COVER
(WHAT TO SAY)
“Welcome to my home this evening! I’m so grateful that each of you were able to take time
this evening not only to share some holiday joy and friendship with me, but to have this
2 mins.
Welcome/
Introduction
fabulous opportunity to purchase lovely holiday gifts for those special loved ones in your
life! I just know this evening is going to be fulfilling and fun for each and every one of you.”
START NEXT SEGMENT
Avon Holiday Open House — “What to Say” 1

SEGMENT TIME CRITICAL POINTS TO COVER
(WHAT TO SAY)
“Wow – what a great group we have here today! Some of you know why we are here, but
let me explain a little for those who don’t. This is such a special time of year that might
mean different things to different people, but I think we’ll all agree that it’s a very special
time that we look forward to each year. What we don’t look forward to is the chaos of the
shopping malls, fighting the crowds and dealing with the seasonal traffic! It’s the chaos of
those things that tends to distract us from what is really important about this time of year.
15
mins.
Special Guest
Recognition
So, I want to take this opportunity to recognize what IS so important about this time of year
– and the entire year – YOU! We each have our own unique reasons for inviting our guests
to this Open House, but I want to recognize each of you to the group. I’d like to recognize
some of the reasons that I’m grateful for each one of you, and I’d like to start with my
special Customer and friend, Mary.”
CONTINUE
Avon Holiday Open House — “What to Say” 2

SEGMENT TIME CRITICAL POINTS TO COVER
(WHAT TO DO)
Share a kind thought or two aloud to the group; feel free to speak from your heart.
If you are in Leadership and have invited your Downline, share your thoughts about
15
mins.
Special Guest
Recognition
your Downline first and allow each one of them to recognize the special guest(s) they
have brought.
START NEXT SEGMENT
Avon Holiday Open House — “What to Say” 3

SEGMENT TIME CRITICAL POINTS TO COVER
(WHAT TO SAY)
”I’m so grateful that we learned more about each other, but most importantly, I wanted all of
you to know how special you are.
Let’s have some fun! Using the Tic-Tac-Toe sheet, fill in each of the 9 blocks with the name
of an adult on your holiday shopping list. ”
(PAUSE: give them about a minute or two to fill out)
15
mins.
Holiday
Tic-Tac-Toe
Icebreaker /
Holiday Gift
Basket/Bundles
“As I introduce you to each Holiday Gift Basket or Bundle, if you see one that would be
perfect for one of the 9 people on your guest list, write the name of the gift item beside the
guest’s name in one of the 9 boxes. You can put one gift item in more than one box, by the
way. The first guest to make tic-tac-toe vertically, horizontally or diagonally with Holiday
items I’m showing should shout, “Avon!,”
CONTINUE
Avon Holiday Open House — “What to Say” 4

SEGMENT TIME CRITICAL POINTS TO COVER
(WHAT TO DO)
Walk around the room either pointing to each gift basket you’ve featured, or simply
hold up each one. Describe the items in the basket, the value, who would love to
receive it, etc. For more information on the 4th Quarter hits, refer to your What’s New
or review the product videos in your Campaign Planner.) For example:
(WHAT TO SAY)
(EXAMPLE 1) “To begin, let’s talk about one of the most favorite presents to give – or to
15
mins.
receive – fragrance! This year I am so excited to introduce you to Imari Seduction. This
Holiday
Tic-Tac-Toe
Icebreaker /
Holiday Gift
Basket/Bundles
is a hypnotic scent of luscious plum and purple orchid with tantalizing hints of warm
vanilla, amber and musk. I also have our luscious new designer fragrance,
Christian LaCrois Rouge. And for the Men in your lives, I’m thrilled to offer Driven Black.
This is a woody, aromatic fragrance that is described as sexy with playful energy. I’m sure
everyone can think of at least one man who fits that description?!”
CONTINUE
Avon Holiday Open House — “What to Say” 5

SEGMENT TIME CRITICAL POINTS TO COVER
(EXAMPLE 2) “Next for those folk who start every year with the resolution to look better,
there has never been a better time to start than this year at Avon!. I’m featuring two of the
most advanced skincare products Avon R&D has ever developed. The Anew Ultimate Age
Repair Cream and the Ultimate Age Repair Elixir! These products were formulated for those
Customers who are looking to repair and restore skin’s youthful cellular structure while they
sleep. This is the duo that every serious skincare user will want!”
(EXAMPLE 3) “And of course, the perfect gift for the makeup fans in your life, and I hope
15
mins.
you have enough squares on your game boards for all of those, I have some of my personal
Holiday
Tic-Tac-Toe
Icebreaker /
Holiday Gift
Basket/Bundles
favorites, the makeup giftables. These are going quick, so be sure not to miss out! My
Avon makeup basket features ______________________________________________.”
(Fill in the blank with those items you have displayed.)
(PAUSE: By now, someone may have called out “Avon”, at which time you can
present a prize of your choice, either a product, a discount, etc.)
START NEXT SEGMENT
Avon Holiday Open House — “What to Say” 6

SEGMENT TIME CRITICAL POINTS TO COVER
Your closing remarks are next and immediately come before the brief one-on-ones.
(NOTE: If there are 30 or more in attendance, one-on-ones could be challenging. At a
large Open House, this individual attention may be something given to those who
want 5 minutes of special one-on-one attention.) Your close should be enthusiastic,
grateful and warm, and it should lead naturally to the one-on-ones.
(WHAT TO SAY)
“I want to thank all of you for spending this evening indulging in some luxurious personal
shopping! Hasn’t it been fun? I’m going to take a few minutes with each of you personally
Closing 3 mins.
to answer any questions that you may have about my products or about all that Avon has to
offer. While I’m doing the brief one-on-ones, please enjoy the refreshments, each other,
and take another look at my display.”
“By the way, if any of you have any questions about Avon, whether as a Customer, a
Hostess or a Representative, be sure to let me know. Be sure to take home my gift to
each of you for coming, a gift certificate that entitles the bearer to any of my
specialized services!”
START NEXT SEGMENT
Avon Holiday Open House — “What to Say” 7

SEGMENT TIME CRITICAL POINTS TO COVER
The one-on-ones are the perfect time to offer to help each guest identify the best
skin care product for them, and offer one of your gift certificates for a consultation
(for themselves or someone else!). Something like this would work well to book a
one-on-one consultation:
(EXAMPLE): “Susie, I know your Mom will love wearing her new fragrance – and I’m sure
you’ll enjoy how your husband smells in his new Driven Black! By the way, I remember how
dry and parched you said your skin was last winter. Give me your email address and I’ll
send you an online consultation form that will determine exactly which products will take
30
mins.
One-on-Ones /
Refreshments
care of that and keep you looking great.
A gift certificate can be given to each guest as an invitation for a free consultation
during the first quarter. You might even want to focus on skin care at this time, when
skin care sales are traditionally the highest. (After all, holiday sales have mainly
focused on gifts for others so now; your Customers need to focus on their own
needs.) Make sure you get everyone’s email addresses so you can send out the
skincare consultation form from this site and be able to recommend the perfect skin
care products for each one!
CONTINUE
Avon Holiday Open House — “What to Say” 8

SEGMENT TIME CRITICAL POINTS TO COVER
It’s also the perfect time to recruit hostesses and schedule a future event. It might go
like this:
(EXAMPLE): “Janet, I’m so glad you’ve enjoyed yourself tonight. I’m even more delighted
that you’ve been able to cross off 3 people on your guest list and saved time! How does a
“Beat The Winter Blah’s Party” sound for January or February? I’d love to conduct a
winter-themed Beauty Bash with you and your friends. You’ll be able to earn new product
or replenishment on current products you use, and your friends will thank you for
30
mins.
One-on-Ones /
Refreshments
introducing them to the Anew line, too. Let’s schedule it now, shall we?”
Of course the #1 reason for the one-on-ones is to take the orders and schedule the
follow up and delivery, or sell the products, gift baskets, etc. on hand. Even if you do
have the gift items on hand, it’s still critical that you schedule the next visit or
appointment.
If you had a hostess, she should be your last one-on-one after the guests have left.
Thank your Hostess by presenting her with a gift.
END
Avon Holiday Open House — “What to Say” 9

Holiday Open House
The days get shorter and the nights get cold, time to do the shopping you’ve put on hold!
Bring a friend, or two, or three, you’ll all leave with smiles, just wait, you’ll see!
Come to my cash-and-carry Avon Holiday Open House!
Date:
Place:
RSVP:
There will be Great specials!
Time:
Holiday Open House
The days get shorter and the nights get cold, time to do the shopping you’ve put on hold!
Bring a friend, or two, or three, you’ll all leave with smiles, just wait, you’ll see!
Come to my cash-and-carry Avon Holiday Open House!
Date:
Place:
RSVP:
There will be Great specials!
Time:

Date:
Place:
RSVP:
Holiday Open House
The days get shorter and the nights get cold, time to do the shopping you’ve put on hold!
Bring a friend, or two, or three, you’ll all leave with smiles, just wait, you’ll see!
Come to my cash-and-carry Avon Holiday Open House!
There will be GREAT specials:
Date:
Place:
RSVP:
Time:
Holiday Open House
The days get shorter and the nights get cold, time to do the shopping you’ve put on hold!
Bring a friend, or two, or three, you’ll all leave with smiles, just wait, you’ll see!
Come to my cash-and-carry Avon Holiday Open House!
There will be GREAT specials:
Time:

This gift certificate entitles
to

Guest List
NAME PHONE

6/13/2007 v1
Avon Gift Check-list/Order Form
Family Members
Parents
Siblings
Children
Grandchildren
Cousins
In-laws
Friends
Neighbors
FOR AVON GIFT IDEAS
Party Hosts/Hostesses
Team Mates
Home-Related
Newspaper Carrier
Mail Carrier
Cleaning People
Landscape/Lawn People
Plumber
Electrician
Handyman

6/13/2007 v1
Avon Gift Check-list/Order Form
Work Related
Colleagues
Assistants
Receptionists
Mail Carrier
Express Carrier
Travel Agent
Accountant
Bookkeeper
Customers
FOR AVON GIFT IDEAS
Sales Representatives
School-Related
Teachers
Aides
Other
School Nurse
Principal
Coaches
Crossing Guards
Bus Drivers

Holiday Tic-Tac-Toe

Supplies You’ll Need:
• Basket
• Basket fillers
• Craft paper
• Shred
• Scissors
• Tape
• Glue dots
• Curling ribbon
• Cellophane
Getting Started:
Lisa begins by gathering all the
materials she’ll need for her basket
into one working location.
Remember to remove all products
from their boxes, as you’ll include
both the product and its box in the
basket as you build it.
Your Guide to Creating
the Perfect Gift Basket
Contents of Basket Shown:
• AVON Brochure • ANEW Alternative Intensive Age Treatment SPF 25 • ANEW Ultimate Day Transforming Lift Cream
• ANEW Ultimate Night Age Repair Cream • ANEW Ultimate Transforming Lift Eye Cream
• ANEW Clinical Advanced Line and Wrinkle Corrector • ANEW Clinical Lift and Tuck • Gift Tag • Business card

Step 1:
Your Guide to Creating
the Perfect Gift Basket
Use a generous amount of craft paper
or shred to fill the bottom of the basket
in order to form a sturdy base for your
products so that they don’t “sink” into
the basket.
Craft paper and shred also help create
height which makes the basket look
more professional and luxurious.
Step 2:
Start placing items into the “back” of
the basket.
Begin with the current Avon brochure.
Be sure to pay close attention to balance
as you build your basket. For instance,
if you place the brochure on the left side,
place a larger item on the right to balance
the look and feel of the basket.
Also, see the “Tips” page at the end of
this presentation for great stuffer ideas!

Step 3:
Your Guide to Creating
the Perfect Gift Basket
Continue working toward the front of the
basket by placing larger items into the
basket before the smaller items. Pull the
shred apart to dig small holes into the
basket base as you place the products.
Position heavier items toward the center
of the basket to prevent tipping, and
use tape and glue dots liberally to hold
the items in place. (Tape is not visible
beneath the cellophane.) Cut any “stray”
shred to give the finished product a very
clean look.
Step 4:
Unroll the cellophane on the table but
don’t cut it yet. Place the basket onto the
cellophane and lift both ends approximately
10” above the top of the basket to estimate
the amount you’ll need and then cut it
straight across.
While holding up the edges above the
basket, begin to tuck in the sides of the
cellophane, starting with the side edges
from the back. Hold up the back sheet
and take the sides from the back (doing
one side at a time), folding the sides in
just as you would do when wrapping a
gift. Then fold the front edges to the back
and tape them down to complete the side
-folding step. You’ll see two points left on
each side at the bottom that you’ll tape
under the basket to secure them down.

Step 5:
Your Guide to Creating
the Perfect Gift Basket
Gather the cellophane at the top of the
basket and pull together into the center
with your hands, pulling the top edges
upward to create a “tightly” wrapped
basket.
Use pipe cleaner to twist-tie the gathered
area of the cellophane. Pull up on the
top tips of the cellophane again to make
it extra taut and visually appealing. Then,
tape all extra pieces of cellophane down
to make it perfectly presentable.
Use at least 4 long strips of curling ribbon,
of varying lengths, to tie around the
gathered part of the cellophane. Then
take a pull bow to tie and place in front.
Step 6:
Give it the final touches of perfection…
and VOILA!

Lisa’s Tips:
Your Guide to Creating
the Perfect Gift Basket
1. Use a basket smaller than what you think you will need. Smaller baskets give the
appearance of “overflowing” product, whereas items will get “lost” in a larger basket.
2. You can use other items besides store-bought craft paper, such as grocery store bags
or Styrofoam.
3. Remove all products from their boxes. You’ll display both the product and its box
separately within the gift basket. Always make sure to double check that all product
lids, caps and tops are secured tightly.
4. Be sure to use plenty of glue dots and
tape to secure items in basket. It doesn’t
matter if these items show while you are
building the gift basket. Once you cover
it with cellophane, the glue dots and tape
seem to “disappear.” Glue dots are a
fabulous adhesive available at most craft
stores. A glue gun can also be used.
5. It’s great to use extra “fillers” for your
basket. Every item adds color, dimension
and value. You can find the perfect fillers
at any craft store, your local “dollar” store,
trinkets from post-holiday sales, garage
sales, prior or current gifts-with-purchase
from AVON, samples from AVON, etc.
6. Filler items can also include items such as pinecones, candy, trinkets, wrapped candles,
potpourri, silk flowers or leaves, decorations, a gift tag, business card, ribbon, etc.
7. Unlike a flower arrangement, a gift basket is designed to look presentable from the front
view. So, don’t spend time trying to make it appealing from all sides.
8. Just prior to wrapping your basket, do a “once over” to be sure that no items have
slipped or shifted out of place. You can use a piece of rubber drawer or cabinet liner to
place under the cellophane to keep the basket and cellophane from sliding as you wrap
the completed basket.
9. If, by chance, you forget to include your business card, it is acceptable to tape it to the
back of the finished basket.
10. When pricing an Avon gift basket, charge the full retail price of all products, plus the total
cost of supplies, plus $5 for time and effort.

Your Guide to Creating
the Perfect Gift Basket
How to Make a Florist’s Bow:
(Compliments of Karen Tucker,
Senior Executive Unit Leader)
Materials You’ll Need:
• 3 yards ribbon
1.
3.
4.
2.
Step 1:
8” from one end of ribbon, pinch firmly
between thumb and index finger.
Step 2:
Make a 5” loop (half the size of finished
bow) pinch tightly. If ribbon is one-sided,
twist length to right side. Make second
loop and pinch over first two pinches.
Step 3:
Repeat this process forming 4 loops
on each side.
Step 4:
Make a center knot by forming a small
loop over your thumb, pinch and wire all
loops together, trim excess. Wire 14” length
to back for tails.