The Role of Sports Economics in the Sport Management Curriculum

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Table 2: Trends in Sport Management Degrees Awarded Year Level Men Women Total 1992 Bachelors 451 218 669 1997 Bachelors 1,032 484 1,516 2002 Bachelors 1,885 966 2,851 1992 Masters 124 34 158 1997 Masters 184 81 275 2002 Masters 431 226 657 universities in 2002. There appears to be a clear mismatch between growth in the number of students enrolled in bachelors and masters degree programs in sport management and the number of new doctorates granted in the field. To the extent that economists are attractive to sport management programs, this mismatch suggests that sport management programs may be interested in hiring mroe sports economists in the future. Sport Management Programs Using the most recent listing of programs listed on the North American Society for Sport Management (NASSM) web site, a recent survey of programs by the National Recreation and Parks Association that also identified some sport management programs located in parks and recreation departments, and standard internet search engines, I identified 151 undergraduate programs, 98 masters degree programs, and 16 doctoral programs in sport management at US colleges and universities. 1 The majority of these programs were called “sport management” programs but a few were called “sport administration,” “sport studies,” “sport and leisure,” or similar variations. Stier (2001) identified 137 undergraduate programs and 99 masters programs in 2000, so while the rapid growth in undergraduate sport management programs 1 13 European institutions, eight Australian institutions, and ten Canadian institutions also grant sport management degrees, but these institutions are outside the scope of this paper. 6
has continued over the past five years the growth in masters programs appears to have leveled off. I discuss the characteristics of the departments that offer sport management degrees in detail below. This list of 151 programs includes markedly fewer undergraduate programs than the 216 universities that reported awarding sport management degrees in the 2002 IPEDS com- pletions survey. However, about one third of the sport management degrees awarded were awarded by institutions that granted less than five degrees in 2002. These institutions probably awarded sport management degrees as part of “independent studies” or “interdisciplinary studies” programs and probably do not have a sport management program. About 70% of the institutions that awarded undergraduate sport management degrees awarded 5 or more more degrees in 2002. 216 colleges and universities granted undergraduate sport management degrees in 2002, 70% of these programs - about 150 institutions - granted five or more degrees, which is consistent with the number of undergraduate sport management degree programs listed on the NASSM web site. The NASSM web site includes 90 sport management masters degree programs, but the IPEDS data shows only 43 colleges and universities granting sport management masters degrees in 2002. Either the average sport management masters degree program is so small that it does not graduate a student every year, or some of these masters degrees actually carry a designation other than sport management. For example, masters degrees in sport management awarded by my department carry the designation “recreation, sport and tourism” not sport management. The NASSM list of departments also contains thirteen programs that award doctorate degrees in sport management, but I have not included these programs in this survey. Those interested in the current state of doctoral education in sport management should see the paper by Mahoney et al (2004). After identifying the programs currently offering sport management degrees, I collected detailed data on these programs and their curricula, based on information available on each department’s web page. These data include the department and school where the program is located and selected information about course offerings. 7
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The Role of Sports Economics in the Sport Management Curriculum

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