CSR - MSi
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CSR - MSi
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MICRO-STAR INTERNATIONAL CORPORATE<br />
SOCIAL RESPONSIBILITY REPORT 2010<br />
Beautiful life and<br />
Green Homeland
MSI 2010 Corporate Social Responsibility Report<br />
1 Editing Principles ...................................................................... 2<br />
1.1 About the Report .................................................................................. 2<br />
1.2 Reporting Period and Cycle ................................................................. 2<br />
1.3 Report Content and Boundary ............................................................ 2<br />
1.4 Reporting Framework .......................................................................... 2<br />
1.5 Identification and Engagement of Stakeholders ............................... 3<br />
2 CEO Commitment .................................................................... 4<br />
2.1 President’s Report ................................................................................ 4<br />
3 Company Profile ....................................................................... 5<br />
3.1 Introduction .......................................................................................... 5<br />
3.2 Business Overview ............................................................................... 7<br />
3.3 Financial Performance ......................................................................... 7<br />
3.4 Business Development ........................................................................ 8<br />
3.5 Corporate Governance ........................................................................ 8<br />
3.6 Business Strategy .............................................................................. 10<br />
3.7 Risk Management .............................................................................. 11<br />
3.8 Trade Association ............................................................................... 13<br />
3.9 Awards ................................................................................................ 13<br />
4 Environmental Policy ............................................................. 14<br />
4.1 Organization and Missions ................................................................ 14<br />
4.2 System & Certification ....................................................................... 15<br />
4.3 Green Policy ....................................................................................... 16<br />
4.4 Challenges and Opportunities of Climate Change .......................... 18<br />
4.5 Greenhouse Gas Inventory ............................................................... 19<br />
1<br />
MSI 2010 Corporate Social Responsibility Report<br />
4.6 Environmental Performance Indicators ........................................... 20<br />
4.7 Green Products ................................................................................... 22<br />
4.8 Promotion of Energy Conservation .................................................. 23<br />
5 Social Policy ............................................................................ 25<br />
5.1 Our Customers ................................................................................... 25<br />
5.1.1 Customer Service and Customer Satisfaction ................................. 25<br />
5.2 Our Employees ................................................................................... 26<br />
5.2.1 Workforce ............................................................................................ 26<br />
5.2.2 Employee Development .................................................................... 29<br />
5.2.3 Wages and Benefits ........................................................................... 30<br />
5.2.4 Health, Safety and Risk Management .............................................. 32<br />
5.2.5 Employee Health ................................................................................ 35<br />
5.3 Suppliers ............................................................................................. 36<br />
5.3.1 Supplier Policy ................................................................................... 36<br />
5.3.2 Supplier Management ....................................................................... 36<br />
5.3.3 Contractor Management ................................................................... 37<br />
6 Public Welfare .......................................................................... 38<br />
6.1 Community Giveback ........................................................................ 38<br />
6.2 Corporate Volunteer ........................................................................... 41<br />
1 Supplemental information 1: Contact Window ................... 43<br />
2 Supplemental Information 2: GRI G3 Content Index .......... 43
2010<br />
Corporate Social<br />
Responsibility Report<br />
1. Editing Principles<br />
1.1 About the Report<br />
Micro-Star International (MSI) takes “Excellent Product, Superior<br />
Quality, Perfect Service, and Customer Satisfaction” as its business<br />
tenets and the goals of sustained operation since inception on August<br />
4, 1986. We endeavor to achieve excellence in product quality, services<br />
and operating performance and share the results of our efforts with our<br />
clients, consumers, employees, shareholders and investors.<br />
Thus in September 2008, we published the first corporate social<br />
responsibility report- MSI Corporate Social Responsibility Report 2008 to<br />
share with our stakeholders our operating performance over the years<br />
and our efforts in addressing the environmental issues and caring for<br />
the society. This report is the third release. We disclosure the financial<br />
performance, supplier management, employee caring, environmental<br />
performance indicators, social welfare, and the relevant information<br />
about msi. We welcome any comment or feedback from our stakeholder,<br />
their opinions will be the base for us to improve and adjust ourselves.<br />
1.2 Reporting Period and Cycle<br />
The MSI Corporate Social Responsibility Report 2009 covers the period<br />
from January 1, 2009 to December 31, 2009. We will publish it in both<br />
Chinese and English language, and make it available on our website<br />
(http://tw.msi.com/html/popup/csr/index.php)for perusal and download<br />
by the public. The last one was released on October 2009. From 2010, we<br />
will publish it before August, so the public can understand the operating<br />
status of MSI earlier.<br />
2<br />
1.3 Report Content and Boundary<br />
Editing Principles<br />
This report includes the data of MSI, MSI computer (Shenzhen), MSI<br />
Electronics (Kunshan), and the worldwide subsidiaries of MSI, and<br />
covers financial information, business operation, environmental issues<br />
concerning product responsibility and environmental protection, and<br />
social issues concerning employees, suppliers and contractors, and public<br />
interest activities.<br />
1.4 Reporting Framework<br />
The MSI Corporate Social Responsibility Report 2010 is published<br />
in Chinese and English in reference to the generation of sustainability<br />
reporting guidelines of Global Reporting initiative (GRI G3). The report<br />
also declares GRI Application Level C and encloses a GRI G3 Content<br />
index. The report will be laid out by electronic file, and to cut down the<br />
printing of hardcopy reports as to reduce the material use and the impact<br />
of environment.
1.5 Identification and Engagement of Stakeholders<br />
MSI stakeholders include primarily shareholders, investors,<br />
clients, consumers, suppliers, contractors, government agencies and<br />
communities. The table below outlines the methods and channels we use<br />
to communicate with our stakeholders, the frequency of communication,<br />
issues of concern to the stakeholders and how we address those issues.<br />
All communications with our stakeholders are documented and saved for<br />
analysis, improvement and follow-up.<br />
3<br />
MSI 2010 Corporate Social Responsibility Report<br />
Stakeholder Engagement Methods<br />
Communication<br />
Frequency of<br />
Stakeholder methods and channels communication Issues of concern Our response<br />
Shareholders/<br />
investors<br />
Clients/<br />
consumers<br />
Suppliers/<br />
contractors<br />
Employees<br />
Community<br />
Government<br />
agencies<br />
Media<br />
1. Shareholders’ meeting.<br />
2. Investor conference.<br />
3. Financial report.<br />
4. Website.<br />
5. News release.<br />
1. Website.<br />
2. Online service.<br />
3. 080 service hotline.<br />
4. Showrooms and service<br />
centers.<br />
5. Customer satisfaction<br />
survey.<br />
1. E-mail.<br />
2. Teleconferencing.<br />
3. Suppliers conference.<br />
4. Green Product Management<br />
platform (online)<br />
1. Gathering (year-end<br />
banquet)<br />
2. Labor- management<br />
meeting.<br />
3. E-mail.<br />
4. Bulletin board.<br />
5. Employee hotline.<br />
6. Suggestion box.<br />
7. Employee satisfaction<br />
survey.<br />
8. Employee meeting.<br />
1. Telephone communication.<br />
2. Community activities.<br />
1. Press conference.<br />
2. Press release.<br />
1. Once a year.<br />
2. From time to time.<br />
3. Four times a year.<br />
4. All year round.<br />
5. From time to time.<br />
1. Irregularly.<br />
2. As initiated by client.<br />
3. As initiated by client.<br />
4. As initiated by client.<br />
5. Irregularly.<br />
1. Irregularly.<br />
2. Irregularly.<br />
3. When needed.<br />
4. Latest information<br />
posted from time to<br />
time.<br />
1. Once a year.<br />
2. Four times a year.<br />
3. Announcement posted<br />
from time to time.<br />
4. Announcement posted<br />
from time to time.<br />
5. As initiated by<br />
employee.<br />
6. As initiated by<br />
employee.<br />
7. Once a year.<br />
8. Once a year.<br />
1. Irregularly.<br />
2. Irregularly.<br />
1. Financial reports.<br />
1. Four times a year.<br />
2. Provide reports or make 2. As needed.<br />
reply in a timely manner as<br />
requested or required by<br />
the competent authorities.<br />
Press conference and<br />
press release when<br />
needed.<br />
1. Corporate profits.<br />
2. Operating status.<br />
1. Product quality.<br />
2. Product prices.<br />
3. After-sale service.<br />
Supply chain<br />
conditions (products,<br />
delivery date, financial<br />
control, ESH<br />
requirements).<br />
1. Wages.<br />
2. Benefits.<br />
3. Work Conditions.<br />
4. Career development.<br />
1. Impact on<br />
community<br />
environment.<br />
2. Giveback and<br />
contribution to<br />
community.<br />
3. Job opportunities<br />
for the locals.<br />
1. Operating status of<br />
the company.<br />
2. Labor- management<br />
relationship.<br />
1. Operating status of<br />
the company.<br />
We hold regular shareholders’<br />
meeting, in which the responsible<br />
officers are present to answer<br />
questions of concern to the<br />
investors, and update the company’s<br />
financial information on company<br />
website regularly to enhance<br />
information transparency.<br />
Consumers can receive instant<br />
technical assistance and have their<br />
questions answered through website<br />
and 080 phone service, and learn<br />
about the latest product information<br />
through our constantly updated<br />
website.<br />
Aside from communicating our<br />
policies and objectives to our<br />
suppliers and contractors through<br />
the annual corporate social<br />
responsibility report, we would<br />
exchange opinions and engage in<br />
discussions with suppliers and<br />
contractors via e-mail, phone or<br />
in-person meeting from time to time.<br />
In the future, we will also use the<br />
online support system as a<br />
communication platform with our<br />
suppliers.<br />
Employees can obtain corporate<br />
information via e-mail, bulletin<br />
board and annual corporate reports,<br />
and express their views and<br />
opinions via labor-management<br />
meetings, suggestion box and<br />
employee hotline.<br />
We create job opportunities for the<br />
locals and try to give back to the<br />
community by adopting road trees,<br />
and providing monetary and<br />
material support. We have setted up<br />
msi corporate volunteer team since<br />
2009 to enhance our support to local<br />
community.<br />
We pay tax honestly, comply with<br />
the laws and regulations of local<br />
governments, support the activities<br />
of the competent authorities, and<br />
readily respond to the request or<br />
demand of the competent<br />
authorities.<br />
Based on the needs of internal<br />
operations and activities, we hold<br />
press conference or make press<br />
release from time to time.
2010<br />
Corporate Social<br />
Responsibility Report<br />
2. CEO Commitment<br />
2.1 President’s Report<br />
We have been introducing consumer-oriented products with emphasis<br />
on quality perfection, innovation excellence and localization services.<br />
After more than twenty years of unceasing efforts, we are now world’s<br />
top three and leading motherboard and graphics card maker. Our<br />
excellent products and corporate brand image have long been recognized<br />
by consumers around the world and well received in the global markets.<br />
We have been heading into the R&D and production of notebook<br />
computers and all-in-one (AIO) PC in recent years to response to marker<br />
and consumer demands. The purpose is to build a complete product line<br />
and boost MSI’s brand recognition and market visibility. Bur we started<br />
out as a motherboard and graphics card manufacturer. Motherboard<br />
and graphics card products are our core business. We fully realize that<br />
you must shore up the core business before branching out. Thus we<br />
will continue to seek innovation and continue R&D on motherboard and<br />
graphics card products and introduce products that meet consumers’<br />
expectation.<br />
In the 21 st century, the world will be faced with more political,<br />
economic and social problems as well as challenges and difficulties<br />
brought about by climate change. For a business to survive and even<br />
grow in such formidable environment, it must been continually innovated<br />
and modified the facets of its economic, environment and social. In<br />
economical aspect, we will adjust our step to face more and more<br />
challenge and to pursue the p stabilizing grow of profit and revenue. In<br />
social aspect, starting from employee care within and then outreaching<br />
to the social and even the world, a business can maintain flexibility, vigor<br />
and adaptability by keeping communication, interaction with, and readily<br />
responding to the outside world and stakeholders. In environmental<br />
aspect, we know environmental policy is not merely a slogan, cherishing<br />
4<br />
Editing Principles<br />
the earth and being friendly to the environment must be implemented in<br />
daily activity. Thus we will heed the domestic and foreign environmental<br />
regulations and international trends, develop low energy consumption<br />
products, to promote energy conservation inside the company. We hope<br />
such corporate culture will take root inside MSI and be implemented in<br />
our daily operations. This is the only way to answer to challenges, also the<br />
goal and commitment that we will continue to work towards. More so,<br />
this is our embodiment of corporate citizenship.
3. Company Profile<br />
3.1 Introduction<br />
MSI was established on August 4, 1986.<br />
Headquartered in Taipei, Taiwan, MSI has<br />
production lines at MSI Computer (Shenzhen)<br />
and MSI Electronics (Kunshan), and 28<br />
subsidiaries and service centers spread around<br />
the world in Europe, Asia, America and Oceania<br />
to provide global client with timely services and<br />
respond to their needs.<br />
In 2009, MSI and subsidiaries reported a<br />
consolidated revenue of NT$82.2 billion, while<br />
MSI alone recorded NT$82.77 billion in revenue,<br />
NT$240 million in earnings, and EPS of NT$0.23.<br />
As of year-end 2009, MSI and subsidiaries had a<br />
global workforce of 15,587 employees.<br />
MSI Computer (Shenzhen) Co., Ltd.<br />
5<br />
MSI 2010 Corporate Social Responsibility Report<br />
Address: Shenzhen, Guangdong. Date of establishment: April 2000.<br />
Functions: Manufacture of motherboards and graphics cards, system assembly and others.<br />
MSI Electronics (Kunshan) Co., Ltd.<br />
Headquarters<br />
Date of establishment:<br />
1986 (moved to current location in 1997).<br />
Address:<br />
Taipei, Taiwan.<br />
Chairman & President:<br />
Joseph Hsu.<br />
Capital:<br />
NT$10.69 billion<br />
Number of employees:<br />
15,587 worldwide (as of year-end 2009).<br />
Functions:<br />
Administration, R&D, business, sales and marketing.<br />
Address: Kunshan, Jiangsu. Date of establishment: December 2001.<br />
Functions: Manufacture of motherboards, graphics cards, notebook computers, R&D and others.
3.2 Business Overview<br />
Products and Services<br />
MSI started out as motherboard and graphics card manufacturer and<br />
supplier, but we have been actively investing in the R&D and production<br />
of new product lines in recent years, including notebook computer,<br />
consumer electronics, industrial computer, All-in-One, and smart robot.<br />
We set our short-term, medium-term and long-term goals based on the<br />
scheme of maintaining stable profit levels with existing product lines and<br />
developing new clients and markets with new product lines.<br />
Products Mix<br />
Product type Main products<br />
Motherboard Intel and AMD motherboards<br />
Graphics card NVIDIA and ATI graphics cards<br />
Server<br />
Server motherboard, workstation<br />
motherboard, rack-mounted server<br />
Barebone<br />
All-in-one PC, mini PC, Wind Nettop PC,<br />
home theater PC<br />
Industrial<br />
computer<br />
Consumer<br />
electronics<br />
Notebook<br />
computer<br />
Robot Smart robot<br />
Industrial motherboard, industrial computer<br />
system<br />
Automotive electronic products,<br />
communication products<br />
Others Cloud computing<br />
3.3 Financial Performance<br />
Damped by global financial storm, our consolidated revenue for the<br />
year amounted to NT$82.77 billion, a decrease of 15% as compared<br />
to 2008. Our consolidated after-tax profit was NT$240 million, and our<br />
earnings per share dropped to NT$0.23.<br />
7<br />
MSI 2010 Corporate Social Responsibility Report<br />
In the effort of business development, we will continue to develop<br />
new emerging markets to disperse the impact of market saturation<br />
in developed countries and exchange rate fluctuation on our profits.<br />
Internally we will continue to nurture outstanding sales and marketing<br />
personnel, get a better grasp on the market dynamics, establish good<br />
rapport with distributors, and step up marketing efforts to enhance brand<br />
recognition with the ultimate goals of boosting sales, revenue and brand<br />
affiliation.<br />
<br />
<br />
<br />
<br />
<br />
Revenue – by Product<br />
In NT$1,000<br />
<br />
<br />
Motherboard Graphics card Others<br />
2007-2009 Financial Performance<br />
NT$1,000<br />
100000000<br />
80000000<br />
60000000<br />
40000000<br />
20000000<br />
0<br />
2007<br />
Highlights<br />
In NT$1,000<br />
Sales revenue<br />
90,589,643<br />
Net income<br />
2,912,697<br />
2008<br />
Sales revenue<br />
97,773,051<br />
Net income<br />
2,269,634<br />
2009<br />
Sales revenue<br />
82,773,488<br />
Net income<br />
241,246<br />
Global Sales Distribution,<br />
2007-2009<br />
NT$1,000<br />
100000000<br />
80000000<br />
60000000<br />
40000000<br />
20000000<br />
0<br />
2007<br />
2008<br />
2009<br />
Europe Asia America Others Taiwan<br />
2007-2009 Shareholder Structure<br />
In NT$1,000<br />
<br />
<br />
<br />
<br />
Government agencies<br />
Financial institutions<br />
Other institutional investors<br />
Foreign institutional and individual investors<br />
Individuals
2010<br />
3.4 Business Development<br />
Corporate Social<br />
Responsibility Report<br />
The MSI notebook is gaining positive consumer feedback and<br />
recognition in world markets and heading toward the ranking of world’s<br />
top ten notebook brands. In our OEM service, we continue to work with<br />
large multinational corporations, improve product quality and cut down<br />
production costs through rigorous quality control and enhanced economy<br />
of scale. High-quality, low-cost, wide-variety and complete product line<br />
are our unwavering commitment to consumers.<br />
Challenges, Opportunities and Response Measures<br />
The life cycle of information products is getting increasingly shorter<br />
in recent years as the electronic industry evolves rapidly and becomes<br />
globalized. Manufacturers try to shorten the time to market to vie for profit<br />
or even business survival. In the face of such intense competition, we<br />
respond to market challenges by nurturing outstanding R&D personnel,<br />
superior know-how, integrated supply chain and diversified operations:<br />
z<br />
Outstanding R&D personnel and superior know-how: Our R&D<br />
unit is staffed with highly experienced professional personnel and<br />
most of our executive officers heading respective business division<br />
have more than twenty years of R&D experience. We also input<br />
abundant resources to support the R&D of new technology and<br />
encourage employees to receive on-the-job training to enhance their<br />
professional capabilities. In recent years, we vigorously embark on<br />
campus recruitment for we believe talented professionals will create<br />
leading technology, which in turn will create a bigger niche and more<br />
development opportunities for the company.<br />
8<br />
z<br />
z<br />
Company Profile<br />
Diversified operations: We make substantial investment in the R&D of<br />
notebook computer, consumer electronics, industrial computer, AIO<br />
PC, smart robot and cloud computing products and technologies to<br />
create complete product lines, offer our clients diverse options and<br />
create potential for market development. The availability of internal<br />
technical support and collaboration also enables us to introduce<br />
products with functions that appeal to the diverse demands of<br />
consumers.<br />
Integrated supply chain: As we diversify our operations, both our<br />
demands for raw materials and the scale of production increase, which<br />
will help stabilize our supply chain and lower the overall production<br />
costs. Drawing on the strength of integrated supply chain in Taiwan’s<br />
ICT industry, we will vie for ODM/OEM orders from large multinational<br />
corporations to ensure stable growth and profit.<br />
3.5 Corporate Governance<br />
We observe the Corporate Governance Best-Practice Principles for<br />
TSE/GTSM Listed Companies promulgated by Taiwan Stock Exchange in<br />
corporate management and governance, including:<br />
(1) Setting up a spokesperson system to handle the suggestions or<br />
complaints of shareholders;<br />
(2) Setting up a shareholder registrar unit to keep track of information<br />
concerning our major shareholders;<br />
(3) Establishing risk control mechanism and firewalls with respect to<br />
affiliates;<br />
(4) The board of directors periodically evaluating the independence of<br />
certifying accountant;<br />
(5) Periodically disclosing company’s financial and corporate<br />
governance related information on company website; and<br />
(6) Assigning different units to communicate with and respond to the<br />
questions of stakeholders.
Board of Directors<br />
For the purposes of enhancing our business performance, maintaining<br />
industrial competence and retaining talented personnel, we hope to<br />
bring more valuable senior employees with professional knowledge<br />
and a wealth of industry experience into corporate governance. Thus the<br />
Board of Directors underwent re-election in 2009, in which two senior<br />
employees were elected to replace the independent directors. As a result,<br />
our Board of Directors previously with five non-independent directors<br />
and two independent directors now comprises seven directors to carry on<br />
corporate governance related operations.<br />
Organizational Structure<br />
We set up an independent Finance & Accounting Department, Human<br />
Resources Department, and Administration Department that were<br />
previously under the Administration Division. So our organizational<br />
structure has evolved from the previous two offices and eight divisions to<br />
two offices, three departments and seven divisions.<br />
1. Auditing Office: In charge investigating and evaluating the<br />
implementation of internal controls and operating performance of<br />
various functions.<br />
2. President’s Office: Overseeing business operations and development<br />
relating to ESH, legal affairs, IPR management, and information<br />
security.<br />
3. Finance & Accounting Department:<br />
(1) Accounting Section: In charge of account processing, voucher<br />
preparation, preparation and analysis of financial reports.<br />
(2) Finance Section: In charge of fund management, risk management,<br />
investment management, and registrar and transfer operation.<br />
4. Administration Division: In charge of general affairs, general works<br />
and asset management.<br />
5. Human Resources Department: In charge of personnel administration,<br />
human resources development, employee benefits, education and<br />
training.<br />
6. Sales & Marketing Division: In charge of order handling, market<br />
development, gathering of business intelligence, and credit check<br />
operation.<br />
7. Materials Division: In charge of material procurement, control, and<br />
production scheduling.<br />
9<br />
8. R&D Division: In charge of product design, development, quality<br />
control, and production technology.<br />
9. Production Division: In charge of production and process<br />
arrangement.<br />
10. Quality Assurance Division: In charge of product quality, customer<br />
complaints and after-sale services.<br />
11. CE Product Business Unit: In charge of development and sales of<br />
consumer electronic products.<br />
12. NB Business Unit: In charge of notebook development and sales<br />
Sales &<br />
Marketing<br />
Division<br />
MSI 2010 Corporate Social Responsibility Report<br />
Materials<br />
Division<br />
R&D<br />
Division<br />
Political Contribution<br />
Supervisor<br />
Auditing Office<br />
Finance &<br />
Accounting<br />
Division<br />
MSI Organization Chart<br />
Human<br />
Resources<br />
Division<br />
Shareholders’<br />
Meeting<br />
Board of<br />
Directors<br />
Chairman<br />
President<br />
Administration<br />
Division<br />
Production<br />
Division<br />
President’s<br />
Office<br />
Business<br />
Planning Office<br />
Legal Affairs<br />
Office<br />
Management<br />
System Center<br />
Quality<br />
Assurance<br />
Division<br />
Global Operation<br />
Management Office<br />
Information<br />
Technology Service<br />
CE Product<br />
Business<br />
Unit<br />
IIPO<br />
Green Project Team<br />
Materials<br />
Division<br />
We are politically neutral and do not make any political contribution or<br />
engage in lobbying. We did not make any political donation in 2009.<br />
Financial government assistance<br />
We hadn’t received any financial assistance or bailout bill by<br />
government in 2009.
2010<br />
3.6 Business Strategy<br />
Damped by global financial storm, we face the harshest challenge since<br />
our establishment, we try to learn from the painful lessons by undertaking<br />
self-inspection and self-criticism. On the other hand, we keep a positive<br />
perspective on the whole predicament, taking the crisis as an opportunity<br />
and modifying our business strategies as follows:<br />
(1) Business: Expanding brand market share and vying for more<br />
profitable OEM orders.<br />
(2) R&D: Developing high-end mainstream products and responding to<br />
market demands in a timely manner.<br />
(3) Finance: Giving quotes in major currencies to hedge and reduce the<br />
effect of exchange rate fluctuation on profit.<br />
(4) Service: Harnessing customer loyalty with excellent after-sale service<br />
and service efficiency.<br />
(5) Management: Enhancing manpower, asset and cost management<br />
with global information system.<br />
(6) Production: Introducing online supplier management system to<br />
enable timely and flexible production line and material management.<br />
(7) Sales: Getting a better grasp on the market and customers and<br />
setting specific sales and profit targets for respective market.<br />
Research and Development<br />
Corporate Social<br />
Responsibility Report<br />
The electronic industry is intensively competitive, and R&D capability<br />
has become a key to the core competency and future development of<br />
an enterprise. We started to hold internal innovation contest in 2008 to<br />
encourage employees, to come up with innovative ideas and inventions<br />
for MSI’s products. Ideas proposed by employees are assessed and taken<br />
into consideration in product development as we strive to enhance our<br />
product functions and market competitiveness. Through the internal<br />
innovation contests, MSI employees have made 1,200 propositions as of<br />
now, and patent application has been filed for 25 of them.<br />
10<br />
Patent Application and Patent<br />
Granted Worldwide. 2004-2009<br />
<br />
<br />
<br />
<br />
<br />
<br />
Number of patent applications<br />
Number of patents granted<br />
Patent Application and Patent<br />
Granted in Taiwan, 2004-2009<br />
<br />
<br />
<br />
<br />
<br />
<br />
Number of patent applications<br />
Number of patents granted<br />
Exchange of Knowledge and Passing on Experience<br />
Company Profile<br />
We began the first factory communication conference between<br />
MSI Shenzhen and MSI Kunshan in 2008. It is hoped that through<br />
communication and learning between their management, the two plants<br />
can learn from each other’s core competency in manufacturing technology<br />
and management experience. By exchanging management mechanism<br />
and differences in actual operating process flows, the two plants can<br />
achieve beneficent interaction conducive to learning and growing.<br />
Given the success of the first factory communication conference in<br />
2008, we continued the event in 2009. Aside from including the features in<br />
2008, we also identified three objectives for the 2009 event:<br />
(1) Focusing on the level of observation and learning and enhancing<br />
the depth and breadth of observation;<br />
(2) Reducing communication barriers and identifying common values<br />
and visions; and<br />
(3) Establishing similar management mechanism and enhancing<br />
information transparency.
After a few days of observation and learning, the two plants learned<br />
from each other’s management advantage and narrow the differences in<br />
management mechanism. The most important result is that they were able<br />
to maximize the exchange of knowledge and passing on of experience. We<br />
have identified factory communication conference as one of the key tasks<br />
for continual improvement. In the future, we will continue the exchange<br />
and learning between plants and launch such exchange between<br />
headquarters and plants. It is hoped through exchange in technology,<br />
system and culture among our operations in Taiwan and China, we can<br />
achieve the circulation of know-how and talents and sharing of corporate<br />
culture.<br />
Poster for Factory Communication Conference<br />
Personnel of two plants attending the communication conference<br />
11<br />
MSI 2010 Corporate Social Responsibility Report<br />
3.7 Risk Management<br />
The impact of global financial storm in 2008 was extended to 2009.<br />
The general lack of confidence in economy has led to weak consumer<br />
demand, inflation, shortage of raw materials and price hike. Under such<br />
macroeconomic environment, cost control and the ability to keep in line<br />
with market demands become keys to profitability. Thus we implement<br />
operational and financial controls to keep all kinds of latent risks to the<br />
minimum.<br />
(1) Understand more about the sales channels and get better grasp to<br />
reflect consumer demands in product R&D and marketing strategies<br />
in a timely manner;<br />
(2) Expand the economy of scale in production and material purchase<br />
by offering OEM services, and enhance the cooperation with key<br />
component suppliers to keep a stable supply chain and readily<br />
respond to market demands;<br />
(3) Implement rigorous quality control to maintain standard production<br />
process and quality and enhance product competitiveness;<br />
(4) Periodically review the growth of respective business division, and<br />
set reasonable sales target and profit margin in line with regional<br />
and market potentials;<br />
(5) Reexamine and adjust strategic targets on a quarterly basis, and<br />
promptly undergo organizational adjustment and modification of<br />
marketing strategies to reflect changed profit target.<br />
(6) Readily grasp the daily status of shipment, inventory, purchase<br />
orders, and working capital of MSI operations around the world<br />
through IT system; and<br />
(7) Call global managers meeting once every six months to report<br />
on and review the business operations of the company and make<br />
strategic adjustment to achieve the most effective allocation of<br />
corporate resources.
Financial Risk Control<br />
2010<br />
Corporate Social<br />
Responsibility Report<br />
(1) We employ total risk management and control system to identify<br />
latent market risk, credit risk, liquidity risk, and cash flow risk, and<br />
implement necessary controls and response measures;<br />
(2) All of our purchases and sales are denominated in USD to reduce<br />
the impact of exchange rate fluctuation on profit; and<br />
(3) We do not undertake interest rate related transactions. We engage in<br />
derivatives transactions for hedging purpose only to render our fund<br />
utilization more flexible while lowering the risk of exchange rate<br />
fluctuation.<br />
Business Continuity Plan (BCP)<br />
We established an internal crisis management cabinet and conducted<br />
the first BCP drill in 2008. The purpose is to set up a crisis response team,<br />
familiarize employees with the crisis handling process and prepare them<br />
for crisis to keep a major disaster from disrupting business operation,<br />
delaying shipment personnel casualty, and to minimize personnel,<br />
financial and monetary loss in such an event.<br />
We carried out the second BCP drill against the scenario of H1N1<br />
epidemics in 2009. This practice was conducted to make sure that in the<br />
case of a H1N1 outbreak, we are prepared to respond to and control the<br />
extent of contagion in the shortest possible time and able to maintain<br />
good internal and external communication to ensure that the company<br />
operations, production and shipment are not disrupted. In the post-drill<br />
self-review, we found that we are inadequate in making effective utilization<br />
of medical resources and the assignment of epidemic control team. To<br />
make sure the effect of the drill would last and enhance the rapid response<br />
capability of our employees, we will standardize the operating procedure<br />
and continue to carry out internal audits of the BCP system.<br />
12<br />
Company Profile<br />
In the future, BU or LOB will take turns conducting BCP drill. Each drill<br />
is documented and reviewed afterwards. We hope to create a benign cycle<br />
via P(Plan)-D(Do)-C(Check)-A(Action) and internalize such knowledge<br />
and experience in the daily operations of the company to retain existing<br />
customers, improve competitive edge, earn new customers, enhance the<br />
benefit of resource preparedness and lower operating costs, comply with<br />
prevailing laws and regulations, and showcase the operating capabilities,<br />
protect the personal safety of employees and reduce the latent risks in<br />
work environment; and decrease the incidence of accidents and reduce<br />
reliance on key assets.<br />
BCP goals<br />
Survivability<br />
Maintain the basic survivability of<br />
business<br />
Income/profit protection<br />
Protect the financial targets of<br />
business<br />
Sustained business development<br />
Maintain the ability to sell products or<br />
services<br />
Business image<br />
Prevent loss of corporate image<br />
caused by business disruption
3.8 Trade Association<br />
We are a member of a number of associations in Taiwan and China.<br />
Becoming a member of international organizations or institutions is the<br />
goal we work on as we endeavor to enhance the international visibility of<br />
our products.<br />
Association Participant Status Purpose<br />
Taiwan Electrical and<br />
Electronic<br />
Manufacturers’<br />
Association (TEEMA)<br />
Taipei Computer<br />
Association<br />
The Institute of Internal<br />
Auditors, ROC (Taiwan)<br />
Institute of Electrical<br />
and Electronics<br />
Engineers (IEEE)<br />
Robotics Association<br />
Taiwan<br />
Taiwan Businessmen<br />
Association of Shihyan<br />
Taiwan Chamber of<br />
Commerce Shihyan<br />
Shenzhen Customs<br />
Honesty League<br />
Association<br />
Shenzhen Baoan<br />
District Bureau of Labor<br />
Affairs<br />
Taiwan Businessmen<br />
Association Kunshan<br />
Kunshan Human<br />
Resources Association<br />
China Customs Brokers<br />
Association<br />
China Commodity<br />
Inspection Association<br />
MSI Taiwan<br />
MSI Taiwan<br />
MSI Taiwan<br />
MSI Taiwan<br />
MSI Taiwan<br />
MSI Shenzhen<br />
MSI Shenzhen<br />
MSI Shenzhen<br />
MSI Shenzhen<br />
MSI Kunshan<br />
MSI Kunshan<br />
MSI Kunshan<br />
MSI Kunshan<br />
Member<br />
Member<br />
Member<br />
Member<br />
Director<br />
Member<br />
Member<br />
Member<br />
Member<br />
Member<br />
Member<br />
Member<br />
Member<br />
Stay in touch with industrial<br />
development and trends, and enhance<br />
communication<br />
Stay in touch with industrial<br />
development and trends, and enhance<br />
communication<br />
Promote corporate governance<br />
Stay in touch with industrial<br />
development and trends, and enhance<br />
communication<br />
Stay in touch with industrial<br />
development and trends, and enhance<br />
communication<br />
Stay in touch with industrial<br />
development and trends, and enhance<br />
communication<br />
Stay in touch with industrial<br />
development and trends, and enhance<br />
communication<br />
To be included in the administration of<br />
customs declaration<br />
Promote labor-management relationship<br />
and worker management<br />
Stay in touch with industrial<br />
development and trends, and enhance<br />
communication<br />
Keep track of state policies and<br />
regulations and stay in touch with the<br />
status of local human resources<br />
To be included in the administration of<br />
customs declaration<br />
Keep track of state policies and<br />
regulations and stay in touch with the<br />
status of local human resources<br />
13<br />
3.9 Awards<br />
MSI 2010 Corporate Social Responsibility Report<br />
Awards received in 2009<br />
Big B Ba B ng-Fuzion<br />
Gam Ga G ing ng Motherbo rb ard<br />
Mo Mot Mo M oth the ther err rboaar<br />
bo ards a s & &Add & Add On ca<br />
rds<br />
Tele T leemati<br />
m cs Box<br />
Ca Car Ca C El E ecct ecctron c ics icsProducts Pr Prod<br />
oducts<br />
Named Taiwan Top 20 International Brands<br />
two years in a row.<br />
Received Best Choice of Computex Taipei<br />
Award from the world’s second largest ICT<br />
tradeshow.<br />
Received Taiwan Excellence Award eleven<br />
years in a row.<br />
Ranked in 2009 Corporate Citizen Top 50 by Common Wealth<br />
Magazine.<br />
Received 2009 Fifth Corporate Social Responsibility Award from<br />
Views Monthly Magazine.<br />
Named “Reader’s Top Choice of IT Brand” by readers of the<br />
biggest IT print media in China.
2010<br />
Corporate Social<br />
Responsibility Report<br />
4 Environmental Policy<br />
According to the data of International Energy Agency (IEA), Taiwan’s<br />
carbon dioxide emissions per capita is 12.08 tons a year, ranking 18th<br />
in the world, but 1st in Asia. The most direct impact of carbon dioxide<br />
emissions is worsened global warming and erratic climate patterns with<br />
increased incidence of natural disasters around the world that result in<br />
the loss of lives and properties.<br />
Environmental policy is not merely a slogan. We hope to show our love<br />
for Earth and environmental friendliness through actions. Thus we not<br />
only promote energy conservation inside the company and develop low<br />
energy consumption products, we also heed the domestic and foreign<br />
environmental regulations and international trends, and participate in<br />
environmental protection activities. We take the initiative to disclose the<br />
greenhouse gas (GHG) emissions from our internal activities starting<br />
2008, and will continue to promote and participate in environmental<br />
protection activities to demonstrate our beliefs in cherishing the<br />
environment and sustainable earth in actions.<br />
4.1 Organization and Missions<br />
We establish two units – Management System Center and Green<br />
Project Team under the President’s Office. The former is in charge of<br />
organization-related environmental issues, while the latter is in charge<br />
of product-related environmental issues. Through clear division of labor<br />
and full authorization from senior management to make sure all MSI<br />
products and services consume minimum resource during production<br />
and small amount of energy in use to achieve the goals of minimal<br />
environmental impact and sustainable earth.<br />
14<br />
z<br />
z<br />
Company Profile<br />
Green Project Team: This unit is in charge of tracking, understanding<br />
and responding to domestic and foreign regulations related to MSI<br />
products, assisting in the planning and R&D of green products<br />
or energy consumption and plan execution, supervising and<br />
communicating with material suppliers, and responding to the<br />
concerns of customers, consumers and governments over MSI<br />
products for the ultimate purposes of making sure our products meet<br />
the regulatory requirements of each country, enhancing product<br />
performance and efficiency, and reducing the environmental impact of<br />
MSI products.<br />
Management System Center: This unit is in charge of tracking,<br />
understanding and responding to domestic and foreign environmental,<br />
safety and health (ESH) related regulations, formulating the annual<br />
ESH system and compliance with international standards, ensuring<br />
the normal operation of ESH operation, reducing process risk and<br />
ensuring process risk control, and responding to the concerns of<br />
customers, consumers, communities, suppliers and governments over<br />
ESH issues to continuously improving the overall ESH performance of<br />
the company, reducing organizational risks and operation impact on<br />
the environment.<br />
Management<br />
System Center<br />
President’s Office<br />
Green Project<br />
Team
4.2 System & Certification<br />
The purposes of establishing and implementing all kinds of standards<br />
and systems are to improve product efficiency and quality, ensure the<br />
health and safety of our work environment, boost work morale and<br />
dignity at work, provide reasonable wages and benefits to employees,<br />
and ensure observance of corporate ethics. Through the normal system<br />
operation of P-D-C-A, we are able to ensure the smooth operations of the<br />
company, boost overall performance, ensure a safe, healthy and dignified<br />
work environment for our employees, and provide outstanding products<br />
to our clients and consumers.<br />
MSI, MSI Shenzhen, and MSI Kunshan have all been ISO 9001 (quality<br />
system), ISO 14001 (environmental management system), and OHSAS<br />
18001 (occupational health and safety) certified. MSI Shenzhen and MSI<br />
Kunshan are the production facilities of the company. Thus we started to<br />
implement hazardous substance process management at those plants<br />
in early 2006 and they became QC080000 certified at the end of 2006.<br />
Through system operation and control, we are able to effectively control<br />
product quality and work environment to reduce the impact of our daily<br />
activities on the environment.<br />
To better control the GHG emission of our operations, we lead the pack<br />
of electronic companies by simultaneously implementing ISO14064-1<br />
(quantification and reporting of GHG emissions and removals) at MSI,<br />
MSI Shenzhen, and MSI Kunshan and conducting third-party verification<br />
of emission data in 2008. We are now continuously promoting companywide<br />
GHG reduction program.<br />
We conducted the first external EICC (Electronic Industry Code of<br />
Conduct) audit in 2009. The audit covered labor practices in the areas<br />
of labor, health and safety, environment, management systems, and<br />
ethics, and compliance with ISO 14001, OHSAS18001, QC08000, ISO9001,<br />
and SA8000. The reason why we conducted an external EICC audit is to<br />
undergo a general examination of all company systems and use the audit<br />
findings as basis for future self-inspection and continual improvement.<br />
15<br />
MSI 2010 Corporate Social Responsibility Report<br />
According to the audit report prepared by the verification service<br />
provider in April 2009, our business practices were largely in compliance<br />
with the EICC requirements with room for improvement for some items.<br />
Based on the audit results, we held an intra-company conference meeting<br />
involving operations in Taiwan and China and embarked on improvement<br />
of software and hardware equipment and adjustment of operational<br />
processes.<br />
We will continue to promote the normal functioning of our systems<br />
according to the established processes and implement them in the<br />
daily operations of the organization and incorporate them into the<br />
organizational performance.<br />
MSI GHG Inventory Certificate
4.3 Green Policy<br />
2010<br />
Corporate Social<br />
Responsibility Report<br />
Following the enforcement of RoHS and WEEE in 2006, European<br />
Union (EU) will implement the ErP Directive (Energy-related Products)<br />
in 2010 to regulate the energy consumption of products along with the<br />
latest U.S. Energy Star requirements. The ErP requires the manufacturers<br />
of energy-using products to incorporate ecodesign requirements into<br />
the life cycle of a product, from design, R&D, manufacture to disposal. In<br />
production, considerations should be given to energy-saving, improved<br />
energy efficiency, improved fan noise, lowered temperature and use of<br />
minimal hazardous materials.<br />
Thus we take ecodesign into consideration during the R&D and<br />
design phases of a product. All of our products use environmentally<br />
friendly materials for packaging to make sure our products meet the<br />
RoHS, WEEE and ErP requirements. Our ultimate goal is to develop<br />
products that are environmentally friendly and offer great performance.<br />
Eco-label represents a country’s highest environmental requirements<br />
for a product. It is the basic threshold of green procurement for<br />
governments around the world and indicates that the product meets<br />
the environmental requirements for design, use, recycling, energy<br />
consumption and low toxicity. Our All-in-One (AIO) PC has received<br />
Taiwan Green Mark certification in 2009, the first AIO certified by Taiwan<br />
Green Mark. MSI AIO’s certification represents the recognition of our<br />
many years of efforts and that MSI product offers reliable quality and<br />
embraces the eco concept in every detail. Our AIO is also expected to<br />
receive EU Flower and Czech eco-label certification in 2010.<br />
16<br />
EU Ecolabel<br />
MSI has received Taiwan Green Mark Certificate<br />
Company Profile<br />
Czech Ecolabel
Green Supply Chain<br />
In response to the increasingly stringent environmental regulations<br />
and the demands of our international clientele, provide environmentally<br />
friendly products and services to consumers and move towards the<br />
goals of green design, green resources and green technology, we have<br />
built a Green Product Management (GPM) platform in 2009. It is hoped<br />
that through the GPM platform, MSI and its suppliers will work together<br />
towards the aforementioned goals, starting with the procurement of raw<br />
materials to render all MSI products conform to the four tenets of “low<br />
hazard”, “extended product life”, “energy saving” and “ease of recycling” <br />
and observe the three Rs -- reduce, reuse, recycle. And through this online<br />
<br />
system to:<br />
z make sure that our products comply with the environmental regulations<br />
of different countries;<br />
z reduce man-made errors and save costs of labor; and<br />
z enhance product competitiveness and market response capabilities.<br />
After receiving a notice from the GPM platform, a supplier should<br />
upload documents, including “Material Composition Declaration”,<br />
“Approval Sheet”, “Material Safety Data Sheet”, and “Environmental<br />
Compliance Certificate” for review. If a supplier is unable to meet the<br />
requirements, MSI order to the supplier and the use of its supply will be<br />
suspended until the supplier has submitted all required documentation<br />
and passed the review. This way we can control our supplies at the source.<br />
17<br />
MSI 2010 Corporate Social Responsibility Report<br />
MSI Products and ErP and Taiwan Green Mark Certification<br />
Product Part Number <br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
ErP Taiwan Green<br />
Certification<br />
Mark Certification <br />
Pending November 2009<br />
Pending Pending <br />
Pending Pending <br />
Pending Pending <br />
Pending <br />
<br />
November 2009<br />
Pending <br />
Pending <br />
<br />
Pending <br />
Pending <br />
Pending <br />
<br />
Pending <br />
<br />
Pending
2010<br />
Corporate Social<br />
Responsibility Report<br />
Diagram of MSI Green Product Management Platform<br />
Supplier<br />
Upload declaration,<br />
test reports and<br />
report update<br />
Bill of<br />
Material<br />
ERP<br />
<br />
Green Parts<br />
Database<br />
Green Platform<br />
MSI Taipei/Plants<br />
Part number, document<br />
review, test data review,<br />
data inquiry, supplier audit<br />
Regulations/market/customer<br />
requirements<br />
Customer/market demands<br />
Part qualification data<br />
Part testing data or report<br />
We held suppliers conference in Taipei, Baan (Shenzhen) and Kunshan<br />
respectively in December 2009. More than 600 people from 400 suppliers<br />
attended those conferences.<br />
We explicitly declared in the<br />
conferences the four product<br />
tenets and three Rs of MSI<br />
and hoped that suppliers<br />
would incorporate the ideas of<br />
energy conservation, enhanced<br />
efficiency and decreased use<br />
of hazardous substances in the<br />
design stage of their products,<br />
that the whole supply chain<br />
will endeavor and collaborate<br />
towards the goals of sustainable<br />
environment.<br />
18<br />
Company Profile<br />
4.4 Challenges and Opportunities of Climate Change<br />
For us, environmental protection is not an appeal to emotion, nor a<br />
tax-saving scheme. It is a one-way path that we must tread. Maybe not<br />
all environmental actions we take will be a success, for we do have other<br />
factors, such as manpower and costs to consider. But we are willing to<br />
embrace the issues starting from ourselves and starting with our own<br />
environment and products. We endeavor to adopt business practices<br />
that produce less impact on the environment and to cut down the use<br />
of hazardous materials in our products so that our next generation and<br />
generations thereafter could benefit from our efforts.<br />
The biggest impacts of climate change on businesses are imbalance<br />
of material supply and demand, rising costs and transportation problem.<br />
We address these problems with an IT system. Our IT system monitors<br />
the daily operations of our establishments around the world, including<br />
the status of shipment, inventory, purchase orders, and working capital,<br />
and there are alarm indicators set to control material costs and product<br />
transportation. Senior management of the company will hold regular<br />
meetings to review the control status of those operations.<br />
Aside from constant monitoring through the IT system, we continue<br />
to offer energy-saving product designs, ex. Circu-Pipe cooling solution,<br />
Dual Core Cell technologh and turbo battery technology, and design<br />
easy to disassemble and easy to recycle products and packaging, and<br />
cut down the use of composite materials to address the problems of<br />
material shortage and rising costs. We also continue to promote energy<br />
saving measures and activities inside the company. For example, we<br />
switch energy-saving T5 lighting fixtures, use environmentally friendly<br />
utensils inside the plant, and encourage employees to switch off unused<br />
lights, share rides to work and walk stairs instead of taking elevators. We<br />
also take the initiative to disclose our GHG emissions since 2008 to have<br />
a better grasp of our own GHG emissions and carry on GHG reduction<br />
activities.
4.5 Greenhouse Gas Inventory<br />
We start undertaking GHG inventory accounting since 2007, the first<br />
company in Taiwan’s electronic industry to do so. Our aim is to have a firm<br />
grasp on the level of GHG produced from our business activities. To raise<br />
the awareness of our employees to the importance of GHG reduction, we<br />
have enlisted the service of outside professionals to give training on GHG<br />
many times as we vigorously promote the work of GHG reduction.<br />
We conduct the inventory accounting in accordance with ISO14064-1<br />
and the GHG Protocol. The inventory boundary covers MSI Taiwan, MSI<br />
Shenzhen and MSI Kunshan. By sources, the emissions are defined under<br />
Scope 1, direct GHG emission, and Scope 2, indirect GHG emission. The<br />
inventory is taken on six types of gas: carbon dioxide (CO2), methane <br />
(CH4), nitrous oxide (N2O), hydrofluorocarbons (HFCs), perfluorocarbons<br />
(PFCs), and hexafluoro-sulfide (SF6).<br />
GHG Training Class<br />
19<br />
MSI 2010 Corporate Social Responsibility Report<br />
2007~2009 MSI Greenhouse Gas Inventory – Boundary,<br />
Standards and Emissions<br />
MSI Greenhouse Gas Inventory<br />
<br />
Year Boundary Standards<br />
Total<br />
emissions<br />
1. MSI<br />
ISO 14064-1 113,675 metric ton<br />
2. MSI Shenzhen The GHG Co2e<br />
3. MSI Kunshan Protocol<br />
<br />
<br />
1. MSI<br />
2. MSI Shenzhen<br />
3. MSI Kunshan<br />
1. MSI<br />
2. MSI Shenzhen<br />
3. MSI Kunshan<br />
ISO 14064-1<br />
The GHG<br />
Protocol<br />
ISO 14064-1<br />
The GHG<br />
Protocol<br />
2009 Emission Ratios of<br />
Various Greenhouse Gases<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
121,605 metric ton<br />
Co2e<br />
100,336 metric ton<br />
Co2e<br />
<br />
<br />
<br />
<br />
<br />
<br />
Major<br />
sources<br />
Outsourcing<br />
electricity<br />
Outsourcing<br />
electricity<br />
Outsourcing<br />
electricity<br />
Remark<br />
Verified by<br />
third-party<br />
Verified by<br />
third-party<br />
Verified by<br />
third-party<br />
Emissions of Six Types of<br />
GHGs, 2007 ~ 2009<br />
<br />
Our operations consist of primarily R&D in office setting and factory<br />
assembly activities and are free of any heavily polluting or energy<br />
consuming processes. The major source of our GHG emission is<br />
outsourcing electricity. Our 2009 total GHG inventory was 100,336 tonnes<br />
of CO2e, a decrease of 21,269 tonnes or 17.5% as compared to 2008 GHG<br />
emissions totaling 121,605 CO2e.
2010<br />
Corporate Social<br />
Responsibility Report<br />
However if measured by revenue versus CO2e emission (eco-efficiency<br />
per $1 million in revenue), the carbon emissions per 1,000 tonnes<br />
generated NT$8,249,6000 in revenue in 2009 as compared to NT$8,040,200<br />
in revenue in 2008, indicating some improvement resulting from our<br />
internal campaign of energy conservation and carbon reduction. We will<br />
continue to promote such activities to work towards the goal of continuous<br />
decline in GHG emission per $1 million in revenue.<br />
2007 eco-efficiency<br />
indicator<br />
2008 eco-efficiency<br />
indicator<br />
2009 eco-efficiency<br />
indicator<br />
Revenue<br />
($1 million) 90589.943<br />
= = = 796.92<br />
CO2 emissions<br />
(1,000 tonnes)<br />
113.675<br />
Revenue<br />
($1 million) 97773.051<br />
= = = 804.02<br />
CO2 emissions<br />
(1,000 tonnes)<br />
121.605<br />
Revenue<br />
($1 million) 82773.488<br />
= = = 824.96<br />
CO2 emissions<br />
(1,000 tonnes)<br />
100.336<br />
Year CO2e emissions Revenue ($1,000) Eco-efficiency<br />
(tonnes)<br />
indicator<br />
<br />
<br />
<br />
20<br />
4.6 Environmental Performance Indicators<br />
Gasoline and Diesel Consumption<br />
Environmental Policy<br />
We use gasoline mainly as fuel for company vehicles in the conduct<br />
of business and consumed altogether 70 kiloliters of gasoline in 2009.<br />
We use diesel for boilers and emergency generators and consumed<br />
577.565 kiloliters of diesel in 2009. We use liquefied petroleum gas (LPG)<br />
for employee cafeteria cooking and consumed 192 tonnes in 2009, an<br />
increase of 97 tonnes as compared to the level in 2008. This is because<br />
the consumption of LPG was paid for by the food service provider prior to<br />
2007. Starting in 2008, we gradually decrease the percentage of payment<br />
on LPG consumption by food service provider and assume a higher<br />
share of their costs in exchange of better food quality and service for our<br />
employees.<br />
Total Gasoline and Diesel Consumption, 2007~2009<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
Gasoline Diesel LPG
Waste Management<br />
We underwent a new round of waste hauler selection in 2009. It<br />
is hoped that through open tendering, we could engage legal and<br />
appropriate waste haulers and make sure the manner of waste disposal<br />
by the haulers would create minimal impact on the environment. The<br />
selection process entailed qualification review and qualified bidders were<br />
then compared with respect to methods of waste transport and disposal.<br />
We engage mainly in the assembly of electronic products. Thus the<br />
solid waste we generate mainly including IC tray, tin slag, waste plastic,<br />
mixed metals and waste paper. IT tray, tin slag, waste plastic, waste paper<br />
and mixed metals are processed and recycled by professional waste<br />
hauler, whereas general waste, mainly including refuse are collected<br />
by the water hauler and hauled to incinerator or landfill for disposal.<br />
Hazardous waste, including waste light tubes, gloves with oil smudge,<br />
waste battery, and waste solvents are collected by the waste hauler and<br />
then buried or treated in other manners. In 2009, we generated 5,223,632<br />
kg of total recyclable solid waste and 10,812,353 kg of non-recyclable solid<br />
waste.<br />
Total recycled solid waste, 2007~2009<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
MSI MSI Shenzhen MSI Kunshan<br />
<br />
<br />
<br />
(Unit: kilogram)<br />
21<br />
MSI 2010 Corporate Social Responsibility Report<br />
Transport of Toxic Waste and Serious Leak<br />
We do not use any toxic material or article in our operations so we<br />
do not have to any problem associated with toxic waste production,<br />
transport or leak. We don’t receive any fine or disciplinary action related<br />
to environmental violation by government in 2009.<br />
Environmental Expenditure<br />
Environmental expenditures are expenditures related to activities<br />
for preventing, decreasing or eliminating pollution or public hazard<br />
generated in the process of production and consumption, which exclude<br />
expenditures on work safety, eco-conservation, and natural resources<br />
management, daily cleaning expenses, neighborhood fellowship budget,<br />
pollution-related damages and fines paid for environmental violation.<br />
We engage mainly in factory assembly and R&D in office setting that<br />
are free of any polluting activities. But to ensure worker health and safety<br />
in the work environment and prevent environmental pollution, we still<br />
conduct internal and external audits to keep the risk of hazards to the<br />
minimum. We also undertake process improvement and process change<br />
to ensure a safe, cozy and pollution-free work environment.<br />
2009 Environmental Expenditures (In NTD)<br />
Total<br />
expenditures Purpose<br />
<br />
Pollution<br />
prevention<br />
Waste<br />
disposal<br />
Breakdown<br />
<br />
Air pollution control<br />
Water pollution control<br />
Noise and vibration <br />
pollution control<br />
<br />
Soil and ground water<br />
pollution control <br />
General waste <br />
disposal<br />
Hazardous<br />
waste disposal
4.7 Green Products<br />
Industrial Computer<br />
WindBox II (MS-9A25)<br />
Smart robot<br />
TGR-W1<br />
2010<br />
Corporate Social<br />
Responsibility Report<br />
MS-9A25 features light, fan-less, mini-size. Made with<br />
industrial-grade motherboard, high quality and high<br />
stability are the main appeal of this product.<br />
TGR-W1 is the best embodiment of smart robot that can<br />
perform the functions of greeting guests, guide, making<br />
introduction, security and socializing.<br />
Notebook Computer<br />
X320<br />
X320 with its 13.4 inch screen having the golden ratio of<br />
16:9 is only 1.98cm thick with 6mm at the thinnest part.<br />
It features an 8-cell battery that could last as long as 10<br />
hours, while weighing only 1.3 kg in total, an advantage<br />
unparalleled by other notebooks.<br />
Motherboard<br />
P55-GD65<br />
Xtreme Speed motherboard P55-GD65 offers the<br />
functions of APS (Active Phase Switching), real-time<br />
detection, and module phase switch, and more than<br />
93% power saving.<br />
22<br />
Graphics Card<br />
N275GTX Lightning<br />
Environmental Policy<br />
N275GTX Lightning is built to military specifications<br />
and features 10-phase PWM power supply that leads the<br />
same class of products on the market. It comes with an<br />
8-cm dual fan to rapidly dissipate the generated heat and<br />
keep the operation stable.
Graphics Card<br />
R4890 Cyclone<br />
AIO & BB<br />
AE-1900<br />
Built in with Intel Atom, AE-1900<br />
supports Windows XP operating<br />
system while consuming little power<br />
and offering stability. Its 18.5-inch<br />
screen makes it particularly suitable<br />
for use by students, children and<br />
elderly people.<br />
AIO & BB<br />
AE-2220<br />
R4890 Cyclone is the flagship graphics card product of MSI<br />
in 2009. It leads the industry by using a huge 10-cm fan,<br />
coupled with special cyclonic blade design, pure-cooper<br />
base amount and aluminum fins, offering consumers<br />
brand new experience in style and performance.<br />
AE-2220 offers a 21.5-inch touch control<br />
screen. Its 500GB hard drive coupled<br />
with Windows 7 operating system<br />
and high-performance audio-video<br />
functions makes it particularly suitable<br />
for use by professionals or for home<br />
entertainment purpose.<br />
23<br />
MSI 2010 Corporate Social Responsibility Report<br />
4.8 Promotion of Energy Conservation<br />
Our operations consume principally water and electricity, while the<br />
consumption of other resources, including gasoline and diesel for cars<br />
and natural gas for cafeteria cooking amounts to less than 10% of water<br />
and electricity consumption. Thus our energy conservation efforts focus<br />
on the reduction of water and electricity consumption as described below:<br />
Electricity Conservation<br />
1. Zone power control: Each<br />
production line in the plant<br />
is installed with a meter to<br />
control the air conditioning,<br />
lighting, and power use in the<br />
zone. The same power control<br />
scheme is used for public<br />
chiller room and nitrogen air<br />
compressor room.<br />
2. Lighting adjustment: The<br />
lighting throughout the plant<br />
is checked to determine the<br />
Maintain lighting needed for operation to cut down the use<br />
of light tubes.<br />
required luminosity, and extra light tubes in office area and public<br />
area are removed to save electricity.<br />
3. Adjusting the outlet water temperature of chiller: We have adjusted<br />
the outlet water temperature of chiller to 7 degree from 6.5 degree.<br />
4. Onsite control of air conditioners: User units would carry out onsite<br />
control of air conditioner to avoid unnecessary waste resulting from<br />
the uniform setting of temperature. The thermostatic and hydrostatic<br />
areas in the warehouse are reduced in view of the use situation.
2010<br />
5. Installing split-type air conditioners in<br />
some R&D areas: As air conditioning<br />
system is not required in some R&D<br />
areas after the staff has left for the<br />
day, the chillers in those areas are<br />
turned off after work.<br />
6. Changing the method of central<br />
air conditioning system control:<br />
Currently blower coil pipes of the<br />
central air conditioning system are<br />
separately controlled with a threespeed<br />
switch. We plan to switch to the<br />
use of temperature controller.<br />
7. Cutting down the working hours of air<br />
handling unit of the air conditioning<br />
system in some areas.<br />
Corporate Social<br />
Responsibility Report<br />
8. Installing solar panel and solar water heater in some areas of the<br />
plant.<br />
Water Conservation<br />
1. Mobile water pumps: Use collected rainwater for landscape watering.<br />
2. Stepped-up patrol inspection: Increase the patrol inspection of water<br />
systems to reduce water loss.<br />
3. Recycling and reutilization plan: The MSI Shenzhen began to<br />
experiment with water recycling in 2009. The project is still in trial<br />
operation and not fully implemented yet.<br />
Fuel Oil Conservation<br />
Use air compressor heat recovery system<br />
1. Controlling the opening hours of boiler in living area: Use IC card to<br />
control the use of hot water so as to reduce the use of fuel oil.<br />
2. Air compressor heat recovery system: The heat generated by the air<br />
compressor is recycled for heating to reduce the use of fuel oil.<br />
24<br />
Environmental Policy<br />
Rainwater replacing tap water for landscape watering to achieve water conservation<br />
while creating a green work environment<br />
Water consumption, 2007-2009 Electricity consumption, 2007-2009<br />
2000000<br />
1500000<br />
1000000<br />
500000<br />
0<br />
<br />
MSI MSI Shenzhen MSI Kunshan<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
MSI MSI Shenzhen MSI Kunshan<br />
Through the implementation of energy conservation measures, we<br />
were able to reduce the consumption of water by 1,508,754 tonnes and<br />
electricity by 102,561,530 kWh in 2009.
5 Social Policy<br />
Global climate change has affected every facet of our lives. Agriculture,<br />
transportation, economy, trade, finance, security, health and even<br />
international relations fall under the influence of climate change. Thus<br />
environmental protection and being eco-friendly are no longer an option,<br />
but the obligation of an enterprise.<br />
As a corporate citizen, we do not have the public power or mandate<br />
of government agencies. But we can start with our own supply chain<br />
management. Thus we drafted “Corporate Social Responsibility<br />
Requirements” in 2009, urging our suppliers to ensure a safe work<br />
environment for their employees, treat their employees with respect and<br />
dignity, and ensure that their processes and products are environmentally<br />
responsible. We hope that supply chain collaboration will allow us to<br />
provide our customers and consumers with more eco-friendly and more<br />
human rights conscious products and services.<br />
5.1 Our Customers<br />
After more than two decades of efforts, MSI has become a world<br />
leading and top three motherboard and graphics card manufacturer.<br />
This honor is the result of our longstanding efforts in seeking quality<br />
perfection, continuous innovation and R&D, introducing market leading<br />
products, and providing localized and timely customer services. This is<br />
also why our products have received market recognition and are popular<br />
among consumers.<br />
Customer satisfaction is built upon quality products and good services,<br />
while products, services and customers are keys to the sustained<br />
operation of MSI. The sale of a product is not the end of a transaction. Our<br />
ultimate goal is total customer satisfaction. Thus aside from embarking on<br />
R&D to roll out better and better green products, we endeavor to provide<br />
prompt and efficient services satisfactory to customers.<br />
25<br />
MSI 2010 Corporate Social Responsibility Report<br />
5.1.1 Customer Service and Customer Satisfaction<br />
Our customer service covers all MSI products, including motherboard,<br />
graphics card, server, notebook, barebone, and consumer electronics.<br />
Service<br />
Online technical<br />
support<br />
080 service<br />
hotline<br />
Contents<br />
Technical support, checking repair status, general<br />
customer service<br />
Technical support, checking repair status, online<br />
service request, satisfaction survey<br />
Our products are sold through agents and distributors. In general,<br />
after-sale service for agents takes 14 days. Repair typically takes 1 day for<br />
consumers or distributors, which, under special circumstances, could be<br />
extended to 7 days with the consent of customer.<br />
Starting in 2006, consumers in Taiwan can drop off MSI products for<br />
repair at the nearby convenience store and receive the repaired product at<br />
an address they designate. As of 2009, we have served 16,210 customers<br />
through the convenience store venue.<br />
Number of Customers Served through Convenience<br />
Store Drop-Off in Taiwan Area, 2006 ~ 2009<br />
8000<br />
7000<br />
6000<br />
5000<br />
4000<br />
3000<br />
2000<br />
1000<br />
0<br />
2007 2008 2009<br />
Agent<br />
Agent sends<br />
product for repair<br />
Consumer/ Distributor<br />
Consumer sends a<br />
product for repair<br />
Service center <br />
receives the product<br />
Sent back to manufacturer<br />
MSI receives<br />
the product<br />
MSI receives<br />
the product<br />
Repair<br />
process<br />
Generally 14 days according to the<br />
after-sale service agreement<br />
About 1 day<br />
Service center<br />
makes repair<br />
<br />
About 7 days<br />
Repair<br />
process<br />
MSI makes<br />
delivery<br />
Service center<br />
delivers the product<br />
MSI returns the<br />
product
2010<br />
Corporate Social<br />
Responsibility Report<br />
In other parts of the world, we have service centers and contracted<br />
service centers to provide localized technical support. Consumers can also<br />
make product inquiry and inquiry of repair status through local customer<br />
service hotline and online repair service.<br />
Customer Satisfaction<br />
We conduct annual OEM customer satisfaction survey for our MB, VGA,<br />
EPS and SPD products. The survey focuses on product quality, product<br />
development, consumer support, prices and time of delivery. Based on<br />
the survey results, we will compare the advantages of MSI products<br />
with those of competitors and produce an analysis report. Items that<br />
customers are dissatisfied with as found in the survey will be forwarded<br />
to responsible units to look into and make improvement. CQS will follow<br />
up on the improvement actions taken to make sure all deficiencies are<br />
remedied.<br />
For end consumers, we would ask them to fill out a written survey<br />
under the assistance of customer service personnel when they make a<br />
purchase or send a product for repair. Consumers can also express their<br />
opinion or make comment on our products by phone or via the online<br />
customer service system.<br />
26<br />
5.2 Our Employees<br />
Environmental Policy<br />
We believe only outstanding and happy employees and a pleasant<br />
workplace can create maximum profit for the company and attain the<br />
ultimate goal of “Green Homeland and Beautiful Life.” Thus achieving the<br />
four tenets of MSI - “Excellent Product, Superior Quality, Perfect Service,<br />
and Customer Satisfaction”and providing our employees with a healthy,<br />
safe and pleasant work environmenthave become the goals we work<br />
towards persistently. We offer our employee wages and benefits better<br />
than what are required by law and continue to improve the quality of work<br />
environment through upgraded software and hardware facilities. We wish<br />
to reward our employees with a diverse and balanced work environment<br />
conducive to the enhancement of professional knowhow and personal<br />
growth while they work hard and create profit for the company. We<br />
believe such an approach will bring progress to the company and create<br />
a benign cycle where the company and the employees stride forward<br />
synchronously.<br />
5.2.1 Workforce<br />
Workforce Structure<br />
As of year-end 2009, MSI had 15,587 employees worldwideOf the<br />
total workforce, 9,545 or 61% were male, including 790 managerial<br />
officers.6,042 or 39% were female, including 162 managerial officers, we<br />
had about the same number and percentage of female managers as those<br />
in 2008. We also had 31 foreign employees, accounting for 1.9% of total<br />
workforce.<br />
In 2009, we had about the same number and percentage of female<br />
managers as those in 2008. Female managers accounted for 21% of all<br />
managerial officers.
MSI Workforce Worldwide by<br />
Gender, 2007 ~ 2009<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
Male Female<br />
Number of Managers Worldwide<br />
by Gender, 2007 ~ 2009<br />
(Persons)<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
Female<br />
2009 Workforce Composition 2009 Workforce by Age<br />
<br />
<br />
Manufacturing and R&D<br />
Sales, management and administration<br />
Male<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
27<br />
<br />
<br />
MSI 2010 Corporate Social Responsibility Report<br />
2009 Workforce by Education Monthly Employee Turnover in 2009<br />
<br />
<br />
<br />
<br />
<br />
Employee Turnover<br />
<br />
<br />
<br />
<br />
<br />
<br />
100<br />
80<br />
60<br />
40<br />
20<br />
0<br />
<br />
<br />
<br />
<br />
Our employee turnover at various plants in the first half of 2009 was relatively<br />
low as the world was still struggling to pull out of a financial storm. But as the<br />
global economy rebounded, our employee turnover also rose. As the global<br />
demands recover, worker shortage will become a challenge we must address in<br />
2010. It will also be an important key to whether we are able to regain profitability.<br />
Equal Employment Opportunity<br />
When we recruit employees, we only consider the capability and moral<br />
characters of the candidate without differential treatment or discrimination<br />
because of a candidate’s gender, religion, race, or political affiliation.<br />
We also declare explicitly in our “Employee Recruitment Guidelines”<br />
that “We will not engage in differential treatment based on race, social<br />
class, nationality, religion, handicap, gender, sexual orientation, union<br />
membership or political affiliation.”
2010<br />
Performance Management<br />
Corporate Social<br />
Responsibility Report<br />
To achieve effective use of human resources, boost the personal<br />
performance of employees and achieve the targets set by the company,<br />
MSI Taiwan, MSI (Shenzhen) and MSI (Kunshan) simultaneously<br />
implemented a new performance management system in 2009. This<br />
new performance system aims to link up personal performance with<br />
organizational targets, allows employees and their supervisors to check<br />
and follow up personal work performance and receive reminder at any<br />
time. To ensure that the set targets are reasonable and the progress<br />
status is within grasp, the new performance system also allows BU or<br />
LOB executives to have a ready grasp of the performance of employees<br />
at various locations, and based on which, make manpower assignment<br />
and arrangement. This system will greatly improve our administrative<br />
efficiency and response capability, reduce the cost and time delay in<br />
manpower control, thereby effectively enhancing the overall performance<br />
of the company.<br />
Business Integrity and No Improper Advantage<br />
All MSI employees are required to comply with the laws, codes and<br />
government orders of the country in which they work as well as MSI’s<br />
code of conduct for employees. Employees are not allowed to receive<br />
gifts from customers or suppliers, unless it is in consistence with local<br />
customs (ex. In Taiwan, it is typical tor customers or suppliers to send gifts<br />
on festival holidays, such as Dragon Boat Festival, Mid-Autumn Festival<br />
and Chinese New Years). To prevent improper acceptance of gifts and<br />
provide our employees with uniform guidelines, we specify the scope of<br />
gifts that employees may receive from suppliers or customers and require<br />
documentation of gifts received. Such transparent, uniform and standard<br />
handling process helps us uphold business integrity and maintain a<br />
friendly relationship with our customers.<br />
Child Labor Avoidance and Contracted Labor Management<br />
We may be under the pressure of labor shortage from time to time<br />
when there is a mass production target or delivery deadline to meet.<br />
But under the premise of “people first” and “respecting human rights”,<br />
28<br />
Environmental Policy<br />
we explicitly prohibit the use of child labor and forced labor. To prevent<br />
the situation of fake or borrowed ID, we would undergo employee ID<br />
inspection and set up rules and requirements for the nature of work that<br />
employees age 16 ~ 18 may engage in, prohibit workers under age 18 to<br />
engage in hazardous work, and avoid assigning workers under age 18<br />
to night shift. In 2009, underage workers age 16-18 comprised 5% of our<br />
workforce.<br />
We work with local schools in China to offer internship program for<br />
their students that helps local students to learn and gain work experience<br />
while alleviating the financial burden of their family and learning to be<br />
financially independent. In 2009, we had around 3,000 students who<br />
participated in the internship program as contracted worker.<br />
Employee Communication and Freedom of Association<br />
The MSI Shenzhen and MSI Kunshan plants have union established, where<br />
employee representatives hold meeting with management twice a year to discuss<br />
issues of concern, employee welfare and the working of union.<br />
All employees are free to decide whether to join the union and elect labor<br />
representatives. Currently about 4,000 employees at our plants in China have<br />
joined the union.<br />
MSI Taiwan<br />
MSI Shenzhen<br />
MSI Kunshan<br />
Communication<br />
channel<br />
1. Labor-management<br />
meeting.<br />
2. Employee communication<br />
session<br />
3. E-mail.<br />
4. Employee complaint<br />
hotline<br />
5. Employee discussion<br />
zone<br />
6. The Safety & Health<br />
committee of Labor<br />
1. Four times a year<br />
2. Once a year<br />
3. All year round<br />
4. All year round<br />
5. All year round<br />
6. Four times a year<br />
1. Labor-management issues<br />
2. Employee benefits<br />
1. Union 1. Four times a year 1. Routine operation of<br />
union and member<br />
recruitment<br />
2. Employee meeting<br />
3. E-mail<br />
4. Complaint hotline<br />
5. Employee interview<br />
Communication<br />
frequency<br />
2. From time to time<br />
3. All year round<br />
4. All year round<br />
5. From time to time<br />
Issues<br />
2. Discussion of management<br />
measures<br />
3. Labor-management issues<br />
4. Employee benefits and<br />
activities
Prevention of Sexual Harassment and Handling Procedure<br />
We have set up an internal sexual harassment complaint mailbox and hotline<br />
that are managed by assigned staff. We have also drafted the “Sexual Harassment<br />
Prevention Measures and Complaint and Disciplinary Procedure.” All sexual<br />
harassment cases are reported to the most senior officer of Human Resources.<br />
When a complaint is filed, a seven-person panel consisting of 3 management<br />
representatives and 4 labor representatives (women must comprise the majority<br />
of the team) must be formed in seven days to conduct investigation and review,<br />
and come up with a decision and disciplinary action in three weeks thereafter to<br />
uphold gender equality at work and human dignity.<br />
5.2.2 Employee Development<br />
Education and Training<br />
All MSI employees are offered a variety of learning channels and resources<br />
to study and develop, including on-the-job training, outside training, seminars,<br />
speechs, and in-house e-learning system. In 2009, 15,529 person-times received a<br />
total of 336,461 hours of training, averaging 21.7 hours per employee.<br />
Average Hours of Training Per Employee, 2007 ~ 2009<br />
400000<br />
350000<br />
300000<br />
250000<br />
200000<br />
150000<br />
100000<br />
50000<br />
0<br />
Total person-times Total hours<br />
Average hours per employee<br />
25<br />
20<br />
15<br />
29<br />
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MSI 2010 Corporate Social Responsibility Report<br />
Curriculums<br />
Orientation<br />
Consensus Training<br />
Basic Technical<br />
Training<br />
Management<br />
Knowhow Training<br />
On-job training<br />
Quality Education<br />
Training<br />
Occupational Health,<br />
Safety and<br />
Environment Training<br />
Self-motivation<br />
Project Training<br />
MSI Training System<br />
Purpose<br />
To help new employees understand the corporate<br />
organization and culture; carried out on the day a new<br />
employee reports to work in principle.<br />
To help new employees understand the internal<br />
management policies and basic operating procedures;<br />
carried out in two months after a new employee reports to<br />
work in principle.<br />
To provide new employees with basic training of knowledge<br />
and skills needed for the job; carried out in three months<br />
after a new employee reports to work in principle.<br />
To foster the management capabilities of worker or<br />
supervisor.<br />
To hone the professional knowledge and skills of employees<br />
relating to their jobs.<br />
To raise employee awareness to quality and cultivate and<br />
improve their knowledge, skills and attitude towards quality.<br />
To provide employees with training that raises their<br />
awareness to work safety, occupational health and<br />
environmental protection.<br />
To help employees achieve personal growth and<br />
improvement in line with their willingness to learn.<br />
Training programs offered in line with company policy or<br />
specific needs.<br />
Our training is conducted through in-house training with in-house<br />
resource, in-house training with outside resource, and outside training.<br />
In-house training with in-house resource is conducted with colleagues as<br />
instructor or using internal resource to hire free instructor to help save<br />
costs and encourage self-fortification. In-house training with outside<br />
resource is a training class arranged by a department and taught by<br />
outside expert or scholar for the purpose of enhancing the professional<br />
competence of employees. Outside training is where an employee<br />
receives training at an outside consulting firm, training institute, school or<br />
government agency under the recommendation of his or her superior or<br />
by his or her own request.
MSI University<br />
2010<br />
Corporate Social<br />
Responsibility Report<br />
Given the highly competitive nature of the electronic industry, talent<br />
development, key technology R&D, and management capabilities become<br />
the three key factors critical to the development of an enterprise. We<br />
realize that having an outstanding workforce is closely associated with the<br />
future development of MSI. Thus we embarked on the preparation for MSI<br />
University in 2009. The preparation entails planning for the establishment<br />
of professional colleges in line with the needs of respective business<br />
division, and a leadership college that cultivates managers of various<br />
levels with required management and leadership capabilities. Under<br />
the support and assistance of management, the technical management<br />
college at the Kunshan plant has started school in August 2009, offering<br />
a series of courses for workers and supervisors. Professional courses on<br />
R&D, sales and marketing, and leadership will subsequently be offered at<br />
all three campuses.<br />
The establishment of MSI University signifies the simultaneous launch<br />
of systemic personnel cultivation programs in Taiwan and China. While<br />
employees enhance their personal work competence through learning,<br />
they will reflect the learning results in work. For MSI, it will lead to the<br />
improvement of overall organizational performance and bring about the<br />
learning atmosphere within the organization and the creation of positive<br />
corporate culture. The ultimate goals of MSI University are to achieve<br />
resources integration, internalize and retain knowledge and experience<br />
within the organization, cultivate and retain outstanding personnel, and<br />
attract outside talents.<br />
MSI University<br />
Kunshan Campus<br />
Taipei Campus Baoan Campus<br />
By organizational functions By development needs<br />
30<br />
5.2.3 Wages and Benefits<br />
Equal Pay and Vacation System<br />
Environmental Policy<br />
Our payroll system is designed based on personal education and<br />
experience, company performance and ability to pay, job grade and title,<br />
and personal performance review, and adjusted in reference to the pay<br />
adjustment of government agencies and industry wage level. Employees<br />
receive equal pay for equal work regardless of gender. The wage level<br />
of employees is not influenced by gender, race, religion or political<br />
affiliation.<br />
Employee wages consist of direct pay and indirect pay. Direct pay<br />
includes base pay, supervisory differential, and bonus (mid-year bonus<br />
and year-end bonus). Indirect pay includes travel subsidies, money gifts<br />
for the occasions of wedding, childbirth, festival holidays and birthday,<br />
condolence payment in case of hospitalization for injury or illness, or<br />
funeral of family members, and group activities. In concurrence with the<br />
amendment of Labor Pension Act, we have adopted the new pension<br />
system since July 1, 2005, according to which the company will contribute<br />
6% of the wages of an employee into his or her personal retirement<br />
account each month.<br />
Besides legal holidays, an employee is entitled to seven days of<br />
vacation a year once he or she has reported to work for three months<br />
(to be granted pro rata according to the date of employment), and all<br />
employees are eligible for matrimonial leave, maternity leave, funeral<br />
leave, paternity leave, paid sick leave, and flexi-leave. In addition,<br />
employees are offered two days of fully paid “family rest day” during<br />
normal work days, hoping that employees have the chance to take some<br />
time away from work and enjoy normal family life, strike a balance<br />
between work and family and get fully rested.
Care and Concern for Employees<br />
We implemented the “Employee Assistance Program” (EAP) in 2009.<br />
The EAP covers five areas – Law and Life, Money Management and<br />
Tax, Health and Wellness, Psychological Counseling, and Management<br />
Counseling, under which, employees and their families with questions<br />
on family and marriage, tax, health and career development can seek the<br />
assistance of professionals and consultants. By extending our concern for<br />
the wellbeing of our employees to their families, we hope to provide our<br />
employees with a total care program that helps them achieve balanced<br />
development of body and mind.<br />
Career and work<br />
Family and marriage<br />
Childcare and parenting<br />
Relationship issues<br />
Interpersonal relationship<br />
Employee Assistance Program (EAP)<br />
Psychological<br />
Counseling<br />
Management<br />
Counseling<br />
Law and Life<br />
EAP and people management<br />
Team leader skills<br />
Management case discussion<br />
Employee recommended issues<br />
Employee Welfare Committee<br />
Transaction dispute<br />
Car accident compensation<br />
Family and marriage<br />
Inheritance issues<br />
Money<br />
Management<br />
and Tax<br />
Health and<br />
Wellness<br />
Tax issues<br />
Wealth management issues<br />
Debt issues<br />
Female health issues<br />
Male health issues<br />
Second opinion on medical<br />
treatment<br />
Baby/infant health care<br />
Eldercare<br />
We establish an Employee Welfare Committee in accordance with the<br />
internal Employee Welfare Regulations. The company contributes 0.05%<br />
of its annual revenue and each employee contributes 0.5% of their wages<br />
to the budget of the Committee, including money gifts for three festival<br />
holidays, employee birthday, employee travel subsidies and Year-end<br />
gifts. The Committee is composed of worker representatives who are in<br />
charge of planning and implementing programs and activities relating to<br />
employee welfare.<br />
31<br />
MSI 2010 Corporate Social Responsibility Report<br />
Wide Variety of Activities<br />
We have built the facilities of<br />
employee cafeteria, reading room,<br />
billiard room, dance studio, exercise<br />
machines or gym, basketball court,<br />
tennis court, and Internet café. The<br />
Employee Welfare Committee of the<br />
plant would also subsidize all kinds of<br />
group activities that benefit the body<br />
and mind of employees. We also<br />
hold company-wide travel, arts and<br />
cultural activities, or movie nights<br />
every year in the hope to enrich the<br />
lives of employees and help them<br />
enjoy a wholesome and balanced work and family life.<br />
Non-toxic cockroach bait DIY activity – learning<br />
environmentally friendly solution while<br />
fellowshipping with coworkers<br />
Fun family outing<br />
z Company-wide activities: Including year-end banquet and one-day trip;<br />
more than 18,000 employees and families attended the events.<br />
z Arts and cultural activities and speech: We held 14 company-wide<br />
speech and movie night activities; more than 1,800 employees attended<br />
the activities.
2010<br />
Corporate Social<br />
Responsibility Report<br />
z Group activities: We have 29 employee groups set up, which enjoy<br />
more than 1,500 members. Each group meets or holds activity 1 ~ 4<br />
times a week to give members the opportunity to move their body, use<br />
their brain, or play with their hands. In 2009, employee groups held<br />
more than 1,500 classes.<br />
z Sports contests: The employee groups take turns sponsoring<br />
basketball, table tennis, bowling, soft ball and badminton contests. In<br />
2009, 16 sports contests participated by more than 1,000 employees<br />
were held.<br />
Wide variety of leisure activities for employees<br />
32<br />
Wide variety of leisure facilitiest<br />
Tennis<br />
court<br />
Exercise<br />
machines or<br />
gym<br />
Karaoke<br />
room<br />
Reading<br />
room<br />
Basketball<br />
court<br />
Internet<br />
café<br />
Badminton<br />
court<br />
Billiard<br />
room<br />
5.2.4 Health, Safety and Risk Management<br />
MSI Taiwan<br />
MSI Shenzhen<br />
MSI Kunshan<br />
Social Policy<br />
MSI Taiwan, MSI Shenzhen and MSI Kunshan have all passed ISO 14001<br />
and OHSAS 18001 certification. We ensure the normal functioning of our<br />
system through daily check, internal audit, external audit and fire drill to<br />
achieve the dual purposes of maintaining the health of employees and<br />
providing a comfortable and safe work environment.<br />
Organization and Responsibility<br />
All three MSI plants (MSI Taiwan, MSI Shenzhen and MSI Kunshan) have<br />
an ESH unit in place. The ESH unit in Taiwan is responsible for the central<br />
planning of the annual health, safety and risk management program of all<br />
three plants, while the execution and maintenance of routine operations<br />
are handled by the professional personnel at respective plant. The ESH<br />
personnel at the three plants hold an inter-plant ESH meeting once every<br />
month. The meeting entails routine report on the status of safety, health<br />
and environmental operations at each plant, discussion of ESH issues,<br />
and proposition of improvement actions. Such regular meetings have<br />
helped reduce the incidence of occupational injury and boost employee<br />
satisfaction.
Workplace Injury<br />
The plants hired more new workers<br />
in 2008 to meet the needs of increased<br />
capacity and some new workers had not<br />
developed enough safety consciousness,<br />
hence resulting in a rising trend in work<br />
injuries. To address workplace injury issue,<br />
we start from improving the work process<br />
flows by posting detailed operating steps<br />
and reminders at each production line and<br />
painting the floors of workshops to mark<br />
the separate lanes for pedestrians and<br />
vehicles. We also install bells on forklift<br />
and stackers to alert passing pedestrians,<br />
and install mirrors at each turn of the<br />
plant to minimize latent hazards in the<br />
work environment.<br />
Trends of Disabling Injury Frequency Rate<br />
(DIFR) and Disabling Injury Severity Rate<br />
(DISR), 2007 ~ 2009<br />
100<br />
80<br />
60<br />
40<br />
20<br />
0<br />
<br />
DIFR DISR<br />
The measures we have implemented evidently work as shown in the<br />
significant improvement in the incidence of occupational injury with<br />
disabling injury frequency rate dropping from 0.79 to 0.43 and disabling<br />
injury severity rate dropping from 6 to 3. We will continue to improve<br />
workplace safety as we endeavor towards to goal of zero-accident<br />
workplace.<br />
Emergency Response<br />
To minimize workplace risks and keep injury and fatality to the<br />
minimum when accident does happen, we take fire drill and chemical<br />
leak drill in turns each year. The drill takes into account the nature of our<br />
operations and associated latent risks, and covers dormitory area. The<br />
purposes of the drills are:<br />
1. to enable personnel understand the latent risk of accident and imbue<br />
them with the basic concept of emergency response;<br />
33<br />
MSI 2010 Corporate Social Responsibility Report<br />
2. to familiarize personnel with the<br />
use of in-house fire extinguishers<br />
and fire escape equipment;<br />
3. to explain the composition of fire<br />
safety and emergency response<br />
team to make sure the emergency<br />
response organization fully<br />
functions and is able to effectively<br />
evacuate the crowd in case of an<br />
accident; and<br />
4. to familiarize personnel with the<br />
escape routes and emergency<br />
rendezvous points to reduce the<br />
incidence of stampede during<br />
emergency evacuation.<br />
We give foremost consideration to<br />
personal safety. Our concern is not<br />
limited to company employees. We<br />
give equal consideration and equal<br />
treatment to company contractors.<br />
Thus aside from company employees,<br />
contractors are also required to<br />
participate in emergency response<br />
training and fire drill. Through education, training and practice, we make<br />
sure that all people working in the plant have heightened awareness to<br />
safety and emergency response capability.<br />
Monitoring and Testing<br />
Education, training and practice enhance the<br />
safety awareness and emergency response<br />
capability of personnel<br />
Employees typically spend more than 8 hours a day at workplace, and<br />
their health is inevitably influenced by the conditions of environmental<br />
they work in. Thus we conduct testing of lightning arrester, noise,<br />
environment, waste water, drinking water, cooking fumes and food<br />
to ensure the personal safety and health of employees with objective<br />
scientific tests.
2010<br />
To step up the management of<br />
electrical safety, we install infrared<br />
thermometers to test the high and<br />
low voltage of electrical devices in<br />
the plant and promptly undergo<br />
inspection or replacement once<br />
voltage irregularity is found to keep<br />
the hazard of electrical equipment to<br />
the minimum.<br />
Corporate Social<br />
Responsibility Report<br />
All MSI plants come with cafeteria,<br />
Environmental testing<br />
coffee bar and bakery to provide<br />
employees with convenient services. All such contractors must pass<br />
qualification screening and are subject to constant onsite audit and<br />
occasional environmental testing. Food samples are sent to an impartial<br />
third party for testing from time to time to ensure its safety and sanitation.<br />
We also conduct cafeteria food satisfaction survey every year to make<br />
sure the food prepared by cafeteria contractor is “nutritious”, “wholesome”,<br />
and in addition, “tasty”, for enjoyable food and healthy food can coexist.<br />
Delicious, wholesome and nutritionally balanced cafeteria food<br />
34<br />
2009 Environmental Testing Items and Results<br />
Social Policy<br />
Clean and cozy dining environment<br />
Test item Plant tested Result <br />
Lightning arrester MSIS, MSIK<br />
Normal<br />
Boundary noise MSIT, MSIS, MSIK Normal<br />
Workshop environment MSIS, MSIK<br />
Normal<br />
Wastewater MSIT, MSIS, MSIK Normal<br />
Drinking water MSIT, MSIS, MSIK Normal<br />
Cooking fumes MSIS, MSIK<br />
Normal<br />
Cafeteria food sample MSIT, MSIS, MSIK Normal<br />
Personal Safety Gear Management<br />
We explicitly declare in the “MSI Environmental, Safety, Health and<br />
Corporate Social Responsibility Policy” that we will “step up the discovery<br />
of latent risks and reduce risks to tolerable levels.” To achieve such goal,<br />
ESH representatives selected by respective units together with the inhouse<br />
ESH personnel would conduct latent risk assessment with respect<br />
to operational characteristics and process every year, and based on the<br />
risk level, examine the purchase, registration, pickup and use of personal<br />
safety gear to ensure the work safety of personnel. We also conduct patrol<br />
inspection and annual internal and external audits to ensure the correct<br />
use of personal safety gear during work.
5.2.5 Employee Health<br />
All plants have an infirmary staffed by professional and qualified<br />
doctors and nurses to provide professional healthcare services. Besides<br />
general outpatient care, the infirmary also provides the services of blood<br />
drawing for testing and health counseling, and helps employees and their<br />
families with refill prescriptions to pick up medications.<br />
Health Care and Health Promotion<br />
To care for the health of our employees, the physical examination<br />
of employees paid for by the company covers more items than those<br />
required by law. We offered<br />
employees with preventive physical<br />
exam program the first time in 2009<br />
in the hope to ensure the health of<br />
employees through early discovery<br />
and early treatment.<br />
We sponsor a series of health<br />
care and health checkup activities,<br />
including psychological counseling,<br />
office health stretch exercise, Pap<br />
Employees lining up to donate blood<br />
smear, bone density exam, and flu<br />
shot. We have also sponsored a number of blood donation drives to show<br />
our care to the health and life of other people.<br />
H1N1 Epidemic Control<br />
When there was a global outbreak of H1N1 flu epidemic, our human<br />
resources, general affairs, ESH units and infirmary promptly form an<br />
emergency response team and establish a reporting system. The team<br />
updated the disease information on a daily basis, carried out education<br />
among employees, and published health reminders. The team also made<br />
anti-septic liquid available at main entrances and exits for employees to<br />
manage their own personal hygiene.<br />
35<br />
MSI 2010 Corporate Social Responsibility Report<br />
During the epidemic period, all<br />
plant visitors were required to have<br />
their body temperature measured and<br />
fill out a form to determine whether<br />
they came from an epidemic area. All<br />
visitors were also required to wear<br />
a mask when they entered the plant.<br />
To prevent the risk brought about by<br />
employees returning from epidemic<br />
area, we would track daily the list of<br />
returning personnel and the flights<br />
they took to keep track of their health<br />
status.<br />
January<br />
February<br />
March<br />
April<br />
May<br />
June<br />
July<br />
August<br />
September<br />
October<br />
November<br />
December<br />
Hepatitis B vaccination 200 persons<br />
Routine check up for women of childbearing age<br />
General health checkup<br />
Health checkup for underage workers<br />
Blood donation drive<br />
Pap smear<br />
Bone density exam<br />
Seasonal flu shot<br />
H1N1 vaccination<br />
persons<br />
persons<br />
persons<br />
persons<br />
persons<br />
persons<br />
H1N1 vaccination<br />
persons<br />
Annual health checkup for employees who joined MSI in the last two years<br />
Occupational health checkup<br />
persons<br />
Blood donation drive<br />
persons<br />
Employees received the CPR training<br />
persons<br />
persons<br />
persons<br />
MSI Taiwan MSI Shenzhen MSI Kunshan
5.3 Suppliers<br />
5.3.1 Supplier Policy<br />
2010<br />
Corporate Social<br />
Responsibility Report<br />
We firmly believe that fulfilling corporate social responsibility is critical<br />
to the sustained operation of an enterprise. Besides implementing and<br />
promoting Electronic Industry Code of Conduct (EICC) and “Corporate<br />
Social Responsibility” inside MSI, we also hope that our suppliers would<br />
provide a safe work environment for their employees and treat their<br />
employees with respect and dignity, and ensure that their processes and<br />
products are environmentally responsible. Thus we drafted “Corporate<br />
Social Responsibility Requirements for Suppliers” in 2009, hoping that<br />
close supply chain collaboration will bring more benefits to customers,<br />
the environment and society as a whole.<br />
Micro-Star International Co., Ltd.<br />
Corporate Social Responsibility Requirements<br />
Micro-Star International Co., Ltd. (“MSI”) firmly believes that fulfilling its economic, environmental and social responsibility is an important key to the<br />
sustained operation of an enterprise. Thus MSI hopes that enterprises, customers and suppliers that it does business with proactively and vigorously<br />
promote internal compliance with the following economic, environmental and social responsibility requirements to advance the welfare of their<br />
customers, employees, suppliers, community, and other stakeholders.<br />
1. Supplier undertakes not to use child labor or hire employees who work under<br />
coercion or threat.<br />
2. Supplier undertakes that all of its employees are treated with respect and<br />
dignity that it will not engage in any practice that constitutes inhuman<br />
treatment or any form of psychological or physical maltreatment,<br />
harassment, or discrimination against its employees. Supplier undertakes<br />
that the work hours, wages and benefits of its employees comply with the<br />
local laws and regulations, and that its employees enjoy the right of free<br />
association, the right to elect representatives and the right to collective<br />
bargaining.<br />
3. Supplier undertakes to provide its employees with a healthy, safe and cozy<br />
work environment.<br />
4. Supplier warrants that it will periodically identify hazards in the work<br />
environment, assess the risks and reduce the risks to the minimum through<br />
preventive and corrective actions.<br />
5. Supplier undertakes to provide its employees with clean and sanitary<br />
dormitory and cafeteria, including clean, sanitary equipment, drinking water,<br />
food and storage equipment.<br />
6. Supplier undertakes to obtain environment-related permits from the local<br />
environment, and carry out periodic maintenance, update and report to keep<br />
such permits valid.<br />
7. Supplier undertakes to implement pollution control and energy conservation<br />
on a continual basis and that its treatment of waste water, solid waste,<br />
hazardous substances, and polluted air complies with the regulatory<br />
requirements.<br />
8. Supplier warrants that its products comply with the international<br />
environmental requirements, do not contain banned/restricted substances<br />
and comply with the MSI “Green Product Control Specifications.”<br />
9. Supplier undertakes to move towards the adoption of a corporate social<br />
responsibility management system and periodically identify and understand<br />
applicable domestic and foreign laws and regulations as well as customer<br />
requirements.<br />
10. Supplier undertakes that it will establish risk identification and risk<br />
management process or procedures to properly reduce risks or to carry out<br />
risk control.<br />
11. Supplier undertakes that it will establish goals, objectives and<br />
implementation plan for corporate social responsibility and periodically<br />
evaluate the effect of plan execution.<br />
12. Supplier undertakes to periodically communicate its corporate social<br />
responsibility goals, objectives and implementation plan with its customers,<br />
suppliers and employees.<br />
13. Supplier undertakes to uphold business integrity and explicitly prohibit the<br />
acceptance of any form of improper advantage, and prohibit the acts of<br />
corruption, blackmail or embezzlement.<br />
14. Supplier undertakes to establish a mechanism that will keep the identities of<br />
the person reporting improper practice and the person being reported<br />
confidential.<br />
15. Supplier undertakes to respect and protect intellectual property rights and<br />
engage in fair trade, advertising and competition.<br />
16. Supplier undertakes to disclose information on its organizational structure,<br />
operating status, business activities, and financial performance according to<br />
customary business practice.<br />
17. Supplier undertakes to participate in public interest activities within the<br />
extent of its capacity to promote social harmony and progress.<br />
36<br />
5.3.2 Supplier Management<br />
Social Policy<br />
To ensure that all MSI suppliers are in compliance with work and<br />
environmental safety related requirements, treat their employees with<br />
due respect and dignity, their products and processes are environmentally<br />
responsible, and that the quality, delivery, price and service of suppliers<br />
conform to MSI requirements, and to avoid the latent risk of disruption<br />
to our operations due to internal unscrupulousness or operational<br />
omission on the part of supplier, we conduct supplier questionnaire<br />
survey to enhance the understanding of our suppliers. We also build a<br />
green product management platform for better material management<br />
and hold the first supplier conference in 2009 to enhance communication<br />
and mutual understanding and ensure the smooth working of the<br />
supply chain, thereby lowering any potential impact on and risk to our<br />
operations.<br />
Supplier Risk Control: Questionnaire Survey and Analysis<br />
Starting in 2009, we ask our suppliers to sign a Supplier EICC<br />
Agreement and embark on supplier questionnaire survey. The<br />
signing of Supplier EICC Agreement is to make sure a supplier’s labor<br />
management, internal operations and ESH systems comply with the EICC<br />
requirements and has the supplier committed to continuous improvement<br />
and maintaining the quality and timeliness of delivery. The supplier<br />
questionnaire survey enables us to understand better the operating<br />
conditions of suppliers and provide necessary assistance to them, if<br />
necessary.<br />
We conduct analysis and risk rating based on the information provided<br />
in the returned supplier questionnaires. For suppliers receiving low risk<br />
rating, we would continue to work with them. For medium-risk suppliers,<br />
we would ask them to take remedial actions or undergo education<br />
and training within a given time period. We will put high-risk suppliers<br />
under management, audit and reassessment. So far we have conducted<br />
questionnaire survey of close to 100 key suppliers.
5.3.3 Contractor Management<br />
Providing our employees with a safe and cozy work environment is our<br />
responsibility. But we should also demand that our contractors do the<br />
same to truly fulfill the responsibility of a corporate citizen and embrace<br />
corporate ethics. All MSI contractors must comply with our operating<br />
requirements before they are contracted for the work or allowed to<br />
perform work inside a MSI plant.<br />
To ensure operational safety, the contractor must apply to the plant ESH<br />
unit for a special operation permit when the contract work involves firing,<br />
elevated operation, specific electrical work, hoisting, caging or confined<br />
space. The ESH unit would review the qualifications of the operators and<br />
post notice on environmental, safety and health matters at the worksite.<br />
Sign-off is also required when the work is completed. All files on the<br />
special operation are documented and saved for future reference.<br />
Supervision and Evaluation<br />
If there is concern for imminent danger or major violation of ESH<br />
regulations during the work, the contractor will be asked to stop the work<br />
immediately and will resume work only after the unit contracting out the<br />
work and ESH unit of the plant have jointly accepted the remedial actions<br />
taken by it. The whole process will be documented under the contractor’s<br />
record as reference in future contracting and contractor evaluation.<br />
Work Quality Assessment<br />
After a contract work is completed, the unit contracting out the work<br />
will fill out a Contractor Work Completion Assessment Sheet to grade<br />
the work quality and ESH compliance of the contractor. Contractors that<br />
receive a score of 85 points or high are graded Class A vendor; contractors<br />
with a score of 84 ~ 65 points are graded Class B vendor, and contractors<br />
with a score under 65 points are graded Class C vendor. The original of the<br />
assessment sheet is turned over to the ESH unit for keeping as reference<br />
for future selection of contractor.<br />
37<br />
Penalty<br />
MSI 2010 Corporate Social Responsibility Report<br />
Any employee can report contractor’s violation of MSI ESH rules to the<br />
ESH unit. The ESH unit will, in view of the situation, deduct payment, or<br />
ask the contractor to stop work, or in case of serious violation, remove the<br />
contractor from the approved vendor list.<br />
Professional, qualified contractor washed<br />
the exterior of plant building
2010<br />
6 Public Welfare<br />
“Hope is like a road,<br />
There was no road there to start with,<br />
Corporate Social<br />
Responsibility Report<br />
But as more and more people walk along the same route, a road<br />
takes shape.”----Lu Xun<br />
Under the impact of global financial storm, we experienced the first<br />
ever decline in revenue and profit in the history of the company in 2009. It<br />
has been our tradition to participate in and avidly support public welfare<br />
activities. But in the face of such harsh challenge, we did mull over the<br />
question: “Do we really have extra strength and energy to help others?”<br />
As we firmly believe that success brings not just happiness and wealth,<br />
but also more obligations, and we believe in the sage teaching of “honor<br />
old people as we do our own parents and care for other’s children as our<br />
own”, we did not cut our public welfare budget, but instead, increased the<br />
spending in 2009. We hope that our actions will set a good example and<br />
inspire more enterprises to follow suit as we strive to help each other to<br />
sail safely through this round of economic crisis.<br />
Besides possessing outstanding work competences, we also desire our<br />
employees to be a “better person” who make contribution to themselves,<br />
others, the society, and even the world. Thus at MSI Taiwan and MSI<br />
Shenzhen, we have organized respectively the “MSI Love Volunteer<br />
Corps” and “MSIS Volunteer Brigade” to give employees full support<br />
in getting involved in social and public welfare activities. While helping<br />
others, volunteers could witness their own growth and progress, and the<br />
positive influence of their actions on their own family, the company and<br />
the society. Volunteer work is one of our ways to act on the vision of “Green<br />
Homeland and Beautiful Life.”<br />
38<br />
6.1 Community Giveback<br />
Giveback to the Local Community<br />
Social Policy<br />
We have adopted the trees along some road sections in Zhonghe<br />
for more than 10 years in the hope to help improve the air quality of<br />
surrounding environment and the living quality of the local residents and<br />
address the noise problem in the area. We are also a long-term sponsor<br />
of the voluntary police squad and fire brigade in Zhonghe district and the<br />
local Bureau of Environmental Protection, providing them with supplies as<br />
a token of our gratitude to the local government agencies. Without their<br />
assistance, we will not be able to have a safe and cozy work environment.<br />
Humanitarian Aid in the Aftermath of Typhoon Morakot<br />
Typhoon Morakot ravaged southern Taiwan in 2009, leaving several<br />
hundred people dead and tens of billions of dollars in damages. We held<br />
a senior management meeting right after the news of disaster came out<br />
to discuss what we could do to help. Without affecting the rescue work<br />
of the government and relevant agencies, several of our senior executive<br />
officers visited the disaster-hit areas many times to get a handle on the<br />
situation and contact the local government to discuss possible aids. Soon<br />
after that, we donated NT$11,660,000 as funds to aid the victims and help<br />
them rebuild their homeland.<br />
Industry-Academia Cooperation to Help the Present and the<br />
Future of School Children<br />
Taiwan has been losing many blue-collar jobs as enterprises in<br />
Taiwan moved their factories en masse to China and Southeast Asia. The<br />
governments do provide subsidies to low-income families. The money<br />
might meet the basic needs of daily life of those families, but not enough<br />
for the education of their kids.
We hoped to provide<br />
assistance to the children of lowincome<br />
family so they can go to<br />
school without worrying about<br />
tuition. Thus we decided a twoprong<br />
approach by offering<br />
“grant” and “extracurricular<br />
opportunities” that we would<br />
help pay tuition, and in addition,<br />
provide more free learning<br />
opportunities.<br />
MSI grant recipients<br />
Collaborating with Taipei County’s Bureau of Education, we have been<br />
sponsoring free lunch for 669 kids of low-income families to make sure<br />
children get balanced and sufficient nourishment so they can grow and<br />
develop healthily.<br />
The “Little Sun Children’s Computer and English Camp” is a program<br />
we sponsor to help kids of low-income families after many rounds of<br />
discussion with Taipei County’s Bureau of Education and Bureau of Social<br />
Affairs. The program lasted more than three months and had 8 sessions.<br />
Under the program, low-income family children under the assistance of<br />
the Bureau of Social Affairs or referred by school were led by students<br />
of Chihlee Institute of Technology and Huafan University to attend a two<br />
days and one night computer and English camp. The children shared their<br />
thoughts at the end of the activity: “It was such a pleasant and happy two<br />
days. I didn’t like English to start with. But after the patient tutoring of<br />
those big brothers and sisters, I found out that English is not hard at all!”<br />
We believe education has far-reaching influence on a person’s life.<br />
Education could have a bearing on a person’s employability and<br />
hence his or her financial security. Education could also influence the<br />
cultivation and development of a person’s character. The education of<br />
a child could potentially affect a family, while the education of many<br />
children could affect the development and future of a society. Thus we<br />
started to set up a grant program at many elementary schools, junior<br />
highs, high schools and colleges in Taipei County in 2009 in the hope to<br />
give kids of low-income families more opportunities to learn.<br />
39<br />
MSI 2010 Corporate Social Responsibility Report<br />
Our grant recipients include 89 grade 1 to grade 12 students from Taipei<br />
Municipal Jianguo High School, Taipei Municipal ZhongShan Girls’ Senior<br />
High School, National Chung Ho Senior High School, National Panchiao<br />
Senior High School, National HsinChuang Senior High School, Chongcing<br />
Junior High School and Tucheng Junior High School and 39 college<br />
students. We hope more than NT$3 million of financial aid from MSI will<br />
support them to finish school without interruption and eventually help<br />
them obtain a better future.<br />
Environmental Volunteers – Yangtai Mountain Cleaning Activity<br />
Guangdong Yangtai Mountain is known for its rich and enchanting<br />
natural landscape and a popular scenic spot in Shenzhen. Because<br />
of the crowd of visitors who tend to toss garbage everywhere, the<br />
scenes of trash scattering along the trails are common when you visit<br />
Yangtai Mountain. So MSI Shenzhen decided to hold a Yangtai Mountain<br />
hiking and cleaning activity where participants would help clean up the<br />
environment while they have an exercise outing.<br />
MSI Shenzhen employees patiently picked up trash scattered around the mountain<br />
On the day of the activity, more than one hundred volunteers from MSI<br />
Shenzhen brought their own trash bag and picked up waste paper, plastic<br />
bags, and empty bottles discarded by tourists in the bushes and around<br />
trees as they climbed up the trail. Participants who brought sickle also<br />
trimmed the weeds at the trail entrance. At the end of the day, participants<br />
had the chance to limber up and appreciate the beautiful sceneries of<br />
Yangtai Mountain, made a contribution to environmental protection, and<br />
set a good example of a good corporate citizen.
2010<br />
Corporate Social<br />
Responsibility Report<br />
“Learn from Lei Feng” Community Service Activity<br />
“Do you know what is psychological counseling?” This question unfolded<br />
the community service activity taken place at the square of Bingxi Town<br />
Xibei Elementary School. At 8:00AM on March 5, 2009, the MSI Kunshan<br />
community service team set itself up at the square to provide free<br />
psychological counseling, social security counseling, legal assistance and<br />
simple electrical appliance repair services to the local residents.<br />
The weather was not cooperative on that day. Local residents with<br />
umbrellas in hand waited patiently<br />
in drizzles to wait for their turn. In<br />
the three hours of activity, family<br />
relations, disease counseling, dating<br />
and relationship issues were the<br />
most frequently asked questions.<br />
Local residents gave members of the<br />
community service team unreserved<br />
praises. One resident commented:<br />
“The people from this company really<br />
make you feel good. They give you<br />
help, but also bring you warmth like a<br />
family member.” This was the first time<br />
MSI Kunshan held such community service. The activity was a relatively<br />
short one. But we are glad that it has received the support and assistance of<br />
Kunshan government. More so, we are glad that the local residents could<br />
feel warmth from the society while getting help from us.<br />
The local residents of Kunshan waited in<br />
patience to receive counseling<br />
MSI vs. Yuan Ze vs. Nepal “Reducing the Digital divide” Activity<br />
The belief in the teaching of “honor old people as we do our own<br />
parents and care for other’s children as our own” is the force that drives<br />
MSI to participate in public welfare activities. We also believe that the<br />
implementation of this idea should not be limited to our countrymen or<br />
people in the same ethnic group as ourselves. Within our capacity, we like to<br />
help socially disadvantaged people, wherever they are. Yuan Ze University<br />
has been doing the work of teaching computer or building computer<br />
software infrastructure in developing countries for several years. In 2009,<br />
because of the financial storm, they could not find companies to donate<br />
computer software and hardware this year. After learning the objectives of<br />
the Volunteer Corps and the target recipients of their assistance program,<br />
40<br />
we promptly agreed to donate nine<br />
computers needed for the program.<br />
One member of the Yuan Ze activity<br />
team commented: “We are surprised<br />
that MSI made so fast a decision and<br />
donate all brand new computers,<br />
instead of second-hands. We didn’t<br />
anticipate such swift action.”<br />
Social Policy<br />
Yuan Ze volunteers visited an<br />
elementary school in Katmandu,<br />
Nepal in June 2009 to start a 26-day<br />
“Reduce the Digital divide” program.<br />
The program included computer teaching, assistance in building a library,<br />
and cultural exchange between Taiwan and Nepal. At the conclusion of the<br />
program, the computers were left to the local teachers and students. MSI<br />
also asked its agent in Nepal to check on the activity and offer assistance to<br />
the maintenance and operation of computer afterwards.<br />
MSI vs. Chung Yuan vs. Cambodia “Unceasing Love and<br />
Second-hand Computer Raising” Project<br />
We collaborated with Chung Yuan Christian University on this “secondhand<br />
computer raising” project in the hope that 4,000 students and teachers<br />
of Wat Bo Elementary School in Cambodia would have more opportunity to<br />
learn how to operate a computer and use computer.<br />
With 20 computers donated by<br />
MSI, the school is able to set up the<br />
first computer classroom in the local<br />
community that allows students to<br />
learn the basic computer skills and<br />
teachers to learn advanced computer<br />
skills. We are glad the collaboration<br />
between business and school this time<br />
allows us to extend the reach of our<br />
community giveback efforts to another<br />
corner of the world and give help to<br />
those who most need it.<br />
Nepalese teachers learned attentively how to<br />
operate a MSI netbook<br />
MSI representative Mr. Chien Wayne (left)<br />
accepted a letter of appreciation from Chief<br />
Secretary Dr. Wu Chiao-Ming of Chung Yuan<br />
Christian University (right)
6.2 Corporate Volunteer<br />
The financial storm led to record high unemployment in Taiwan and<br />
caused more havoc to low-income families. Under the call of MSI top<br />
management, we decided to make use of our core competency –<br />
outstanding personnel and professional knowledge in computer to organize<br />
the “MSI Love Volunteer Corps” that takes “reduce the digital divide” as its<br />
primary mission and provide children of low-income families free computer<br />
lessons.<br />
Through the help of<br />
representatives of the Chinese<br />
Youth Peace Corps, it was decided<br />
that the MSI volunteers would<br />
provide computing instruction<br />
for a period of 10 weeks, to 30<br />
aboriginal children in Grades 3 to<br />
6 from Hsintien Elementary School<br />
and Ch’ing-t’an Elementary School.<br />
To ensure efficient use of<br />
resources and avoid unnecessary<br />
waste, the volunteers carried out<br />
a search to see which surplus materials were available within the company.<br />
These included T-shirts, stationery, toys, environmentally-friendly shopping<br />
bags, stickers, mugs etc. that had been prepared for various company<br />
activities. The volunteers racked their brains to find ways to make the<br />
computing classes as interesting and<br />
exciting as possible for the children.<br />
This often involved showing a side to<br />
themselves that their colleagues would<br />
not normally see; for example, they<br />
might integrate songs (accompanied<br />
by guitar) into the classes, tell jokes, or<br />
finish the class with a dance. The goal<br />
in all of these efforts was to attract and<br />
retain the interest of the children. To<br />
Under the leadership of senior management,<br />
the “MSI Charity Volunteer Corps” is organized<br />
41<br />
MSI 2010 Corporate Social Responsibility Report<br />
Volunteers gathered together after work to discuss the teaching program and the production of props<br />
ensure that the instruction provided was of a high quality, with rich content,<br />
the volunteers would take a packed evening meal to Conference Room to<br />
prepare for the next weekmselves th off duty. Teaching squad leader Adam<br />
recalls how tongue-tied he was during the first training session. With an<br />
embarrassed laugh, he notes that having the experience of getting up in<br />
front of a class to teach has helped to improve his verbal communication<br />
skills, giving him an unexpected reward from his participation in the<br />
volunteering activity.<br />
As the volunteers became more adept and professional at teaching, the<br />
students reported to class earlier and earlier each week. Before 9:30AM,<br />
everybody was set to go…….. Once the class been cancelled because H1N1<br />
epidemic had reached peak in Taiwan. After that, before the class began, all<br />
staff must take the steps of measuring body temperature, hand disinfection,<br />
and wearing mask to ensure the health of the students and the volunteers.<br />
Students attentively received the instructions of volunteers
Results<br />
The teaching and learning continued despite the inconvenience caused by wearing mask<br />
Student parent’s<br />
thank-you letter<br />
2010<br />
Corporate Social<br />
Responsibility Report<br />
At the end of the program, the students all learned the basic computer<br />
knowledge and word processing. But the most surprising change is that<br />
the most mischievous student received the best grade and never missed<br />
a class. “I think mainly because we believe all kids have potential and all<br />
kids have the ability to learn”, comments the volunteer in charge of this<br />
activity. What to do when a student is absent-minded? We encourage;<br />
what to do when a student refuses to work? We encourage; what to do<br />
when a student plays video game in class? We encourage again and<br />
again.<br />
In the last week of the program, all volunteers felt both relief and the<br />
reluctance to end. September 26, 2009 was the last week of the computer<br />
class. On that day, volunteers said to the students “So long” instead of<br />
“See you next week.”<br />
A student’s graphic design<br />
42<br />
Feedback<br />
Social Policy<br />
During the activity, we received thank-you calls and letters from many<br />
parents. Some parents wrote on the weekly student notebook: “Thank you<br />
for holding this activity. This is really special for us!” Getting a thank-you<br />
note from parents is not the purpose of this activity, still we feel heartwarming<br />
upon receiving the recognition and become more determined<br />
to carry on such volunteer activities. Internally, the biggest change is that<br />
MSI colleagues become chummier with each other and learn to cherish<br />
and appreciate more.<br />
Ten weeks, two hours a week of computer teaching is just the starting<br />
point of MSI Love Volunteer Corps. We will continue to contribute our<br />
efforts to the people on this land and hope that such efforts will be seeds<br />
sown in the land that will flower and bear fruits.
Supplemental information 1: Contact Window<br />
This report is issued in Chinese and English version, both can be<br />
downloaded from MSI’s website. We welcome any comment about this<br />
report, and are very interested in receiving feedback from our readers.<br />
Please send comments to below contact person.<br />
MSI<br />
Management System Center<br />
Rene Kao<br />
Address: No.69, Lide Street, Jhonghe City,<br />
Taipei County, Taiwan<br />
Tel:+886 2 3234-5599 Ext:2613<br />
Email:renekao@msi.com.tw<br />
43<br />
MSI 2010 Corporate Social Responsibility Report<br />
Supplemental Information 2: GRI G3 Content Index<br />
GRI G3 Content Index<br />
Categories Activities Page Note<br />
1.Strategy and Analysis<br />
1.1 CEO Statement p4<br />
1.2 Key impacts, risks and opportunities P8, P17<br />
2.Organizational Profile<br />
2.1 Name of the reporting organization P5<br />
2.2 Products and/or services P7<br />
2.3 Operational structure P9<br />
2.4 Headquarter location P5<br />
2.5 Countries in operation P6<br />
2.6 Nature of ownership P5<br />
2.7 Markets served P6, P7<br />
2.8 Scale of the organization P9<br />
2.9 Significant organizational changes P9<br />
2.10 Awards received P13<br />
3.Report Parameters<br />
3.1 Report period P2<br />
3.2 Previous report P2<br />
3.3 Reporting cycle P2<br />
3.4 Contact point for questions P43<br />
3.5 Content definition P2<br />
3.6 Boundary of the report P2<br />
3.7 Limitations on the report’s scope P2<br />
3.8 JVs, subsidiaries, and outsourcing Not disclosure<br />
3.9 Data measurement techniques Not disclosure<br />
3.10 Effects of information re-statement Not disclosure<br />
3.11 Changes from previous reports P2<br />
3.12 Standard disclosures P43<br />
3.13 External assurance Not disclosure<br />
4.Governance, Commitments, and Engagement<br />
4.1 Governance structure P9<br />
4.2 Indication Whether chairperson is also<br />
executive officer<br />
P4
2010<br />
4.3 Independent members at the board P8<br />
4.4 Mechanisms for Shareholders/employee<br />
participation<br />
P3<br />
4.5 Executive remuneration and<br />
performance<br />
Not disclosure<br />
4.6 Process to avoid conflict of interest at the<br />
board<br />
Not disclosure<br />
4.7 Process to determine board expertise on<br />
sustainability<br />
Not disclosure<br />
4.8 Mission and value statements P4<br />
4.9 Procedures for board governance<br />
on management of economic,<br />
environmental, and social performance<br />
Not disclosure<br />
4.10 Processes for evaluation of the board’s<br />
economic, environmental, and social<br />
performance<br />
Not disclosure<br />
4.11 Precautionary approach principle Not disclosure<br />
4.12 External charters/principle Not disclosure<br />
4.13 Association memberships P13<br />
4.14 List of stakeholders P3<br />
4.15 Stakeholder identification P3<br />
4.16 Approaches to stakeholder engagement P3<br />
4.17<br />
Economic<br />
Topics raised by stakeholders P3<br />
EC1 Direct economic value P5, P7<br />
EC2 Financial implications due to climate<br />
change<br />
P17<br />
EC3 Benefit plan Not disclosure<br />
EC4 Financial government assistance Not disclosure<br />
EC5 Entry level Wage (Add) Not disclosure<br />
EC6 Local suppliers Not disclosure<br />
EC7 Local recruitment P28<br />
EC8 Infrastructure investment and services<br />
for public benefit<br />
P38, P39<br />
EC9 Indirect economic impacts Environmental<br />
(Add)<br />
Not disclosure<br />
Environmental<br />
Disclosure on management approach P14-20<br />
EN1 Volume of materials used Not disclosure<br />
Corporate Social<br />
Responsibility Report Public Welfare<br />
44<br />
EN2 Recycled materials P20<br />
EN3 Direct primary energy consumption P19<br />
EN4 Indirect primary energy consumption P24<br />
EN5 Energy conservation (Add) P23<br />
EN6 Initiatives for energy-efficiency and<br />
renewable energy<br />
P19<br />
EN7 Initiatives for reducing indirect energy<br />
(Add)<br />
P23<br />
EN8 Water Withdrawal P24<br />
EN9 Effect of water withdrawal (Add) Not disclosure<br />
EN10 Water recycled (Add) Not disclosure<br />
EN11 Land assets in sensitive areas Not disclosure<br />
EN12 Impacts on biodiversity Not disclosure<br />
EN13 Habitats protected or restored (Add) Not disclosure<br />
EN14 Strategies for biodiversity (Add) Not disclosure<br />
EN15 Endangered species (Add) Not disclosure<br />
EN16 Greenhouse gas emissions P18<br />
EN17 Other greenhouse gas emissions P18<br />
EN18 Initiatives to reduce greenhouse gases<br />
(Add)<br />
P23<br />
EN19 Ozone-depleting substance emission P18<br />
EN20 NOX, SOX and other air emissions P18<br />
EN21 Water discharge Not disclosure<br />
EN22 Waste by disposal method P20<br />
EN23 Significant spills P20<br />
EN24 Movements of hazardous Waste (Add) P20<br />
EN25 Habitats affected by discharge and runoff<br />
(Add)<br />
Not disclosure<br />
EN26 Environmental impact mitigation P23<br />
EN27 Packaging materials P17<br />
EN28 Non-compliance sanctions P20<br />
EN29 Environmental impact of transport (Add) Not disclosure<br />
EN30 Environmental protection expenditure<br />
(Add)<br />
P20<br />
(1) Social: Labor Practices and Decent Work<br />
Disclosure on management approach P26-P25<br />
LA1 Breakdown of Workforce P26
LA2 Employee turnover P27<br />
LA3 Benefits to full-time employees (Add) P30<br />
LA4 Employees with collective bargaining<br />
agreements<br />
Not disclosure<br />
LA5 Minimum notice periods Not disclosure<br />
LA6 Workforce in joint health committee<br />
(Add)<br />
P28<br />
LA7 Occupational injuries and absenteeism P32<br />
LA8 Training on serious diseases P35<br />
LA9 Trade union agreements on health (Add) Not disclosure<br />
LA10 Training per employee P28<br />
LA11 Programs for lifelong learning (Add) P29<br />
LA12 Career development (Add) P29<br />
LA13 Composition of governance bodies Not disclosure<br />
LA14 Gender pay disparity P30<br />
(2) Social: Human Rights<br />
Disclosure on management approach P27-P28<br />
HR1 Human rights clauses investment Not disclosure<br />
HR2 Supplier screening on human rights P36<br />
HR3 Training on human rights (Add) P36<br />
HR4 Discrimination P27<br />
HR5 Association and collective bargaining P28<br />
HR6 Child labor P27<br />
HR7 Forced labor P27<br />
HR8 Training for security personnel (Add) Not disclosure<br />
HR9 Violations of rights of indigenous people<br />
(Add)<br />
Not disclosure<br />
(3) Social: Society<br />
Disclosure on management approach P9<br />
S01 Impact on communities Not disclosure<br />
S02 Corruption risks Not disclosure<br />
S03 Anti-corruption training Not disclosure<br />
S04 Actions against corruption P27<br />
S05 Lobbying P9<br />
S06 Political donations (Add) P9<br />
S07 Anti-competitive behavior (Add) Not disclosure<br />
S08 Regulatory non-compliance sanctions P20<br />
45<br />
MSI 2010 Corporate Social Responsibility Report<br />
(4) Social: Product Responsibility<br />
Disclosure on management approach P16-P17<br />
PR1 Health and safety impacts along product<br />
life cycle<br />
Not disclosure<br />
PR2 Non-compliance with health and safety<br />
standards (Add)<br />
Not disclosure<br />
PR3 Production information P17, P21-P22<br />
PR4 Non-compliance with product<br />
information standards (Add)<br />
Not disclosure<br />
PR5 Customer satisfaction (Add) P25<br />
PR6 Communication programs Not disclosure<br />
PR7 Non-compliance in marketing practices<br />
(Add)<br />
Not disclosure<br />
PR8 Complaints regarding customer privacy<br />
(Add)<br />
Not disclosure<br />
PR9 Product non-compliance Not disclosure
MICRO-STAR INT’L CO., LTD<br />
No.69 Lide Street, Jhonghe City,<br />
Taipei County, Taiwan<br />
Tel: (02)3234-5599<br />
Fax: (02)3234-5488<br />
www.msi.com