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publicity & marketing<br />

• E-galley librarian mailing<br />

• Back-to-school press pitch<br />

• Back-to-school advertising<br />

• Educational advertising<br />

• Sweepstakes<br />

• Common Core Alignment<br />

• e-Newsletter feature<br />

october<br />

It Can’t Be True!<br />

The moon is the same size as Australia. A blue whale’s heart is as large as a car. It sounds weird, but it’s true! It Can’t<br />

Be True! wows the reader with impressive facts about the world that are all diffi cult to believe, but true. From animals and<br />

the human body to buildings and outer space, this quirky book combines the latest CGI and photographic imagery with<br />

impossible-to-believe, accurate facts about just about everything. Children will enjoy these fun facts and impressive fi gures,<br />

and incredulous adults will be fl abbergasted by these crazy factoids. It Can’t Be True! will engage any reader with its<br />

head-scratching, amazing facts.<br />

It Can’t Be True! | Reference | ISBN: 9781465414229 | Hardcover | 8 1/2 x 10 7/8” | 192 pages | $19.99 | Ages 7+<br />

see pages 138-140 for more Reference titles<br />

recommended buy<br />

111

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