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PERIGEE Hardcover July 2012 STARTING AT THE FINISH LINE Coach Al Buehler’s Timeless Wisdom Amy E. Unell with Barbara C. Unell Foreword by Coach Al Buehler 978-0-399-53756-1 • $24.00/$26.50 Can. Hardcover 304 pp./5 1/2” x 8 1/4” Carton: 32 Sports/Self-Help Rights: W00 First serial, UK, translation, audio: Perigee Other: Authors c/o Perigee Publishing History: Original EAN: 9780399537561 52400 On sale July 3, 2012 SUGGESTED ORDER Win the race before you even take the first step... Starting at the Finish Line introduces readers to the “rule book” of legendary track and cross-country Duke University coach Al Buehler. Along with his “pep talks” and coach-able quotes, the book comprises the timeless lessons with which he has inspired and motivated Olympic and national champion track and field stars, including Carl Lewis, Jackie Joyner-Kersee, and Mary Decker Slaney, as well as countless other Olympians and professional athletes, and the thousands of Duke students who have attended his unique class, History and Issues of American Sports. Throughout the book, America’s top athletes, whom he has coached over the past five decades, share why Buehler has made such an indelible mark on their lives on and off the field and outside the classroom. In their words and by their actions, they show why the Coach’s “rules” work. “Coach Buehler is someone who left an indelible mark in my life. He’s simply a great person, a great human being.” —Jackie Joyner-Kersee, Olympic Gold Medalist “There are a lot of great men and there are a lot of great coaches. And Coach Buehler was definitely one of those.” —Carl Lewis, 9-time Olympic gold medalist “To me, Al is the best example of a teacher-coach in intercollegiate sports.” —Mike (Coach K) Krzyzewski, Duke Men’s Basketball Amy E. Unell, a native of Kansas City, KS, was an Emmy ® -nominated producer for NBC’s Today Show based out of the NBC News Los Angeles bureau for more than six years. A graduate of Duke University, where she was a student in Coach Al Buehler’s class, she was 2009-2010 Media Fellow at Duke’s DeWitt Wallace Center for Media and Democracy at the Sanford School of Public Policy. She is the director and producer of the documentary Starting at the Finish Line: The Coach Buehler Story, which premiered at the Tribeca Film Festival in 2011. She lives in Los Angeles. —80—
“Coach Buehler’s common sense and uncommon heart inspire us all to do our best in the game of life.” Olympic Coach Al Buehler and Dr. LeRoy Walker, USOC President, organize the Gold Rush Track Meet at Duke’s Wallace Wade Stadium just six days before the 1996 Olympic Games began in Atlanta. MARKETING • National television and radio interviews • Sports radio interviews • Online advertising • Online reviews and author interviews • Print features and reviews SALES POINTS • Inspired by the documentary film of the same name, which is directed and produced by our author Amy Unell • Buehler will be participating in the publication of this book, including media appearances • The book will be endorsed by some of the country’s top athletes and sports figures, including Carl Lewis and Mary Decker Slaney • Amy E. Unell is a former Today Show producer and is well-connected with the media • Publication is timed to coincide with the 2012 Summer Olympics • For readers of books by John Wooden and Mike “Coach K” Krzyzewski —Grant Hill, Duke NCAA Champion and NBA All-Star Courtesy The News & Observer —81— Thousands cheer as Coach Al Buehler participates in the Olympic Torch Relay outside the Duke University Chapel as the Olympic symbol makes its way to Atlanta for the Centennial Games. Duke’s Cross Country team listens to Coach Al Buehler give marching orders during practice at Wallace Wade Stadium during the Fall of 1977. Courtesy Duke Photography Courtesy Duke Athletics
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“Coach Buehler’s common sense and uncommon<br />
heart inspire us all to do our best in the game of life.”<br />
Olympic Coach Al Buehler and Dr. LeRoy Walker, USOC<br />
President, organize the Gold Rush Track Meet at Duke’s<br />
Wallace Wade Stadium just six days before the 1996<br />
Olympic Games began in Atlanta.<br />
MARKETING<br />
• National television and radio inter<strong>view</strong>s<br />
• Sports radio inter<strong>view</strong>s<br />
• Online advertising<br />
• Online re<strong>view</strong>s and author inter<strong>view</strong>s<br />
• Print features and re<strong>view</strong>s<br />
SALES POINTS<br />
• Inspired by the documentary film of the same name, which is<br />
directed and produced by our author Amy Unell<br />
• Buehler will be participating in the publication of this book,<br />
including media appearances<br />
• The book will be endorsed by some of the country’s top<br />
athletes and sports figures, including Carl Lewis and<br />
Mary Decker Slaney<br />
• Amy E. Unell is a former Today Show producer and is<br />
well-connected with the media<br />
• Publication is timed to coincide with the 2012<br />
Summer Olympics<br />
• For readers of books by John Wooden and<br />
Mike “Coach K” Krzyzewski<br />
—Grant Hill, Duke NCAA Champion and NBA All-Star<br />
Courtesy The News & Observer<br />
—81—<br />
Thousands cheer as Coach Al Buehler participates in<br />
the Olympic Torch Relay outside the Duke University<br />
Chapel as the Olympic symbol makes its way to Atlanta<br />
for the Centennial Games.<br />
Duke’s Cross Country team listens to Coach Al Buehler<br />
give marching orders during practice at Wallace Wade<br />
Stadium during the Fall of 1977.<br />
Courtesy Duke Photography<br />
Courtesy Duke Athletics
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