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On the runway to success - MCH Group

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TECHNIQUE | BOOKS PAGE 38<br />

SATURDAY. MARCH 10. 2012<br />

Instruments at hand<br />

Tools and innovations for jewellers and watchmakers<br />

BASELWORLD is an important<br />

contact point for watchmakers<br />

and goldsmiths where <strong>the</strong>y can<br />

add <strong>to</strong> <strong>the</strong>ir s<strong>to</strong>ck of <strong>to</strong>ols and<br />

look for new products <strong>to</strong> make<br />

<strong>the</strong>ir everyday work easier. Hall 3<br />

contains a wide range of product<br />

innovations.<br />

Goldsmiths require a number of<br />

different hand <strong>to</strong>ols for <strong>the</strong>ir<br />

work, depending on <strong>the</strong> clamping<br />

range in question. Bijoutil<br />

has co-developed a product<br />

which means this range of <strong>to</strong>ols is<br />

no longer necessary: <strong>the</strong> new precision<br />

hand <strong>to</strong>ol from <strong>the</strong> Swissmade<br />

label Hi-Tronic can be used<br />

for all clamping ranges from 0.5<br />

<strong>to</strong> 3 mm. No tiresome changing<br />

of collet chucks or purchase<br />

and s<strong>to</strong>rage of sets is required:<br />

ground down collets are a thing<br />

of <strong>the</strong> past. The handpieces have<br />

been registered for patent and<br />

are available with a quick-snap<br />

coupling or screw coupling for<br />

micro-mo<strong>to</strong>rs and for suspension<br />

drilling mo<strong>to</strong>rs.<br />

Veyret is celebrating its 170th<br />

anniversary this year and is presenting<br />

<strong>the</strong> Diprofil <strong>to</strong>ol set.<br />

Various individually shapeable<br />

diamond or ceramic tips can be<br />

added <strong>to</strong> <strong>the</strong> hand <strong>to</strong>ol. Uneven<br />

areas of a casted jewellery item<br />

can be eradicated with minimal<br />

au<strong>to</strong>matic movement <strong>to</strong> and fro.<br />

Tena Butty, Robur and Pouget-<br />

Pellerin have come <strong>to</strong>ge<strong>the</strong>r <strong>to</strong><br />

form <strong>the</strong> TBRP group and are<br />

presenting <strong>to</strong>ols and materials<br />

<strong>to</strong>ge<strong>the</strong>r under this joint umbrella<br />

brand.<br />

<strong>On</strong>e of <strong>the</strong> new products is an<br />

improved nanoscale soldering<br />

agent in a re-fillable spray bottle.<br />

It is important that <strong>the</strong> product<br />

is not poisonous. The Dino-Lite<br />

Jewellery Design<br />

Jewellery is now more art than it<br />

has ever been. The emergence of<br />

terms like “fine art jewellery” or<br />

“author’s jewellery” is an eloquent<br />

Veyret displays <strong>the</strong> Diprofil <strong>to</strong>ols (above), TBRP a soldering agent in a refillable spray bottle (below).<br />

digital microscope is also new <strong>to</strong><br />

<strong>the</strong> range.<br />

Bergeon is offering new dynamometric<br />

screwdrivers designed<br />

for watchmaking production<br />

and after-sales service. They are<br />

Most wanted books in Basel<br />

sign of proof. This books compiles<br />

<strong>the</strong> work of more than 70 international<br />

designers through 500<br />

images and covers <strong>the</strong> whole range<br />

of contemporary jewellery trends,<br />

shapes, materials<br />

and techniques:<br />

new retro, ecological,avantgarde,<br />

kawai jewellery<br />

and many<br />

more. ‘Jewellery<br />

Design’ is a sourcebook<br />

of inspiration<br />

aimed not<br />

only at designers,<br />

both professional<br />

or amateur,<br />

but also at anyone<br />

interested in<br />

one of <strong>to</strong>day’s<br />

more creative art<br />

fields.<br />

adjustable with a special key<br />

preventing any accidental activation.<br />

A quick change system<br />

enables a fast switchover from<br />

X <strong>to</strong> Z blades in a matter of seconds.<br />

(pgl) ■<br />

Natalio Martín, Jewellery Design,<br />

Frechmann Kolón, soft cover, 576<br />

pages, 280 x 280 mm, 500 pictures,<br />

text in German, English, Spanish,<br />

French, Italian and Dutch, ISBN 978-<br />

84-9936-776-7, CHF 36,50<br />

<strong>On</strong> Time<br />

New York, Nairobi, Kuala<br />

Lumpur: Time passes everywhere<br />

and worldwide. The illustrated<br />

book ‘<strong>On</strong> Time’ visually addresses<br />

<strong>the</strong> interaction of time, culture<br />

and people in <strong>the</strong> global context.<br />

In <strong>the</strong> course of her travels, author<br />

and designer Alexandra Martini<br />

has assembled a collection of pho<strong>to</strong>graphs<br />

of timepieces over <strong>the</strong><br />

last 20 years. These images have<br />

now been, in <strong>the</strong> true sense of<br />

<strong>the</strong> word, chronologically concentrated<br />

in book format. The pho<strong>to</strong>s<br />

preserve moments in more<br />

Chronocube is a testing device for mechanical watches.<br />

Ready for testing<br />

New measuring devices from Witschi available<br />

In 2011, Swiss watch testing expert<br />

Witschi Electronic presented <strong>the</strong><br />

pro<strong>to</strong>types for a completely new<br />

product range. This year, <strong>the</strong><br />

products are ready for production<br />

and are being exhibited in large<br />

quantities at <strong>the</strong> company’s stand.<br />

According <strong>to</strong> chief marketing and<br />

sales officer Martin Schürch, <strong>the</strong>y<br />

wanted <strong>to</strong> bring higher quality<br />

products <strong>to</strong> <strong>the</strong> lower cost category.<br />

“We are appealing <strong>to</strong> watchmakers<br />

and service shops as well<br />

as private watch collec<strong>to</strong>rs who<br />

want <strong>to</strong> test <strong>the</strong> functions of <strong>the</strong>ir<br />

items,” he says.<br />

The devices are easy <strong>to</strong> operate<br />

and do not require any special<br />

set-up. Despite this, <strong>the</strong> quality<br />

meets <strong>the</strong> high Witschi standards,<br />

says Schürch. All of <strong>the</strong><br />

components were sourced from<br />

Switzerland and <strong>the</strong> majority<br />

were also produced here. The<br />

sensor used in <strong>the</strong> Chronoproof<br />

than 40 countries on all continents,<br />

showing familiar and<br />

strange locations, in everyday<br />

and unusual situations. The<br />

book creates connections with<br />

<strong>the</strong>ir own dynamics between<br />

continents and cultures, inviting<br />

<strong>to</strong> a journey through time<br />

and space. It is a multilayered<br />

volume that one can return <strong>to</strong><br />

again and again, perusing <strong>the</strong><br />

timepieces and lingering at <strong>the</strong><br />

locations.<br />

Alexandra Martini, <strong>On</strong> Time,<br />

Braun, hardcover, 1464 pages,<br />

120 x 165 mm, 721 pictures,<br />

English, German, Spanish, ISBN<br />

978-3-03768-081-0, CHF 35<br />

is <strong>the</strong> exact same one as features<br />

in <strong>the</strong> bigger device, <strong>the</strong> Proofmaster,<br />

says Schürch.<br />

Water-proofing can be tested<br />

under everyday conditions. The<br />

integrated compressor is a brand<br />

new detail compared <strong>to</strong> <strong>the</strong> pro<strong>to</strong>types<br />

of <strong>the</strong> Chronoproof presented<br />

in 2011. The devices cost<br />

between 2,970 CHF and 3,250<br />

CHF depending on whe<strong>the</strong>r <strong>the</strong>y<br />

are used with or without pressure.<br />

The second product now ready<br />

for production is <strong>the</strong> Chronocube<br />

which enables <strong>the</strong> testing of<br />

mechanical watches. This device<br />

is also easy <strong>to</strong> operate and <strong>the</strong><br />

design is modern with two colour<br />

variations available.<br />

When it comes <strong>to</strong> marketing<br />

<strong>the</strong>se measuring devices, Witschi<br />

is also pursuing new channels.<br />

The range will be offered for sale<br />

in <strong>the</strong> company’s own online<br />

shop. (pgl) ■<br />

Books are available at <strong>the</strong> bookshop right in front of Hall 1 and on<br />

www.watchprint.com

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