prezentacije sa treninga

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Lobbying Press Work ADVOCACY STRATEGIES Education and sensitivity-raising Organizing support Mobilization

Lobbying SESSION 6: Advocacy Strategy and communication Lobbying is a face-to-face effort to persuade the person with decision- making power to favour the proposal, to motivate allies to take concrete action in support of the initiative, to convince undecided persons, and to neutralize opponents. Normally it involves direct visits. • Lobbying allows organizers to fine-tune the power map and evaluate the impact that the initiative’s arguments and activities have on key actors. Lobbying can open up possibilities for negotiation.

Lobbying<br />

SESSION 6: Advocacy Strategy<br />

and communication<br />

Lobbying is a face-to-face effort to persuade the person with decision-<br />

making power to favour the propo<strong>sa</strong>l, to motivate allies to take concrete<br />

action in support of the initiative, to convince undecided persons, and to<br />

neutralize opponents. Normally it involves direct visits.<br />

• Lobbying allows organizers to fine-tune the power map and evaluate the<br />

impact that the initiative’s arguments and activities have on key actors.<br />

Lobbying can open up possibilities for negotiation.

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