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zeal for missions abroad was a 'continuation and extension of home missions.' There<br />

was 'vigorous evangelism' which aimed at individual commitment 'yet recognised the<br />

family unit and created and strengthened local communitas' (Walls 1996:228). Ameri­<br />

can overseas missions 'began not with the official machinery of the churches, but with<br />

voluntary societies' (Walls 1990:12). The surge of new societies outside the major<br />

denominational boards had the effect oftransferring 'overseas many ofthe attitudes and<br />

values that had produced the evangelisation ofthe frontier' (Walls 1990:12).<br />

American Southern Baptists must be seen in this context of the country's missionary<br />

success. In addition to vigorous evangelism, Latourette (1975:1037) attributes the Bap­<br />

tists' missionary success also to the peculiar way their messages appealed to the rural<br />

masses - simple but effective language, simple democratic type of church government,<br />

and the informality of the services. Other factors, such as the inclusion of religious lib­<br />

erty into the bill ofrights, the founding of academies, colleges and theological seminar­<br />

ies, as well as emphasis on the importance of conscious conversion, facilitated further<br />

growth ofthe Baptists (Hastings 1996: 1036-37). In the 1950s, Baptists were the largest<br />

ofthe Protestant denominational families.<br />

From the early nineteenth century, Baptist churches throughout America responded with<br />

zealous missionary activity resulting in the opening of new mission fields in Asia,<br />

Africa, and Europe (Latourette 1975:1038).<br />

The zeal to evangelise the whole world must also be viewed from the broader Western<br />

cultural background ofthe eighteenth century Enlightenment that produced in the West­<br />

ern mind rationalism which, together with the scientific and technological advances,<br />

gave the West a superior attitude over the rest of the world, both culturally and relig­<br />

iously. Thus the Western world was seen as 'advanced,' 'enlightened,' or 'civilised,'<br />

and 'Christian,' while the rest was classified as 'primitive,' 'animistic,' 'pagan,' and<br />

'non-Christian.' 18 The feeling of superiority brought the conviction to civilise and<br />

christianise the entire world, 'primarily by means ofthe program ofcolonialism and the<br />

planting of Western-type churches in all parts of the world' (David Bosch 1994:343).<br />

Hence exploration and colonialism worked togethel with missions. As Akosua Perbi<br />

26

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