the only magazine devoted exclusively to RC ... - Air Age Media
the only magazine devoted exclusively to RC ... - Air Age Media
the only magazine devoted exclusively to RC ... - Air Age Media
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audience<br />
Electric Flight’s audience<br />
is affluent, motivated<br />
and ready <strong>to</strong> spend.<br />
98% male<br />
49 average age<br />
7 average number of years<br />
involved in <strong>RC</strong><br />
$70,000 average<br />
household income<br />
Source: Reader Survey, 2010.<br />
Print Readers<br />
Paid<br />
Ci<strong>RC</strong>ulation<br />
38,501<br />
Bonus<br />
distRiBition<br />
2,823<br />
ReadeRshiP<br />
144,634*<br />
*Based on an average pass-along rate of 3.5 readers per copy.<br />
web Visi<strong>to</strong>rs<br />
Electric Flight has a shared website<br />
with Model<strong>Air</strong>planeNews.com<br />
34,063<br />
126,000<br />
600,000<br />
unique visi<strong>to</strong>rs<br />
a month<br />
monthly page<br />
views<br />
monthly video<br />
traffic (includes all<br />
air age media videos)<br />
“As <strong>the</strong> <strong>only</strong> U.S. commercial<br />
publication dedicated <strong>to</strong> <strong>the</strong><br />
electric category, Electric Flight is<br />
a must have for our media mix.”<br />
Steve Goodreau – Horizon Hobby, Inc.<br />
Electric Flight’s audience<br />
spends money on <strong>RC</strong><br />
Average planned spending on <strong>RC</strong><br />
planes and equipment within <strong>the</strong><br />
next year = $684**<br />
$0-$499— 48%<br />
$500-$1,000 + —52%<br />
Electric Flight<br />
delivers results<br />
After reading Electric Flight …<br />
83%<br />
69%<br />
38%<br />
of readers purchased<br />
a product or service<br />
of readers visited an<br />
advertiser’s website<br />
of readers contacted<br />
an advertiser for more<br />
information
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