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Central Coast Tourism Council's Annual Retreat - the California ...

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RURAL GRANT PROGRAM<br />

<strong>Central</strong> <strong>Coast</strong> <strong>Tourism</strong> Council (CCTC) won <strong>the</strong> RFP to represent <strong>the</strong> <strong>Central</strong> <strong>Coast</strong><br />

region for FY12/13 through 14/15.<br />

Rural Regional Grant<br />

• In FY12/13, Visit <strong>California</strong> is granting $30,000 to each rural regional entity,<br />

including CCTC.<br />

Multi-Regional Grant<br />

• In FY11/12, Visit <strong>California</strong> granted $50,000 total to <strong>the</strong> rural regions.<br />

• $20,000 of it was allotted to <strong>the</strong> Visa Vue program through Visa International,<br />

providing international visitation and spending by region..<br />

Remaining grant funds were available for regional groups to submit applications<br />

Two programs were funded<br />

• High Sierra & <strong>Central</strong> <strong>Coast</strong><br />

• North <strong>Coast</strong> & Shasta Cascade

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