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Core Strategy Preferred Options document - Amazon Web Services

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Vision<br />

Vision<br />

From March 2008 we adopted a vision for the District, which is outlined in<br />

Vision to Reality. The Local Development Framework, including the <strong>Core</strong><br />

<strong>Strategy</strong>, has a key role to play in delivering that vision.<br />

We want to create an environment that is vibrant, inclusive, safe, sustainable<br />

and modern while retaining the essential characteristics of the salt marshes,<br />

rivers, woodland, open countryside, villages and market towns that make<br />

Rochford what it is today. We see the District as a place with high quality<br />

natural and built environments that retain their distinctiveness, foster civic<br />

pride and where all have access to quality accessible services.<br />

Our overarching vision is to make Rochford District the place of choice in the<br />

county to live, work and visit.<br />

We will:<br />

• Build on the heritage, cultural and economic strengths of our area<br />

and the sense of identity and civic pride of our people.<br />

• Improve the quality of life for people in our communities and play a<br />

full role in the sustainable growth and prosperity of our County.<br />

• Utilise our position within Thames Gateway South Essex to promote<br />

the District as the ‘green part’ of the sub region.<br />

Our key planning objectives include:<br />

• To work towards sustainable development by making the most<br />

effective and efficient use of land.<br />

• To improve the quality of life of the inhabitants of the District by<br />

providing the best possible environment, and satisfying social needs by<br />

making accessible provision for the necessary health, housing,<br />

educational, community and leisure facilities in the interests of the total<br />

well being of all groups within the population.<br />

• To ensure the availability of land in appropriate locations for housing,<br />

commercial and industrial uses.<br />

• To retain, conserve and enhance the built and natural environments,<br />

including the architectural and historical heritage, flora, fauna and their<br />

habitats, throughout the District.<br />

• To make provision for transportation improvements to effect the most<br />

environmentally sustainable, efficient, convenient movement of goods<br />

and people.<br />

• To define and protect the Metropolitan Green Belt, the undeveloped<br />

coast and areas of ecological interest by directing development<br />

towards the District’s established settlements.<br />

• To enable the existing business community to function as efficiently as<br />

possible and to support economic and regeneration development<br />

throughout the District.<br />

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