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NYT-1201: STATE OF THE ART A Thermostat That's Clever, Not ...

NYT-1201: STATE OF THE ART A Thermostat That's Clever, Not ...

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salesman and buyer at the Wine House in Los Angele<br />

s, which stocks about 7,000 labels, says he sells<br />

about five cases of Bitch and the Ball Buster ever<br />

y month. “We carry them because people ask for the<br />

m,” he said. “They’re good wines that people can g<br />

ive with a smile on their face.”<br />

John Gorman, the vice president of sales and marke<br />

ting at Southern Starz, which imports the Ball Bus<br />

ter, said, “The wine makes its way to a lot of law<br />

yers from their clients.”<br />

Under the rules of the federal alcohol bureau, lab<br />

els cannot contain incorrect or misleading informa<br />

tion, disparage a competitor’s product, or have a<br />

statement or image that is obscene or indecent. Bu<br />

t the agency routinely gives the go-ahead for tast<br />

eless or risque labels, which was not always the c<br />

ase.<br />

“It’s actually a good place to see the cultural fa<br />

ult lines shift,” said Robert C. Lehrman, whose co<br />

mpany, Lehrman Beverage Law, advises clients on go<br />

vernment regulations. “Because of a series of comm<br />

ercial speech decisions, not many things are off l<br />

imits anymore.”<br />

Winemakers have some way to go before equaling the<br />

shock value of Jersey’s Toxic Waste, a specialty<br />

spirit. But the bitch category may yield dividends<br />

. Take Rae-Jean Beach, a blended white wine. (The<br />

name needs to be said aloud.) She’s got a husband,<br />

a zinfandel. Sorry, but the name is not printable<br />

here.<br />

~~~~~~~~~~<br />

<strong>NYT</strong>-1207: OP-ED<br />

A Reluctant Enemy ... By IAN W. TOLL<br />

The architect of the attack on Pearl Harbor had be<br />

en against going to war with the United States at<br />

all.<br />

===== notyet

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