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Systematic Review - Network for Business Sustainability

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environmental new product development both across<br />

the firm and into the supply chain (e.g. by issuing<br />

guidelines and then monitoring compliance).<br />

In the case of ABB’s development of a dry capacitor,<br />

environmental specialists were not <strong>for</strong>mally members of<br />

the project but their expertise was used continuously,<br />

particularly to access environmental data about<br />

materials and to support life cycle analysis (Sandström<br />

& Tingström, 2008).<br />

PROCESS INNOVATION<br />

Process innovations change the way an organization<br />

produces and delivers its product or services. These<br />

innovations take into account the social, environmental<br />

and technological characteristics of processes in an<br />

ef<strong>for</strong>t to reduce their overall impact.<br />

1. Design <strong>for</strong> sustainability: redesign existing<br />

processes through incremental innovation: e.g. use<br />

tools to support SOI by addressing single issues<br />

such as pollution control; modify and redesign<br />

processes to address resource use, waste and<br />

pollution<br />

2. Use available tools such as environmental<br />

management systems and life cycle analysis to<br />

integrate sustainability into processes<br />

3. Adopt sustainable supply chain management<br />

practices and ensure suppliers are operating<br />

sustainably<br />

1. Design <strong>for</strong> sustainability: Redesign existing<br />

processes through incremental innovation: e.g. use<br />

tools to support SOI by addressing single issues<br />

such as pollution control; modify and redesign<br />

processes to address resource use, waste and<br />

pollution<br />

In the early 1990s Operational Optimizers focused<br />

on end-of-pipe technologies and then cleaner<br />

technology solutions. The two approaches are generally<br />

contrasted. End-of-pipe solutions target pollution<br />

control and are typically isolated initiatives aimed<br />

at capturing, redirecting or reducing emissions and<br />

polluting discharges. In contrast, cleaner technologies<br />

target pollution prevention by improving production<br />

efficiency through the adoption of new technologies<br />

that reduce pollution or minimize waste.<br />

End-of-pipe solutions capture pollution and transfer<br />

it between media, whereas cleaner technologies use<br />

process changes to reduce polluting outputs. The<br />

latter are more environmentally valuable and effective.<br />

Thus, process-related SOIs can be either “add-on” or<br />

integrated technologies. End-of-pipe technologies are<br />

add-ons to existing processes or products, whereas, in<br />

cleaner technologies, the environmental characteristics<br />

are embedded and thus are part of the process or<br />

product. The latter also offer greater potential <strong>for</strong> cost<br />

savings.<br />

Recently, as alternative <strong>for</strong>ms of energy have become<br />

available, process innovations have sought to reduce<br />

energy input in the production process or replace fossilfuel<br />

energy supplies either through self-generated or<br />

purchased renewable energy.<br />

Innovating <strong>for</strong> <strong>Sustainability</strong> 28

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