Founders Message - Max International Virtual Office

individual entities, we have to form a united front.”
Having just come off the Momentum Tour and with
Convention on the horizon, Mickey Burns emphasized
the importance of such events as we look to unite
with Associates both in our teams and as a company.
“We can’t operate as individual entities, we have to
form a united front,” she said.
Mickey said it is a beautiful thing when different,
contrasting and complimentary personalities work
toward a common goal. A great example of this
concept was on display at the Momentum Tour in
Toronto when she joined Chris Cucchiara, Bo Short
and Ty Tribble in sharing a message that was both
instructional and consistent with Momentum Tour
meetings throughout the company.
“Bo is the inspirational one, Chris is the superhero,
Ty, the brainiac, and I’m the practical one,” Mickey
said. Their contrasting personalities and approaches
combined for something far more powerful than any
of them could have achieved alone. The same is true
of teams throughout the company. “The message is
consistent and remains the same from team-to-team
and city-to-city, but our varied approaches give it the
spice the message needs to keep it interesting and
make it work for everyone,” she noted.
Mickey said we won’t really know how effective
events like the Momentum Tour and Convention
“one of the biggest mistakes team
members make is they think people
in their upline are too busy and
so they don’t contact us.”
are until a few months after the fact, when we see
how Associates in the field respond. To get a true
opinion of how it went, Mickey said, you’d have to
ask someone in the audience, toward whom the
message was directed, a person who consistently
works the business.
Max International may be something this person
works on the side, part-time, who is seeing results
because of their commitment to the company and
belief in their ability to succeed. That’s the type of
person who will get the most from the Momentum
Tour, Mickey said. They will take the knowledge and
inspiration from the meeting and start seeing results
within their team as they apply the concepts and
make them a living reality.
In addition to attending events, Mickey advises new
recruits or Associates looking to succeed to “find
someone in your upline you can follow and don’t be
afraid to constantly ask for their help.”
“One of the biggest mistakes team members make
is they think people in their upline are too busy and
so they don’t contact us,” she said. “Everything we
recruiting / training Mickey Burns: “We can’t operate as
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