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Photo by Karen Solem<br />
George Quinlan<br />
13 I PROFILES<br />
X Bandsource sells<br />
tech-savvy service<br />
X Skip’s celebrates<br />
30 years of<br />
Stairway<br />
X Pedersen’s viral<br />
video smackdown<br />
Bandsource of Downers Grove, Ill.<br />
20 I NEWS<br />
X Norcal retailers expand, contract<br />
X GC announces succession plan<br />
X Cascio hosts Summerfest stage<br />
6 I MUSIC INC. I OCTOBER 2010<br />
50<br />
29 I PROFILES<br />
X Cavanaugh’s latest R&D coup<br />
X Shopatron launches m-commerce platform<br />
X Roland takes on Cakewalk distribution<br />
33 I NEWS<br />
X Korg parts ways with Marshall<br />
X PureSound passes on savings<br />
X SLM takes on Curt Mangan Strings<br />
ASK THE<br />
RETAILER<br />
82 I ASK THE RETAILER<br />
X Strategies for a successful holiday<br />
October 2010<br />
50 I SAVING <strong>SCHOOL</strong><br />
MUSIC<br />
In an era of hacked budgets and education<br />
cuts, four retailers are working locally to<br />
save music programs. Here, they share<br />
their stories and strategies.<br />
57 I THE 2010 HOLIDAY<br />
SALES GUIDE<br />
The must-stock products for the upcoming<br />
holiday season<br />
b PLUS: Retailers weigh in with their top picks<br />
58 I GUITARS, AMPS<br />
& ACCESSORIES<br />
64 I AUDIO & RECORDING<br />
68 I DRUMS & PERCUSSION<br />
70 I PIANOS & KEYBOARDS<br />
72 I BAND & ORCHESTRA<br />
74 I PRINT, MULTIMEDIA<br />
& GIFTS<br />
76 I DJ & LIGHTING<br />
41 I INDEPENDENT RETAIL<br />
X Eschliman looks at limiting consumer choices<br />
42 I THE LESSON ROOM<br />
X Gamber reveals his Web 2.0 holiday marketing<br />
44 I CUSTOMER CARE<br />
X Cuthrell discusses treating no-show parents<br />
46 I LESSONS LEARNED<br />
X Rosenbloom on preventing bad decisions<br />
48 I STREETWISE SELLING<br />
X Smith gives the final word on phone etiquette<br />
Cover photo by Karen Solem
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