VISIONARY - Music Inc. Magazine
VISIONARY - Music Inc. Magazine
VISIONARY - Music Inc. Magazine
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Photo by Jeff Cagle<br />
76 I GUITARS, AMPS & ACCESSORIES<br />
82 I AUDIO & RECORDING<br />
84 I DRUMS & PERCUSSION<br />
86 I PIANOS & KEYBOARDS<br />
88 I BAND & ORCHESTRA<br />
90 I PRINT & MULTIMEDIA<br />
92 I DJ & LIGHTING<br />
ASK THE<br />
RETAILER<br />
98 I ASK THE RETAILER<br />
X Guitar dealers on boosting high-end sales<br />
6 I MUSIC INC. I JULY 2011<br />
Aaron Miller<br />
56<br />
15 I PROFILES<br />
X The <strong>Music</strong> Emporium’s high-end explosion<br />
X Oklahoma retailer vintage-fies new guitars<br />
17 I NEWS<br />
X <strong>Music</strong> stores ravaged by Joplin, Mo., tornadoes<br />
X Middle C <strong>Music</strong>’s Groupon promotion<br />
25 I PROFILES<br />
X The trials of purchasing St. Louis <strong>Music</strong><br />
X NAMM fights counterfeiters on Capitol Hill<br />
X Samick rebrands guitar line<br />
29 I NEWS<br />
X KMC <strong>Music</strong> opens Dealer Profit Center<br />
X Native Instruments reorganizes<br />
July 2011<br />
56 I RETAIL 2.0<br />
ProGuitarShop averages 60,000–70,000<br />
YouTube views per day. Learn the secret to<br />
owner Aaron Miller’s online video success.<br />
34 I THE POST-<br />
RECESSION<br />
PRINT MARKET<br />
Spirits and business begin to rise at the 2011<br />
Retail Print <strong>Music</strong> Dealers Association (RP-<br />
MDA) convention in Tampa, Fla. We were there<br />
to bring you the biggest news and best ideas.<br />
64 I THE GUIDE<br />
2011 Summer NAMM features the inaugural music<br />
retail awards, along with a slate of educational<br />
opportunities. Plan your convention experience here.<br />
40 I THE CUSTOMER WHISPERER<br />
X Billings looks at spending your ad budget wisely<br />
44 I TECHNOLOGY<br />
X Behrens on getting more Facebook views in less time<br />
46 I MY TURN<br />
X Faltin discusses search engine optimization on a budget<br />
48 I INDEPENDENT RETAIL<br />
X Eschliman on becoming one with your customers<br />
50 I THE LESSON ROOM<br />
X Gamber encourages ongoing student performance events<br />
52 I THE RETAIL DOCTOR<br />
X Cuthrell reveals why indie lesson programs will prevail<br />
54 I LESSONS LEARNED<br />
X Rosenbloom looks at proper phone handling<br />
Cover photo by Jeff Cagle