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An introduction to Bridgestone Europe - MotorShow

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Bridges<strong>to</strong>ne's Corporate Mot<strong>to</strong><br />

Shojiro Ishibashi (1889-1976)<br />

Founder of Bridges<strong>to</strong>ne Corporation<br />

"Serving Society<br />

with Superior Quality "<br />

Shojiro even christened his<br />

fledging venture with an English<br />

variation of his name<br />

(the surname Ishibashi translates<br />

as "s<strong>to</strong>ne bridge").<br />

From the very start, he was getting<br />

ready for something international.

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