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Radio Fyneside - Ofcom Licensing

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Public Version 2.0 [14th August 2006].<br />

Community <strong>Radio</strong> Licence<br />

Application Form (2006/07)<br />

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Community <strong>Radio</strong> Application Covering Sheet.<br />

IMPORTANT: BEFORE SUBMITTING THIS APPLICATION FORM PLEASE<br />

READ THE FOLLOWING ESSENTIAL INFORMATION CAREFULLY AND<br />

COMPLETE THE DECLARATION WHICH FOLLOWS. FAILURE TO ACT<br />

ON THE CONTENTS OF THIS COVERING SHEET OR FAILURE TO SIGN<br />

THE DECLARATION MAY RESULT IN YOUR APPLICATION BEING<br />

REJECTED BY OFCOM.<br />

If you have a query about how to complete this form, please contact <strong>Ofcom</strong>'s<br />

Community <strong>Radio</strong> Team via e-mail at: communityradio@ofcom.org.uk,<br />

or call 020 7783 4506 for advice. Please note that <strong>Ofcom</strong> can only advise on how to<br />

complete the application form. It cannot provide more general help and advice<br />

concerning your group's overall proposals.<br />

1. Confidential Information. Applications will be made available for public<br />

inspection on <strong>Ofcom</strong>’s website. In general, <strong>Ofcom</strong> will accept requests to keep<br />

the following information confidential if requested to do so by an applicant:<br />

o Non-public contact details (Sections 2 & 3 of the application form)<br />

o Staffing matters (Section 4 of the application form)<br />

o Financial matters (Section 4 of the application from)<br />

<strong>Ofcom</strong> may also be willing to keep other parts of an application submission<br />

confidential. However, should you wish to submit any information in confidence<br />

other than that which is listed above, confirmation that this is acceptable must be<br />

obtained in advance, in writing, from <strong>Ofcom</strong>’s Community <strong>Radio</strong> <strong>Licensing</strong> Team.<br />

All confidential information MUST be provided in a separate document, clearly<br />

marked 'confidential'. By placing information in the application form you<br />

agree to its publication by <strong>Ofcom</strong> (and by third parties at the request of<br />

<strong>Ofcom</strong>).<br />

In submitting this application you agree that, should a licence be granted, <strong>Ofcom</strong><br />

may publish contact details for the licensee (specified in section 2.2 of this<br />

application form), which may include personal data, on the <strong>Ofcom</strong> web site and/or<br />

in other relevant publications.<br />

2. If you are completing the form on behalf of some other company, please make<br />

this clear in an accompanying letter. You will need to provide evidence of your<br />

authority to act on behalf of the applicant. The form should be filled in so as to<br />

include information about the applicant, not about you acting on their behalf.<br />

3. Sufficient information must be supplied about the identity, composition and<br />

ownership of the applicant and any body which controls the applicant to ensure<br />

that the applicant may hold a community radio licence granted under the<br />

Broadcasting Act 1990 in accordance with the Community <strong>Radio</strong> Order 2004.<br />

Before a licence is granted, further details may be required.


Public Version 2.0 [14th August 2006].<br />

4. This application form covers the requirements of the Broadcasting Acts of 1990<br />

and 1996, the Communications Act 2003, the Community <strong>Radio</strong> Order 2004 and<br />

the Wireless Telegraphy Act 1949. If the application is successful you will be<br />

issued with both a Broadcasting Act licence and a Wireless Telegraphy Act<br />

licence.<br />

5. One electronic or paper copy of an application must be received by <strong>Ofcom</strong> no<br />

later than the closing-date specified in the Invitation of applications for community<br />

radio licences. Applications received after this time will not normally be accepted.<br />

All applications will be acknowledged upon receipt (by email or written receipt).<br />

Paper copies of applications, together with any supporting documentation, must<br />

be sent to the address below. If e-mail is the chosen method of submission, the<br />

application must be sent to communityradio@ofcom.org.uk. Applicants should be<br />

aware, however, that e-mails are not an instantaneous means of communication,<br />

especially when they have large attachments. Applicants are therefore strongly<br />

advised to submit e-mail applications at least 48 hours in advance of the closingdate,<br />

so that urgent steps can be taken by the applicant if no acknowledgement<br />

from <strong>Ofcom</strong> is received. PLEASE NOTE: The maximum size of file which can be<br />

received by <strong>Ofcom</strong> is 10 megabytes – larger files will automatically be rejected.<br />

6. If you are sending additional printed information, or you would like to send a hard<br />

copy of your application in addition to the primary electronic copy, such material<br />

should be sent to the postal address below. If you cannot send an electronic<br />

copy of your application via e-mail you may send it on a CD to the address below<br />

instead. You should post any such material using a signed for delivery method<br />

which will guarantee delivery before the closing deadline. You should also keep<br />

proof of posting (timed, dated and stamped by the delivery service used) for<br />

traceability in case your application fails to arrive on time.<br />

Community <strong>Radio</strong> <strong>Licensing</strong>,<br />

<strong>Radio</strong> Planning & <strong>Licensing</strong> Team,<br />

<strong>Ofcom</strong>,<br />

Riverside House,<br />

2A, Southwark Bridge Road,<br />

London,<br />

SE1 9HA.<br />

7. This application must be accompanied by a non-refundable application fee of<br />

£600. Payment of the application fee must be received (i.e. the funds must be<br />

present in the <strong>Ofcom</strong> bank account) by the closing-date specified in the Invitation<br />

of applications for community radio licences. We need details of how your<br />

application fee is paid to help us check that your payment is received. Applicants<br />

may submit their payment by any of the following methods:<br />

(a) By BACS into the <strong>Ofcom</strong> bank account (sort code: 30-97-90, account<br />

number: 0740372, account name: <strong>Ofcom</strong>). Please note that any payments<br />

made using this method will take at least three working days to reach the<br />

<strong>Ofcom</strong> account. In the mandate reference field of your payment please put<br />

‘CR [station name]’. By adding your station name, or the applicant company’s<br />

name, we can match your payment to your application.<br />

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Public Version 2.0 [14th August 2006].<br />

(b) By CHAPS into the <strong>Ofcom</strong> bank account (details as above). Please<br />

note that although this is a ‘same day’ payment method, applicants intending<br />

to submit their payment on the closing-date itself should confirm with their<br />

bank the deadline for ensuring that it is received by <strong>Ofcom</strong> on that date. In the<br />

mandate reference field of your payment please put ‘CR [station name]’. By<br />

adding your station name, or the applicant company’s name, we can match<br />

your payment to your application.<br />

(c) By cheque, or banker's draft, made payable to ‘<strong>Ofcom</strong>’ and posted to<br />

the Community <strong>Radio</strong> Team, Desk 05:116, <strong>Radio</strong> <strong>Licensing</strong>, <strong>Ofcom</strong>,<br />

Riverside House, 2a Southwark Bridge Road, London SE1 9HA. The cheque<br />

or draft should be sent with a paper copy of the application, or a note clearly<br />

detailing the station or applicant company’s name and address. This is<br />

important as it will help ensure we can match your payment to your<br />

application.<br />

Please note we cannot accept cash, electronic payments or credit / debit<br />

cards.<br />

8. Please read the rest of this document carefully and then answer all the<br />

questions as fully and accurately as possible. It is very important that you<br />

read and understand the Notes of Guidance for Community <strong>Radio</strong> Licence<br />

Applicants and Licensees before completing this form. This, and other<br />

supporting documentation, may be obtained from the <strong>Ofcom</strong> website at:<br />

http://www.ofcom.org.uk/radio/ifi/rbl/commun_radio/.<br />

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Public Version 2.0 [14th August 2006].<br />

Please use as much space as you need to answer the following questions (the<br />

size of the spaces provided for answers are indicative only). Remember that<br />

your application will be judged on the contents of this form and any<br />

supplementary information accompanying it. It is therefore important to<br />

ensure that you provide comprehensive information when answering the<br />

specific questions contained in this form even if you believe that some of this<br />

information is already known to <strong>Ofcom</strong>.<br />

Where other information submitted separately is relevant to a particular<br />

question, please make this clear in your answer.<br />

SECTION ONE: OPENING STATEMENT.<br />

1.1 Opening Statement. Please describe your organisation and its objectives,<br />

the nature of your proposed radio station, the community which it intends to serve<br />

and its broadcasting philosophy. The statement should be brief, at most no longer<br />

than two short paragraphs.<br />

Picture this<br />

• A starkly beautiful, remote landscape around the head of the second longest<br />

sea loch in the UK – Loch Fyne, in Argyll<br />

• The birthplace of Scotland - Dunadd Fort, where the ancient Kings of<br />

Scotland were crowned.<br />

• One of the richest clusters of archaeological remains in the UK – Kilmartin<br />

Glen, with 350 ancient monuments, 150 of which are prehistoric<br />

• The gateway to the highlands and west coast islands reached by a mountain<br />

Pass called Rest and Be Thankful<br />

• One of the best known and most attractive tourist destinations on the west<br />

coast – Inveraray<br />

• A topography so complex that communities are small, dispersed, isolated and<br />

self-contained with distinct histories and cultures<br />

• Word-of-mouth communications once carried by fishing boats and inshore<br />

freighters – now silent as the industries that served them<br />

• Weather to keep people indoors<br />

• Roads that are tortuous, friable and sometimes single-track<br />

• Public transport incapable of responding to social need<br />

• A small, ageing population living with social and economic decline and overstretched<br />

public services<br />

• Families with pre-school children living in physical and social isolation<br />

• Young people with little to do and divided by school catchment systems<br />

• A county town as needy of regeneration as the villages of its hinterland<br />

• A large part of the territory – East Loch Fyne, from Cairndow to Kilfinan - now<br />

designated as an area of rural multiple deprivation<br />

• One community – Cairndow – receives no radio signal of any kind<br />

<strong>Radio</strong> <strong>Fyneside</strong> is a Community Interest Company committed to the primacy of<br />

localness in helping to bring these communities of place into a single, cohesive<br />

community of interest. We will hear each other’s stories. We will listen to each other’s<br />

music. We will learn about our own place and others’ places. And we will get news,<br />

information and advice on everything from local events, to healthcare, to business<br />

development, to training opportunities – without leaving home.<br />

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Public Version 2.0 [14th August 2006].<br />

SECTION TWO: About Your Organisation and How To Contact You.<br />

General Note: <strong>Ofcom</strong> needs information about your organisation and needs to be<br />

able to contact you. It is very important that you provide accurate information<br />

in this section as this is the primary contact information for your group.<br />

<strong>Ofcom</strong> needs background information about your organisation and those involved in its<br />

ownership, management and operation. In addition to company memorandum and articles of<br />

association which you should include with this application, you must ensure that the most<br />

recent annual reports and accounts are available in case they should be required.<br />

PLEASE NOTE: It is ESSENTIAL that you notify <strong>Ofcom</strong> of any changes to<br />

these details as soon as possible. In particular, <strong>Ofcom</strong> needs to be able to<br />

contact you by e-mail and phone. If the details we hold are out of date we may<br />

not be able to complete the assessment of your application which could result<br />

in its rejection.<br />

2.1 Proposed Name of Station. (This is the name you expect to use to identify<br />

the station on-air.)<br />

<strong>Radio</strong> <strong>Fyneside</strong><br />

2.2 Public Contact Details. For publication on the <strong>Ofcom</strong> website and / or in<br />

other relevant publications (published either by <strong>Ofcom</strong> or third parties<br />

directed by <strong>Ofcom</strong>).<br />

Contact Name. (The person who deals with enquiries from the press and public.)<br />

Lynda Henderson<br />

Public Contact Address. [You must include an accurate postcode]<br />

Powdermills<br />

Furnace<br />

Argyll PA 32 8XN<br />

Other public contact details for your organisation, as applicable:<br />

Phone Number: 01499 500677<br />

Mobile Number:<br />

Fax Number: 01499 500682<br />

E-mail address: talk@radiofyneside.co.uk<br />

Web-site: http://www.radiofyneside.co.uk<br />

Section continues on next page…<br />

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Public Version 2.0 [14th August 2006].<br />

2.3 Contact Name(s) for <strong>Ofcom</strong> use. <strong>Ofcom</strong> may need to contact your group in<br />

relation to this application. This is the name of the person you would like to<br />

be <strong>Ofcom</strong>'s primary contact. (If this person is the same as the Public Contact<br />

in Section 2.2, please tell us this below.)<br />

Lynda Henderson – as Public Contact<br />

2.4 Administrative Contact Address. [You must include an accurate<br />

postcode] (If this is the same as the Public Contact Address please state that this is<br />

the case in the space below and then answer the supplementary questions which<br />

follow.)<br />

Powdermills<br />

Furnace<br />

Argyll PA32 8XN<br />

Is the above address:<br />

The main address of your organisation? [No] (Delete as appropriate.)<br />

The registered office of your organisation? [No] (Delete as appropriate.)<br />

The home address of the main contact? [Yes] (Delete as appropriate.)<br />

Other contact details for your organisation as applicable:<br />

Phone Number: 01499 500677<br />

Mobile Number:<br />

E-mail address:<br />

Fax Number:<br />

2.5 Company Details: What type of organisation are you? (Only a 'body<br />

corporate' (i.e. a company, not an individual) can hold a Community <strong>Radio</strong><br />

Licence.) Note: On its own, a registered charity is not a body corporate. If<br />

your organisation is a registered charity it must also be a ‘body corporate’ in<br />

order to hold a licence. Please answer the questions below and provide the<br />

additional information requested.<br />

Please provide your company name.<br />

<strong>Radio</strong> <strong>Fyneside</strong> CIC<br />

Please tell us what sort of structure your organisation has or intends to have.<br />

(For example: company limited by guarantee; community interest company;<br />

company limited by shares; corporation.)<br />

<strong>Radio</strong> <strong>Fyneside</strong> is in the process of registration as a Community Interest Company,<br />

limited by guarantee<br />

Section continues on next page…<br />

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Public Version 2.0 [14th August 2006].<br />

Please tell us when your company was registered (or, if the process of<br />

registration is not yet complete, the date at which you applied for company<br />

registration).<br />

Registration applied for in early December 2006<br />

Please provide your company registration number (if available).<br />

Registered Number is: 314532<br />

2.6 Is your organisation a registered charity in England, Wales, Scotland or<br />

Northern Ireland? (Note: you cannot hold a Community <strong>Radio</strong> Licence if<br />

you are only a registered charity. See also previous question.) Please<br />

answer the questions below and provide the additional information<br />

requested.<br />

Registered Charity [No] (Delete as appropriate.)<br />

Waiting to be registered [No] (Delete as appropriate.)<br />

Date of Registration (or Application).<br />

N/A<br />

2.7 Supporting Documentation. <strong>Ofcom</strong> needs to check that your organisation<br />

is eligible to operate a Community <strong>Radio</strong> Licence. Please confirm that you<br />

are providing the required documents.<br />

Certificate of Incorporation enclosed [No – available end Jan 2007]<br />

Memorandum & Articles of Association enclosed [Yes – as Draft submitted]<br />

(You MUST make sure you include your organisation's name and postcode on<br />

the front page of the constitutional document(s) provided.)<br />

2.8 Unavailable Documents. If you are not able to provide the documents<br />

requested above, for example because registration of your company<br />

structure is not yet complete, please indicate when these documents are<br />

likely to be provided. Please note it is your responsibility to ensure that<br />

copies of these documents are provided to <strong>Ofcom</strong> as soon as possible. If<br />

you are providing draft versions of the required documentation, please tell us<br />

here.<br />

Draft Memorandum &<br />

Articles of Association enclosed [Yes]<br />

Registration Certificate, Company Registration Number and Final Mem & Arts<br />

available from end January 2007 and will be forwarded to <strong>Ofcom</strong> when received.<br />

Please continue to Section Three on next page.<br />

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Public Version 2.0 [14th August 2006].<br />

SECTION THREE: Ownership.<br />

General Note (Sections 3.1 to 3.6): <strong>Ofcom</strong> needs information concerning those<br />

responsible for the management and policy-making process of your proposed<br />

station. Important!: The information in sections 3.2 to 3.6 (inclusive) is<br />

required for each individual director. Please repeat these sections for each<br />

person involved.<br />

For sections 3.7 to 3.15, <strong>Ofcom</strong> requires the information requested in order to<br />

check that the applicant would comply with the rules governing who is eligible<br />

to hold a community radio licence.<br />

3.1 DIRECTORS: Please list the names of all directors below.<br />

*Professor John Patrick<br />

Mr Andrew Cassey<br />

Dr Morag MacNeil Cassey<br />

*Mr Douglas Currie<br />

Mr David Drysdale<br />

Ms Lynda Henderson<br />

*Mr John Holt<br />

*Ms Christina Noble<br />

Ms Mags Russell (Co-opted)<br />

*Mr David Sillar<br />

Mr Charles Dixon-Spain (Co-opted)<br />

NOTE: * Indicates nominated Directors not available to sign initial incorporation<br />

forms. With the two co-opted Directors, these are in the process of being formally<br />

added.<br />

For each Director, please provide the following information:<br />

3.2 Name of Director (or Member).<br />

Professor John Patrick<br />

3.3 Contact Address<br />

Dalchenna Farm<br />

Inveraray<br />

Argyll PA32 8XT<br />

Other contact details as applicable:<br />

Phone Number: 01499 302611<br />

Mobile Number:<br />

E-mail address: john.patrick@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Director of Argyll Riding Ltd, trading as Argyll Adventure Dalchenna.<br />

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Public Version 2.0 [14th August 2006].<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has an unusual blend of expertise in electronics, tourism, marketing and community<br />

development.<br />

Is actively engaged with both community and economic development initiatives,<br />

liaising with VisitScotland on tourism and area marketing.<br />

Has an early-career but useful City & Guilds qualification in <strong>Radio</strong> & TV Engineering.<br />

Has a heavy duty background in electronics and IT with an MSc and PhD in<br />

Computer Science, a Professorship of Computer Science and Applied Modelling<br />

(Research WSU) and a related business career from being an Electronics Design<br />

Engineer with Ferranti, to Managing Director of NTS Ltd, to CEO of both Tiko<br />

Computer Corporation Ltd and WCS Computer Systems Ltd.<br />

Is a Fellow both of the Institute of Analysts and Programmers (FIAP) and the Institute<br />

of Directors (FinstD).<br />

In developing his current business, has also become a qualified British Horse Society<br />

Ride Leader and a British Horse Society Centre Operator.<br />

Current committee responsibilities, in addition to Chair of the <strong>Radio</strong> <strong>Fyneside</strong> Board<br />

of Management, include:<br />

Secretary of Inveraray Marketing Group<br />

Vice-Chair of Inveraray Community Council<br />

Chairman of Argyll & Western Isles (British Horse Society (BHS) Scotland)<br />

Chairman of BHS TREC<br />

Member of BHS Training Committee<br />

Member of Executive Council, BHS Scotland<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Chair of Board and Marketing Director<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Mr David Drysdale<br />

3.3 Contact Address<br />

Dunadd<br />

Furnace<br />

Argyll PA32 8XU<br />

Other contact details as applicable:<br />

Phone Number: 01499 500292<br />

Mobile Number: 07771 711995<br />

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E-mail address: david.drysdale@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Runs own company: DM4 – involved in media and communications work throughout<br />

Scotland. Currently working on the development of approaches to digital media<br />

education in further and higher education for a major government agency. Is<br />

Marketing Consultant for three SMEs in central Scotland and for a ‘multi-cultural,<br />

creative imaging’ project with a central-belt College.<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has a very germane blend of expertise in media production and management,<br />

training and skills development management, public relations, creative industry<br />

initiatives and community development.<br />

.Is an award-winning producer with 25 years experience in the media and<br />

communications industry.<br />

Former Commercial Manager then Head of Production & Programming at Clyde<br />

CableVision and a Corporate Producer with various independent companies.<br />

Member of the Chartered Institutes of Public Relations (CIPR) and Marketing (CIM),<br />

the Association of Integrated Media, Highlands & Islands (AIMHI) and of the National<br />

Union of Journalists (NUJ).<br />

Former Community Development Officer with Strathclyde Region.<br />

Over the last three years he has managed a skills development initiative focused on<br />

the creative industries for Highlands & Islands Enterprise (HIE) and is scheduled to<br />

take on the voluntary post of union learning representative for the NUJ in Argyll.<br />

He is currently involved in a 10-week radio production course via the NUJ.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Business, Production and Training Director and Manager until appointee in place<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Ms Lynda Henderson<br />

3.3 Contact Address<br />

Powdermills<br />

Furnace<br />

Argyll PA32 8XN<br />

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Other contact details as applicable:<br />

Phone Number: 01499 500677<br />

Mobile Number: 07802 781728 (used mainly for outgoing calls)<br />

E-mail address: lynda.henderson@radiofyneside.co.uk<br />

Fax Number: 01499 500682<br />

3.4 Other Employment.<br />

Freelance Journalism and Research<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has a blend of relevant expertise in broadcasting; media and performing arts<br />

education and training; arts journalism; high level participation in arts policymaking;<br />

and management skills. Much of this took place in parallel with academic career.<br />

10 years experience in freelance arts journalism on-air for BBC <strong>Radio</strong>, TV and World<br />

Service; RTE <strong>Radio</strong> & TV; and Downtown <strong>Radio</strong> [commercial] ); and arts programme<br />

presenting for BBC <strong>Radio</strong> Ulster. Experience also in arts journalism in print for The<br />

Irish Times, The Guardian and Fortnight.<br />

19 years experience as Media & Performing Arts University Lecturer with specialisms<br />

in Arts Management and Contemporary Theatre. Established and managed UK-wide<br />

undergraduate work placement scheme for Theatre Studies students at the<br />

University of Ulster in Northern Ireland.<br />

Former Managing Editor (for 12 years – in parallel with University teaching) of<br />

Theatre Ireland (quarterly magazine with international distribution).<br />

Former member of the Literature Panel (2 years) and of the Performing Arts Panel (4<br />

years) for the Arts Council of Northern Ireland.<br />

In previous incarnation was Critical Path Analyst (project management process) for<br />

Marconi Radar and later for the then British Rail Board.<br />

Member of the Association of Integrated Media, Highlands & Islands (AIMHI).<br />

Current Governor of Furnace Primary School.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Funding & Community Liaison Director and Station Manager until appointee in place<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Mr Andrew Cassey<br />

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3.3 Contact Address<br />

South Craleckan<br />

Furnace<br />

Argyll PA32 8XN<br />

Other contact details as applicable:<br />

Phone Number: 01499 500251<br />

Mobile Number:<br />

E-mail address: andrew.cassey@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Retired<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has the advantage of total immersion in business life, long experience in the<br />

electronics industry with national and international experience in sales and<br />

management stretching into the construction sector.<br />

Imbued in business from early life through father who was Company Secretary for an<br />

electrical wholesaling business.<br />

Joined Honeywell Control Systems in 1966 and combined completing apprenticeship<br />

with a ‘sandwich’ course in Electrical Engineering at Aston University, followed by a<br />

course in Business Studies.<br />

After working as a Sales Engineer with ITT and Honeywell, went on to become<br />

Branch Manager for nine years with a Swiss Multinational controls company.<br />

After a further two years as General Manager for a controls maintenance company,<br />

worked as Project Manager for various companies in commercial building<br />

management systems.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Finance Director & Company Secretary<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Mr John Holt<br />

3.3 Contact Address<br />

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Knock Steading<br />

Lochgair<br />

Argyll PA31 8SB<br />

Other contact details as applicable:<br />

Phone Number: 01546 886384<br />

Mobile Number:<br />

E-mail address: john.holt@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Retired<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has an unusual blend of management expertise at a very high level from<br />

international athletics to business development alongside relevant skills as a<br />

musician, interests in art and commitment to community development.<br />

Moved from national and international athletics performance to international athletics<br />

management.<br />

From significant early achievements, went on to win the Silver Medal in the 800m at<br />

the World Student Games in 1959. Was President of the Oxford University Athletics<br />

Club (OUAC) in 1960.<br />

Represented Great Britain in 1960 (3 times) in the 4 x 400. and won the Bronze<br />

medal in 1961 (with Menzies Campbell in the team).<br />

After teaching at Tonbridge School (1961 – 1968).<br />

Appointed Director of the International Amateur Athletics Federation (IAAF) in 1968<br />

and was Secretary General of the organisation from 1976 – 1992.<br />

MORE TO INSERT – CLARIFICATION FROM JOHN<br />

Manager for Argyll and the Isles of the Prince’s Scottish Youth Business Trust (1993<br />

– 2000). Also Chair of Mid-Argyll Community Enterprise, 1997 – 2001.<br />

Worked with the Scottish Arts Council as: Director of Enterprise Music Scotland 1997<br />

– 2003; and as Chair of the Finance Committee 1999 – 2003. (CLARIFY SAC)<br />

A committed and competitive musician, he also contributes to the community as Hon.<br />

Secretary of the Mid-Argyll Arts Association; as a Church Organist and Pianist; as an<br />

accordionist for Scottish country dance; and in organising a local Accordion and<br />

Fiddle Club.<br />

Also a key force in the successful initiative and fund raising to build a public<br />

swimming pool in Lochgilphead.<br />

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3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Culture & Sport Director<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Mr Douglas Currie, MBE<br />

3.3 Contact Address<br />

Lephinmore<br />

Strathlachlan<br />

Strachur<br />

Argyll PA27 8BU<br />

Other contact details as applicable:<br />

Phone Number:<br />

Mobile Number:<br />

E-mail address: douglas.currie@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Member of Argyll & Bute Council, representing East Loch Fyne. (Retiring at elections<br />

in May 2007)<br />

JP – since 1984<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has long expertise at a high level in local government, agricultural and scientific<br />

research and community development, including the establishment of a Piping<br />

Association offering significant opportunities to young people in his area.<br />

National Service experience as a Wireless Operator strikes a chord today in his<br />

posting to RAF Intelligence in Middle East Command (Iraq).<br />

A Nuffield Scholar, is highly trained across a spectrum of agricultural specialisms with<br />

extensive, senior research responsibilities in the field and several scientific and<br />

agricultural research papers to his name.<br />

Co-opted to Argyll and Bute Council in 1972, becoming an elected member in 1974.<br />

Retired, voluntarily, from this service in 1996 and was elected again in 1999 when he<br />

was also Convener of the Council.<br />

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Deciding to retire from the Council (again) at the next elections in May 2007, his<br />

service has seen him act as Chairman of Development (1980 – 1984); Chairman of<br />

District Council (1984 – 1988); and Chairman of Housing (1988 – 1992).<br />

In the homeland of the epic lighthouse-building Stevenson family, he has been<br />

Commissioner of Northern Lighthouses and Executive Board member (1984 – 1988).<br />

In addition to many farming-related committee responsibilities, has played a central<br />

role in community development in his home area of Strachur. Founded and was first<br />

Chair of the Strachur and District Piping Association (1968; was Chair of the Strachur<br />

Memorial Hall (1996 – 2006) and was central to the successful major campaign to<br />

restore and extend it to its current functions as performance and conference venue.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Local Government & Farming Director<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Dr Morag MacNeil Cassey<br />

3.3 Contact Address<br />

South Craleckan<br />

Furnace<br />

Argyll PA32 8XN<br />

Other contact details as applicable:<br />

Phone Number: 01499 500251<br />

Mobile Number:<br />

E-mail address: morag.cassey@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Retired<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has a depth of cultural experience of Scottish island life and its music, alongside<br />

practical experience in nursing and an academic life in nurse teaching, including<br />

senior academic management.<br />

Knows island life and culture at first hand. Born in the Outer Hebrides on the Gaelicspeaking<br />

Isle of Barra and had, like other islanders, to complete her schooling on the<br />

mainland, in Oban.<br />

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Trained in general nursing and went on to specialise in Midwifery and later in<br />

Intensive Care nursing. After promotion, transferred to Nurse Teaching at Glasgow’s<br />

Southern General Hospital.<br />

After relocating to the Midlands, moved into teaching in Higher Education, completing<br />

a doctorate at the University of Lancaster. Became Dean of the School of Health at<br />

Wolverhampton University.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Health & Education Director<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Mr David Sillar<br />

3.3 Contact Address<br />

Knock Cottage<br />

Lochgair<br />

Argyll PA31 8SB<br />

Other contact details as applicable:<br />

Phone Number: 01546 886331<br />

Mobile Number:<br />

E-mail address: david.sillar@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Non-Executive Director of Highfield Forestry Ltd<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Marries extensive high level business experience with a qualified and long standing<br />

interest in the natural environment and a passionate engagement with classical<br />

music.<br />

Moved from original qualification – BSc in Botany and Biochemistry – to business, via<br />

National Service followed by eight years in the TA - 8th (Argyllshire) Battalion of the<br />

Argyll & Sutherland Highlanders.<br />

Has extensive marketing and management experience in the UK and the Middle East<br />

across the spectrum from a Supermarket chain, to farming and forestry, textiles and<br />

insurance.<br />

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Joined Highfield Forestry Ltd (forestry managers and acquisition agents) in 1984 as<br />

Marketing Director. Became CEO in 1986, retired in 2003, remaining a Non-<br />

Executive Director of the company.<br />

Knowledgeable and committed gardener.<br />

Keen musician with an extensive knowledge of the classical repertoire.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Environment Director<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Ms Christina Noble<br />

3.3 Contact Address<br />

Clachan<br />

Cairndow<br />

Argyll PA26 8BL<br />

Other contact details as applicable:<br />

Phone Number: 01499 600350<br />

Mobile Number:<br />

E-mail address: christina.noble@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Project Director of Here We Are (HWA) Centre<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has significant experience in innovative and context-sensitive approach to<br />

community development.<br />

Living in a community with a unique physical position and a fragile present, she<br />

conceived the idea of the Here We Are centre in 1998 and has worked since to<br />

establish, maintain and develop it.<br />

It is a community resource, collecting and providing information on the development,<br />

education and history of a rural area. It is designed and resourced by local people for<br />

the benefit of their fellows and for visitors to the area.<br />

It endeavours to explain how a rural community, while loyal to its roots, makes its<br />

way in the modern world.<br />

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Its subject matter is people in a place – hence its title.<br />

The Centre acts as a local information centre for Argyll & Bute Council ; and provides<br />

a local platform for Argyll College, part of the network of colleges forming The<br />

University of the Highlands and Islands.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Community Development Director<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Ms Mags Russell<br />

3.3 Contact Address<br />

The Old School House<br />

Ford<br />

Argyll PA31 8YF<br />

Other contact details as applicable:<br />

Phone Number: 01546 810394<br />

Mobile Number:<br />

E-mail address: mags.russell@radiofyneside.co.uk<br />

Fax Number:<br />

3.4 Other Employment.<br />

Area Support Officer, Scottish Natural Heritage<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has followed a distinctive career in project development in both the corporate and<br />

voluntary sectors, together with tourism, estate management, the music industry and<br />

the arts.<br />

In 2003 she was responsible for the Dalriada Revival Festival in Mid Argyll,<br />

undertaking fund raising, programming and marketing for the entire event. Following<br />

the success of the Festival, she founded Dalriada Arts & Culture Ltd, a development<br />

initiative with charity status, of which she is a Director.<br />

Between 2004 and 2005 she was area project manager for Aig An Oir, and arts and<br />

natural heritage project for Forestry Commission Scotland and the Society of Wildlife<br />

Artists, and also project manager for The Oakwoods of Knapdale, again for the<br />

Forestry Commission. She has also worked with Diageo on a number of corporate<br />

events.<br />

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Is a Director of Wild Biscuit Ltd, a record label and project management company<br />

based in Argyll, and in 2005-06 was responsible for the Tarbert “Dooker Soup”<br />

creative content CD project which achieved national airplay on three BBC <strong>Radio</strong><br />

Scotland broadcasts. Other Wild Biscuit releases have acquired international airplay<br />

and widespread UK media coverage, with The Distance gaining a four star review in<br />

The Herald.<br />

Following a long held and persistent ambition, Mags personally invited the<br />

internationally acclaimed company nva to develop a major project for Argyll in 2007,<br />

which has resulted in a dynamic collaboration with the National Theatre of Scotland<br />

as part of the 2007 Year of Highland Culture celebrations.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Events Director<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Mr Charles Dixon-Spain<br />

3.3 Contact Address<br />

arbu<br />

Dunans<br />

Glendaruel<br />

Argyll PA22 3AD<br />

Other contact details as applicable:<br />

Phone Number: 01369 820115<br />

Mobile Number:<br />

E-mail address: charles.dixon-spain@radiofyneside.co.uk<br />

Fax Number: 01369 820116<br />

3.4 Other Employment.<br />

Owner / Director, arbu - see company note in ‘Interests’ below.<br />

3.5 Interests relevant to the operation of a community-based radio service.<br />

Has been a new media consultant since 1998 and proprietor of arbu.co.uk since<br />

2004.<br />

Works for clients all over the world including VISA, Hampton Court, iSport (Sydney),<br />

Ingenian Software (Bogota), LNGVW (Washington DC), the Scottish Soap<br />

Company, Loch Lomond & Trossachs National Park and Argyll & Bute Council.<br />

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One of his specialisms has been developing community-oriented websites - such as<br />

greenside.org.uk, colglen.org.uk, and runcowal.col.uk – as tools to create a sense of<br />

local interconnectedness.<br />

arbu.co.uk's areas of operation include web design and development, graphic<br />

design and branding, marketing and book publishing, as well as the provision of ISP<br />

services and training.<br />

Has significant personal interests in shinty and music and is a Director of the Dunans<br />

Charitable Trust..<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Web Development & Design Director<br />

PLEASE REPEAT QUESTIONS 3.2 – 3.6 FOR EACH DIRECTOR OF THE<br />

APPLICANT GROUP<br />

3.2 Name of Director (or Member).<br />

Two further Directors will be nominated (in rotation for a 2 year term) by the<br />

Volunteer teams from within their number, once they are in operation and have got to<br />

know each other better. We have arranged for these nominees to be given Director<br />

Training by Argyll and the Islands Enterprise.<br />

3.6 Expected Role. (How will this person be involved in the management and /<br />

or operation of your proposed Community <strong>Radio</strong> Station?)<br />

Once nominated, each of these additional Directors will be assigned a specific<br />

Directorial brief commensurate with their interests and experience.<br />

3.7 Company Limited by Shares: Please provide the names and addresses of<br />

all members of the company having an interest of 5% or more in the<br />

applicant. Please also provide this information for members of any company<br />

which has an interest of 5% or more in the applicant.<br />

N/A<br />

General Note: Please state whether the applicant or any member about whom<br />

information has been provided under question 3.7 above is involved in any of the<br />

activities listed below, and give the extent of such interest. For these purposes the<br />

applicant includes associates of the applicant (i.e. directors and their associates and<br />

other group companies). If any of the following categories do not apply, applicants<br />

must still complete this section, clearly indicating that this is the case by writing<br />

'none' in each such section.<br />

3.8 Local Authorities - If any Local Authority is involved in your application,<br />

please give details of the nature and extent of any such involvement.<br />

There is no Local Authority involvement in the station. One of the Directors, Mr<br />

Douglas Currie, is an Independent Member of Argyll and Bute Council, representing<br />

the East Loch Fyne ward - and is retiring at the forthcoming elections in May 2007.<br />

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3.9 Bodies which are wholly or mainly of a political nature, or which are<br />

affiliated to such a body - If any Political Body is involved in your application,<br />

please give details of the nature and extent of any such involvement.<br />

N/A<br />

3.10 Bodies whose objects are wholly or mainly of a religious nature - If any<br />

Religious Body is involved in your application, please give details of the<br />

nature and extent of any such involvement.<br />

N/A<br />

3.11 An individual who is an officer of a body falling within 3.10 above –<br />

Please provide the names of individuals involved in the management or<br />

operation of the proposed Community <strong>Radio</strong> service who are officers of<br />

Religious Bodies.<br />

The Reverend Dr Roderick MacLeod, a Church of Scotland minister who is also a<br />

specialist scholar, writer and publisher in gaelic language and culture and an<br />

experienced broadcaster in these areas, is Head of Gaelic Programming for the<br />

station.<br />

3.12 An advertising agency or an associate of an advertising agency - Please<br />

provide details of any linkages to advertising agencies or associates of<br />

advertising agencies (such as sales representatives).<br />

N/A<br />

3.13 Other Broadcasting Act licences, specifying which licences (for example<br />

RSL licences). - Please also provide details of any other broadcasting<br />

service which is linked to the proposed Community <strong>Radio</strong> service.<br />

As a project that began only in August 2006, we have not yet had a regulatory<br />

relationship with <strong>Ofcom</strong> via an RSL.<br />

The station will be taking a news feed from IRN.<br />

3.14 Affiliations with other bodies not outlined above, (for example related<br />

charities or community groups).<br />

<strong>Radio</strong> <strong>Fyneside</strong> has become an Associate Member of:<br />

• Bute and Cowal Community Planning Partnership<br />

• Inveraray Marketing Group<br />

• Cowal Marketing Group<br />

Note 1: The Bute and Cowal Community Planning Partnership is a pilot scheme<br />

bringing local residents together with all of the statutory and voluntary agencies and<br />

associations involved in aspects of governance, economic development, health,<br />

education, tourism, natural heritage and social services in Bute and Cowal. Its<br />

objective is to bring to bear comprehensive resources and focused thinking on the<br />

development of the community. <strong>Radio</strong> <strong>Fyneside</strong> is fully supportive of this initiative<br />

and engaged with it.<br />

Note 2: The last two small organisations named above represent community<br />

marketing initiatives on both sides of upper Loch Fyne. <strong>Radio</strong> <strong>Fyneside</strong>’s relationship<br />

with them is one of support, not of dependence.<br />

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Note 3: ‘Cowal’ is the Cowal Peninsula in the south east of Argyll and contains East<br />

Loch Fyne, part of the area we are applying to serve (from Cairndow to Kilfinan) –<br />

and now recognised as an area of rural multiple deprivation.<br />

<strong>Radio</strong> <strong>Fyneside</strong> is also developing a relationship with ‘Determined to Broadcast’,<br />

an imaginative initiative from the Scottish Executive. This provides a mobile radio<br />

studio visiting secondary schools throughout the country, with S3 and S4 pupils<br />

making a radio programme in a day. <strong>Radio</strong> <strong>Fyneside</strong> is positioned to support this<br />

initiative by offering continuing engagement with radio production and presenting for<br />

young people in our coverage area whose interests are awakened by this one-day<br />

school-based experience.<br />

3.15 Other matters which may influence the application.<br />

<strong>Ofcom</strong> requires that applicants should, at the time of making this application, notify<br />

<strong>Ofcom</strong> of any matters which might influence <strong>Ofcom</strong>’s judgement as to whether:<br />

a) any director/manager or the applicant group,<br />

or,<br />

b) any individual, or any director of a company, who will have an interest of 5<br />

per cent or more in the applicant group<br />

may not be considered a ‘fit and proper person’ to participate in a radio licence.<br />

Factors which might exclude a person from involvement would include, for example,<br />

any unspent conviction for an offence committed within ten years before the date of<br />

this application, any pirate radio offences within the last five years, any undischarged<br />

bankruptcy order, or any disqualification from being a director of a<br />

limited company.<br />

Please answer 'No' below if there are no reasons why <strong>Ofcom</strong> might consider the<br />

applicant not to be a fit and proper person to participate in a radio licence:<br />

[No] (Delete as appropriate.)<br />

If you have answered 'YES' to the above question, please provide details on a<br />

separate sheet, such that this information may be kept confidential by <strong>Ofcom</strong>.<br />

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SECTION FOUR: Ability to Maintain Service.<br />

Section 105(1)(a) of the 1990 Broadcasting Act requires that, when considering a<br />

licence application, <strong>Ofcom</strong> takes into account the applicant's ability to maintain the<br />

proposed service. This means that we need to know about the experience and<br />

expertise of your group, its structure and the management and staffing it would have<br />

if your application was to be successful. In addition, we also need to know about<br />

your financial position, assets and proposals for funding the operation of your<br />

intended service.<br />

4.1 Please provide us with a brief history of your group, including when it<br />

was formed, its links with other community organisations and membership.<br />

<strong>Radio</strong> <strong>Fyneside</strong> at speed<br />

This initiative was born in August 2006. <strong>Ofcom</strong> opened invitations for Community <strong>Radio</strong><br />

applications from Scotland on 25 th October. Applications close on 16 th January 2007. It has<br />

been an intensive operation.<br />

Community need is the driver. The widespread response can only be described as a hunger<br />

to engage with the sort of service collectively devised.<br />

The project launched at a Community Conference on 9 th September, attended by 35<br />

delegates from all parts of the upper Loch Fyne area and beyond. 29 of these delegates<br />

represented a variety of community councils, business organisations, marketing groups,<br />

individual businesses, statutory and voluntary organisations - and clubs and associations<br />

with interests from traditional music, to the arts, local history and shinty.<br />

These initial supporters made nominations on that day, producing the Board members, with<br />

two co-options, representative geographically and of the spectrum of key interests.<br />

From this conference and subsequent recruiting has come a panel of 26 volunteers who<br />

form initial action teams according to their interests: technical, programming, news, music,<br />

website, admin etc.<br />

There is a continuing process of information, consultation and exchange with all of the<br />

community councils and a range of business, statutory and voluntary organisations.<br />

The station became an Associate Member of the Bute and Cowal Community Planning<br />

Partnership (which brings together all of the statutory and voluntary bodies with<br />

responsibilities for the area); and an Associate Member of both the Inveraray and Cowal<br />

Marketing Groups – as a gesture of support for their activities and of the station’s intent to<br />

work alongside all groups engaged in community and economic development.<br />

Other current partnerships in discussion include:<br />

• the new Mid-Argyll hospital at Lochgilphead - on collaboration to provide scheduled<br />

broadcasting for patients which we are extending to Care Home residents<br />

• Argyll College at Cairndow, (part of the University of the Highlands and Islands) - to<br />

explore collaborative delivery of qualified courses in radio broadcasting<br />

• Argyll and Bute Council Education Department – to explore the use of the station to<br />

enhance the educational opportunities available to children in their care<br />

• ‘Determined to Broadcast’, a Scottish executive initiative aimed at S3 / S4 pupils – to<br />

explore the provision of continuous opportunity to develop broadcasting skills<br />

• ‘Wild Biscuit’ – a professional music recording studio – joint support for new bands<br />

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4.2 What broadcasting experience does your group have?<br />

Has the applicant made any other application to <strong>Ofcom</strong> (or its predecessor<br />

broadcast regulators – the ITC and the <strong>Radio</strong> Authority) for any licence within the<br />

last five years? If so, please provide details and provide the licence reference<br />

number(s) and / or the name(s) of the service(s) for granted licence(s).<br />

[No] (Delete as appropriate.)<br />

If you answered 'YES' to the above question, please provide details here:<br />

N/A<br />

Has the applicant any other broadcasting experience? Please include details of<br />

Internet radio services operate by the applicant, overseas broadcast experience etc.<br />

and any other relevant information here. In addition, if any persons that will be<br />

involved in the proposed service on a day-to-day basis bring particular broadcasting<br />

expertise, please include brief details here also.<br />

Business, Production & Training Director (and Manager of these areas until appointee is in<br />

place) has been Head of Production and Programming at Clyde CableVision. He has also<br />

been Corporate Producer for various independent production companies.<br />

Funding & Community Liaison Director (and Station Manager until appointee is in place) has<br />

10 years experience in regular arts broadcasting and presenting for statutory broadcasters<br />

like the BBC and RTE and for commercial stations.<br />

Head of Music, an active musician, is a producer/presenter/DJ of long standing for Oban FM<br />

as is a colleague who is a member of our Music team.<br />

Head of Gaelic Programming has extensive experience in broadcasting on this and other<br />

subjects at national and local level.<br />

Head of Scottish International Connections has considerable experience in broadcasting on<br />

arts topics for a commercial radio station.<br />

A member of our technical team (the others are experienced and active electrical engineers)<br />

is a <strong>Radio</strong> Engineer working mainly for the UN in constructing and commissioning command<br />

and control centres in various hotspots around the world.<br />

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4.3 Management Structure. Details of board, management committee or<br />

equivalent. Please provide details of those individuals who will be responsible<br />

for management and policy-making process, outlining individual roles and<br />

responsibilities. You should detail the number of people involved and explain<br />

their particular roles within the management of the proposed station. Please<br />

also indicate which posts are paid and which are voluntary. Please give<br />

details of which posts are full-time and, in the case of part-time posts, specify<br />

the number of hours expected to be worked each week. A diagram of the<br />

proposed management structure may be helpful.<br />

Management and Staffing<br />

Following 4.4 is a <strong>Radio</strong> <strong>Fyneside</strong> Organogram demonstrating the structures asked for here<br />

and in 4.4. The Organogram also indicates the numbers involved in each assigned team.<br />

The answer below, with the Organogram, should be read as a response to both 4.3 and 4.4.<br />

Details of current Directors, their expertise and interests and their consequent roles on the<br />

Board of Management are given above under the serial 3.2 - 3.6 responses .<br />

As noted under 4.1 above, these Directors, with two later co-options, were nominated by<br />

delegates at the Community Conference which launched the <strong>Radio</strong> <strong>Fyneside</strong> initiative.<br />

Everything below stems from a broadcasting and operational philosophy already agreed,<br />

implicit below and described elsewhere in this application.<br />

Make-up of Board<br />

The construction and membership of the Board demonstrates the organisational strategy<br />

behind it.<br />

• A core of Directors have first hand experience of radio broadcasting including<br />

management, production and presenting.<br />

• Many Directors have direct experience of community development<br />

• Every Director has first hand experience of leadership and management.<br />

• Almost every Director has first hand business experience to offer.<br />

• Each Director brings specific professional expertise and contacts that can be brought<br />

to bear on the development of the station.<br />

• Each Director brings personal specialisms and associated contacts to contribute to<br />

programme development.<br />

• Three Directors are on the Board by virtue of their managerial roles in the station –<br />

the Business, Production & Training Manager, the Station Manager and the Web<br />

Development Manager.<br />

Two additional Directors (included in the Organogram) will be nominated from among their<br />

number by the volunteer teams once they are operational. Volunteer training and service as<br />

a Director will be rotational, disseminating the skills and experience involved. All Directors<br />

stepping down will be replaced by member and community nomination.<br />

Below Board level, there are five specialist Heads of Section in place whose responsibilities<br />

are detailed below and whose relevant expertise is noted in Annexe 1.<br />

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Board of Directors<br />

(Voluntary but paid expenses as appropriate) will, under the Chair:<br />

• ensure compliance with the statutory licensing, financial, legal and technical<br />

obligations of the station<br />

• monitor the station’s compliance with the <strong>Ofcom</strong> Broadcasting Code<br />

• monitor the station’s performance in meeting <strong>Ofcom</strong>’s mandatory social gain<br />

objectives and the other social gain objectives to which the station is committed<br />

• monitor the station’s delivery of support across the spectrum of its community<br />

responsibilities<br />

• contribute to policy development<br />

• contribute to the business development of the station in response to the needs and<br />

strategies of the Business, Production & Training Director<br />

• contribute to programme development in response to the needs and strategies of the<br />

Station Manager<br />

• contribute to funding development in response to the needs and strategies of the<br />

Funding Director<br />

• represent and promote the station and its interests at every opportunity<br />

Business, Production & Training Manager<br />

(Four days a week. Salaried) will:<br />

• deliver the necessary financial performance – through broadcast and non-broadcast<br />

activities - to secure the station’s continuity, drawing upon the expertise and contacts<br />

of fellow Directors as necessary<br />

• ensure the efficient and coordinated management of the income generating side of<br />

the company in terms of personnel, services, budgets, accounts and administration<br />

• establish a qualified training course delivery service with external funding<br />

• develop service level agreements and commissioned special productions<br />

• direct the work of staff with responsibilities in sales, production and training<br />

• liaise with the Web Development Manager and Station Manager in relating business<br />

development strategy to the station’s developing nature and services<br />

Station Manager<br />

(Full Time. Salarie) will:<br />

• ensure the efficient and coordinated day to day running of the station<br />

• develop, deliver and manage programmes, services and schedules in line with the<br />

key objectives devolved from <strong>Ofcom</strong>’s licence conditions and in liaison with relevant<br />

Heads of section<br />

• ensure compliance with the <strong>Ofcom</strong> Broadcasting Code<br />

• manage the skills, experience and professional development of the volunteers<br />

• manage the services and costs of external consultants on transmission and website<br />

• liaise with the Business, Production & Training Manager on relating the station’s<br />

developing nature and services to business development<br />

• liaise with the Web Development Manager on web presence including internet<br />

broadcasting and related services<br />

Web Development & Design Manager<br />

(Part time: 1 day a week. Salaried) will:<br />

• deliver the station’s web presence including internet broadcasting and related<br />

services<br />

• develop the station’s web services and activities in line with developing technology<br />

• develop, refresh and ensure consistency of branding across all of the station’s<br />

communications, activities and merchandising<br />

• manage domain usage, access, hosting and server needs<br />

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Public Version 2.0 [14th August 2006].<br />

Head of Accounts and Administration<br />

(Part Time: 5 hours per week. Voluntary initial, then annual honorarium) will:<br />

• establish procedures and oversee the administration of the station’s operations<br />

• ensure the prompt payment of all operating and music licence fees due<br />

• oversee the management of the station’s operating budgets<br />

• liaise with the external accountant in the production, auditing and submission of<br />

annual accounts<br />

Head of Sales<br />

(Commission only in the first instance) will:<br />

• work under the guidance of the Business, Production & Training Manager to develop<br />

the stations income generation from advertising and programme sponsorship and<br />

from merchandising and fund raising events<br />

• direct and co-ordinate the work of sales team members, also paid by commission, as<br />

and when these may be recruited (Note: when this point in sales development<br />

occurs, Head of Sales will be paid a salary appropriate to the time demands of such<br />

responsibilities.)<br />

(Full time for contracted periods and funded from commissions) will:<br />

• work under the instruction of the Business, Production & Training Manager to<br />

produce advertisements and special commissioned programmes<br />

Head of Training<br />

(Full time for contracted periods and funded from training revenues) will:<br />

• work under the instruction of the Business, Production & Training Manager to<br />

manage delivery of training courses as developed and approved<br />

Head of Access Airside<br />

(Part time and funded from Access Airside project funds) will:<br />

• organise and manage this training and work-experience project for young<br />

broadcasters between 16 – 25 that will be developed during 2007/2008<br />

• brief and supervise professional trainers employed for this project on a contract<br />

basis, also supported by project funding. (Over time, this project will employ a<br />

‘cascaded training’ approach, with experienced trainees and volunteers mentoring<br />

new trainees.)<br />

• liase with Station Manager over scheduled broadcast hours for the project<br />

• report to Business, Production & Training Manager and liaise over relationship to<br />

broader training initiatives<br />

Head of Scottish International Connections<br />

(Part Time: 5 hours per week. Voluntary initially, then annual honorarium) will:<br />

• research contacts with historically established Scottish communities outside<br />

Scotland, with contemporary exiled Scottish communities (often associated with the<br />

oil and construction industries)<br />

• research contacts with any English speaking radio stations existing to serve these<br />

communities<br />

• develop initiatives to apply these resources to <strong>Radio</strong> <strong>Fyneside</strong>’s programming and<br />

commercial development<br />

28of 82


Public Version 2.0 [14th August 2006].<br />

Head of Music<br />

(Part Time: 5 hours per week. Voluntary initially, then annual honorarium) will:<br />

• liaise with Station Manager in devising, scheduling and staffing music programmes<br />

• oversee - in collaboration with music team members - the development of the<br />

station’s music libraries in all genres<br />

• manage station budget for music libraries<br />

• liaise with Managing/Commercial Director on musical contribution to planned fundraisers<br />

and charitable events<br />

• support volunteers involved in music programmes and dj-ing<br />

Head of Gaelic Programming<br />

(Part Time: 5 hours per week. Voluntary initially, then annual honorarium) will:<br />

• liaise with Station Manager in devising, scheduling, and staffing gaelic language<br />

programmes<br />

• liaise with Station Manager/Funding Director on fund raising to support gaelic<br />

programming<br />

• support volunteers involved in gaelic programmes<br />

Head of News<br />

(Part Time: 5 hours per week. Voluntary initially, then annual honorarium) will:<br />

• liaise with Station Manager in devising, scheduling and staffing news and opinion<br />

programmes<br />

• liaise with Station Manager on development of news operation<br />

• liaise with Station Manager on commissioning and scheduling of feature programmes<br />

• support volunteers involved in news and opinion programmes<br />

Volunteer Teams<br />

(Volunteers will work weekly hours relevant to their interests and approved roles.<br />

They will be paid agreed expenses incurred in association with the performance of<br />

their work.)<br />

Music Team: Currently has 9 volunteers<br />

News Team: Currently had 6 volunteers<br />

Administrative/Accounts team: Currently has 1 volunteer<br />

Additionally, there are 10 volunteers Interested in in-house making and presenting of general<br />

programmes and special features.<br />

4.4 Staffing Structure. Please provide details of the staffing structure of your<br />

proposed radio service. You should detail the number of people involved and<br />

explain their particular individual roles and responsibilities within the operation<br />

of the proposed station. Please also indicate which posts are paid and which<br />

are voluntary. Please give details of which posts are full-time and, in the case<br />

of part-time posts, specify the number of hours expected to be worked each<br />

week. A diagram of the proposed staffing structure may be helpful.<br />

See combined answer to this and to 4.3, given under 4.3 and supported by the <strong>Radio</strong><br />

<strong>Fyneside</strong> Organogram which follows.<br />

29of 82


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General Note (Questions 4.5 . 4.15): <strong>Ofcom</strong> needs to take account of the resources which applicant groups can call upon in order to<br />

establish and operate a proposed community radio service for the duration of the licence period. This means we need information<br />

about set-up funding and costs together with predicted income expenditure once the station becomes operational. The Community<br />

<strong>Radio</strong> Order 2004 requires that stations be funded from multiple sources with no one source comprising more than 50% of operational<br />

income.<br />

4.5 Financial Information - Existing Assets: <strong>Ofcom</strong> needs to know about your current financial position, what you think it will<br />

cost to set up the proposed service and how much you think it would cost to run over its first year of operation. In addition,<br />

we need to know where you expect funding to come from, and what you would do with any profits that might be made.<br />

What assets does your group already own? Please provide totals at<br />

current replacement value below.<br />

Item: Amount:<br />

Cash at Bank / Building Society etc. £1,400.00<br />

Studio Equipment £0.00<br />

Transmission Equipment £0.00<br />

Outside Broadcast Equipment £0.00<br />

Premises (value of buildings you own) £0.00<br />

Premises (annual rental income you receive) £0.00<br />

Office Items £0.00<br />

Other Items (These MUST be specified) £0.00<br />

TOTAL REPLACEMENT VALUE: £0.00<br />

Section continues on next page…<br />

31of 82<br />

[If you think it might be helpful, please provide brief<br />

explanatory comments in relation to this answer below.]<br />

£1,000 donation; £400 from £1k advance on £2k set up<br />

grant awarded. (£600 was <strong>Ofcom</strong> Application Fee)<br />

Use volunteers’ equipment: phones; faxes; computers;<br />

printers; scanner; binder; camera; mics; recorder;MP3s


Public Version 2.0 [14th August 2006].<br />

4.6 Financial Information (continued) – Pre-Launch Expenditure: How much do you think you would need to spend in order<br />

to set up your proposed service? (This question relates only to pre-launch capital and other expenditure which you expect<br />

to make before you begin broadcasting. DO NOT include any costs associated with running the proposed service once<br />

operational.)<br />

Item Details £s<br />

Premises (including<br />

pre-launch rent,<br />

refurbishment and<br />

fitting out costs etc.):<br />

Transmission<br />

Equipment:<br />

Studio Equipment:<br />

Office Equipment:<br />

Publicity and<br />

Marketing (if any):<br />

Staffing (salaries<br />

etc.):<br />

18 Months rent for temporary premises @ £400pm<br />

Purpose-built Studio & training facility: 200 sq mtrs @ £1500psm, plus 3 soundproofed<br />

studios, site surveys, planning & professional fees and all VAT<br />

32of 82<br />

7,500.00<br />

552,880.37<br />

Including Studio transmission; Site 1 – from Studio; and Site 2 – Site to Site,<br />

Installation & Commissioning, Engineers Travel & Expenses and all VAT 38,328.50<br />

Including 1 x On Air Studio; 1 x Production /Backup On Air Studio; 1 Training Studio;<br />

IRN Dish/Receiver, OB equipment, Dual hybrid 6 line phones to studios; mobile<br />

reporting kits; Internet streaming PC; Production PCs & software; Traffic billing<br />

software; recording studio and logging packages and all VAT<br />

2 x PCs; Office & Quick Books software; 2 x Printers; 1 x switchboard; 2 Business<br />

Answerphones; 1 Scanner; files and CD storage; desks, tables, chairs & visitor<br />

seating; volunteers & trainees lockers, carpeting and all VAT<br />

Phone line installation & 18 months rental; BT Business Broadband subscription;<br />

Domain names, web hosting, bandwidth, branding; Logo design; stationery design;<br />

press advertisements for volunteers and paid jobs; branded t-shirts, branded mugs<br />

and all VAT<br />

1 x Business, Production & Training Manager (4 days pw) @ £30k + NICs; 1 x Project<br />

& Station Manager (3 days pw) @ £12k + NICs; 1 x Web Development Manager (1<br />

day pw) @ £6k + NICs; 1 x Accounts & Admin Contract (to set up systems) @ £3k +<br />

VAT<br />

116,958.07<br />

34,120.50<br />

8718.79<br />

55,185.32


Public Version 2.0 [14th August 2006].<br />

Other one off costs<br />

(please specify):<br />

Working Capital<br />

(Contingency<br />

Reserves)<br />

Section continues on next page…<br />

2 x RSLs inc <strong>Ofcom</strong> Application fees @ £400; <strong>Ofcom</strong>/WTA Daily Licence Fees x 28<br />

days x 2; Copyright fees for RSL & Internet; and VAT<br />

Training: for 4 x Core staff x 26 days – inc Config & Setup; Schedules & Templates;<br />

Population of database; Equipment Ops; Creation of Jingles; Traffic Software;<br />

Presentation; Maintenance; News management & presenting + all VAT<br />

Core staff travel to 26 training days @ 35p per mile<br />

Presenter training for12 x Volunteers x 3 days + VAT<br />

Volunteers travel to 3 training days @ 35p per mile<br />

Office expenses: Water rates; Electricity; Insurances; phone calls; stationery; Postage;<br />

Printer inks; Blank CDs; 10% contingency and all VAT<br />

Preparation of annual Accounts + VAT (50% donated in kind)<br />

10% Contingency on Building Costs inc VAT<br />

5% Contingency on Rent, Transmission Equipment, Studio Equipment and Office<br />

Equipment, Furniture and Carpeting inc VAT<br />

33of 82<br />

6,544.75<br />

12,220.00<br />

1,183.00<br />

4,230.00<br />

409.50<br />

8,918.25<br />

587.50<br />

55,288.03<br />

9,845.35<br />

Total set up costs 912,917.93


Public Version 2.0 [14th August 2006].<br />

4.7 Financial Information (continued) – Pre-Launch Income: How would you fund the setting up of your proposed service?<br />

Please provide details below. The total for pre-launch expenditure (above) should be covered by income as detailed below.<br />

If you are proposing to use existing group assets, please make sure that these have already been included under the<br />

relevant section (4.5 above). The first section of this question deals only with monetary (cash) income, ('in-kind' income is<br />

dealt with in a subsequent question (4.9)).<br />

Confirmed (secured) Cash Funding:<br />

Details of Funding Provider: Terms and conditions placed on<br />

Amount of % of Total<br />

funding (if any).<br />

Funding (£s). Funding<br />

Community Land Unit N/A 2,000.00 0.14%<br />

Argyll & the Islands Enterprise Try to get this from other sources if<br />

possible – but it will be there<br />

136,937.95 11.98%<br />

[Please add rows to the above as may be required.]<br />

Unconfirmed (not yet secured) Cash Funding:<br />

Big Lottery Fund: Investing in Communities 50% Development Costs inc VAT 403,710.15 35.32%<br />

Big Lottery Fund: Investing in Communities 75% Revenue Costs inc VAT 65,590.96 5.73%<br />

Big Lottery Fund: Investing in Communities Technical Assistance – Structural<br />

Design Fee inc VAT<br />

18,362.12 1.62%<br />

Big Lottery Fund: Investing in Ideas Fees for Site Surveys, Site tests, 15,000.00<br />

Services Surveys and Architect’s Prep<br />

of Plans for Outline PP + all VAT<br />

1.21%<br />

Big Lottery Fund: Awards For All Training – 21 days @400.00 + VAT 9,870.00 0.86%<br />

The Hugh Fraser Foundation (Community Benefit) – 12 months<br />

Rent; 2 x studios; Transmission<br />

Equipment; 2 x RSL total costs; 30 x<br />

Volunteer training & travel and all VAT<br />

125,000.00 10.9%<br />

Al Fayed Charitable Foundation (Community) OB equipment, Mics &<br />

Portable Recording Kits<br />

9,000.00 .0.78%<br />

Calouste Gulbenkian Foundation: Social Welfare (Social Exclusion) PC pre-configured<br />

for Internet Streaming; 2 PCs with<br />

pre-loaded Synergy production<br />

software and all VAT<br />

9,037.50 .0.79%<br />

Carnegie UK Trust: Young People’s Active Participation in Training Studio, Mobile Reporter Kits. 31,130.00 2.72<br />

Society<br />

Young Volunteer Training & Travel<br />

and all VAT<br />

34of 82


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The Nationwide Foundation: Supporting Volunteer Volunteer training, travel & expenses 9,500.00 0.83%<br />

Programmes<br />

inc VAT<br />

Esmee Fairbairn Foundation. Social Change: Enterprise Funding for Post: Business,<br />

32,745.00 2.86%<br />

and Independence<br />

Production & Training Manager for 3<br />

years @ £30k + NICs – YR 1 ONLY<br />

The Gannochy Trust Capital Project - 275,000.00 24.06<br />

[Please add rows to the above as may be required.]<br />

Section continues on next page…<br />

Total Cash Capital, Set-Up Funding<br />

and Financial Support:<br />

35of 82<br />

1,142,883.68 (Total)


Public Version 2.0 [14th August 2006].<br />

4.8 Financial Information (continued) – Pre-Launch Contingency: If there is short-fall in the resources above when<br />

compared to the amount you are intending to spend on preparing your proposed station for launch, please explain below<br />

how you would cover any outstanding costs. Alternatively, if you expect to have a surplus when the station is ready to<br />

launch please explain what you intend to do with such additional resources.<br />

Shortfall Hypothesis<br />

Using the principal of the body’s reaction to hypothermia – progressively withdrawing support from the periphery to protect the vital organs for as<br />

long as possible – our plans to deal with the progressive degree of the hypothetical shortfall in the predicted resources are:<br />

• drop the Training Studio (and its associated soundproofed building space) and double up on production and training with the Production /<br />

Back-up On Air Studio<br />

• drop the Production Studio too (and its associated soundproofed building space) – the Synergy equipment we have decided to go for (for<br />

this very reason) has the capacity to run broadcast and production activities simultaneously from a single studio – it would be hectic but<br />

survivable in the very short term until additional funds were raised. This option would mean a postponement of the development of the<br />

training initiative with Argyll College.<br />

• postpone the new building and secure rented accommodation for operations; with a renewed funding round to support the original plan<br />

• drop the proposed salary of the Business, Production and Training Manager by 50%, revise the job specification to focus purely on<br />

commercial activities (we would not have the resources for commissioned production and formal training courses at this stage anyway) and<br />

employ a less experienced but competent person, offering 20% commission as an incentive.<br />

• ask all three paid staff to work voluntarily for the time being while a siege of the funding fortresses begins<br />

• go home and forget all about it<br />

Surplus Hypothesis<br />

While our Funding Plan shows a total of over 133% of projected pre-launch costs, this does not mean that we anticipate a surplus.<br />

To keep faith with Argyll & the Islands Enterprise who have offered us 15% on condition that we try not to use it but with the reassurance that they<br />

are ‘the last brick in the wall’, we have shaped our Funding Plan to try to do that.<br />

If this 15% is deducted from the 133% shown, it leaves us with a hypothetical surplus of 18%. This is a modest hedge against a degree of rejection<br />

in our funding applications.<br />

Should there indeed be a surplus at the end of the funding phase, that surplus would be invested to secure the sustainability of the project and<br />

particularly to support the continuing training costs of the team of volunteers.<br />

36of 82


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4.9 Financial Information (continued) – Pre-Launch 'In-Kind' Support: What 'in-kind' support (e.g. equipment or services donated<br />

to you) do you expect to obtain which would help you set up your proposed service? Please provide details below. In the table<br />

below, you should value such non-monetary support at the cost you would otherwise expect to have to pay for it.<br />

Confirmed (secured) 'In-Kind' Support<br />

Details of 'In-Kind' Support Provider: Terms and conditions placed on this 'inkind'<br />

support (if any).<br />

37of 82<br />

Estimated<br />

equivalent<br />

value of<br />

support (£s).<br />

For each item<br />

please show<br />

% of total 'inkind'<br />

support<br />

Business, Production & Training Director has worked for Costed @ £15 per hour x 8 hour day x 30 3600,00 11.78%<br />

one and a half days per week for 20 weeks<br />

days<br />

Funding & Community Liaison Director has worked for four<br />

days per week for 22 weeks<br />

Costed @ £15 per hour x 8 hour day x 10,560.00 34.58%<br />

Business, Production & Training Director paid for<br />

professional portable recording kit<br />

(Receipted) 700.00 2.28%<br />

Business, Production & Training Director paid for own 10 Course cost 300 + VAT (Receipted) 352.50 1.15%<br />

week one-night-a-week production training course and for<br />

his weekly round trip of 140 miles<br />

Travel is costed @ 35p per mile<br />

490.00 1.6%<br />

Funding & Community Liaison Director paid for production 50 Packs – colour printed materials in 120.00 0.39%<br />

of Delegate Packs for Community Conference to launch<br />

project<br />

custom folders @ £2.40 (Receipted)<br />

Funding & Community Liaison Director paid for Binding<br />

Machine, comb and wire bindings and card and plastic<br />

covers for presentation of Prospectus to potential<br />

sponsors<br />

(Receipted) 410.30 1.34%<br />

Funding & Community Liaison Director paid for<br />

Community Hall hire for launch Conference & meetings<br />

(Receipted) 120.00 0.39%<br />

11 x Board Members paid for own travel to meetings Costed @ 35p per mile x average return<br />

journey of 41 miles x 4 cars (shared) x 7<br />

meetings<br />

401.60 1.31%


Public Version 2.0 [14th August 2006].<br />

Business, Production & Training Director paid own travel<br />

to meetings with Community Councils, Business<br />

Organisations, Business Development Organisations, and<br />

potential Programme Sponsors, other Community <strong>Radio</strong><br />

Stations in Glasgow and Oban, potential training partner<br />

Funding & Community Liaison Director paid own travel to<br />

meetings with Community Councils, Community Planning<br />

Partnerships, Marketing Organisations, potential<br />

programme sponsors, funding bodies, community clubs<br />

and groups, studio equipment suppliers, other Community<br />

<strong>Radio</strong> Stations in Fort William, Oban and Campbeltown,<br />

potential training partners and potential music recording<br />

studio partners<br />

Head of Scottish International Connection paid for own<br />

travel to address meeting of Rotary Club<br />

<strong>Radio</strong> Engineer member if Technical team paid for own<br />

travel to Glasgow for <strong>Ofcom</strong> Applications Seminar<br />

Costed @ 35p per mile x average return<br />

journey of 25 miles x 21 journeys<br />

Costed @ 35p per mile x average return<br />

journey of 35 miles x 39 journeys<br />

38of 82<br />

183,75 0.60%<br />

477.75 1.56%<br />

Costed at 35p per mile x 1 return journey of<br />

44 miles<br />

15.40 0.05%<br />

Costed at 35p per mile x 1 return journey of<br />

140 miles<br />

49.00 0.16%<br />

3 Board Members paid for own travel to Oban FM Costed @ 25p per mile x return journey of<br />

115 miles x 3 journeys<br />

120.75 0.39%<br />

Volunteers paid own travel to launch Community<br />

Costed @ 35p per mile x average return 315.00 1.03%<br />

Conference<br />

journey of 18 miles x 50 journeys<br />

Volunteers paid for own travel to planning meetings Costed @ 35p per mile x average return<br />

journey of 12 miles x 71 journeys<br />

298.20 0.97%<br />

Private Donation 1,000.00 3.27%<br />

Consultant <strong>Radio</strong> Engineer (from CMAC Electronic<br />

Systems) donated his expertise and time to produce the<br />

transmission solution and complete the Engineering<br />

Section of the <strong>Ofcom</strong> form. This work also involved<br />

contacting and liaising with the owners of potential sites.<br />

Costed @ 6 days work @ £300 per day 1,800.00 5.89%<br />

Web Development Manager (also graphic designer) Costed at standard professional rates and 3,500.00 11.46%<br />

bought Domain Names, paid for web hosting, produced receipted cost of domain namaes and<br />

branding, logo design, stationery design, built and<br />

designed website and added functionality to enable<br />

podcasting and podrecording<br />

webhosting


Public Version 2.0 [14th August 2006].<br />

The Community Media Association paid for a<br />

representative to travel to and speak at our launch<br />

Community Conference.<br />

A broadcast equipment firm paid for its CEO, an assistant<br />

and a demonstration studio kit to speak and show at our<br />

launch Community Conference<br />

2 broadcast professionals gave a day to develop studio<br />

strategy<br />

Website team member built databases and search<br />

engines for website<br />

Broadcast equipment supplier has offered a compete<br />

digital Studio kit free for 2 months around the time of our<br />

f8rst RSL later this year<br />

Costed @ half a day @£200 per day; and<br />

35p per mile for a return journey from<br />

100.00 0.32%<br />

Glasgow of 140 miles<br />

49.00 0.16%<br />

Costed @ half a day @ £300.00; at half a<br />

day @ £150 (assistant) and 35p per mile<br />

225.00 0.73%<br />

for a return journey to Glasgow of 140 miles 49.00 0,16%<br />

Costed @ £300 per day x 2 600.00 1.06%<br />

Costed @ 5 days @ £200 1,000 3.27%<br />

Costed at standard commercial rates of<br />

£2,000 per week + VAT<br />

[Please add rows to the above as may be required.]<br />

Unconfirmed (not yet secured) 'In-Kind' Support<br />

[Please add rows to the above as may be required.]<br />

39of 82<br />

4,700.00 15.39<br />

Total 'In-Kind' Capital and Set-Up Support: 30,537.25 (Total 100%)


Public Version 2.0 [14th August 2006].<br />

NOTE It is anticipated that it will be around 6 months before any funding<br />

awards are in place. The current levels of Support In Kind have<br />

been guaranteed to keep the project running until awards are<br />

received. The details above cover a period of 5 ½ months. It would<br />

therefore seem reasonable to estimate that the following 6 months<br />

will attract 80% of the support already received, when one-off<br />

supports received to date are removed from the foregoing<br />

calculations.<br />

It is therefore uninflatedly accurate to assume a total pre-launch<br />

figure for Support In kind of that shown in the cell to the right.<br />

Section continues on next page…<br />

40of 82<br />

24,429,80<br />

54,967.05


Public Version 2.0 [14th August 2006].<br />

4.10 Financial Information (continued) – First Year Operational Expenses: How much do you think it would cost to operate your<br />

proposed service for the first year? This question relates only to operational expenditure once your proposed service has begun<br />

broadcasting. DO NOT include any capital or other pre-launch costs associated with establishing the proposed service.<br />

OUTGOINGS Notes<br />

Items:<br />

Hp / Leasing<br />

General and Administration<br />

Please include any additional information that you think might be helpful below: Year 1 Totals (£s)<br />

- Staff Details as given for pre-launch funded year and inc NICs<br />

55,185.32<br />

- Premises Figure = Ground Rent (discounted) inc VAT for land leased for Studio build 3,525.00<br />

- Legal and Professional Prep of annual accounts (50% given ‘in kind’) inc VAT<br />

587.50<br />

- Establishment/overheads<br />

Engineering<br />

Best estimate is 2200.00pa – inc rent, power plus VAT<br />

- Transmitter operating costs 2775..00<br />

- Other (specify)<br />

Programming<br />

- Copyright fees<br />

PRS (they said to ignore MCPS) & PPL plus PPL Internet – and all VAT<br />

1667.50<br />

- Music library 2000.00<br />

- Acquired programming<br />

- News service<br />

- Other (specify)<br />

Sales cost / commissions<br />

N/A<br />

IRN fee and VAT<br />

117.50<br />

Marketing and promotion<br />

Audience research<br />

Others (These MUST be specified)<br />

3,000 plus VAT<br />

3525.00<br />

<strong>Ofcom</strong> / WTA Licence 850.00<br />

Domain Names/hosting/bandwidth inc all VAT<br />

698.89<br />

BT Bus Broadband/Line rental inc all VAT<br />

1006.97<br />

Volunteer Training<br />

Office expense: stationery;<br />

12 in teams of 4 @ 1410 each (inc VAT) for 3 days plus travel @ 409.50 (1 Car) 4639,50<br />

Postage; Printer inks; Blank CDs;<br />

10% contingency and all VAT<br />

3,525.00<br />

Buildings & Contents<br />

Insurance+VAT<br />

3525.00<br />

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Water Rates / Electricity / Phone<br />

calls / Fire Exting Service<br />

4,500.00<br />

Office Phone lines rentals inc VAT 564.00<br />

Listeners’ Nights accountability<br />

meetings x 10 x 2 - travel<br />

280.00<br />

Staff & Volunteers x 6 Bi-monthlies 1800,00<br />

Staff/Studio travel expenses 5024.00<br />

Board/Studio travel expenses 645.75<br />

Volunteer/Studio travel Expenses 25,480.00<br />

Staff to Community Councilsx10x9 Costed @ £5 per hour x 12 hours pw x 52 weeks<br />

1575.00<br />

Hospitality plus VAT 705.00<br />

Cleaner plus NICs 3,190.00<br />

Equipment Maintenance 1,200.00<br />

Total Outgoings<br />

128,691.00<br />

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4.11 Financial Information (continued): How do you expect to fund your proposed service during its first year of operation? Please<br />

provide details below. The total for of first year operational expenditure (above) should be covered by income as detailed below. If<br />

you are proposing to use existing group assets, please make sure that these have already been included under the relevant<br />

section (4.5 above). The first section of this question deals only with financial (monetary) income, ('in-kind' income is dealt with in a<br />

subsequent question (4.13)).<br />

Confirmed (secured) Cash Funding:<br />

Details of Funding Provider: Terms and conditions placed on funding (if any). Amount of<br />

Funding (£s).<br />

43of 82<br />

% of Total<br />

Funding<br />

[Please add rows to the above as may be required.]<br />

Unconfirmed (not yet secured) Cash Funding:<br />

The Big Lottery: Investing in Communities 75% Revenue Costs 96,518.25 55.30%<br />

Esmee Fairbairn Foundation Year 2 of Salary of Business, Production & Training<br />

Manager<br />

32,745.00 18.76%<br />

Community <strong>Radio</strong> Fund (<strong>Ofcom</strong>) (Must have CR Licence) Salaries for Station Manager inc 22,745.00 13.03%<br />

NICs<br />

Royal Bank of Scotland Station Sponsor @ £10,000pa for 5 years 10,000.00 5.73%<br />

[Please add rows to the above as may be required.]<br />

Commercial and Other ‘in-house’ Sources<br />

On-air spot advertising<br />

Programme sponsorship 7,000.00 4%<br />

Commercial revenues from off-air activities 2,000.00 1.14%<br />

'In-house' non-commercial revenues 3,000.00 1.71%<br />

Supporters Organisation Subscriptions 10 @ £50.00pa 500.00 0.28%<br />

[Please add rows to the above as may be required.]<br />

Section continues on next page…<br />

Total First Year Income and Revenue Funding:<br />

174,508.25 (Total<br />

100%)


Public Version 2.0 [14th August 2006].<br />

4.12 Financial Information (continued) Operational Contingency: If there is short-fall in the resources above when compared<br />

to the amount you are expecting to spend during the first year of operation of your proposed station, please explain below<br />

how you would cover any outstanding costs. Alternatively, if you expect to have generated a surplus at the end of your first<br />

year of operations, please explain what you intend to do with such additional resources.<br />

Responses below are premised on successful funding applications in line with our funding plan.<br />

Shortfall hypothesis<br />

We have begun to use full cost recovery in the preparation of our funding applications and budget projections. The shelter offered by the funding<br />

contribution to salaries and to other overheads is, if awarded, a potent shelter against a shortfall.<br />

Should there be shortfall in funding awarded, we would restructure the two largest hits on the budget – salary and volunteer’s travelling expenses.<br />

Staff would be asked to rebalance the proportion of their time that is paid for against the proportion that is volunteered. Volunteers would be asked<br />

to accept a mileage allowance closer to the actual cost paid, although this does not take car maintenance and depreciation into account.<br />

Regular budget monitoring should also identify a potential shortfall in actual performance in time to take action towards recovery. In the event of a<br />

minor shortfall, explicable in terms that do not suggest recurrence, we would consider covering this by taking out a loan from The Charity Bank and<br />

adjusting our business plan to cover the interest and ensure prompt repayment. In the event of a late, major and unforeseen shortfall we would<br />

immediately undertake any necessary restructuring and interrogate our budget monitoring procedures.<br />

Surplus hypothesis<br />

We would not expect to generate a surplus in the first year. ILR’s in the area have advised us that their experience was a struggle for advertising<br />

until they had established a track record with audiences and businesses. While we have more diverse income generation strategies in our business<br />

plan which may make our experience different, these will not come into play at once – and we feel that it would be arrogant and perhaps naïve to<br />

assume that our experience will be any different from the norm..<br />

However, should we make any surplus it will be invested to contribute to salary cover after the end of Year Three, at which point our expected grant<br />

aid for salaries and other revenue costs will end. Research shows that that the end of the third year is the point when young businesses either<br />

struggle across the threshold of survival or roll over. Our plan is to protect our position at that point as strongly as possible.<br />

Should such cover prove unnecessary, such a surplus will be invested to create a reserve for contingencies and to cover depreciation /<br />

replacement / upgrading of equipment and refreshment / advanced training for staff.<br />

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4.13 Financial Information (continued) First Year 'In-Kind' Support: What 'in-kind' support (e.g. equipment or services<br />

donated to you) do you expected to obtain which would assist you in running the proposed service during its first year of<br />

operation. Please provide details below. In the table below, you should value such non-monetary support at the cost you<br />

would otherwise expect to have to pay for it.<br />

Confirmed (secured) 'In-Kind' Support<br />

Details of 'In-Kind' Support Provider: Terms and conditions placed on this<br />

'in-kind' support (if any).<br />

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Estimated<br />

equivalent<br />

value of<br />

support (£s).<br />

2,000.00<br />

Ardkinglas Estate have offered a 3 year discount on th This is £2,000.00 for each of 3 years<br />

ground rent of the land for the Studio building<br />

but only th first year is shown here<br />

Accountant is giving 50% of his fee to us in the first year £500.00 + VAT 587.50<br />

Funding & Community Liaison Director will work alongside Costed @ £15 per hour x 8 hours x 23,040.00<br />

the Station Manager appointee for four full days per week 4 days x 48 weeks<br />

Five Heads of Section will work 5 hours per week on a Costed @ £15 per hour x 5 hours x<br />

voluntary basis this year<br />

42 weeks x 5<br />

26 Volunteers will work an average of 3 hours per week. Costed at £7 per hour x 3 x 42<br />

weeks x 26<br />

[Please add rows to the above as may be required.]<br />

Unconfirmed (not yet secured) 'In-Kind' Support<br />

[Please add rows to the above as may be required.]<br />

Section continues on next page…<br />

15,750.00<br />

22,032.00<br />

For each item<br />

please show<br />

% of total 'inkind'<br />

support<br />

Total Value of First Year 'In-Kind' Support: 63,409.50 (Total 100%)


Public Version 2.0 [14th August 2006].<br />

SECTION FOUR: Ability to Maintain Service (continued).<br />

4.14 On-Air Commercial Activities (see also Section 4.11 above): The<br />

legislation for Community <strong>Radio</strong> places limits on the amount of on-air paid<br />

for spot advertising and programme sponsorship that can be generated. No<br />

Community <strong>Radio</strong> station may generate more than 50% of required<br />

operational income from these two sources taken together. There are also<br />

additional restrictions, in particular relating to areas where small scale<br />

commercial broadcasters operate. More detailed information is available in<br />

the Notes of Guidance for Community <strong>Radio</strong> Licence Applicants and<br />

Licensees available at:<br />

http://www.ofcom.org.uk/radio/ifi/rbl/commun_radio/.<br />

Please provide answers for each question, giving details where appropriate.<br />

During your first year of broadcasting would your proposed station carry on-air spot<br />

advertising?<br />

[Yes]<br />

If you have answered 'No' to the above question, might your proposed service seek<br />

to carry on-air spot advertising at a later date?<br />

N/A<br />

During your first year of broadcasting would your proposed station carry on-air<br />

programme sponsorship?<br />

[Yes]<br />

If you have answered 'No' to the above question, might your proposed service seek<br />

to carry on-air programme sponsorship at a later date?<br />

N/A<br />

4.15 Loans: If any of your proposed funding (either set-up or operational) is in<br />

the form of loans from directors, individuals or organisations associated with<br />

the applicant. Please provide details as to the terms of such loans including<br />

the expected repayment terms interest rate charged and any other<br />

associated costs.<br />

N/A. We do not propose loan funding from any source.<br />

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4.16 Alternative Funding Streams: What arrangements are in place in case<br />

your expected income streams (non-commercial and commercial) do not<br />

achieve the anticipated levels? What other options have you explored that<br />

might provide financial and / or 'in-kind' support for your proposed service?<br />

If you have proposals for expanding and / or changing the funding model of<br />

your proposed service after the first year of operation, please also provide<br />

details below:<br />

The funding model proposed is set for a three year period. Business research<br />

indicates that the average survivable new business reaches break even point at the<br />

end of the third year.<br />

We plan to make maximum use of 75% support for salaries and overheads for which<br />

we are applying for a three year period. The strategy is to reach a point at the end of<br />

that time where we are either self-supporting or in a position to be self-supporting<br />

with some restructuring.<br />

W will appoint a business person experienced in sales, managing commissioned<br />

productions and training programmes. This person will be charged with delivering the<br />

income streams, the stable client base and the income generation infrastructure the<br />

station will need if it is to be sustainable.<br />

With our modest population and local business base, we cannot assume that after<br />

this three year period we will be in a position to support this post independently. We<br />

will therefore advertise the post as a three year contract on a four day week. This will<br />

enable the appointee to maintain other business interests on life support, should it be<br />

necessary to revive them later.<br />

In this case, we will fill this post with a less experienced person who will cost us less<br />

and inherit the shelter of the client base and commercial infrastructure established by<br />

the initial postholder.<br />

Projected income streams are necessarily conservative. Experience here<br />

demonstrates that Community <strong>Radio</strong> stations must work to prove themselves before<br />

they attract serious advertising and sponsorship. We expect to earn relatively little in<br />

our first year and to build steadily but not spectacularly year on year.<br />

Our business plan sets out to develop non-broadcast activities including developing<br />

and delivering formal, qualified training courses and carrying out third party<br />

commissioned productions. This diversification is calculated to offer some protection<br />

against our small population catchment and modes business base.<br />

Regular budget monitoring should identify any shortfall in time for strategic<br />

redirection. In the event of a shortfall, reactions would depend both upon its scale<br />

and its source.<br />

A serious and unforeseen shortfall would call budget monitoring procedures and/or<br />

practice into question.<br />

Any shortfall arising either from a flawed business plan or flawed budget monitoring<br />

processes would not offer a persuasive base to raise an emergency loan or to<br />

support any appropriate grant application.<br />

This situation would obviously necessitate emergency refocusing of the business<br />

plan alongside some structural rebalancing towards increased volunteering to cut<br />

costs.<br />

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SECTION FIVE: Engineering.<br />

Section 105(1)(a) of the 1990 Broadcasting Act requires that when considering a<br />

licence application <strong>Ofcom</strong> takes into account the applicant's ability to maintain the<br />

proposed service. In addition to the structural, financial and other matters dealt with<br />

in the previous section of this application form, <strong>Ofcom</strong> also needs detailed<br />

information about your engineering and transmission proposals. In order to identify a<br />

suitable frequency for your proposed service, <strong>Ofcom</strong> needs detailed technical<br />

proposals about your transmission parameters. The following questions must be<br />

answered accurately and in full. Requested maps and photographs etc. must<br />

be supplied with your application. <strong>Ofcom</strong> reserves the right to reject your<br />

application if you provide incomplete or inaccurate technical information.<br />

5.1 Waveband. Please state whether this application is for an FM or an AM<br />

licence. Please also state if you are willing to accept the alternative type of<br />

licence should your first choice be unavailable. Please note that if you are<br />

willing to accept either FM or AM you must provide technical details for both<br />

options, as well as providing relevant financial information under Section Four<br />

of this document.<br />

This application is for an FM licence Yes<br />

Should the first choice of waveband be unavailable, this applicant is willing to accept<br />

a frequency on the alternative wave- band. NO – Unless completely<br />

unavoidable as it is felt that people would not listen to AM<br />

5.2 Please provide a description of your proposed transmission site. Please<br />

describe the type of building or structure, explaining its current use. Please<br />

also tell us if this location is an existing transmission site and tell us who owns<br />

it.<br />

Due to the topographical constraints and the extended coverage requested over a<br />

very sparsely populated area it is respectfully requested to use a total of THREE<br />

transmission sites, one at low power and two at medium power with two of the three<br />

sites very hemmed in by the surrounding terrain and the third only less so. It is<br />

acknowledged that this is involves a large portion of frequency spectrum and<br />

therefore we would also offer the option to go with Sites 2 and 3 only but respectfully<br />

request a further uplift in power at site 2 and also site 3 to help compensate for the<br />

loss in coverage footprint.<br />

The sites are as follows :<br />

Site 1 – Clachan Oyster Bar – site of proposed studio and low power transmission<br />

site for Clachan and Cairndow. This is a local and highly respected retail site<br />

situated in the middle of rough farm ground. The building is tastefully constructed of<br />

wood and concrete and agreement has been reached for an extension to house a<br />

purpose built studio in the same style. There are no other transmission facilities on<br />

the site and the building is owned by Ardkinglas Estate Nurseries Ltd<br />

Site 2 – Ardchyline Farm – proposed transmission site for coverage to mid Loch Fyne<br />

and Inveraray. The site consists of a series of stone and metal farm buildings and<br />

surrounding land. There are no other transmission facilities and the buildings and<br />

surrounding land is tenanted by Mr and Mrs Gordon Bishop<br />

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Site 3 – Blarbuie <strong>Radio</strong> Site (Dismantled) – proposed site for coverage of<br />

Lochgilphead and Ardrisaig. This is a dismantled radio site, owned by Scottish and<br />

Southern Energy. The tower and building have both now been removed and the site<br />

is leased to the Mid Argyll Amateur <strong>Radio</strong> Group. Currently no other transmissions<br />

on site – but on provision of new tower this will be shared with only a VHF amateur<br />

radio repeater.<br />

5.3 Please provide an NGR (National Grid Reference) for your proposed<br />

transmitter site. This must be in the format of two letters followed by two<br />

groups of three numbers, for example, the grid reference of <strong>Ofcom</strong>'s<br />

Riverside House in London is TQ 322 804. (Ordnance Survey maps provide<br />

details of how to determine a National Grid Reference, and further information<br />

can be found at:<br />

http://www.ordnancesurvey.co.uk/oswebsite/gi/nationalgrid/nationalgrid.pdf )<br />

Site 1 – Clachan Oyster Bar – NN 187 127<br />

Site 2 – Ardchyline Farm – NN 112 060<br />

Site 3 – Blarbuie <strong>Radio</strong> Site – NR 894 884<br />

5.4 Site Details. Please provide the name and contact details of the site owner<br />

together with the address of the proposed site itself. You MUST include the<br />

postcode of your proposed site. Applicants should be aware that any<br />

subsequent change of site location (even moving less than one kilometre)<br />

may mean that a frequency proposed by <strong>Ofcom</strong> for the proposed service may<br />

cease to be usable. If a suitable frequency cannot be secured for use at the<br />

alternative site, the proposed service may not be allowed to broadcast.<br />

Name and contact details of site owner:<br />

Site 1 – Clachan Oyster Bar - Contact Mr David Sumsion - Tel 01499 - 600380<br />

Site 2 – Ardchyline Farm - Contact Mr Gordon Bishop - Tel 01499 - 302888<br />

Site 3 – Blarbuie <strong>Radio</strong> Site – Contact Mr James Millar - Tel 01738 456381.<br />

Address and post code of proposed transmitter site:<br />

Site 1 – Clachan Oyster Bar, Cairndow, Argyll, PA26 8BH.<br />

Site 2 – Ardchyline Farm, St Catherines, Cairndow, Argyll, PA25 8AZ.<br />

Site 3 – Blarbuie <strong>Radio</strong> Site, Blarbuie Forest, Blarbuie Road, Lochgilphead, Argyll,<br />

PA31 8LE.<br />

Site Availability. Please tick those boxes below which best describe your group's<br />

situation regarding its proposed transmitter site.<br />

Site 1 – Clachan Oyster Bar - Agreement in Place<br />

Site 2 – Ardchyline Farm - Under Negotiation (Agreed Verbally)<br />

Site 3 – Blarbuie <strong>Radio</strong> Site - Agreement in Place (Subject to award)<br />

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5.5 Please supply a map (or 2 x maps) showing the location of your proposed<br />

transmitter site and the coverage which you expect to achieve from a<br />

transmitter at this location. (Scale of minimum detail 1:25000.)<br />

Transmission site map supplied: For each site plus single composite<br />

Coverage prediction map supplied For each site plus single composite<br />

Please Note – all coverage predictions are plotted at the standard value of 54dBuV/m<br />

as received at 10m agl.<br />

5.6 Please provide photographs of your proposed transmitter site. <strong>Ofcom</strong><br />

needs to know what your proposed transmitter site looks like and where it is<br />

situated in relation to other buildings and structures nearby. Please make<br />

sure that you indicate clearly the proposed location of your transmitter<br />

antenna(s).<br />

Photograph(s) supplied: Yes<br />

Number of photographs provided = 3 Site 1 – Clachan Oyster Bar<br />

Section continues on next page…<br />

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Site 2 – Ardchyline Farm<br />

Site s – Blarbuie <strong>Radio</strong> Site


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5.7 Antenna Details. For FM licences, what is the height above ground level at<br />

which the transmitting aerial would be sited? For AM licences, what is the<br />

height of the transmitting antenna? Please confirm your assumed height of<br />

the ground above ordnance datum (i.e. sea level) for this site. (All heights<br />

must be given in metres, not feet).<br />

(a) FM – Height of Antenna above Ground Level in metres.<br />

Site 1 – Clachan Oyster Bar - 12m<br />

Site 2 – Ardchyline Farm - 12m<br />

Site 3 – Blarbuie <strong>Radio</strong> Site - 26m<br />

(b) FM – Total Height of mast or other structure in metres.<br />

Site 1 – Clachan Oyster Bar - 6m<br />

Site 2 – Ardchyline Farm - 7m<br />

Site 3 – Blarbuie <strong>Radio</strong> Site - 24m<br />

(d) AM & FM – Assumed height of local ground above sea level in metres.<br />

Site 1 – Clachan Oyster Bar - 14m asl<br />

Site 2 – Ardchyline Farm - 69m asl<br />

Site 3 – Blarbuie <strong>Radio</strong> Site - 193m asl<br />

5.8 Radiated Power. What assumptions are you making about radiated power<br />

(for FM in either or both planes of polarisation), including the extent to which<br />

this may vary in different directions away from the transmitter? Please<br />

complete the appropriate sections below.<br />

(b) If you are proposing to operate on FM, please give the Effective Radiated<br />

Power (ERP) level you expect to need in order to cover your proposed service<br />

area. (Vertical Polarisation). Note: In urban areas the maximum erp available<br />

will be 25 Watts.<br />

Site 1 – Clachan Oyster Bar - 15 W<br />

Site 2 – Ardchyline Farm - 25 W A power increase would be<br />

requested to assist in later coverage of the very poorly resourced Glendaruel<br />

Site 3 – Blarbuie <strong>Radio</strong> Site - 25 W Because of the difficulty of<br />

uplifting the antenna further to clear obstructions in the northerly desired path a<br />

power increase which may be coupled with directional constraints would be<br />

requested to assist in covering the neglected community of Minard. If granted this<br />

could be compensated if required by removing the horizontal component.<br />

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(c) If you are proposing to operate on FM, please give the Effective Radiated<br />

Power (ERP) level you expect to need in order to cover your proposed service<br />

area. (Horizontal Polarisation) (if used). Note: In urban areas the maximum<br />

erp available will be 25 Watts.<br />

Site 1 – Clachan Oyster Bar - Nil<br />

Site 2 – Ardchyline Farm - Nil<br />

Site 3 – Blarbuie <strong>Radio</strong> Site - 25 W If made available then we would<br />

wish to apply for the use of a fully omni circular polarisation antenna to combat phase<br />

changes in mobile receivers in the shadow of the site and antenna models can then<br />

be supplied depending on the final configuration.<br />

(d) Radiation (polar) Pattern. Please indicate whether you will be using a<br />

directional or omni-directional antenna system. If you propose to use a<br />

directional antenna system, you must enclose horizontal radiation diagram(s),<br />

for the vertically polarised signal component, as well as for the horizontally<br />

polarised signal component if this is to be used.<br />

Site 1 – Clachan Oyster Bar - Omni-directional<br />

Site 2 – Ardchyline Farm - Omni-directional<br />

Site 3 – Blarbuie <strong>Radio</strong> Site - Omni-directional It is acknowledged<br />

here that if a restriction to the south is requested then this could be accommodated<br />

simply by careful positioning on the tower and supported by antenna modelling.<br />

5.9 Engineering Compliance, Transmitter Maintenance and Repair. Please<br />

provide details of the person within the applicant group who will be<br />

responsible for supervising or undertaking transmitter installation and<br />

maintenance (and for ensuring ongoing compliance with <strong>Ofcom</strong>'s Engineering<br />

Code). If an outside contractor will be employed, please state who this is<br />

expected to be. Explain also the method by which you intend to provide a<br />

monitoring-point to allow for regulatory compliance checks by <strong>Ofcom</strong><br />

engineers. If it is planned to use in-house resources, indicated test equipment<br />

available and show how important parameters of the signal will be monitored<br />

and controlled.<br />

We have secured the services of CMAC Electronic Systems to cover transmission<br />

planning, installation and commissioning.<br />

Our budgets include provision for an EME directional coupler / monitor point at each<br />

of the transmission sites.<br />

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5.10 Principal Transmission Equipment. <strong>Ofcom</strong> needs to ensure that your<br />

proposed transmission equipment is able to meet regulatory performance<br />

requirements. Please list the principal items (where possible including details<br />

of make and model). Give the maximum power output capability of the<br />

transmitter and include information about how you propose to keep your<br />

broadcast signal within regulatory limits.<br />

Please list principal items of transmission equipment, together with manufacturer's<br />

names and model numbers.<br />

Site 1 – Clachan Oyster Bar (Studio and Tx1)<br />

Broadcast Warehouse DSPX Audio Processor / Limiter and Stereo Encoder<br />

Aztec FMB10 RDS Encoder<br />

SBS / Eddystone FM30 Transmitter<br />

Site 2 – Ardchyline Farm (Tx 2)<br />

SBS / Eddystone RX400/RBR Off-air Receiver<br />

SBS / Eddystone FM30 Transmitter with limiter<br />

Site 3 – Blarbuie <strong>Radio</strong> Site (Tx 3)<br />

SBS / Eddystone RX400/RBR Off-air Receiver<br />

SBS / Eddystone FM30 Transmitter with limiter<br />

Please state the maximum power output capability of your transmitter and include<br />

information about how you propose to keep your broadcast signal within regulatory<br />

limits.<br />

Each of the transmitters employed are not capable of significantly greater than 30w<br />

output. The system gain calculations will provide the required transmitter maximum<br />

power setting for commissioning / testing and it is likely that due to the anticipated<br />

system losses no significant overpowering would be possible even with an equipment<br />

failure. Initial modulation limiting is provided at the studio by the DSPX processor<br />

and further simple limiting in the case of failure is provided at each of the rebroadcast<br />

sites. It is further anticipated that the transmission system will be subject<br />

to standard annual inspection and maintenance to ensure continued engineering<br />

compliance.<br />

5.11 Stereo transmissions. In the case of FM transmissions, provided a suitable<br />

frequency resource can be identified, does your group intend to broadcast in stereo?<br />

Broadcasts in stereo? Yes, if at all possible<br />

5.12 RDS. Please state whether you plan to transmit a <strong>Radio</strong> Data System<br />

identification signal (RDS) in your broadcast transmissions (Please Note: RDS can<br />

only be transmitted by FM services allowed to broadcast in stereo).<br />

RDS data to be broadcast? Yes if at all possible<br />

,<br />

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SECTION SIX: Programming Output.<br />

Section 105(1) of the 1990 Broadcasting Act has two provisions which relate<br />

specifically to the programme output of Community <strong>Radio</strong> services. Section<br />

105(1)(b) of the Act requires that, when considering a licence application, <strong>Ofcom</strong><br />

takes into account the extent to which the applicant's proposals would cater for the<br />

tastes and interests of members of its target community (or communities), whilst<br />

Section 105(1)(c) requires that, when considering a licence application, <strong>Ofcom</strong><br />

takes into account the extent to which the applicant's proposals would broaden the<br />

range of programmes available by way of local services in the area concerned.<br />

Before considering these two specific requirements, <strong>Ofcom</strong> needs to have a<br />

detailed understanding of the community (or communities) your proposed station<br />

would serve and of the programming service you propose to provide. Please<br />

answer the following questions, considering your answers in relation to the above<br />

requirements of the Act.<br />

The Community <strong>Radio</strong> Order 2004 defines a ‘community’ as:<br />

(a) the persons who live or work or undergo education or training in a particular<br />

area or locality,<br />

or,<br />

(b) persons who (whether or not they fall within paragraph (a)) have one or more<br />

interests or characteristics in common.<br />

6.1 Target Community (or Target Communities) and Community<br />

Demographics. Please provide an outline definition of the community /<br />

communities you are proposing to serve. Please then include demographic<br />

information including:<br />

(a) Where they live,<br />

(b) The size of the population concerned,<br />

(c) Socio-economic information (for example include details of the makeup of<br />

the population as a whole within the area to which you propose<br />

broadcasting).<br />

The small townships around upper Loch Fyne and supporting the county town of<br />

Lochgilphead form a community of a very specific place. The sea lochs were the<br />

highways when fishing was king. Villages divided by land were united by water. But<br />

the fishing industry is gone, along with the little passenger ferries and the ‘puffers’,<br />

the stocky freighters of the Clyde waterway. Now:<br />

• there is no embedded exchange of news and gossip - villages in line of sight<br />

across a mile or two of water no longer know much of each other<br />

• local government administers east and west Loch Fyne in different wards<br />

• they are served by different local newspapers<br />

• west-side teenagers go to Lochgilphead High; and east-siders to Dunoon<br />

Grammar<br />

• the sense of one place, of one community, is gone<br />

• the information and familiarity that prompt collaborations do not exist<br />

• the east side of Loch Fyne is regarded as ‘fragile’ and has just been<br />

designated an area of rural multiple deprivation<br />

• one community – Cairndow - receives no radio signal of any kind<br />

Community <strong>Radio</strong> has the capacity to be one of the most powerful agents of<br />

recovery, of community building, of social inclusion, stimulus and support for change.<br />

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Population – totals and geographical distribution<br />

The total population of the area we propose to cover is around 8,000. Visitor figures<br />

indicate that this increases by a factor of 10 in the summer months. Over 50% of the<br />

resident population live in Lochgilphead and the villages that form its hinterland –<br />

Ardrishaig, Bellanoch, Cairnbaan, Kilmichael Glassary, Kilmartin and Ford.<br />

The other 50% are scattered around the shoreline of the east and west sides of<br />

upper Loch Fyne: Achnaba, Port Ann, Lochgair, Minard, Furnace, Inveraray,<br />

Cairndow, St Catherine’s, Strachur, Otter Ferry, Kilfinan and Milhouse. Of these,<br />

Inveraray, a major centre for visitors, is the largest at around 700, closely followed by<br />

Strachur which, nevertheless has a very much smaller business base.<br />

Population – age distribution<br />

The population under 15 is broadly equal across all parts of the area, at an average<br />

of just under 19%.<br />

To the west of Loch Fyne, the population aged between 16 – 60 averages 58%. In<br />

East Loch Fyne, however, this drops to 52%.<br />

Consequently East Loch Fyne has the highest percentage of residents over 60 – at<br />

30%, while, to the west, the average is 23%.<br />

At almost 10.5% of its population over 75, East Loch Fyne also has 2% above the<br />

average of the other statistical areas for this age group.<br />

Economic Inactivity and Unemployment<br />

Unsurprisingly, given its fragile status, 47% of the population of East Loch Fyne are<br />

economically inactive. In the west this averages at 26%. However, in Inveraray, while<br />

there is no unemployment in the 16-24 age group (which may be due to economic<br />

migration, itself a serious social phenomenon) , over 45% of those unemployed are<br />

over 55. In East Loch Fyne and in the rest of the west side, these two age groups<br />

each account for approximately 25% of the unemployed.<br />

Ethnicity<br />

Residents from outside the UK and Ireland average 3.25% of the population across<br />

the area. In ethnic terms, non-whites account for an average of 0.75%.<br />

Gaelic Speakers<br />

The Gaelic speaking population averages 6.5% but is highest in Inveraray at 8.6%.<br />

This does not reflect the relatively strong interest in learning the language.<br />

Housing<br />

Across the area, owner occupied housing accounts for an average of 66% of stock.<br />

In Inveraray this drops to 49%. Additionally,25% of the housing stock of East Loch is<br />

in second homes.<br />

Car Ownership<br />

On average, 24% of the households do not own a car, underlining the social<br />

consequences of a poor public transport provision.<br />

Overall<br />

The picture is neither socially nor economically encouraging. The population is<br />

ageing, with a smaller emergent working population facing heavy social and personal<br />

responsibilities. Unemployment is high, particularly so in East Loch Fyne. Almost<br />

25% households have no independent transport. Houseboundness is common.<br />

* Raw figures are from the 2001 Census and from the General Registrar’s Office Midyear Estimates<br />

(MYE).for 2004. Interpretation and narratives arising from the figures are from our own analyses.<br />

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6.2 Programme Service. Please provide a brief overview as to the nature of<br />

your proposed community radio service. Outline in general terms the<br />

approach and objectives of the programme service, the broad format and<br />

content to be provided.<br />

<strong>Radio</strong> <strong>Fyneside</strong> is about localness, information, community integration and skills<br />

development – with competence, confidence and a light heart.<br />

During the daytime hours the majority of our output will be a blend of news,<br />

interviews, information, discussions – threaded with music and largely within the<br />

format of themed magazine programmes. Each of these programmes will normally be<br />

presented by a team of two who might, for examples, represent a particular<br />

community, an age group, a special interest…<br />

These will be supported by:<br />

• ‘Lucky Dip’ spots where special programmes, always incorporating music,<br />

might focus on travel, local history, a concert, healthcare or personal<br />

reminiscences of life and place<br />

• Serial readings – of stories; of poems with a common subject or a single<br />

author; of plays. As we establish ourselves, we will work to support emergent<br />

writers through these programmes<br />

• Scheduled broadcast hours for hospital patients and care home residents –<br />

and their families, friends and carers. These will be heavily music oriented.<br />

• Special programmes, sometimes in series form, aimed at specific<br />

contributions to regeneration, for example, business development<br />

• Special programmes, sometimes in series form, aimed at cultural support and<br />

development, for example, learning Gaelic<br />

Evening and night-time programmes will focus on music, reflecting both popular<br />

tastes and catering for minority interests through the specialist and eclectic expertise<br />

of volunteer presenters.<br />

Some evenings will deliver a specific service – for example, Friday night will be<br />

‘Dance Night’; there will be a ‘Ceilidh’ night; and one-off programmes will reflect<br />

annually recurring cultural events such as The National Mod, The Argyllshire<br />

Gathering, The Camanachd Cup Final (shinty), ‘Burns Night’ and Hogmanay.<br />

6.3 Broadcast Hours. Please detail the number of hours of programme output<br />

you plan on broadcasting each day. If these differ between, for example,<br />

between week days and weekends, please provide details. Please let us<br />

know to what extent (if any) you are planning to repeat the transmission of<br />

particular output at differing times of day. If the number of hours broadcast<br />

is expected to increase over the licence period, please provide details.<br />

Initially we will broadcast a minimum of 6 hours per day, weekdays and weekends<br />

alike. We will progressively and quickly extend this to a 24hour service – anticipated<br />

within 2 years of starting to broadcast.<br />

Few programmes will be repeated as our accompanying internet-based service will<br />

archive and podcast popular and valuable material. However, some programmes, for<br />

example, learning Gaelic, may be repeated on a different day and time to<br />

accommodate audience interest. Beyond this, we may repeat occasional<br />

programmes, through, say, an audience vote for ‘Programme of the Year’.<br />

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6.4 Amount of locally produced output included. How many hours per day is<br />

station output expected to be produced locally? Please, detail when during<br />

the day such output would normally be broadcast. (If the amount of locally<br />

broadcast material varies between week-days and the weekend please<br />

explain this in your answer.)<br />

With the exception of a news feed from IRN to cover national news, which we will use<br />

from the outset; and automated play-out during the night, employed within two years<br />

of starting to broadcast, virtually all of our output will be locally produced.<br />

Where we seek and acquire special funding to make specific programmes – for<br />

example on a significant Scottish writer or band – such programmes will be locally<br />

produced with additional support from production specialists brought in under<br />

contract for this purpose.<br />

6.5 Details of Third party Programming Sources. Please provide information<br />

about any third-party programming output which you expect to broadcast.<br />

(This might for example include a news service, overnight sustaining service,<br />

or programming made by independent groups or community organisations.)<br />

We will use a news feed from IRN from the outset. We plan no other third party<br />

output except an annual feed from the week long restricted service provided to cover<br />

The National Mod (a competitive festival focusing on the traditional speech, music<br />

and song of the Scots Gaelic culture).<br />

We do, however, plan later – when we are in a position to do so - to initiate some<br />

experiments in collaborative production between all of the Argyll-based Community<br />

<strong>Radio</strong> stations. This might accelerate skills development and build audiences for<br />

specific material. Programmes made in this way could not be said to be entirely<br />

‘locally produced’ although in spirit it could be argued that they were.<br />

The needs of community organisations will be met by our service through the<br />

embeddedness of the station in the community it serves – evidenced by our<br />

Associate Membership of the Bute and Cowal Community Planning Partnership.<br />

Where we may later develop service level agreements, such programming will be<br />

locally produced.<br />

We intend to develop, through our internet broadcasting and other services, active<br />

connections with new and traditional Scots communities abroad. It is possible that a<br />

part of this development, later, may include a small amount of programme exchanges<br />

– probably music-related. This would not be a regular or significant percentage of our<br />

output but would be a valuable two-way contribution to social inclusion of a less usual<br />

kind.<br />

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6.6 Music and Speech Balance. Please provide the expected ratio of music to<br />

speech-based output of your proposed Community <strong>Radio</strong> service. If this<br />

varies over a 24 hour period please give details. In addition if you expect to<br />

alter this ratio over the course of a five year licence please give details of<br />

such expected changes (for example if you expect to begin with limited<br />

amounts of speech content that may expand later on in the lifetime of a<br />

licence award period).<br />

We plan a daytime to early evening hours output with a music to speech ratio of 70%<br />

- 30%. In the night-time hours this will vary between 80% - 20% with popular and<br />

specialist music programming and 90% - 10%, with automated play-out overnight.<br />

As the number of our broadcast hours increases to 24 hours per day over the first<br />

two years of operation, we do not anticipate any essential change in this pattern.<br />

We do, however, reserve the right to alter this balance in favour of speech output for<br />

short periods of time in the case of, say, a local or national emergency, a weather<br />

emergency, the death of someone of community and/or cultural significance or a<br />

major local event.<br />

6.7 Type(s) of music output included. Please give details of the type(s) of<br />

music that you intend to include in your broadcasts. If you intend to provide<br />

more than one type of music (for example if you will be including specialist<br />

music programmes for different genres), please provide a percentage breakdown<br />

of expected music output by genre, and, where appropriate, by<br />

expected scheduling times. (The percentages given should be expressed in<br />

terms of total station output and not as a percentage of music output only.)<br />

During the daytime and early evening hours, say 7.30am – 7.00pm, there will be a<br />

broadly equal proportion of music drawn from the categories of Gold, Community and<br />

Choice.<br />

In the evening, music provision will marry popular local tastes such as c&w, classic<br />

rock and celtic rock with specialist minority interests – including classical music in a<br />

variety of forms - serviced by the expertise and passion of volunteer presenters.<br />

These will be supported by the dedication to a particular musical form of major<br />

programming during a specific night – such as ‘Friday Night is Dance Night’.<br />

We plan to be proactive in supporting the emergence of new musicians, bands and<br />

groups of all kinds. A small percentage of our evening output will feature high quality<br />

pre-recording of such music through our agreed collaboration with a local<br />

professional recording studio (Wild Biscuit); and some live performance as<br />

appropriate.<br />

It would be misleading to attempt to put a figure on the percentage breakdown of<br />

evening music output by genre because we will progressively be developing our<br />

volunteer-base through schedule rotation and re-scheduling.<br />

However, each schedule will be drawn up with the need to cater fairly for the majority<br />

and minority tastes and interests of our audiences; and to provide varied<br />

programming.<br />

Overnight automated play through will be programmed from Gold, Community and<br />

C&W and will lean towards easy listening.<br />

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6.8 Type(s) of speech output included. Please provide a percentage breakdown<br />

of expected speech output by type, (for example discussion<br />

programmes, news, documentaries, interviews etc.), and, where appropriate,<br />

by expected scheduling times. (The percentages given should be expressed<br />

in terms of total station output and not as a percentage of speech output<br />

only.)<br />

News-based speech programming will account for around 10% of day-time hours<br />

output. This includes national news from IRN with local news produced and<br />

presented in-house.<br />

In our mainstream programming – with its emphasis on themed magazine<br />

programmes - speech output will include: interviews with studio guests and, where<br />

necessary, pre-recorded interviews; information and discussion on community<br />

issues; community features; reminiscences on lifestyles, people and places; phoneins<br />

and material from voxpods posted on our website; and information and advice on<br />

topics relevant to the programme themes – such as health, alternative therapies,<br />

education, history, sport, food … These forms of speech-based programme<br />

elements will account for around 30% of our day-time hours output.<br />

Speech-based programming such as serial readings and occasional community and<br />

business development series will account for around 12% of our day-time hours<br />

output.<br />

Speech output consisting of news bulletins, interviews and exchanges with studio<br />

guests and informed commentary from presenters with specific musical expertise will<br />

together account for 20% of our evening programmes.<br />

Pre-recorded news summaries and programme trails will account for 10% of our<br />

overnight automated play-out output, when that comes onstream.<br />

6.9 Automated Output. Please provide details of any automated output.<br />

These should include information about any whole programmes or lengthy<br />

sequences which will be originated locally yet be wholly automated or prerecorded,<br />

and not reliant upon the presence of a presenter. Indicate the<br />

scheduling, duration and method of provision of such output (e.g. play-out<br />

system or satellite delivery etc.).<br />

We plan to move to including automated play-out overnight to provide a 24 hours per<br />

day service. This is intended to keep company during the dark hours with the<br />

sleepless, the unwell, the depressed and those driving through our signal area. In<br />

Argyll, more people die annually from suicide than from road accidents and we will be<br />

mindful of that in our programming.<br />

Beyond this, occasional programmes will be recorded as live and presented at the<br />

scheduled times to accommodate popular presenters who may at short notice have a<br />

immovable personal commitments.<br />

There will be occasional special programmes which, for obvious reasons of<br />

production method and quality assurance, will be recorded rather than live.<br />

Such programmes as described above will be governed by the play-out system.<br />

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6.10 Broadcast Languages(s). Please list the languages you intend to<br />

broadcast in. Where broadcasts will be in more than one language, please<br />

give details of expected percentage amounts of programming and proposed<br />

time(s) of scheduling in each language.<br />

Almost all of our programmes will be broadcast in English.<br />

However, there will be small percentage of programming – focused on learning Scots<br />

Gaelic – that will be broadcast in English and Scots Gaelic and in Scots Gaelic alone.<br />

This is likely to be no more than 2% of output during day-time hours.<br />

6.10 Tastes and Interests. Section 105(1)(b) of the 1990 Broadcasting Act<br />

requires that, when considering a licence application, <strong>Ofcom</strong> takes into<br />

account the extent to which the applicant's proposals would cater for the<br />

tastes and interests of members of its target community (or communities).<br />

When answering this question, please include findings from any research<br />

undertaken amongst members of your target community (or communities)<br />

together with any other information which demonstrates your understanding<br />

of their tastes and interests. You should also provide evidence as to why<br />

your proposed programming (as previously described above) would be<br />

relevant and cater for such tastes and interests.<br />

The significant majority of our population is mature and older. Audience research,<br />

including that commissioned by <strong>Ofcom</strong> and published in November 2005, shows that<br />

mature people prefer a higher percentage of speech content.<br />

Since one of our objectives is to attract younger people to the service and to support<br />

their interests, we are working to develop a generic approach to programming<br />

capable of serving both of these broad audiences.<br />

As described before under 6.2, our response is the development of themed<br />

magazine programmes. Each of these will normally be presented by a team of two<br />

who might, for example, represent a particular community, an age group, a special<br />

interest… Topics of discussion and the expertise of invited studio guests will descend<br />

from the programme themes and from the interests of the presentersinvolved. In this<br />

way the community will effectively cater for its own tastes and interests. All of these<br />

programmes will be threaded with appropriate music from the categories of Gold,<br />

Community and Choice. Schedule times will match specific audience lifestyles.<br />

We are also aware – from our own and <strong>Ofcom</strong>’s researches - that a small but<br />

significant potential audience for radio would like to see community radio ‘breaking<br />

new bands’. In our communities, there is a long tradition of musical skill and of music<br />

as communal entertainment. Today there is a healthy number of talented young<br />

musicians. We have agreed a collaboration with a high-end local professional<br />

recording studio to develop, record and broadcast these young musicians - and<br />

occasionally to broadcast them live as part of their planned development.<br />

Minority tastes will be served by the range of planned ‘Lucky Dip’ programmes,<br />

readings, concerts, one-off and serial special focus programmes and evening musicbased<br />

programmes driven by volunteers with eclectic specialist interests.<br />

While we will broadcast live simultaneously on-air and via our website, the<br />

preliminary results of a recent research survey of a representative community,<br />

undertaken by Cadispa (attached to Strathclyde University), showed that while, from<br />

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an energetic response rate of 52%, a significant majority would listen regularly to<br />

<strong>Radio</strong> <strong>Fyneside</strong> on-air, it was unclear how many would listen to it on the web. To a<br />

degree, this reflects the age and economic balance of the population, with a<br />

significant proportion of elderly people and of those dealing with economic hardship.<br />

We therefore see our internet broadcast and other services as the key instruments at<br />

our disposal to support the tastes, interests and social inclusion of economic exiles,<br />

of new and traditional Scots communities abroad and - through information and<br />

music exchange - of their families and friends here.<br />

6.11 Different and Distinct. Section 105(1)(c) of the 1990 Broadcasting Act<br />

requires that, when considering a licence application, <strong>Ofcom</strong> takes into<br />

account the extent to which the applicant's proposals would broaden the<br />

range of programmes available by way of local services in the area<br />

concerned.<br />

How will your proposed community radio service be different and distinct<br />

from existing (non-BBC) local radio services in the area concerned (both<br />

local commercial stations and any existing community stations), and how will<br />

it broaden the range of programming offered in the locality? In addition,<br />

please explain how your proposed service will be of a nature or deliver<br />

content distinct from that of any other local service with which it overlaps by<br />

fifty per cent or more in terms of population. Please Note: <strong>Ofcom</strong> makes<br />

available coverage maps of its permanent licensed analogue commercial<br />

radio services on its web-site at:<br />

http://www.ofcom.org.uk/static/radiolicensing/amfm/analogue-main.htm<br />

If you think that your proposed service may also overlap the coverage of an<br />

existing Community <strong>Radio</strong> service by more than fifty percent in terms of<br />

population, you may not be able to check this on <strong>Ofcom</strong>'s web-site. Instead,<br />

you may contact <strong>Ofcom</strong>'s Community <strong>Radio</strong> Team for further information.<br />

• One of our constituent communities – Cairndow – currently receives no radio<br />

signal of any kind, including BBC (and virtually no tv signal). We will provide<br />

their first and only radio service.<br />

• There is no Community <strong>Radio</strong> station serving any part of our proposed<br />

coverage area.<br />

• With the exception of Ardrishaig and Lochgilphead, covered at its northeastern<br />

extremity by a small local commercial station, Argyll FM, there is no<br />

ILR service anywhere in the area we propose to cover.<br />

In the case of all but two of our constituent communities, therefore, <strong>Radio</strong> <strong>Fyneside</strong><br />

will be the only alternative to the BBC.<br />

With Ardrishaig and Lochgilphead, rightly or wrongly they do not perceive themselves<br />

to be germane to the service provided by Argyll FM. This may be because, based in<br />

Campbeltown, at the southern tip of the Mull of Kintyre and centrally focused on<br />

serving Campbeltown, Kintyre, Islay and Jura (islands lying offshore to the west) this<br />

station has no natural affinity with Mid Argyll to which Ardrishaig and Lochgilphead<br />

are central. It is fair to say that these two communities are excited by the<br />

opportunities that will be opened to them by the arrival of <strong>Radio</strong> <strong>Fyneside</strong>.<br />

The area we propose to cover therefore overlaps that of Argyll FM on the northeastern<br />

corner of its licensed signal area. The population concerned does not<br />

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approach 50% of Argyll FM’s population coverage; but is important to the community<br />

integration of the service we can provide - and to our economic survival.<br />

<strong>Radio</strong> <strong>Fyneside</strong> is embedded in community development at every level from being an<br />

associate member of the Bute and Cowal Community Planning Partnership, to<br />

attending meetings of, for example, the Argyll Tenants Panel, to planning broadcast<br />

hours for Mid Argyll Hospital and Care Homes for which no current service exists.<br />

These links and those with the various Community Councils make our proposed<br />

service supportive and reflective of community needs, concerns and interests to an<br />

extent possibly beyond the norm.<br />

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SECTION SEVEN: Evidence of Demand and Support.<br />

Section 105(1)(d) of the 1990 Broadcasting Act requires that, when considering a<br />

licence application, <strong>Ofcom</strong> takes into account the extent of local demand for, or<br />

support for the provision of the proposed service. <strong>Ofcom</strong> needs information about<br />

the range and scope of demand and support which you have identified for your<br />

proposed service. This can include a variety of information, for example: letters<br />

from statutory or voluntary sector organisations which expect to contribute<br />

practically and / or financially to your operations, or which would expect to<br />

collaborate with you in joint activities; evidence of interest in your service generated<br />

through RSL activities; results of research; letters of support from local politicians,<br />

educational or religious bodies etc.; support from the business sector etc. Please<br />

Note:<br />

It is for applicants to decide what evidence of support they wish to submit.<br />

However, <strong>Ofcom</strong> does not believe that generic support for the establishment of a<br />

new radio service is as meaningful as evidence of considered support for a specific<br />

applicant's proposals. This means that <strong>Ofcom</strong> does not attach great value to<br />

numerous examples of similar generic or form letters of support generated by your<br />

group. The submission of promotional videos and / or other supplementary<br />

promotional material is strongly discouraged.<br />

7.1 Evidence of Demand / Support. Please provide a summary of evidence of<br />

demand and / or support for your proposed service. Copies of letters or<br />

research reports etc. should be submitted in separate appendices, which will<br />

not be published. However, your response here may include brief relevant<br />

extracts from such material and must represent an accurate and<br />

comprehensive summary of any such supporting evidence.<br />

We would like first to acknowledge the generous support and advice we have<br />

received in our short life from the Community <strong>Radio</strong> stations and ILRs in Argyll and<br />

beyond.<br />

Our proposed service is welcomed by agencies with economic, community and<br />

service development responsibilities for the area – such as Argyll & the Islands<br />

Enterprise, Argyll College, Argyll & Bute Community Planning Partnership and Argyll<br />

& Bute Council’s Community Services Departmental Management Team.<br />

The Community Councils in the area see the station and its support for their role as<br />

capable of energising community interest in this form of democratic engagement and<br />

community service.<br />

A wide variety of groups, clubs and associations are eager to grasp the opportunities<br />

the service will offer to develop their work into source material for radio programmes<br />

as well as to promote their activities.<br />

What has heartened us most has been the extent to which people who have written<br />

to us have felt it important to describe their own activities. We see this as<br />

unconscious evidence that the possibility of having their own community radio station<br />

has already prompted people to review their work, to feel a sense of achievement in<br />

what they do – as well as expressing interest in using the service to promote it.<br />

The fact that we got 26 volunteers from our launch Community Conference alone is<br />

evidence of a different sort of demand – to learn and employ new skills, to have a<br />

voice and to use it. It is fair to say that this is becoming a form of hunger.<br />

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As directed, we have provided a modest sample of hard copy letters sent to us, none<br />

of which express generic support but address specific aspects of the proposed<br />

service that chime with their own concerns and values.<br />

We are also including here a few representative extracts from some of these letters,<br />

to demonstrate in brief the spectrum of demand and support the proposed service<br />

has galvanised.<br />

From: Colin McLean, Development Manager, Argyll & the Islands Enterprise<br />

Contact: colin.mclean@hient.co.uk<br />

“Argyll & the Islands Enterprise have been in discussion with a number of your Board<br />

colleagues over the past few months exploring the possibilities of establishing <strong>Radio</strong><br />

<strong>Fyneside</strong> to broadcast in the Loch Fyne area.<br />

The proposed project is viewed as an exciting development in the area and one,<br />

which is likely to bring a number of benefits to the area in a way, which can link very<br />

well with the objectives of our organisation.<br />

Discussions so far have highlighted a number of ways in which the station can assist<br />

in the furtherance of our aims:<br />

• A proposal for a series of programmes based around new business start-up<br />

and business development, highlighting this as a realistic employment<br />

opportunity in the area.<br />

• A significant focus on training and work experience to a recognised<br />

qualification standard and in close liaison with Argyll College.<br />

• The capacity building within the local community by the delivery of such a<br />

project by a community based organisation, and the ability for this venture to<br />

enhance other community organisations within the area, through membership<br />

and publicity.<br />

These examples fit within our key themes: Growing Businesses, Developing Skills<br />

and Strengthening Communities and as such is a project that we would wish to see<br />

develop and succeed and will endeavour to provide that assistance which may be<br />

required to achieve this success.”<br />

From: Michael Breslin, Director, Argyll College<br />

Contact: michael.breslin@argyllcollege.ac.uk<br />

“As well as the possibilities the radio station might offer to support the college’s<br />

distance learners in some of the very remote communities of Argyll, it looks feasible<br />

that, for the first time in Argyll, courses in radio broadcasting and related training at<br />

both FE and HE level could soon be offered locally. Without the background<br />

knowledge of those involved in the development of <strong>Radio</strong> <strong>Fyneside</strong>, it is unlikely that<br />

the college would have pursued this at this stage in its development.”<br />

From: Malcolm MacFadyen, Head of Planning and Performance, Argyll & Bute<br />

Council<br />

Contact: malcolm.macfadyen@argyll-bute.gov.uk<br />

“For the future, we would be particularly keen to explore the opportunities that may<br />

exist from broadening the educational experience of local children through joint<br />

ventures with <strong>Radio</strong> <strong>Fyneside</strong>.”<br />

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From: Fred Robson, Secretary, Kilfinan Community Council<br />

Contact: F.Robson@btopenworld.com<br />

“It’s about time that the little people got up to date with the media instead of just the<br />

big cities.”<br />

From: Eric Box, Chair, Lochgilphead Community Council<br />

Contact: eblcc@hotmail.com<br />

“The concept of a local radio station for Upper Loch <strong>Fyneside</strong>, when it emerged just a<br />

few short months ago, left many of us wondering, I think, why the idea had not been<br />

put forward long since. The well attended Community Conference that you organised<br />

and the subsequent talks to local communities have demonstrated real public<br />

enthusiasm for the initiative.<br />

A facility such as this in a remote and scattered rural community where the largest<br />

settlement (Lochgilphead) boasts but some 2400 sols will be an important means of<br />

much needed improved communication both at the individual and group level.<br />

My own particular interest is, of course, the opportunities a local radio station can<br />

bring in enhancing public awareness of what Community Councils are doing on<br />

behalf of the people they seek to represent.<br />

From: Brian D Osborne, Secretary, The Neil Munro Society<br />

Contact: brian@bdosborne.fsnet.co.uk<br />

“The one hundred short stories Munro wrote about this Loch Fyne puffer skipper and<br />

his ship, The Vital Spark, would surely make an admirable resource either for<br />

straightforward readings or for dramatisations.”<br />

From: David Fiddes, Chair, Strachur Memorial Hall Committee<br />

Contact: david@letterscottage.fsnet.co.uk<br />

“We in Strachur are becoming very enthusiastic about the prospect of having a local<br />

radio service covering Upper Loch Fyne. In the past, when a water body was seen as<br />

a highway rather than a barrier, this was a cohesive and vibrant community. My own<br />

existence attests to this as my grandmother came from Lochgair but worked near<br />

Otter Ferry where she met my grandfather. My mother used the same crossing to<br />

sample the cultural opportunities of Mid Argyll, describing Kilmartin as ‘the hub of the<br />

universe’. There is still a felling of entity between the loch-facing villages, although<br />

the reliance on road travel has weakened it somewhat. <strong>Radio</strong> <strong>Fyneside</strong> will restore<br />

the direct linkage and be of great benefit to the social and cultural well-being of the<br />

area.”<br />

From: Mike Masters, Chair, Furnace Community Council<br />

Contact: mikemasters@tiscali.co.uk<br />

“<strong>Radio</strong> <strong>Fyneside</strong> will have the capacity to use local people to report on local issues<br />

and engage our communities in a way that no other medium can. It will be more<br />

accessible to a wider range of age groups and abilities than the internet and more<br />

dynamic than a local newspaper.”<br />

From: James Linley, Chair, Inveraray Marketing Group<br />

Contact: 011499 302180<br />

“The ability to distil information for the visitor via the radio station will add to our<br />

arsenal and help ensure the ongoing prosperity and well being of our local<br />

population. A local radio facility has never been available to the local or business<br />

community before and the opportunities it presents are endless.”<br />

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SECTION EIGHT: Delivering 'Social Gain'.<br />

Section 105(1)(e) of the 1990 Broadcasting Act, as modified by the Community<br />

<strong>Radio</strong> Order 2004, requires that every applicant for a community radio service must<br />

demonstrate that the proposed service would be provided primarily for the good of<br />

members of the public, or of the target community, and in order to deliver 'social<br />

gain' (both on air as part of its broadcast output and through other activities).<br />

Applicants must provide evidence that their proposed service would result in the<br />

delivery of significant social gain to the public, or the target community. In addition,<br />

when deciding whether or to whom to award a community radio licence, one of the<br />

criteria to which <strong>Ofcom</strong> must have regard is the extent to which the proposed<br />

service would result in the delivery of social gain to the target community. The<br />

Community <strong>Radio</strong> Order lists four mandatory social gain objectives and a further<br />

(non-exhaustive) list of seven other social gain objectives that may be applicable.<br />

Please use the first three questions in this section (boxes 8.1 to 8.3) to answer<br />

general questions about how the applicant proposes to serve its target community.<br />

Explain (in boxes 8.4 to 8.7 below) how you propose to meet the four mandatory<br />

social gain objectives and explain (in box 8.8 below) what additional social gain<br />

objectives (if any) you intend to include as social gain objectives for your proposed<br />

service. For each of the objectives, please specify the nature of the targets involved<br />

and outline how you expect these to be achieved.<br />

Finally, this section of the application form also gives applicants the opportunity to<br />

detail other forms of community involvement (boxes 8.9 to 8.11).<br />

8.1 Addressing Community Needs. Please give a general overview of how,<br />

through the delivery of 'social gain' and other non-broadcast activities, you<br />

propose to ensure that your service will address community needs.<br />

At heart <strong>Radio</strong> <strong>Fyneside</strong>’s philosophy for delivering social gain is that the simple<br />

provision of information in all its forms is a powerful agent of positive change.<br />

Information dispels myths, builds understanding, generates informed discussion,<br />

supports compassion, puts instruments in the hand, ideas in the brain and a key in<br />

the door.<br />

News, interviews, profiles, reminiscences, life stories, histories, language, advice,<br />

tips, know-how, opinion, directions, timetables, itineraries…<br />

Where to go, what’s there, who to talk to, what’s on, who knows, who can…<br />

How to…<br />

Music, music, music…<br />

Structuring our service around themed magazine programmes normally led by two<br />

people from the same community or age group or special interest puts self-selected -<br />

not imposed - tastes, interests and needs in the driving seat. Presenters will choose<br />

their theme, their guests, their explorations – and their music. Music is the staple of<br />

Community <strong>Radio</strong> – for good reason. It’s the staple of community. We sing and play<br />

to entertain, to cry, to celebrate, to express belonging, to remember, to dance…<br />

And Friday night is Dance Night.<br />

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<strong>Radio</strong> <strong>Fyneside</strong> will also address community needs by going to find out what they<br />

are, not waiting to be told. We’ll be at community meetings, We’ll listen, consult and<br />

report.<br />

We will use our own resources to support valuable local charities and services. As<br />

noted in 8.2 below, we already plan two events of this kind in our first year of<br />

operation.<br />

Our internet broadcasting, podcasts and voxpods will progressively offer rich and<br />

continuing connections between us and family and friends who have moved<br />

elsewhere - and between our place and their places.<br />

Our training facilities and courses, leading eventually to qualifications, available alike<br />

to volunteers and people with no other connection with the station - will support skills<br />

development, self-confidence and employment potential.<br />

Access Airside – offering news and music-based broadcast training and work<br />

experience to young people aged 16 – 25 is to be developed and funded as a<br />

separate but allied initiative. It will encourage participation in democracy by younger<br />

members of the community. It will aim to give them skills, status and self-belief. It will<br />

give them something creative and purposive to do together in an area offering little to<br />

young people. It will bring them together across our dispersed communities and<br />

develop their social lives<br />

The business communities, the statutory agencies and third sector organisations are<br />

among our communities. In the subject matter of our programmes we will promote<br />

what they offer. We hope that when we have proved ourselves, this support will be<br />

mutual. When they see what <strong>Radio</strong> <strong>Fyneside</strong> can do to promote their services, we<br />

will expect them to commission us to do so. We are part of the community and we<br />

will need this support.<br />

8.2 Targets and Milestones. List key specific objectives of your proposed<br />

service. Highlight key stages detailing what is expected to be achieved, how<br />

it will be achieved, with dates and any review process to monitor/alter<br />

objectives for the first year of operation. Please state how objectives will be<br />

reviewed and developed. Please use clearly phrased bullet points, for<br />

example:<br />

● "Providing (xx number) work placements / training places for target groups<br />

within (xx months) through liaison with (xx) organisation"<br />

● "Reviews by community panels and questionnaires etc."<br />

● "Quarterly in-house assessments of targets."<br />

Key objectives of service<br />

• Being inclusive – in every possible way<br />

• Providing comprehensive, up-to-date and widespread community information<br />

• Providing volunteers with a context of professional discipline and with training<br />

and experience to develop skills and confidence – supporting employability<br />

• Involving young people with the station, with each other and with their<br />

communities, giving them skills, confidence, experience, responsibility and<br />

status<br />

• Strengthening bonds between station and community and being responsive.<br />

• Entertaining<br />

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Key stages<br />

• Website’s community and creative services – including podcasting and vox<br />

pods – in continual development and available from January 2007.<br />

• Core team of broadcast service volunteers trained, working up and mentoring<br />

by September 2007, then on rotating, arranged work-shadowing which will<br />

include some presenting and production.<br />

• Fund raising events throughout the communities over the pre-launch period –<br />

some in Community Halls, splitting the profits between station and<br />

community; some dedicated to specific local good causes. Initially these will<br />

focus on supporting Homestart, a charity offering support to fragile families<br />

with young children; and Ardfenaig, the major local Care Home. This part of<br />

our pre-launch work is intended to underline our community interest ethos<br />

and keep consciousness of the station as high as possible before our<br />

broadcast service starts.<br />

• Community liaison to level of taking opinions on content and scheduling<br />

• Team of Volunteers progressively trained, creating material for webcasting<br />

and growing in confidence through the pre-launch period to November 2008<br />

• Access Airside trainees ready to contribute from the start when the station<br />

goes live in November 2008.<br />

• Assuming the award of a licence (obviously we are not complacent but must<br />

plan on that basis), liaison will take place with the CR team at <strong>Ofcom</strong> over the<br />

use of RSLs during the period of our work up to full launch in the new station<br />

building in November 2008.<br />

• Local news operation established and steady on its feet before live on air in<br />

November 2008<br />

• Scheduling and programming developed for and refined after launch.<br />

• Live simulcasting on air and internet, from launch day onwards<br />

• Formal consultations with communities twice during first year of operation – to<br />

enable any necessary adjustments and to stabilise the service at this initial<br />

stage. Informal feedback will be sought and used regularly as a matter of<br />

course.<br />

Review of objectives<br />

We will need to take regular ‘litmus tests’ to check on the extent to which we’re<br />

meeting our objectives. We will do this through:<br />

• internal record keeping and research – we will set ‘collection and analysis’<br />

instruments – and habits – in motion at the outset<br />

• evaluating listeners’ responses from emails, letters and phone calls<br />

• holding and minuting ‘Listeners’ Nights’ hosted by each Community Council in<br />

its own Hall (see ‘Accountability’). In a widely dispersed and small community<br />

of around 8000, we see this as the most ‘embedded’ approach to audience<br />

response testing. It will be labour intensive at specific times, particularly<br />

during the first year of operation where , necessarily, we will do it twice.<br />

We will employ sensitive and open approaches to our ongoing analysis and<br />

service refinements so that the tenour of community response is known and our<br />

attention to it is seen.<br />

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8.3 Numbers Involved. Include information about access by the community to<br />

the station. For example include projections of the number of training,<br />

voluntary, and paid employment places provided. If numbers are expected<br />

to increase over time, please give estimates of the predicted increases and<br />

of the particular timescales involved.<br />

From responses and engagement patterns to date, we anticipate progressively<br />

training 25 – 30 adult volunteers before November 2008,<br />

We are planning for 10 Access Airside broadcasters to be trained and engaged in on<br />

air activity by the end of our first year of operation in November 2009, some to be<br />

ready for involvement from the launch of the station’s on air service in November<br />

2008.<br />

We will liaise with Dunoon Grammar School and Lochgilphead High School over<br />

work experience and will make 6 places available within a year, starting six months<br />

after launch. This service will be connected with our work in support of the Scottish<br />

Executive’s Determined to Broadcast initiative for S3 and S4 school pupils.<br />

We are developing an agreed training partnership with Argyll College to provide<br />

formal courses, leading to qualifications. It is feasible that these will start during our<br />

first of operation. They will be open to anyone wherever they live, whether or not they<br />

have a connection with the station. Each student on these courses will have work<br />

experience as an assessed element of the course. This experience will be in-house<br />

and in other radio stations as appropriate, some outside Argyll.<br />

Initially there will be three salaried posts: one full time; one four days a week; and<br />

one part time – working one day a week.<br />

There will be five Heads of Section, working about 5 hours a week on their specific<br />

duties. These will initially be volunteers but will be paid an annual honorarium as<br />

soon as is sustainable. What work they additionally do on presenting and production<br />

will be voluntary, in line with the rest of the team.<br />

All other volunteers and Board members will be paid travelling expenses from the<br />

start. This territory means constant travelling for everyone.<br />

8.4 Target Audience (Mandatory social gain objective). Explain how you<br />

have identified your target audience(s) (defined in Section six) as including<br />

individuals "who are otherwise underserved" (in terms of broadcasting<br />

services) and explain what appropriate radio programming you intend to<br />

provide.<br />

Our target audience virtually identified itself.<br />

• One community – Cairndow, at the head of Loch Fyne - receives no radio<br />

signal of any kind, almost no TV signal and exists in a cul de sac, by-passed<br />

by the main road and cut off from easy access to its fellow communities down<br />

east Loch Fyne.<br />

• With the exception of Ardrishaig and Lochgilphead, no Community <strong>Radio</strong> or<br />

ILR is licensed to serve any of the communities in the area we propose. Nor<br />

does the BBC have a local radio service for this area.<br />

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We will provide programming with a strong focus on localness, reinforcing people’s<br />

awareness of, affinity with and pride in their own place.<br />

We will provide a local news service with comprehensive community news and<br />

information that is of the moment.<br />

We will provide on air opportunities for members of the community to register their<br />

opinion on current issues of local and national interest and to listen to each other’s.<br />

We will offer a broad range of programming to meet the taste and interests and<br />

support the social and economic development of all members of our communities –<br />

from the majority who are older to the young who are few and whose lifestyles are<br />

often dominated by the economic migration imperative.<br />

We will provide scheduled broadcasting dedicated to patients and staff at the Mid-<br />

Argyll Community Hospital and to residents and staff at local Care Homes. No such<br />

service has previously existed, compounding the degree of social exclusion<br />

experienced by those who, way in the short or longer term, are cared for in this way.<br />

8.5 Discussion and opinion (Mandatory social gain objective). Explain how<br />

your proposed service will "facilitate discussion and the expression of<br />

opinion".<br />

We will:<br />

• use advertised sessions in our themed magazine programmes to open a wide<br />

range of issues to community response<br />

• schedule a weekly programme with a specific topic for exploration. This will<br />

feature invited studio guests with relevant expertise and/or entrenched<br />

positions and listeners’ opinions expressed through emails and phone-ins<br />

• invite listeners to email us on a regular basis, suggesting topics this<br />

programme should address<br />

• dedicate the above weekly programme, once a month (when Access Airside<br />

trainees are sufficiently competent, confident and reliable), to engaging with<br />

issues of interest to 16 – 25 year olds. Access Airside broadcasters will, in<br />

rotation, lead the hosting of this programme with an adult volunteer as copresenter.<br />

Access Airside broadcasters will also contribute pre-recorded<br />

interviews and research material.<br />

8.6 Education and Training (Mandatory social gain objective). Explain how<br />

you propose to provide "education [and /] or training to individuals not<br />

employed by the person providing the service" [/your organisation].<br />

In addition to volunteers (who may be regarded as ‘employed by the person providing<br />

the service’) and who will receive station induction training, habituation in<br />

professional standards of working practice, broadcast skills training and experience,<br />

we will:<br />

• provide ‘educational’ content in our programming through a regular focus on,<br />

say, health issues and childcare<br />

• provide overt support for skills relevant to economic development through a<br />

series of special programmes on business startup and development already<br />

in discussion with Argyll & the Islands Enterprise<br />

• provide, through a training partnership with Argyll College (agreed and in<br />

development) formal training courses in and related to radio broadcasting,<br />

leading to formal qualifications and supporting potential employment. These<br />

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courses will have an assessed work experience element support by <strong>Radio</strong><br />

<strong>Fyneside</strong> and by other radio stations, some outside Argyll. These courses will<br />

be open to anyone, wherever they live and whether or not they have any<br />

connection with the station. Courses will be run at <strong>Radio</strong> <strong>Fyneside</strong>’s purposebuilt<br />

station which will include a production studio dedicated to training<br />

• link Access Airside (our initiative to offer vocational training and experience to<br />

young broadcasters from 16 – 25) to our fellow Argyll-based Community<br />

<strong>Radio</strong> stations and with the formal courses we will offer in partnership with<br />

Argyll College, leading to qualifications.<br />

8.7 Community Understanding and Links (Mandatory social gain<br />

objective). How do you propose to build a "better understanding of your<br />

target community and strengthen links within it?"<br />

<strong>Radio</strong> <strong>Fyneside</strong> is already embedded in its community. It is an Associate member of:<br />

• Bute and Cowal Community Planning Partnership<br />

• Inveraray Marketing Group<br />

• Cowal Marketing Group<br />

We have also developed relationships with the Community Councils, the democratic<br />

backbone of our system. Station staff and volunteers will attend Community Council<br />

meetings, keeping in touch at base with interests, concerns, campaigns and<br />

achievements – and being seen to be committed to supporting and developing the<br />

community.<br />

Our territory is wide and our communities dispersed around it. We see this regular<br />

and predictable physical accessibility as a necessity if we are to make a strong<br />

contribution to community development and integration. Our ataff will be like<br />

pollenating bees – hopping from council to council; and this commitment will support<br />

the focus and impact of our broadcast service.<br />

Our Access Airside initiative for young broadcasters of 16 – 25 will focus on news<br />

and music. The news training will start and continue with a focus on news gathering.<br />

Trainees will attend meetings of their local Community Councils, reporting on issues<br />

and opinions and recording interviews with key players. In addition to skills<br />

development, this is intended to strengthen young people’s connection with their<br />

communities and engage them more actively in the democratic process. Since young<br />

people do not generally attend such meetings, we anticipate that their presence will<br />

itself impact upon agendas and energies.<br />

Our planned scheduled broadcast of programmes dedicated to patients, residents<br />

and staff at the Mid Argyll Community Hospital and local Care Homes, as well as<br />

being a local first, will create a strong two-way relationship between the station and<br />

the communities, including the health professionals’ community. This initiative is<br />

evidence of our commitment to the imperative of social inclusion.<br />

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8.8 Additional social gain objectives. The Community <strong>Radio</strong> Order 2004<br />

includes a (non-exclusive) list of additional 'objectives of a social nature'.<br />

These include:<br />

(a) the delivery of services provided by local authorities and other services of<br />

a social nature and the increasing, and wider dissemination, of<br />

knowledge about those services and about local amenities;<br />

(b) the promotion of economic development and of social enterprises;<br />

(c) the promotion of employment;<br />

(d) the provision of opportunities for the gaining of work experience;<br />

(e) the promotion of social inclusion;<br />

(f) the promotion of cultural and linguistic diversity;<br />

(g) the promotion of civic participation and volunteering.<br />

Please include here details of any other ways in which your station intends<br />

to deliver social gain (these may be related and / or unrelated to the above).<br />

From launch and progressively over our first three years of operation, our planned<br />

programmes and services will impact upon each of the above additional social gain<br />

objectives.<br />

(a) From the start, our local news and magazine programmes will carry ‘public<br />

service information’ of this kind and will invite representatives from bodies<br />

concerned in delivering them to be studio guests. This will allow them to pass<br />

on their own messages, to clarify them as appropriate – in a lively, personal<br />

and non-bureaucratic context.<br />

(b) We are already in discussion with Argyll and the Islands Enterprise over the<br />

production and delivery of business startup and development programmes<br />

(c) The opportunities offered by the station to volunteers to develop and use<br />

radio broadcast skills supported by training, professional discipline and<br />

experience will offer support to their employment potential. The development<br />

of radio broadcast courses leading to qualifications and open also to nonvolunteers<br />

will, over time, extend our contribution to this social gain.<br />

(d) Volunteers, after appropriate training, will by definition gain work experience.<br />

Beyond this, <strong>Radio</strong> <strong>Fyneside</strong>’s Access Airside project is positioned to extend<br />

the provision of the Scottish Executive’s Determined to Broadcast initiative –<br />

a touring radio studio visiting schools and offering P3 and P4 pupils the<br />

experience of making and posting a radio programme in a day. Access<br />

Airside will offer continuing training and work experience opportunities to<br />

young people whose appetites have been whetted by their day on the DTB<br />

Bus.<br />

(e) Working to have Cairndow within our signal coverage area will address a<br />

glaring instance of social exclusion. This community receives no radio service<br />

of any kind and virtually no tv signal. The village is bypassed by the main road<br />

and exists in a cul de sac with no through or passing traffic. Through <strong>Radio</strong><br />

<strong>Fyneside</strong>, Cairndow will have its first radio service and will be a full partner in<br />

our information exchange.<br />

(f) We will promote linguistic and cultural diversity through the inclusion of gaelic<br />

language programming on air and, through our internet service, information<br />

on and connections with historical and contemporary Scots communities<br />

abroad<br />

(g) As with every Community <strong>Radio</strong> station, the opportunities offered to<br />

volunteers are a sine qua non. However, the major news-gathering focus of<br />

our Access Airside initiative for young people of 16 – 25 will see them<br />

required to attend and report on the meetings of their local Community<br />

Councils. This is deliberately focused on the promotion of civic participation.<br />

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AND, by establishing the Community Councils as one of the prime instruments of<br />

<strong>Radio</strong> <strong>Fyneside</strong>’s community accountability, we will pay tribute to and raise the profile<br />

of these quiet and hard working agencies of local democracy.<br />

8.9 Other (broadcast) Community <strong>Radio</strong> Objectives. Please outline any<br />

other on-air community activities of your station, and describe how you will<br />

develop and deliver each of these.<br />

We plan to develop programming to support summer visitors to the area. These<br />

increase the stable population by a factor of ten in the summer season. The official<br />

tourist information service is informed and efficient. However, we feel that there are<br />

areas of information, knowledge and the offer of local contacts which would<br />

significantly enrich the experience of those holidaying here. Strategically scheduled<br />

programming to make this support available will be of value to visitors and, in the<br />

longer term, contribute to economic development in the local tourist trade.<br />

We will support and promote the major cultural events happening annually in the<br />

area, including The Cowal Games (the largest in the world); the Inveraray Highland<br />

Games; the Mods (gaelic culture competitive festivals); the Camanchd Cup Final<br />

(shinty) – and any other major public event. <strong>Radio</strong> <strong>Fyneside</strong> will field a team of<br />

reporters and interviewers and employ its full Outside Broadcast equipment as<br />

appropriate.<br />

8.10 Other (non-broadcast) Community Activities. Please provide details of<br />

any other community involvement that your organisation will have, aside<br />

from the provision of sound broadcast services. This section would include<br />

linkages with other community bodies, the promotion of community events<br />

etc.<br />

Relevant here are:<br />

• Our Association Memberships of:<br />

• Bute and Cowal Community Planning Partnerships – which we will extend to<br />

other Community Planning Partnerships as they come onstream<br />

• Inveraray Marketing Group<br />

• Cowal Marketing Group<br />

We already attend meetings of the Community Councils and will formalise these<br />

relationships in a range of ways.<br />

We plan to extend our associate memberships of organisations and associations with<br />

a community development and economic development brief.<br />

Also germane here is our ‘in development’ training partnership with Argyll College<br />

which will see our development and delivery of formal training courses related to<br />

radio broadcasting and leading to qualifications.<br />

We will also be devising, publicising and hosting public events to support nominated<br />

local good causes from charities to communities, clubs and associations with<br />

development initiatives.<br />

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8.11 Other Information. Please use this space to highlight any other activities of<br />

your group which you feel are relevant to the delivery of 'social gain' by your<br />

proposed service.<br />

We plan to initiate a range of collaborations with the other Argyll-based Community<br />

<strong>Radio</strong> stations – and, as appropriate, with other Scottish Community <strong>Radio</strong> stations.<br />

We envisage explorations in some collaborative productions and in strategic<br />

advertising pitches.<br />

These collaborations – live and pre-recorded - are intended to share the best<br />

available expertise in production, accelerating skills development in the sector.<br />

They are also intended to raise the profile of Community <strong>Radio</strong> stations with major<br />

businesses, business organisations at national level and statutory agencies – and<br />

develop the commercial base of the stations at the same time.<br />

Social gains consequent upon such collaborations will include:<br />

• development of production standards across the Community <strong>Radio</strong> spectrum<br />

in Argyll<br />

• development of the programming available in the schedules of Argyll-based<br />

and Scottish-based Community <strong>Radio</strong> stations<br />

• job swops – with staff and volunteers gaining experience and profile in other<br />

areas and using other equipment<br />

• strengthening the generic commercial base of Community <strong>Radio</strong> stations in<br />

Argyll by embedding them in the communications portfolio of major<br />

businesses and organisations. The more each station becomes financially<br />

secure the more sustainable is the service it offers its community.<br />

Please continue to Section Nine on next page.<br />

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SECTION NINE: Ensuring Accountability.<br />

Section 105(1)(f) of the 1990 Broadcasting Act, as modified by the Community<br />

<strong>Radio</strong> Order 2004, requires that, when considering a licence application, <strong>Ofcom</strong><br />

takes into account the provision each applicant proposes to make in order to ensure<br />

its accountability to the relevant community in respect of the provision of the<br />

proposed service.<br />

9.1 Accountability. Please explain below what approaches you propose to<br />

take in relation to this requirement and set out the practical (formal and / or<br />

informal) mechanisms which you will use to ensure that members of your<br />

target community can make contact with your service and influence its<br />

operation. Please also explain how suggestions and criticisms from<br />

members of your target community (or communities) would be considered<br />

and acted upon.<br />

<strong>Radio</strong> <strong>Fyneside</strong> sees itself as accountable to:<br />

• its community at large – its listeners<br />

• its volunteers and trainees<br />

• its various community-agency partners<br />

• its business community<br />

Listener accountability<br />

<strong>Radio</strong> <strong>Fyneside</strong>’s approach to listener accountability is two-fold:<br />

• We will invite responses to come to us through every available medium<br />

• We will go seeking responses formally amongst the communities in a<br />

structured and formal way.<br />

Listener responses will be regularly invited through magazine programmes and<br />

opinion programmes. These will be harvested by website postings, email, letter,<br />

phone and personal contact. All will be logged.<br />

<strong>Radio</strong> <strong>Fyneside</strong> will collaborate with each Community Council across the area in their<br />

hosting of ‘<strong>Radio</strong> <strong>Fyneside</strong> Listeners’ Nights’ – outside the normal schedule of<br />

Community Council meetings.<br />

In our first year of operation, this series of meeting will happen at six monthly<br />

intervals. We will need this depth of response to refine our service at this stage. After<br />

our first year, they will be annual recurring events.<br />

Each meeting will be fully minuted and will have two elements:<br />

• A first part, with the Community Council Chair in charge – an unstructured<br />

Q&A to harvest community-led responses of any kind on any subject<br />

• A second part, Chaired by an appropriate member of the <strong>Radio</strong> <strong>Fyneside</strong><br />

team - with a structured and focused agenda relevant to our own<br />

development plans and to what we have come to see as our ‘agenda of the<br />

moment’ (from informal responses harvested from web postings, emails,<br />

letters, phone calls, personal contacts and volunteer responses)<br />

Meetings will conclude with an agreed prioritising of matters to be considered by<br />

<strong>Radio</strong> <strong>Fyneside</strong>’s management and staff, with consequent forthcoming actions<br />

reported within the agenda of the next scheduled Community Council meeting. The<br />

following Listeners’ Night meeting will start by monitoring what actually happened.<br />

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Volunteer and trainee accountability<br />

We will hold quarterly team meeting with Board members, staff, volunteers and<br />

trainees. The volunteers and trainees are a specific community of ours and we will<br />

seek and respond to their views and suggestions.<br />

Such sessions will be fully minuted and will follow the same two-part structure<br />

employed in the Listeners’ Night meetings across the community, described above.<br />

These meetings will also conclude with an agreed prioritising of matters to be<br />

considered further and actions tobe taken.<br />

As with the Listeners’ Night meetings, the following meeting will start by monitoring<br />

the actions implemented in the light of the previous session.<br />

Community-agency partner accountability<br />

A part of our partnership agreement will be formal monitoring of the contributions and<br />

performance of both sides to the agreement.<br />

Business community accountability<br />

<strong>Radio</strong> <strong>Fyneside</strong> intends to make what contribution it can to the economic<br />

development of the area as well as its community development. Economic<br />

development, of course, is a key agent of community development.<br />

While our commercial clients will vote with their wallets if they are not satisfied with<br />

our service, they also represent a source of qualified insights into the general support<br />

our service, through its programming, offers to the area’s economic development.<br />

We will therefore host annual Business Night meetings where representatives of<br />

business and marketing organisations, business development agencies and<br />

individual business people (including our clients) will offer responses to and<br />

suggestions for our service.<br />

As with all other meetings:<br />

• proceedings will be fully minuted<br />

• there will be a two-part structure as described earlier<br />

• the session will end with agreed matters to be considered and actions taken<br />

• the next meeting will start by monitoring the actual consequences of the<br />

previous meeting<br />

Implementation<br />

In the case of all consultations and representations outlined above, matters agreed<br />

as germane will be developed into refinements in the service – including developing<br />

presenting, interviewing, training, experience, news and programme content,<br />

production, scheduling etc<br />

Appropriate responses in implementation will be assured by the monitoring process<br />

enshrined in the agendas of regular meetings with those to whom we are<br />

accountable.<br />

In each area of consultation, matters may be raised which are considered by <strong>Radio</strong><br />

<strong>Fyneside</strong> to require a service change inappropriate to our objects or conflicting with<br />

our legal and statutory obligations. In such instances, this position will be made<br />

known at the time, to avoid any anticipated changes which cannot be forthcoming.<br />

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In addition to requiring <strong>Ofcom</strong> to take into account the various elements of the<br />

Broadcasting Act 1990 as set out above, the Community <strong>Radio</strong> Order 2004 sets out<br />

a number of 'Community <strong>Radio</strong> Characteristics' which Community <strong>Radio</strong> Licence<br />

holders need to ensure their services conform to. Most of these characteristics are<br />

covered in greater detail by aspects of various selection criteria (Sections 105(1)(a –<br />

f) of the Broadcasting Act 1990). However, one of these characteristics, related to<br />

accountability, is additional to the requirements of the selection criteria such that<br />

<strong>Ofcom</strong> requires specific information as to how it would be complied with.<br />

9.2 (Community <strong>Radio</strong> characteristic) How do you propose to ensure that<br />

provide members of your community with "opportunities to participate in the<br />

operation and management of the service"? This section covers the<br />

involvement of members of the target community in the activities of the<br />

community radio station and provisions in place to ensure that members of<br />

the target community can influence the development of its services.<br />

<strong>Radio</strong> <strong>Fyneside</strong> will regularly advertise, through its own service and through the local<br />

press, the running invitation to all members of the community:<br />

• to visit the station<br />

• to explore the possibility of any contributions they might wish to make<br />

• to become a volunteer<br />

• to receive training and work experience in whatever area of interest they<br />

express<br />

<strong>Radio</strong> <strong>Fyneside</strong> will prompt its volunteer team to nominate (and elect if necessary) at<br />

two yearly intervals, two of their members to join the <strong>Radio</strong> <strong>Fyneside</strong> Board. These<br />

nominees will then receive Director Training from Argyll & the Islands Enterprise. The<br />

two year terms of service will ensure the progressive development of informed skills<br />

and experience in the management of a company.<br />

Permanent members of the <strong>Radio</strong> <strong>Fyneside</strong> Board were awarded their places as a<br />

result of community-wide nominations. When any of these members stand down,<br />

they will be replaced through community-wide nomination and, if necessary, by<br />

election conducted by email via our website.<br />

The specific and community-embedded form of accountability to listeners which we<br />

will employ will offer another obvious access to influencing the development of our<br />

services.<br />

Please continue to Section Ten on next page.<br />

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SECTION TEN: Access To and Training In the Use of Facilities.<br />

Section 105(1)(g) of the 1990 Broadcasting Act, as modified by the Community<br />

<strong>Radio</strong> Order 2004, requires that, when considering a licence application, <strong>Ofcom</strong><br />

takes into account the provision each applicant proposes to make to allow for<br />

access by members of the relevant community to the facilities to be used for the<br />

provision of the service and for their training in the use of those facilities.<br />

10.1 Facilities - Access and Training. Please explain below what approaches<br />

you propose to take in relation to this requirement and set out the practical<br />

(formal and / or informal) mechanisms which you will use to ensure that<br />

members of your target community can gain access to your facilities and<br />

receive training in their use.<br />

There are three matters here,<br />

Firstly - no one - staff, volunteer or trainee, will have access to any part of <strong>Radio</strong><br />

<strong>Fyneside</strong>’s facilities without previous experience of our station induction and skills<br />

training programmes.<br />

Secondly – any member of the community who wishes to become a volunteer and<br />

who is prepared to undertake the necessary induction and training programmes, will<br />

have access to any and all station facilities appropriate to their skills and interests.<br />

Thirdly – anyone from anywhere who registers as a student on a formal training<br />

course presented through our training partnership with Argyll College, will have<br />

access to the training facilities at the station, including the production training studio.<br />

It is one of our prime objects that we contribute to skills development, support for<br />

employment and economic development in our area.<br />

We will do this to our utmost ability – but we will neither encourage nor facilitate<br />

untrained and unfamiliar access to our facilities. Such access would impact upon our<br />

public output and would be likely to result in accidental damage to or deliberate<br />

abuse of equipment and other resources the station might be unable to repair or<br />

replace.<br />

Please continue to the declaration on next page.<br />

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DECLARATION:<br />

Applicants are required to answer the following question:<br />

Do you confirm that, to the best of your knowledge and belief:<br />

a) the applicant is not a disqualified person in relation to the licence by virtue of the<br />

provisions of section 143(5) of the Broadcasting Act 1996 (relating to political<br />

objects);<br />

b) no director or person concerned directly or indirectly in the management of the<br />

company or the applicant group is the subject of a disqualification order as defined by<br />

section 145(1) of the Broadcasting Act 1996;<br />

c) no person involved in the application has been convicted within the past five years<br />

of an unlicensed broadcasting offence and that the applicant will do all it can to<br />

ensure that no person so convicted will be concerned in the provision of the service,<br />

the making of programmes included in it, or the operation of a radio station if the<br />

applicant is granted a licence; and<br />

d) all matters which might influence <strong>Ofcom</strong>'s judgement as to whether the directors<br />

and substantial shareholders involved in the application are fit and proper persons to<br />

participate in a radio licence have been made known to <strong>Ofcom</strong>?<br />

Applicants should note that <strong>Ofcom</strong> reserves the right to revoke a licence if at any<br />

time any material statement made is found to be false and to have been made by the<br />

applicant or any member or officer thereof knowing it to be false, and that in the<br />

circumstances of section 144 of the Broadcasting Act 1996, the provision of false<br />

information or the withholding of relevant information with the intention of misleading<br />

<strong>Ofcom</strong> could incur a criminal conviction and a disqualification from the holding of a<br />

licence.<br />

Signed: Name: LYNDA HENDERSON<br />

Indicate below the items of additional documentation which are included as<br />

part of this application:<br />

Company Memorandum & Articles of Association Yes – in draft and posted 12 Jan<br />

Certificate of Incorporation Not available until end of January<br />

Map Showing Proposed Transmitter site Yes – on CD and posted 12 Jan<br />

Map Showing Desired Coverage Yes – on CD and posted 12 Jan<br />

Photograph(s) of proposed transmitter site Yes – on CD and posted 12 Jan<br />

Antenna pattern information No<br />

Evidence of demand and / or support Yes – hard copy posted 12 Jan<br />

Separate Confidential Sections of Application No<br />

Declaration continues on next page…<br />

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Others Documents and Information included with this application (please provide<br />

details below).<br />

None – unless you include Annexes to this form – which continue from this page –<br />

Annexe 1 : Notes on Heads of Section.<br />

Please indicate the payment method. Including the following information:<br />

Payment sent separately<br />

Method of Payment BACS – payment left our account on 3 rd January 2007<br />

Name of Payee (the person who is making the payment): Lynda Henderson<br />

Their Bank Sort Code: 83-23-07<br />

Account Name (from which the payment is being made): <strong>Radio</strong> <strong>Fyneside</strong><br />

Anticipated Date of Receipt by <strong>Ofcom</strong>: before or on 8 th January 2007<br />

I hereby apply to <strong>Ofcom</strong> for the grant of a Community <strong>Radio</strong> Licence for<br />

<strong>Radio</strong> <strong>Fyneside</strong> CIC<br />

and declare that the information given in this application and any additional<br />

documentation is, to the best of my knowledge and belief, correct. I confirm<br />

that I have completed this form as completely as possible and that I have<br />

attached / sent any required additional documentation, together with the nonreturnable<br />

application fee of £600.00<br />

Name:<br />

(Block Capitals): LYNDA M HENDERSON<br />

Position:<br />

FUNDING & COMMUNITY LIAISON DIRECTOR<br />

Date: 13 JANUARY 2007<br />

Signed<br />

(SIGNED COPY IN POST)<br />

When you have completed, checked and signed you application as required, please<br />

send it, together with any additional information and the required payment, to <strong>Ofcom</strong>,<br />

following the instructions set out at the beginning of this document.<br />

Please make sure you keep a copy of this form for your records.<br />

==ENDS==<br />

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ANNEXE 1<br />

Notes on Section Heads<br />

Section Heads<br />

Head of News: Christopher MacLean<br />

chris.mclean@radiofyneside.co.uk<br />

Over 30 years experience in print journalism including: 2 years at the Scottish Daily<br />

Express as Subeditor; 3 years at the Scotsman as Parliamentary Editor; 7 years at<br />

The Guardian as Subeditor, then deputy Chief Subeditor; 2 years at The Montreal<br />

Star as Night Editor; 2 years as People Editor at the Montreal gazette where he<br />

negotiated the first trade union contract; 15 years at The Guardian as Letters Editor,<br />

then Deputy Editor of Weekend magazine and Deputy Father of the NUJ Chapel.<br />

Now energetically involved in community development in Furnace. Was Secretary to<br />

the Furnace Millennium Group; Fundraiser/Planner of the creation of the Leacainn<br />

Walk; currently Fundraiser for the renovation and extension of Furnace Village Hall.<br />

Head of Gaelic Programming: Dr Roderick MacLeod<br />

roddy.macleod@radiofyneside.co.uk<br />

A native Gaelic speaker from the Isle of North Uist in the Outer Hebrides, Dr<br />

MacLeod is the Church of Scotland Minister for Cumlodden, Lochfyneside and<br />

Lochgair. He has the unusual distinction of completing two successful doctoral<br />

degrees, one at Edinburgh University and one at the Open University. Editor of the<br />

Gaelic supplement of the Church of Scotland’s monthly ‘Life and Work’ for over 25<br />

years. President of the Scottish Gaelic Texts Society and a Governor of the<br />

Catherine McCaig’s Trust. Has written and edited a number of Gaelic books. A<br />

regular broadcaster in Gaelic on radio and television, has also broadcast frequently<br />

for Oban FM – and has read the weather forecast in Gaelic on a local radio station in<br />

Sydney, Cape Breton. Former member for 8 years of Western Isles Council; Vice-<br />

Chairman of the Council’s Education Committee; and member of its Health Board for<br />

4 years; Chairman for almost 20 years of Furnace Community Council and Amenity<br />

Association.<br />

Head of Music: Len Ford<br />

len.ford@radiofyneside.co.uk<br />

A professional musician from the age of 17, joining the group ‘1963’. Had 3 singles<br />

released and backed many well-known singers of the day. Career interrupted by a<br />

serious illness striking during a tour of Sweden which detached him from ‘1963’.<br />

From then on he continued to support his musical career – which included backing<br />

Duane Eddy, rejoining ‘1963’, writing and publishing songs – with a series of other<br />

jobs ranging from garage tester to sales. This took him to Pye Records and he<br />

became top salesman before buying a series of retail record outlets of his own, going<br />

into import/export including wholesaling to HMV, Virgin etc. Started a building<br />

company, moved to Scotland, renovated a listed building, formed and played in a<br />

series of bands on the west coast before forming a 5-piece group based in Oban and<br />

a country music club in the same area. Joined Oban FM 27 years ago as a<br />

presenter/producer and currently has a 2 hour weekly programme specialising in<br />

country / rock music.<br />

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Head of Scottish International Connections: Paul Hadfield<br />

paul.hadfield@radiofyneside.co.uk<br />

Currently acting as a contracted adviser and tutor to Argyll College in its development<br />

and delivery of drama courses. Former Director of Continuing Education and Senior<br />

Lecturer in Media and Performing Arts at the University of Ulster. Managed a crossnational<br />

project, MLIS funded, developing and providing a multi-lingual automatic,<br />

online translation service for the European timber trade. Director of several large<br />

scale arts festivals. Six years experience in radio broadcasting for BBC <strong>Radio</strong> Ulster<br />

and Downtown <strong>Radio</strong> (commercial) as a freelance arts commentator and critic.<br />

Correspondent on contemporary Irish theatre for Drama, American Theatre and<br />

Theatre Ireland which he also co-edited for several years.<br />

Head of Accounts and Administration: Moira Drysdale<br />

moira.drysdale@radiofyneside.co.uk<br />

Currently works with Argyll & Bute Council as a Finance Assistant with responsibility<br />

for various aspects of direct payments and budget monitoring. She also acts as<br />

Financial Controller for two private sector companies and has recently completed<br />

work on financial administration for a creative industries training initiative, funded by<br />

ESF. Moira has previously owned or worked in the media support sector, providing<br />

talent, equipment and production services to various film and television projects and<br />

was formerly both a Community Development Officer and a Community Employment<br />

Administrator with Strathclyde Regional Council.<br />

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