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For example, one of the most celebrated uses of this technology<br />

is in the investment sphere (see smart m o n e y.com maps). The market<br />

universe is the outer dimension of the honeycomb (blue level), as<br />

shown in Exhibit 1. The highest level inner dimension is the industry<br />

dimension (red level), while the smallest squares within the industry<br />

are the individual companies (green level). In addition, attributes at<br />

any level within the honeycomb can be expressed by size, color and<br />

location of the honeycomb cells. In the investment example, location<br />

re p resents an attribute such as market capitalization. For example,<br />

telecommunications has the highest market capitalization of all<br />

industries, which is indicated by its upper-left position on the map.<br />

Likewise, one level down, Wa l g re e n ’s has the highest market<br />

capitalization in the retail drug sector. Additionally, the area of the<br />

honeycomb cell visually re p resents a second attribute, such as trading<br />

volume (i.e. the larger the cell, the higher the volume). Finally, a third<br />

data attribute could be captured by the fill color of the cells (not<br />

shown). In the investment sphere, the color codes would indicate<br />

the change in market price over a designated period of time. Red cells<br />

would indicate price declines, yellow cells would indicate minimal<br />

price changes, and green cells would indicate price increases. Thus,<br />

the honeycomb map is able to convey both data hierarchy and up to<br />

t h ree data attributes within a single plane view. In more sophisticated<br />

applications, the individual cells can be linked to underlying data to<br />

provide drill down capability from the individual data elements (cells)<br />

to underlying cause factors. Such a visual display can be applied to<br />

a wide variety of scenarios as we will illustrate with MERIT.<br />

M E R I T ’s honeycomb layer resides over existing data pro v i d i n g<br />

Equipment Readiness and Visibility Using Honeycomb Maps<br />

dynamic information on equipment readiness (perf o rmance) and<br />

underlying supply chain status (visibility). 3 The MERIT front screen is<br />

shown in Exhibit 2. The hierarchy tree for MERIT is built aro u n d<br />

equipment groups and types. The equipment groups include Marine<br />

e x p e d i t i o n a ry equipment such as radios, trucks, light arm o re d<br />

vehicles, and the like. These equipment groups (or Functional Areas,<br />

FA’s) are visible on the MERIT screen as the larger boxes in white<br />

outline. Each cell within the equipment group includes a part i c u l a r<br />

piece of equipment. For example, the upper left-hand cell labeled<br />

A2171 is a vehicular radio set. This hierarchy configuration can be<br />

changed by selecting alternative hierarchy definitions on the tabbed<br />

drop down list. That is, users can change the honeycomb hierarchy<br />

by changing the group from equipment functional definitions to<br />

alternatives, such as commodity codes.<br />

The cells of the honeycomb are sized and color coded according<br />

to two attributes, or perf o rmance metrics, which can be defined fro m<br />

the “size” and “color” drop down menus at the top of the scre e n .<br />

MERIT uses the size and color dimensions to capture re a d i n e s s<br />

characteristics of their equipment according to three measures, as<br />

follows:<br />

S-Rating =<br />

R-Rating=<br />

MR-Rating = S x R<br />

Exhibit 2. MERIT front screen<br />

Number on-hand (including pieces in maintenance)<br />

Number Authorized<br />

Number of units deployment ready<br />

Number available (including pieces in maintenance)<br />

34

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