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THE FUTURE OF MONEY Bernard A. Lietaer - library.uniteddiversity ...

THE FUTURE OF MONEY Bernard A. Lietaer - library.uniteddiversity ...

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In turn, the rise of commerce On the Net is sparking off a whole<br />

new wave of money applications. The expected bonanza is huge. By<br />

the end of 1997, 70% of the Fortune 1,000 corporations were ready to<br />

do business on the Net. The 1998 e-commerce Christmas season<br />

boom confirmed that the cyber economy has all the makings of the<br />

fastest-growing economy in the world.<br />

Price Waterhouse estimates that by the year 2000, the number of<br />

Netizens will have soared to 168 million, and that they will buy some<br />

8175- 200 billion of goods and services on the Net. Forrester<br />

Research's survey of business executives resulted in forecasts that the<br />

Internet trade among businesses alone will reach $300 billion by 2002.<br />

The market research company International Data estimates that the<br />

Internet economy which includes on-line shopping, business-tobusiness<br />

purchasing and advertising reached $200 billion in 1998,<br />

and will soar to $1 trillion by 2002. No wonder everybody is<br />

interested in creating cyber-payment services.<br />

The implications of all this is hard to fathom. For some businesses,<br />

the Net has already become their biggest single distribution outlet.<br />

For example, Best Western's website generated 48,000 hotel nights for<br />

a value of $3.5 million in 1996. The website for Dell Computers<br />

registered a daily sales volume of over $1 million from 1997 onwards,<br />

with peaks of $66 million per day during the holiday seasons. Cisco's<br />

website cashes in on over $2.3 million on an average day. Such a<br />

website is a distributor's dream: a retail wonder everybody is<br />

interested in outlet with no rental costs, no employees, not even a<br />

light bulb is needed; the customers fill in their own orders and prepayment<br />

slips; and orders roll in 24 hours a day, 365 days per year. In<br />

addition, corporations can skip all intermediaries and eliminate the<br />

cost of keeping inventories of finished products they manufacture<br />

and ship directly to the specifications of the order placed on the Net.<br />

New Money

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