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Introduction<br />

Deliver<strong>in</strong>g The Daily Us<br />

Barry Fenn<br />

HyperMedia Unit<br />

The University of Auckland<br />

Aotearoa New Zealand<br />

barry@cs.auckland.ac.nz<br />

Jenny Shearer<br />

Political Science Department<br />

The University of Auckland<br />

Aotearoa New Zealand<br />

jshearer@cs.auckland.ac.nz<br />

Abstract: We have a while longer to wait for the computer-based <strong>in</strong>telligent agents that can<br />

search out, evaluate, and deliver personalised selections of global media resources to us on a<br />

regular basis. An opportunity exists right now, however, to implement network environments<br />

that distribute and prioritise hypermedia 'suggestions' offered with<strong>in</strong> communities of human<br />

associates. Such a ‘Daily Us’ would <strong>in</strong>corporate layers of automated selection and<br />

prioritisation of references sent and received among <strong>in</strong>dividuals and <strong>in</strong>terest groups. This<br />

same sort of media <strong>in</strong>terface will then naturally come to assimilate whatever resources are<br />

eventually gathered by <strong>in</strong>telligent agents. The result will be a system serv<strong>in</strong>g the personal<br />

enterta<strong>in</strong>ment and <strong>in</strong><strong>format</strong>ion needs of each user, while also <strong>in</strong>corporat<strong>in</strong>g and enhanc<strong>in</strong>g<br />

important social <strong>in</strong>tegration functions now served by pr<strong>in</strong>t and broadcast media. Some of the<br />

<strong>in</strong>teractive structures needed to effectively coord<strong>in</strong>ate such overlapp<strong>in</strong>g patterns of crossreference<br />

may then evolve to support fundamentally new modes of human communication.<br />

Most people <strong>in</strong> ‘developed’ societies already expect to access a wide variety of media com<strong>in</strong>g from sources<br />

distributed around the globe. In fact, most people’s lives have become very closely <strong>in</strong>tertw<strong>in</strong>ed with exist<strong>in</strong>g<br />

‘channels’ of access to media. Selection of what is important or worthwhile, however, still usually depends <strong>in</strong><br />

the first <strong>in</strong>stance upon a relatively few ‘gatekeepers’ such as editors or professional reviewers. The next major<br />

cultural epoch will see us all empowered with the means to powerfully <strong>in</strong>fluence each other’s selection process.<br />

The ideal Web <strong>in</strong>terface will fully acknowledge not just the user, but the user as part of an extended<br />

community. Each <strong>in</strong>dividual Internet user's community associations are unique and now becom<strong>in</strong>g <strong>in</strong>creas<strong>in</strong>gly<br />

<strong>in</strong>dependent of geographic proximity. A substantial part of the social conversation that susta<strong>in</strong>s such onl<strong>in</strong>e<br />

communities revolves around shared experience of particular media reports or resources. In turn, whatever<br />

specific blend of media a person happens to encounter exerts a strong <strong>in</strong>fluence on their whole pattern of<br />

<strong>in</strong>dividual identity - directly affect<strong>in</strong>g their perceived relationship with the world at large. All of this<br />

represents a doma<strong>in</strong> of potential <strong>in</strong>teractive enrichment that needs to be supported much more <strong>in</strong>tentionally.<br />

Usage of the Internet also reveals a strong user <strong>in</strong>terest <strong>in</strong> various aspects of ‘community’ <strong>in</strong> its own right, as<br />

well as personalisation. The two doma<strong>in</strong>s of <strong>in</strong><strong>format</strong>ion are not separate issues; when <strong>in</strong>tegrated, they develop<br />

a social utility. That is, the <strong>in</strong>dividual is assisted <strong>in</strong> carry<strong>in</strong>g out whatever tasks or recreation he or she has <strong>in</strong><br />

m<strong>in</strong>d, while also be<strong>in</strong>g advised of <strong>in</strong><strong>format</strong>ion they might "need to know" for purposes of the common good -<br />

one of the traditional functions of mass media.<br />

‘The Daily Us’<br />

The move toward completely user-def<strong>in</strong>ed media environments is often criticised for neglect<strong>in</strong>g 'serendipity' -<br />

the chance to accidentally discover important <strong>in</strong><strong>format</strong>ion - by limit<strong>in</strong>g the user to only what they might expect<br />

to encounter. This is an important criticism, but one that overlooks the dom<strong>in</strong>ant trend toward more and more<br />

widespread <strong>in</strong>terpersonal 'shar<strong>in</strong>g' of media resources that has been steadily accelerat<strong>in</strong>g s<strong>in</strong>ce photocopiers

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