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Antonios Andreatos<br />

Hence, enterprises should strengthen personal development of their employees in non-formal<br />

<strong>learning</strong> courses developed especially for their staff (Andreatos, 2011). Fonstad & Lanvin (2010) have<br />

found that organisations invest in at the following alternatives for developing the competences of their<br />

employees:<br />

In-house training provided by a university;<br />

In-house training provided by a consulting firm;<br />

In-house training provided by employees;<br />

External business degree programs;<br />

External ICT degree programs;<br />

External university courses;<br />

A combination of the above options.<br />

Professional development goes hand in hand with organisational development; therefore,<br />

organisations ought to foster employees' continuing education in various ways. Lifelong <strong>learning</strong> is<br />

needed, with courses focusing on the skills most needed by the organisation, as well as, specific<br />

inter-disciplinary modules related to entrepreneurship, e-business, lifelong <strong>learning</strong>, face to face and<br />

distance cooperation, communicative and ICT -related skills. The certification of informally acquired<br />

knowledge and skills by official formal education degrees such as master's or doctoral titles or even<br />

by informal titles awarded by the company (such as “technical expert”), constitute ways to promote<br />

and foster creativity.<br />

2. Learning at the workplace<br />

Several schemes for the continuing education of employees have been proposed (Ley et al., 2008;<br />

Fonstad & Lanvin, 2010; Andreatos, 2011) with varying cost (Workforce Readiness Report, 2006, p.<br />

46). Courses could be offered either face-to-face or from distance by universities or specialised<br />

continuing education organisations, either public or private, or either by the enterprises themselves<br />

(e.g. the Human Resources Dept). However, such programmes are often difficult or even impossible<br />

for small enterprises to run, especially in crisis periods; hence, other alternatives should also be<br />

examined, such as in-house training provided by experienced or specialised employees (Fonstad &<br />

Lanvin, 2010, p. 21) and self-directed <strong>learning</strong>.<br />

Other reasons calling for <strong>learning</strong> at the workplace are: the direct application of knowledge to current,<br />

real job activities hence maximisation of the <strong>learning</strong> transfer, the maintainance of knowledge work,<br />

and hence, the increase of productivity (Haskell, 2001; Ley et al., 2008). Aligning <strong>learning</strong> to<br />

organisational goals and task requirements is an important factor posing challenges for traditional<br />

personnel development instruments and trainings. How this alignment can be addressed within<br />

knowledge work remains an open issue (Elkjaer, 2000).<br />

2.1 Cost reduction of lifelong <strong>learning</strong><br />

In-house continuing education saves direct costs such as fees as well as indirect costs related to<br />

employees' absence. However, in-house continuing education programmes still have a cost related to<br />

tutor compensation, cost of educational materials, <strong>learning</strong> need analysis etc.<br />

In order to reduce cost, organisations may take advantage of their asset such as social capital and<br />

communities of practice.<br />

Social capital refers to knowledge artifacts and resources are stored within organisational databases.<br />

A more formal definition given by Nahapiet and Ghoshal (1998: p. 243) is the following: social capital<br />

is “the sum of the actual and potential resources embedded within, available through and derived from<br />

the network of relationships possessed by an individual or social unit”.<br />

A community of practice (abbreviated as CoP) is an important intra-organisational structure that has<br />

been proven to effectively promote informal <strong>learning</strong> (Wenger, 1998; Andreatos, 2009a). A CoP is a<br />

human network enabling professionals to communicate either face-to-face or virtually (vCoPs) and<br />

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