2003 Social Report - PDF file - Unipol

SECTION III – SOCIAL REPORT
RIGHT TO INFORMATION
Today the values of the slow, steady, prudent saver are being rediscovered –
people who manage to put something aside even in the toughest times. At the
same time, many more instruments and tools for savings have been developed.
Advertising tends to promote contact between the parties but is unable to pro-
mote consulting services. Therefore, the Company has decided to improve its
communications and the circulation of information about its products in order to
give its customers the broadest possible choice. Information of this sort aims
less at making a sale than at developing relations with the customer.
At Unipol communications with stakeholders are via:
38
the Social Report, addressed to all Unipol stakeholders;
the Annual Report of the Complaints Department, ‘Unipol Risponde’;
the ‘InformaCRU’ and ‘Cesarinforma’ newsletters, for Unipol Regional Coun-
cils;
the TPL letter sent to all TPL customers when the policy expires, informing
him/her of amendments to the contract, 50 days prior to their taking effect.
These letters are not compulsory since Unipol contracts are not tacitly re-
newable. The customer is given the maximum choice after expiry of the con-
tract;
‘UNIPOLInforma’, the magazine created in 2002 to
establish lasting relations with the customer, and to
communicate products and services provided by
Unipol, with opportunities for other members of the
Group and for customers;
the website www.unipol.it;
the website www.unipolonline.com;
the website www.agenziaunipol.com.
[ Unipol Assicurazioni | Social Report 2003 – Edition Summary ]