27.11.06 Carlsberg in China .pdf - Carlsberg Group

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Building long-term sustainable growth – Consolidate and integration to yield synergy among breweries – Develop and train local talents to ensure adequate pool of high caliber management team to support growing business – Continuing evaluation of further acquisition and cooperation opportunities – Continue 2006 efforts in knowledge transfer & implementation of improvement projects (all functional areas) – Commercial enhancement programs in the pipeline for different breweries to maintain robust in-market strategy and skill development – Continue brand building and portfolio improvement based on market demand and innovation to create new opportunities
Therefore, we expect continued growth in our results Despite Competitive beer market Beer market growth & maturity + On-going improvement projects + Focus on cost Volume & EBIT growth
Page 1 and 2: Carlsberg in China Sunny Wong CEO,
Page 3 and 4: Overview of the China Beer Market
Page 5 and 6: Agenda • China Beer Market • Ou
Page 7 and 8: Competition will continue • Conso
Page 11 and 12: Carlsberg’s Vision in China To be
Page 15 and 16: Carlsberg Investment in China - TIB
Page 17 and 18: Carlsberg Investment in China - XIN
Page 19 and 20: Carlsberg Investment in China - Geo
Page 21 and 22: Carlsberg Chill launched in August
Page 25 and 26: • Brand & Portfolio improvement
Page 27 and 28: Brand building and innovation: •
Page 29 and 30: Attention to the environment Carlsb
Page 31: Agenda • China Beer Market • Ou
Page 35: Carlsberg Breweries Probably the be

27.11.06 Carlsberg in China .pdf - Carlsberg Group

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