Sammy Ofer School of Communications

Sammy Ofer School of Communications
B.A. in Communications
Dr. Noam Lemelshtrich Latar
Dean
Deputy Dean – Dr. Amit Lavie Dinur
Raphael Recanati International School Academic Director –
Dr. Keren Eyal
Head of Student Administration – Ms. Carine Katz
Executive Administrator – Ms. Ilana Bronfeld
- 1 -

Please Note:
A great deal of effort has been expended in preparing this Handbook, in order to ensure that its
contents are complete and accurate.
However, changes and alterations to the information are possible. Such changes, which will be
published during the course of the year via various means, such as, the handbook on the IDC Herzliya
website, will obligate the entire student body.
Furthermore, changes that are published through notifications and circulars will obligate the entire
student body.
The IDC Herzliya Academic Authorities are at liberty to cancel, alter or add studies subjects and / or
specialization programs, and to generate changes in the times of lectures or in the manning of the
subject instructor posts, at its discretion. These changes apply to all IDC Herzliya students, including
students of the Raphael Recanati International School, unless specified otherwise.
This Student Handbook has been specially prepared for the Raphael Recanati International School and includes
translations of relevant sections of IDC Herzliya’s Hebrew Student Handbook. If any discrepancies are found
between the two, the Hebrew version will take precedence. Certain sections of the Hebrew version pertain
specifically to law students and thus may be disregarded by students of the International School.
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Introduction
The curriculum at the Sammy Ofer School of Communications is composed of Mandatory courses and
three specializations, a total of 126 semester hours for the degree.
Mandatory courses are taught during all three years of studies. In the last three semesters, each student
has to choose one specialization of the following:
Persuasive Communications
Television Studies
Interactive Communications
Program Structure
Mandatory Courses (79 Semester Hours)
Infrastructure Studies 10 S. H.
The Fundamentals of Communications 24 S. H.
Mandatory Theoretical Courses 20 S. H.
Basic Specialization Studies 13 S. H.
Basic Workshops 12 S. H.
Specialization Structure
(each specialization, 39 Semester Hours)
5 Mandatory courses 10 S. H.
5 Workshops 10 S. H.
1 Semesterial Seminar 2 S. H.
1 Annual Seminar 4 S. H.
3rd Year Annual Workshop 5 S. H.
3 Courses from Other Specializations 6 S. H.
1 Semesterial Seminar from another Specialization 2 S. H.
General Elective Courses (10 Semester Hours)
General Elective Courses [from a list ]
General Studies Unit [from a list ]
Courses from other Schools
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10 S. H.

Specializations at the Sammy Ofer School of Communications
Specialization in Persuasive Communications
Head of the Specialization: Dr. Yariv Ben-Eliezer.
The specialization in persuasive communications is aimed at training the graduates for engagement in
the fields of strategic consulting, public relations and advertising. The program imparts knowledge and
professional tools to the graduates, which will enable them to rapidly assimilate into the market and to
display their skills in public relations and the media, by initiating events and in advertising, in the
printed press, on the radio and television and over the Internet. The specialization in persuasive
communications includes theoretical courses, practical workshops and research seminars.
Specialization in Television Studies
Head of the Specialization: Dr. Amit Lavie- Dinur
The specialization combines theoretical and empirical studies in the fields of television and radio,
together with the acquisition of practical skills. The students will be trained in in-depth research
deliberation regarding popular media content, while practically experiencing the content creation. The
range of workshops in the specialization) will enable students to accumulate experience in production,
to gain professional experience in the creation of content, and to engage in the development of new
formats for television and radio. The objective of the specialization is to prepare the graduates to
integrate into a range of positions in the broadcast outlets.
Specialization in Interactive Communications
Head of the Specialization: Dr. Oren Zuckerman
This specialization offers a broad and innovative range of theoretical courses, practical workshops and
research seminars that focus on classic and up-to-date subjects in the fields of Internet and new media:
Digital culture, participative media, virtual worlds, Internet communities, cross platform content and
marketing, interactive user experience, etc. The graduates of this specialization will acquire tools for
strategic thinking, creativity, production, and academic research in this up-to-date field, as a foundation
for assimilation into media companies in the Internet and New Media Departments and in start-up
companies in the fields of content and user experience.
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Program of Studies
Communications – First Year
Course
Code
Mandatory
Course Name Lecture
Hours
4048 Preparatory Course: Practicing
Academic Writing
Ms. Orly Idan
7017 Introduction to Communications:
Theories and Models
Dr. Keren Eyal
7019 Statistics
Dr. Yael Kaynan
7020 Social Psychology
Dr. Yael Kaynan
7021 Introduction to New Media I
Dr. Guy Hofman
7025 Communications, Culture and
Society
Dr. Tal Azran
7223 Fundamentals of Humanistic
Thought I
Dr. Eran Guter
7018 Communication Institutions
Dr. Tal Azran
7022 Introduction to New Media II
Dr. Oren Zuckerman
7026
Quantitative Research Methods
Dr. Yael Kaynan
7045 History of Communication
Dr. Avital Pilpel
7201 Foundations of Political
Advertising
Mr. Rommey Hassman
7224 Fundamentals of Humanistic
Thought II
Dr. Eran Guter
7292 Hidden Agenda: An Introduction
to Critical Thinking
Dr. Amalia Rosenblum
7024
English For Communications A
Dr. Isabel Berman
Recitation
Hours
- 5 -
Total
Hours
Prerequisites Final Course
Assignment
2* 2 Paper
2* 3 5 Exam
2* 2 4 Exam
2** 2 Exam
2* 2 Exam
2* 2 Exam
2* 2 4 Exam
2** 2
4 Exam
2** 2 Introduction
to New
Media I
Exam
2** 2 4 Statistics Exam
2** 2 Exam
2** 2 Exam
2** 2 4 Exam
2** 2 Exam
3***
3
Exam

7023
English For Communications B
Dr. Isabel Berman
Mandatory Workshops
7031
Producing Content for New Media
Ms. Leah Stern
Ms. Tatiana Hoffman
Ms. Ruthy Shillony
Mr, Yaron Gilinsky
7035 Television and Current Affairs
Practicum
Ms. Ruthy Shillony
Mr. Jeremy Ruden
Mr. Yaron Gilinsky
7034
Introduction to Radio
Mr. Arad Nir
Mr. Nadav Ravid
Mr. Amir Ascher
Ms. Liane Thompson
Mr. Dan Hackel
Mr. Barak Haimovitch
Mr. Yonathan Gal
Mr. Omer Frenkel
Mr. Dan Dan Matiuk
7043 Television Studio
Mr. Raffi Miller
Mr. Shuki Lerer
3*
- 6 -
3
Exam
2* 2 Final Project
2** 2 Producing
Content for
New Media
* First Semester Course
** Second Semester Course
*** The Course will take place either in the first or the second semester
General Electives
Final Project
3*** 3 Final Project
3*** 3 Final Project
In addition, all Communication students must take 10 credits of general elective courses during their course of
studies (see separate General Elective Courses file on IDC website) which can be divided as follows:
1) General Studies Unit– a minimum of 4 credits required.
2) General elective courses or courses from other Schools, at IDC – 6 credits.

Communications – Second Year
Course
Code
Mandatory
Course Name Lecture
Hours
7015 Fundamentals of Social and
Political Thinking
Dr. Boaz Shapira
7042 Media Ethics
Dr. Yael Kaynan
7046 Qualitative Research Methods
Dr. Eliorah Mischler
7048 Trends in Global Television
Dr. Tal Azran
7049 Interpersonal Communication
Dr. Yair Amichai-Hamburger
7157
Social Cognition, Stereotyping and
the Media
Dr. Yael Kaynan
7044 Visual Communication:
Representation and Knowledge
Dr. Eran Guter
Mandatory Workshop
7032 Journalistic Writing and Editing
Mr. Jeremy Ruden
Mr. Heller Aron
Prof. Stacy Perman
Elective Workshops
Choose one of the following workshops:
7064 Advertising Management
Dr. Chaim Melamed
7090 Advanced Television Studio
Mr. Raffi Miller
7145 Interactive Television
Ms. Michal Lion
7161 Digital Editing – Final Cut
Mr. Ron Shai
7097 Virtual Studio
Mr. Shahar Melion
Recitation
Hours
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Total
Hours
Prerequisites Final Course
Assignment
2* 2 Exam
2* 2 Exam
2* 2 4 Quantitative
Research
Methods
Exam
2* 2 Exam
2* 2 Exam
2* 2 Exam
2** Elective 1 2 Exam
2** 2 Producing
Content for
New Media
2* 2 Introduction
To
Propaganda
4* 4 Television
Studio
2* 2 Producing
Content for
New Media
2* 2 Television
Studio
3 3 Television
Studio
Final Project
Final Project
Final Project
Final Project
Final Project
Final Project

7272 The Radio Special
Mr. Dan Dan Matiuk
2* 2 Introduction
to Radio
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Final Project
Students who register to this workshop will only need to take three more workshops during the course of
their studies (a total of 10 credits).
* First Semester Course
** Second Semester Course
*** The Course will take place either in the first or the second semester
General Electives
In addition, all communication students must take 8 credits of general elective courses during their course of
studies (see separate Elective Courses file on IDC website).

Specialization in Television Studies
Course
Code
Mandatory
Course Name Lecture
Hours
7070 Interactive Media Platforms
Dr. Oren Zukerman
7122 Television and Sexuality- Content
and Effects
Dr. Keren Eyal
Elective Workshops
Choose two of the following workshops:
7065 Public Relations and
Spokesmanship
Ms. Yona Cymerman
7087 Cross Media
Mr. Dovev Goldstein
7161 Digital Editing – Final Cut
Mr. Ron Shai
7263 Creativity in Photography
Mr. Dror Moreh
7273 Documentary Programs
Ms. Iris Hod
7282 Mobile Marketing and Media
Mr. Levi Shapiro
Mandatory Seminar
Choose one of the following seminars:
7105 Seinfeld And Philosophy
Dr. Yair Raz
7290 Philosophy, Cinema and
Persuasion
Dr. Yair Raz
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Total
Hours
Prerequisites Final Course
Assignment
2** 2 Introduction to New
Media I + II
2** 2 Trends in Global
Television
2** 2 Introduction to
Propaganda: Principles
and Implementation
2** 2 Producing Content for
New Media
2** 2 Television Studio
4** 4 Television Studio
2** 2 Television Studio
2* 2 Producing Content for
New Media
2** 2 Introduction to
Communications:
Theories and Models
2** 2 Introduction to
Communications:
Theories and Models
Elective Courses from another Specialization
Choose up to three courses during the course of your studies:
7143 Identifying Creative Thinking
Templates in Content Worlds
Ms. Michal Master
2** 2 Introduction to New
Media I + II
Exam
Exam
Final Project
Final Project
Final Project
Final Project
Final Project
Final Project
Paper
Paper
Exam

7240 Health and Environmental
Communication: Strategies and
Theory
Prof. Charles Salmon
2** 2 Communications,
Culture and Society
* First Semester Course
** Second Semester Course
Prerequisite courses for seminars are as follow:
Introduction to New Media I + II
Introduction to Propaganda: Principles and Implementation
Introduction to Communications: Theories and Models
Qualitative Research Methods
Qualitative Research Methods
Communications, Culture and Society
General Electives
- 10 -
Exam
In addition, all communication students must take 8 credits of general elective courses during their course of
studies (see separate Elective Courses file on IDC website).

Specialization in Persuasive Communications
Course
Code
Mandatory
Course Name Lecture
Hours
7070 Interactive Media Platforms
Dr. Oren Zukerman
7240 Health and Environmental
Communication: Strategies and
Theory
Prof. Charles Salmon
Elective Workshops
Choose two of the following workshops:
7065 Public Relations and
Spokesmanship
Ms. Yona Cymerman
7087 Cross Media
Mr. Dovev Goldstein
7161 Digital Editing – Final Cut
Mr. Ron Shai
7263 Creativity In Photography
Mr. Dror Moreh
7273 Documentary Programs
Ms. Iris Hod
7282 Mobile Marketing and Media
Mr. Levi Shapiro
Mandatory Seminar
Choose one of the following seminars:
7151 Consumer Behavior and
Advertising
Dr. Chaim Melamed
7290 Philosophy, Cinema and
Persuasion
Dr. Yair Raz
- 11 -
Total
Hours
Prerequisites Final Course
Assignment
2** 2 Introduction to New
Media I + II
2** 2 Introduction to
Propaganda: Principles
and Implementation
2** 2 Introduction to
Propaganda: Principles
and Implementation
2** 2 Producing Content for
New Media
2** 2 Television Studio
4** 4 Television Studio
2** 2 Television Studio
2* 2 Producing Content for
New Media
2** 2 Introduction to
Communications:
Theories and Models
Elective Courses from another Specialization
Choose up to three courses during the course of your studies:
7143 Identifying Creative Thinking
Templates in Content Worlds
Ms. Michal Master
2** 2 Introduction to
Propaganda: Principles
and Implementation
2** 2 Introduction to New
Media I + II
Exam
Exam
Final Project
Final Project
Final Project
Final Project
Final Project
Final Project
Paper
Paper
Exam

7122 Television and Sexuality -
Content and Effects
Dr. Keren Eyal
2** 2 Trends in Global
Television
* First Semester Course
** Second Semester Course
Prerequisite courses for seminars are as follow:
Introduction to New Media I + II
Introduction to Propaganda: Principles and Implementation
Introduction to Communications: Theories and Models
Qualitative Research Methods
Qualitative Research Methods
Communications, Culture and Society
General Electives
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Exam
In addition, all communication students must take 8 credits of general elective courses during their course of
studies (see separate Elective Courses file on IDC website).

Specialization in Interactive Communications
Course
Code
Mandatory
Course Name Lecture
Hours
7070 Interactive Media Platforms
Dr. Oren Zukerman
7143 Identifying Creative Thinking
Templates in Content Worlds
Ms. Michal Master
Elective Workshops
Choose two of the following workshops:
7065 Public Relations and
Spokesmanship
Ms. Yona Cymerman
7087 Cross Media
Mr. Dovev Goldstein
7161 Digital Editing – Final Cut
Mr. Ron Shai
7263 Creativity in Photography
Mr. Dror Moreh
7273 Documentary Programs
Ms. Iris Hod
7282 Mobile Marketing and Media
Mr. Levi Shapiro
Mandatory Seminar:
7073 Virtuality and Reality
Dr. Doron Friedman
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Total
Hours
Prerequisites Final Course
Assignment
2** 2 Introduction to New
Media I + II
2** 2 Introduction to New
Media I + II
2** 2 Introduction to
Propaganda: Principles
and Implementation
2** 2 Producing Content for
New Media
2** 2 Television Studio
4** 4 Television Studio
2** 2 Television Studio
2* 2 Producing Content for
New Media
2** 2 Introduction to New
Media I + II
Elective Courses from another Specialization
Choose up to three courses during the course of your studies:
7240 Health and Environmental
Communication: Strategies and
Theory
Prof. Charles Salmon
2** 2 Communications,
Culture and Society
Exam
Exam
Final Project
Final Project
Final Project
Final Project
Final Project
Final Project
Paper
Exam

7122 Television and Sexuality- Content
and Effects
Dr. Keren Eyal
2** 2 Trends in Global
Television
* First Semester Course
** Second Semester Course
The Prerequisites courses for seminars are as follow:
Introduction to New Media I + II
Introduction to Propaganda: Principles and Implementation
Introduction to Communications: Theories and Models
Qualitative Research Methods
Qualitative Research Methods
Communications, Culture and Society
General Electives
- 14 -
Exam
In addition, all communication students must take 8 credits of general elective courses during their course of
studies (see separate Elective Courses file on IDC website).

Communications - Third Year
Course
Code
Mandatory
Course Name Lecture
Hours
7274 Children and Interactive Media
Dr. Shuli Gilutz
7245 Mediatized Conflicts
Dr. Tal Azran
7276 Media and Globalization in the
21st Century
Dr. Yair Galily
Year-Long Workshops
Choose one of the following workshops:
7251 Radio Time
Mr. Sharon Taicher
7278 My Story
Mr. Yaniv Shmeltzer
7279 Cross Platforms Drama
Mr. Avishay Goldshtein
7179 Internet Advertising Trends
Ms. Keren Stevenson
7280 Cyber-Advocacy: How to Convey
a Message Via Social Media
Mr. David Saranga
- 15 -
Total
Hours
Prerequisites Final
Course
Assignment
2* 2 Introduction to New
Media I + II
Exam
2** 2 Exam
2** 2 Exam
5 5 Introduction to Radio Paper
5 5 Television and Current
Affairs Practicum
5 5 Television Studio
5 5 Cross Media
5 5 Producing Content For
New Media
Paper
Paper
Paper
Paper

Specialization in Television Studies
Course
Code
Mandatory
Course Name Lecture
Hours
7158 The Family on Television:
Identity, Gender, and the Other
Dr. Tal Azran
7205 Film Theory
Dr. Rachel Quastel
7215 The Aesthetics of Television
Dr. Dror Abend-David
Elective Workshops
Choose four credits of the following workshops:
7061 Writing For Television
Mr. Eyal Rob
7086 Web Product Design
Mr. Guy Sever
Mr. Ori Bar-Shavit
7087 Cross Media
Mr. Dovev Goldstein
7126 Viral Advertising
Mr. Gil Lavie
7160 After Effect
Mr. Shahar Melion
7206 How To Be A foreign
Correspondent
Ms. Gisela Dachs
- 16 -
Total
Hours
2* 2 Trends in Global
Television
2* 2 Trends in Global
Television
2** 2 Trends in Global
Television
Prerequisites Final Course
Assignment
Exam
Exam
Exam
2* 2 Television Studio Final Project
2* 2 Producing Content for
New Media
2** 2 Producing Content for
New Media
2* 2 Producing Content for
New Media
Final Project
Final Project
Final Project
4* 4 Television Studio Final Project
2* 2 Journalistic Writing and
Editing
Semestrial Seminar (from another Specialization)
Choose one of the following seminars:
7242 The West Against the Rest
Dr. Tal Azran
7207 Networked TV: Trends in
Consumer Behavior and Media
Consumption
Dr. Gali Einav
2* 2 Communications,
Culture and Society
2* 2 Qualitative Research
Methods
Final Project
Paper
Paper

Mandatory Yearly Seminar
Prerequisite for the yearly seminar is the completion of a second year seminar.
Choose one of the following seminars:
7241 Children, Adolescents and
Television
Dr. Keren Eyal
7234 Reading Contemporary TV:
Social Messages and Reception
Dr. Tal Azran
Elective Courses from another Specialization
Choose up to three courses during the course of your studies:
7211 Topics in Persuasive
Communication
Dr. Vered Malka
7199 Health and Environmental
Communication: Media Project
Prof. Charles Salmon
7134 Sport, Media And Society: Social
And Marketing Aspects
Dr. Yair Galily
7268 Interrelations of Technology and
Media
Dr. Guy Hoffman
7136 Topics in Digital Culture
Dr. Doron Friedman
7216 The Psychology of the Internet
Dr. Yael Kaynan
4*** 4 Paper
4*** 4 Paper
2* 2 Introduction to
Propaganda: Principles
and Implementation
2* 2 Communications,
Culture and Society
2** 2 Communications,
Culture and Society
2* 2 Introduction to New
Media I + II
2* 2 Introduction to New
Media I + II
2** 2 Social Psychology
* First Semester Course
** Second Semester Course
*** The course will be given in both semesters
Prerequisites courses for seminars are as follow:
Introduction to New Media I + II
Introduction to Propaganda: Principles and Implementation
Introduction to Communications: Theories and Models
Qualitative Research Methods
Qualitative Research Methods
Communications, Culture and Society
General Electives
- 17 -
Exam
Exam
Exam
Exam
Exam
Exam
In addition, all communication students must take 10 credits of general elective courses during their course of
studies (see separate Elective Courses file on IDC website).

Specialization in Persuasive Communications
Course
Code
Mandatory
Course Name Lecture
Hours
7211 Topics in Persuasive
Communication
Dr. Vered Malka
7199 Health and Environmental
Communication: Media Project
Prof. Charles Salmon
7134 Sport, Media And Society: Social
And Marketing Aspects
Dr. Yair Galily
Elective Workshops
Choose four credits of the following workshops:
7061 Writing For Television
Mr. Eyal Rob
7086 Web Product Design
Mr. Guy Sever
Mr. Ori Bar-Shavit
7087 Cross Media
Mr. Dovev Goldstein
7126 Viral Advertising
Mr. Gil Lavie
7160 After Effect
Mr. Shahar Melion
7206 How To Be A foreign
Correspondent
Ms. Gisela Dachs
- 18 -
Total
Hours
Prerequisites Final Course
Assignment
2* 2 Introduction to
Propaganda: Principles
and Implementation
2* 2 Communications,
Culture and Society
2** 2 Communications,
Culture and Society
Exam
Exam
Exam
2* 2 Television Studio Final Project
2* 2 Producing Content for
New Media
2* 2 Producing Content for
New Media
2* 2 Producing Content for
New Media
Final Project
Final Project
Final Project
4* 4 Television Studio Final Project
2* 2 Journalistic Writing and
Editing
Semestrial Seminar (from another Specialization)
Choose one of the following seminars :
7214 The Documentary Film and
Reality
Dr. Rachel Quastel
7207 Networked TV: Trends in
Consumer Behavior and Media
Consumption
Dr. Gali Einav
2* 2 Trends in Global
Television
2* 2 Qualitative Research
Methods
Final Project
Paper
Paper

Mandatory Yearly Seminar
Prerequisite for the yearly seminar is the completion of a second year seminar.
Choose one of the following seminars:
7200 Media Advocacy for Social
Change
Prof. Charles Salmon
7212 The History of Propaganda
Dr. Avital Pilpel
Elective Courses from another Specialization
Choose up to three courses during the course of your studies:
7268 Interrelations of Technology and
Media
Dr. Guy Hoffman
7136 Topics in Digital Culture
Dr. Doron Friedman
7216 The Psychology of the Internet
Dr. Yael Kaynan
7158 The Family on Television:
Identity, Gender, and the Other
Dr. Tal Azran
7205 Film Theory
Dr. Rachel Quastel
7215 The Aesthetics of Television
Dr. Dror Abend-David
4*** 4 Paper
4*** 4 Paper
2* 2 Introduction to New
Media I + II
2* 2 Introduction to New
Media I + II
2** 2 Social Psychology
2* 2 Trends in Global
Television
2* 2 Trends in Global
Television
2** 2 Trends in Global
Television
* First Semester Course
** Second Semester Course
*** The course will be taken in both semesters
The Prerequisites courses for seminars are as follow:
Introduction to New Media I + II
Introduction to Propaganda: Principles and Implementation
Introduction to Communications: Theories and Models
Qualitative Research Methods
Qualitative Research Methods
Communications, Culture and Society
General Electives
- 19 -
Exam
Exam
Exam
Exam
Exam
Exam
In addition, all communication students must take 10 credits of general elective courses during their course of
studies (see separate Elective Courses file on IDC website).

Specialization in Interactive Communications
Course
Code
Mandatory
Course Name Lecture
Hours
7136 Topics in Digital Culture
Dr. Doron Friedman
7268 Interrelations of Technology and
Media
Dr. Guy Hoffman
7216 The Psychology of the Internet
Dr. Yael Kaynan
Elective Workshops
Choose four credits of the following workshops:
7061 Writing For Television
Mr. Eyal Rob
7086 Web Product Design
Mr. Guy Sever
Mr. Ori Bar-Shavit
7087 Cross Media
Mr. Dovev Goldstein
7126 Viral Advertising
Mr. Gil Lavie
7160 After Effect
Mr. Shahar Melion
7206 How To Be A foreign
Correspondent
Ms. Gisela Dachs
- 20 -
Total
Hours
Prerequisites Final Course
Assignment
2* 2 Introduction to New
Media I + II
2* 2 Introduction to New
Media I + II
2** 2 Social Psychology
Exam
Exam
Exam
2* 2 Television Studio Final Project
2* 2 Producing Content for
New Media
2* 2 Producing Content for
New Media
2* 2 Producing Content for
New Media
Final Project
Final Project
Final Project
4* 4 Television Studio Final Project
2* 2 Journalistic Writing and
Editing
Semestrial Seminar (from another Specialization)
Choose one of the following seminars:
7214 The Documentary Film and
Reality
Dr. Rachel Quastel
7242 The West Against the Rest
Dr. Tal Azran
2* 2 Trends in Global
Television
2* 2 Communications,
Culture and Society
Mandatory Yearly Seminar
Prerequisite for the yearly seminar is the completion of a second year seminar
Choose one of the following seminars:
7213 On-Line Relationship
Dr. Yael Kaynan
Final Project
Paper
Paper
4*** 4 Paper

Elective Courses from another specialization
Choose up to three courses during the course of your studies:
7205 Film Theory
Dr. Rachel Quastel
7158 The Family on Television:
Identity, Gender, and the Other
Dr. Tal Azran
7215 The Aesthetics of Television
Dr. Dror Abend-David
7211 Topics in Persuasive
Communication
Dr. Vered Malka
7199 Health and Environmental
Communication: Media Project
Prof. Charles Salmon
7134 Sport, Media And Society: Social
And Marketing Aspects
Dr. Yair Galily
2* 2 Trends in Global
Television
2* 2 Trends in Global
Television
2** 2 Trends in Global
Television
2* 2 Introduction to
Propaganda: Principles
and Implementation
2* 2 Communications,
Culture and Society
2** 2 Communications,
Culture and Society
* First Semester Course
** Second Semester Course
*** The course will be taken in both semesters
The Prerequisites courses for seminars are as follow:
Introduction to New Media I + II
Introduction to Propaganda: Principles and Implementation
Introduction to Communications: Theories and Models
Qualitative Research Methods
Qualitative Research Methods
Communications, Culture and Society
General Electives
- 21 -
Exam
Exam
Exam
Exam
Exam
Exam
In addition, all communication students must take 10 credits of general elective courses during their course of
studies (see separate Elective Courses file on IDC website).
Exam Schedule
The dates of the examinations can be found on the IDC Herzliya website under
Students Course Catalog, student regulations and Syllabus Search Exams
A personal examinations schedule is published at the Student’s Information website (My IDC).