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Athletic Administration
Athletic Administration
department's senior staff.
During Friedman’s first six years, the Cardinal
Athletic Fund continues to reach new levels of giving
with increased financial support and number of
donors. The Cardinal Athletic Fund has launched a
"Soaring to 10K" campaign with a goal of reaching
10,000 members.
Current CAF support for athletic scholarships
includes over 8,500 donors giving over $10 million.
Over $100 million has been raised over the last five
years to support U of L athletics and construction of
several new facilities, including recent completeions
of Jim Patterson Baseball Stadium, Trager Center
indoor facility, Ralph Wright Natatorium, Yum!
Center and Koetter Center.
A past president of the National Association of
College Marketing Administrators (NACMA),
Friedman had overseen external operations at Central
Michigan since February of 1996.
Friedman's efforts helped increase annual fund
revenues at Central Michigan by over 60 percent in
three years, despite experiencing losing football and
basketball seasons. Membership in the support group
increased by 50 percent over that same period. He
also spearheaded a facilities campaign that surpassed
its original goal by $1 million.
Prior to his time at Central Michigan, Friedman
worked five years at East Tennessee State, the first
year as its director of marketing and promotions
before advancing to assistant athletics director for
external operations. There, he aided the Buccaneers
in setting new revenue highs by creating new
sponsorship and fund-raising programs.
Born in Chicago, Friedman earned a bachelor's
degree in marketing at Illinois in 1989 and a master's
in athletic administration there in 1991. He began his
18 year career in athletics administration at his alma
mater, serving as assistant in external operations at
Illinois from 1988-91. Friedman and his wife
Ra’Tonya have three dogs and are expecting their first
child in September. Friedman serves on the board of
the Kentucky
Humane Society.
Kenny Kenny Klein
Klein
Associate
Associate
Associate
Associate
Associate
Athletic Athletic Athletic Athletic Athletic
Director Director Director Director Director for for for for for
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Director Director Director Director Director
Kenny Klein is
in his 25th year at U
of L, currently
serving as Associate
Athletic Director for Media Relations and as U of L’s
Sports Information Director.
Klein joined the Cardinal staff in August of 1983,
after nearly two seasons as SID at Morehead State.
Prior to that stint, Klein spent four years as an
undergraduate and graduate assistant at Murray State,
where he earned his bachelor’s degree in Journalism
in 1981.
Klein also worked one season as a student
assistant in sports information at Austin Peay State
University, and was a sports writer for the Clarksville
Leaf-Chronicle.
Klein has coordinated the computerized statistics
operation for the past 22 NCAA Final Fours. In his
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initial season with the Cardinals, Klein edited the
1983-84 U of L basketball media guide which was
judged second in the nation by the College Sports
Information Directors of America (CoSIDA). Klein,
who edited U of L’s basketball history book Above the
Rim, has also received other publication awards while
at U of L and Murray State.
He served as the media coordinator for the 1987
USA Pan American Games men's basketball team, has
served on the NCAA Final Four media coordination
committee and annually assists in media operations for
the Kentucky Derby. He was the local media center
committee chairman for the 1996 and 2000 PGA
Championships in Louisville, and will serve in a
similar capacity for the 2008 Ryder Cup. He assisted
in the media operations at the 1999 Ryder Cup in
Boston.
A native of Southside, Tenn., Klein is married to
the former Donna Graham. Klein has two sons: Alex, a
junior at U of L, and Brady.
Mar Mar Marvin Mar Mar vin
Mitchell
Mitchell
Associate
Associate
Associate
Associate
Associate
Athletic Athletic Athletic Athletic Athletic Director Director Director Director Director
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Academic
Academic
Academic
Academic
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Marvin Mitchell
enters his eighth year
as Associate Athletic
Director for Academic
Services.
Mitchell is the
school's first
Associate Athletic
Director in the area of academics. He joined the U of
L Athletics staff in 1999 as the Cards' Director of
Academic Services after three years in a similar
capacity at East Carolina. Prior to his stint there,
Mitchell worked five years at his alma mater Wake
Forest in many roles, including serving as assistant
director of academic services for the Demon Deacons
from 1994-96.
A four-year letterman on the defensive line at
Wake Forest (1987-91), Mitchell is an accomplished
speaker and has delivered presentations at the National
Association of Academic Advisors for Athletics (N4A)
national convention. He is an active member of the
Black Coaches Association (BCA) and the National
Consortium for Academics and Sport (NCAS). He
serves on national and local boards, including 100
Black Men of America and Chestnut Street YMCA.
A native of Eastville, Va. and graduate of
Northampton High School, Mitchell earned a
bachelor's degree in psychology with a minor in
speech communications at Wake Forest in 1992 and a
master's degree in education there in 1995.
Kyle Kyle Moats
Moats
Associate Associate Associate Associate Associate Athletic Athletic Athletic Athletic Athletic
Director Director Director Director Director for for for for for
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Kyle Moats enters his
third season as
Associate Athletic
Director for National
Marketing for U of L.
Moats coordinates the
Cardinals’ efforts in national awareness and branding
opportunities, marketing, advertising, and group
ticket sales. He works closely with Nelligan Sports
Marketing, which manages the exclusive marketing
rights for Cardinal Athletics.
Prior to joining the U of L staff, Moats served as
senior associate athletic director for two years at
Marquette University, where oversaw the Golden
Eagles’ Blue and Gold Fund, media relations, ticket
operation, special events, licensing, radio, television,
marketing and promotions and sponsorships with
NSM, which has the marketing rights for several BIG
EAST Conference schools.
Prior to his work at Marquette, he worked 14
years in the University of Kentucky athletic
department, including his last three there as Associate
Athletics Director for Marketing. He joined the UK
staff as a graduate assistant in the athletics office in
1989 and in 1991 was promoted to Coordinator of
Promotions and Special Events. He became the
Wildcats’ Director of Marketing, Promotions and
Licensing in 1993 before being named Assistant
Athletics Director for Marketing in 1996. He served
as tournament manager for the 1993 NCAA Golf
Championships and the 1996 and 1998 NCAA Men’s
Basketball Tournament events in Lexington.
A native of Dixon, Ill., Moats is a 1988 graduate
of Southern Illinois -Edwardsville with a bachelor’s
degree in physical education. He earned a master’s in
Sports Management from UK in 2001. Moats and his
wife Leeann have two children: Kirk and Lauren.
Carole Carole Banda
Banda
Director Director Director Director Director of of of of of
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Carole Banda,
Director of Olympic
Sports Medicine,
enters her eighth
season at U of L.
Based at the Cardinal
Park athletic training
facility, she is
responsible for daily
sports medicine operation for 21 of U of L’s sports.
Supervising seven assistant athletic trainers and
one graduate assistant, Banda has travel
responsibilities with women's basketball. She has
coordinated sports medicine coverage for conference
championships in men’s basketball, tennis, field
hockey and track and field along with the NCAA
Field Hockey National Championship.
Banda joined U of L in 2000 as the associate
director of sports medicine. She was the associate
athletic trainer from 1997 to 2000 at the University of
Notre Dame after spending six years as the assistant
athletic trainer. As the associate, she supervised
seven assistant athletic trainers, coordinated volunteer
student athletic trainer program and traveled with
football and women’s lacrosse. As an assistant, she
worked all 26 sports with primary coverage of
women’s soccer and women’s basketball. She also
was a representative on the Athletic Department
Diversity Committee.
Prior to her stint with the Fighting Irish, she
served as assistant athletic trainer at Morehead State
from 1986-1991 where she had teaching
responsibilities and coordinated pre-season physicals.
She began her athletic training at Eastern Illinois as