Together good things happen - Airtel

Corporate
social responsibility
Farmer Welfare
Bharti Airtel believes that the real India lives in its villages and our rapid rural penetration
enables us to impact the lives of farmers. The Company has been working with farmers’
co-operative society IFFCO to provide farmers with vital information around weather, mandi
prices, agronomy, horticulture, forestry, government schemes, etc. This is managed through
our joint venture with IFFCO called IFFCO Kisan Sanchar Limited (IKSL).
Customer Welfare
Airtel has also been instrumental in changing 2 lakh lives by infusing confidence amongst rural India by
offering the Speak English service. The service offers lessons in spoken English using real life scenarios
like how to greet people, how to talk to women, how to interact in an interview etc. and has
specifically benefited many housewives & job seeking youth.
IFFCO IKSL Programme Highlights
No. of states covered
18
Experts on panel
46
Total unique messages prepared 31,537
Questions on pelpline
34,212
Feedbacks from farmers 1,583
Success stories
984
Internet with just 80 mn users in India limits the reach of the classifieds services. Jobs on
mobile, a utilitarian and livelihood enhancement service from Bharti Airtel is bridging this
information divide. It is enabling 5 mn Indians to access relevant job posting through the
largest Classifieds content repository in the country. This service is being rendered by tying up
with the leading classified job portals. ‘Jobs on mobile’ has impacted the lives of people from
all walks of life including carpenters, plumbers, ironsmiths, village youth, women etc and has
so far delivered over 75 mn matching alerts.