Abstracts - International Initiative for Georgian Cultural Studies

Abstracts - International Initiative for Georgian Cultural Studies Abstracts - International Initiative for Georgian Cultural Studies

symposiumgeorgia.org
from symposiumgeorgia.org More from this publisher
03.06.2013 Views

kulturuli turizmi mqone biznesmenebisagan, romelnic saqarTvelos respublikaSi komerciuli (savaWro) da industriuli miznebiT mogzauroben. aRniSnuli jgufi moicavs warmatebul da ganaTlebul Turq moqalaqeebs, romelTa interesic qarTuli kulturuli memkvidreobisadmi gamoRviZebul unda iqnas. imis mere, rac siamovnebas miiReben qarTvelTa stumarTmoyvareobiT, maRali xarisxis RviniT, samzareuloTi da ZviradRirebuli sastumroebiT, isini datkbebian kavkasiis umSvenieresi peizaJebiTa da gaecnobian unikalur Zeglebs, biznesmenebi aRar daiSureben Zalisxmevas tao-klarjeTSi konservaciis mcdelobaTa mxardasaWerad. amis xelSesawyobad, mokle (magaliTad, 5 an 6 dRiani) eqskursiebi unda iqnas organizebuli, dawyebuli tao-klarjeTis ukeTesad daculi Zeglebidan - saqarTvelos yvelaze STambeWdavi samonastro kompleqsebiT da Tbilisis muzeumebis CaTvliT. TurqeTSi dasavleTidan da aRmosavleTidan mimaval turistebs, romelTa ricxvic yovelwliurad izrdeba, stimuli unda mieceT tao-klarjeTis qarTuli Zeglebis mosanaxuleblad. kavkasiis mimarTulebiT “moxetiale” turebi unda daigegmos dawyebuli tao-klarjeTidan an saqarTvelos nebismieri sxva adgilidan da unda moicavdes qarTuli Sua saukuneebis zogierT ukeT dacul Zegls. specialurad qarTuli Sua saukuneebis Zeglebis mosanaxuleblad dagegmili eqskursiebi xels Seuwyobs fasdaudebeli qarTuli kulturuli memkvidreobis popularizacias mTels msoflioSi. Tumca, avtori kvlav eWvis TvaliT uyurebs masobrivi turizmis pozitiur Sedegebs, gansakuTrebiT SedarebiT mitovebul adgilebSi, sadac kuturuli memkvidreobis naSTebia SemorCenili; is acnobierebs im upiratesobebs, rac, SesaZloa, msoflio masStabis aRiarebam moutanos Sua saukuneebis qarTul kulturul memkvidreobas taoklarjeTSi. yovelive aqedan gamomdinare, moxseneba moicavs RonisZiebebs, rogoricaa kargad gansazRvruli marSrutebis SeTavazeba ara mxolod tao-klarjeTSi, aramed saqarTvelos nebismier sxva mxareSi, Turquli, qarTuli, evropuli da aziuri turistuli gzamkvlevebisaTvis vizualuri masalisa da teqstebis momzadebas, aseve, seminarebisa da leqciebis organizebas sastumros administratorebisa da Zeglebisa da muzeumebis siaxloves mcxovrebTaTvis. es SeiZleba ganxilul iqnas sawyisad qarTul- Turquli TanamSromlobisa, romelic miznad isaxavs ara mxolod kulturuli turizmis kargad aRWurvili da organizebuli programis realizacias, aramed masobrivi turizmis uaryofiTi efeqtebis Semcirebasac. maka dvaliSvili xelovnebis saerTaSoriso centri. saqarTvelo kulturuli proeqtebi ganviTarebisaTvis kultura istoriis manZilze aRiqmeboda da ganixileboda, rogorc elitaruli - “gansakuTrebuli” sazogadoebrivi fenis Semoqmedebis an “moxmarebis” sferod. saxelmwifos mier subsidirebuli sfero, naklebad aRiqmeboda ekonomikurad momgebian saqmianobad an biznesad (Tu ar CavTvliT xelosnobas). kulturisadmi msgavsi damokidebuleba dResac grZeldeba da ZiriTdad Semoifargleba esTetikuri Rirebulebis miniWebiT da gansxvavebiT dasavleTis qveynebisagan moklebulia ekonomikur xedvas. sabazro ekonomikis pirobebSi cneba - kultura ekonomikuri ganviTarebis datvir- Tvasac iZens. amis naTeli maCvenebelia dasavleT evropisa da aSS-s praqtika, sadac kulturuli produqciis saSemosavlo wili procentulad utoldeba da, xSir SemTxvevaSi, aRemateba, magaliTad warmoebis iseT sferoebs, rogoricaa mcire biznesi, turizmi, rewva, rom araferi vTqvaT kinomatografiaze an musikis industriaze. kulturis sfero, rogorc ekonomikuri ganviTarebis erT-erTi wyaro, gansakuTrebul 147

Rirebulebas iZens iseT qveyanaSi, rogoric saqarTveloa, sadac xelovneba istoriis uZvelesi periodidan dawyebuli, warmoadgens qarTuli erovnulobis, tradiciulobis maxasiaTebels, msoflmxedvelobis Tu cnobierebis erT-erT ganuyofel nawils. sadac dResac, miuxedavad saerTo qarTuli kulturuli fenomenis daqveiTebisa, kulturuli TviTmyofadoba warmoadgens sazogadoebis cnobierebis organul nawils. yovelive es iZleva noyier niadags organizebuli marTvis pirobebSi kulturisa da xelovnebis dargebi iqces ekonomikurad momgebian sferod. sabazro ekonomikis pirobebSi kulturis gardaqmna ekonomikurad momgebian produqtad, SesaZlebelia ekonomikuri ganviTarebis erT-erTi wyaro gaxdes. Tumca, amavdroulad, dgeba mniSvnelovani sakiTxi, sad unda gaevlos zRvari kulturis komercializaciasa da WeSmarit Semoqmedebas Soris. kulturis ekonomika moicavs iseT gamoyenebad sferoebs, rogoricaa: kulturuli turizmi, kulturuli (SemoqmedebiTi) industriebi, kulturuli infrastruqturis ubnebi da yovelive amis biznesad gardasaxva qmnis pirobas am dargebis ganviTarebisaTvis da Sesabamisad cxovrebisunarianobis SenarCunebisaTvis. (aq gansakuTrebiT unda aRiniSnos, rom es exeba mxolod utilitaruli xelovnebis dargebs, da aramc da aramc natif xelovnebas). da bolos, ZiriTadi da mniSvnelovani postulatia, rom kulturis ekonomikur, “gamoyenebad” produqtad gardaqmna, ar unda emuqrebodes mis mxatvrul Rirebulebas. Sesabamisad, unda ganisazRvros da SemuSavdes mxatvruli Rirebulebis dacvis meqanizmebi. magalaTad dRes, rodesac saqarTveloSi kulturuli turizmi ganvi- Tarebis sawyis safexurzea, Tavidanve iqnas Seswavlili da gaTvaliswinebuli stiqiuri turizmis uaryofiTi Sedegebi, kerZod, iseTi magaliTebi, rogoric veneciaa, sadac turizmi damangrevel zemoqmedebas axdens adgilobriv kulturul memkvidreobaze da infrastruqturaze. moxseneba Seicavs mosazrebebs da zemoaRniSnuli problematikis analizs da warmoadgens saqarTveloSi kulturis menejmentis ganviTarebis SesaZleblobebs. meri qei judi arqiteqturuli da kulturuli memkvidreobis konservacia. aSS qarTuli kulturuli memkvidreoba, rogorc ekonomikuri resursi moxsenebis mizania warmoaCinos qarTuli kulturuli memkvidreobis marTvis da samarTlebrivi dacvis dadebiTi roli adgilobrivi ekonomikis ganviTarebaSi. imis garda, rom adgilobrivi kulturuli memkvidreobis dacvas sasicocxlo mniSvneloba eniWeba erovnuli istoriisa da TviTmyofadobis momavali TaobebisaTvis SesanarCuneblad, is, aseve, mniSvnelovan resurss warmoadgens. Zveli Tbilisi, Sua saukuneebis eklesiebi da freskebi, vansa da dmanisSi bolodroindeli arqeologiuri aRmoCenebi, svaneTis koSkebi, bolo xanebSi aRiarebuli modernistuli xelovneba da sxva - samomavlod saqarTvelos ekonomikuri ganviTarebis SesaZleblobaTa momcvelia. qarTuli kulturuli memkvidreoba, mis Seucvlel faseulobebTan erTad, aseve warmoadgens mniSvnelovan ekonomikur resurss kulturuli turizmis xelSewyobisaTvis, adgilobrivi biznesis mxardaWerisaTvis, urbanuli gamococxlebisaTvis, dasaqmebis SesaZleblobebisaTvis, sakuTrebis Rirebulebis zrdis da ucxouri investiciebis waxalisebisaTvis. ucxouri investicia, Tavis mxriv, ekonomikuri ganviTarebis procesSi qmnis qveynisaTvis sasicocxlo mniSvnelobis sagadasaxado bazas. qarTuli kulturuli memkvidreobis sami Zegli Seyvanilia iuneskos msoflio memkvidreobis siaSi. es potenciali mraval sxva qarTul Zeglsac gaaCnia. axlaxans, 2006 wels, timoTesubnis RmrTismSoblis eklesiis restavraciam evropis sabWos oqros 148 kulturuli turizmi

kulturuli turizmi<br />

mqone biznesmenebisagan, romelnic saqarTvelos respublikaSi komerciuli (savaWro)<br />

da industriuli miznebiT mogzauroben. aRniSnuli jgufi moicavs warmatebul<br />

da ganaTlebul Turq moqalaqeebs, romelTa interesic qarTuli kulturuli<br />

memkvidreobisadmi gamoRviZebul unda iqnas. imis mere, rac siamovnebas miiReben<br />

qarTvelTa stumarTmoyvareobiT, maRali xarisxis RviniT, samzareuloTi da<br />

ZviradRirebuli sastumroebiT, isini datkbebian kavkasiis umSvenieresi peizaJebiTa da<br />

gaecnobian unikalur Zeglebs, biznesmenebi aRar daiSureben Zalisxmevas tao-klarjeTSi<br />

konservaciis mcdelobaTa mxardasaWerad. amis xelSesawyobad, mokle (magaliTad, 5 an<br />

6 dRiani) eqskursiebi unda iqnas organizebuli, dawyebuli tao-klarjeTis ukeTesad<br />

daculi Zeglebidan - saqarTvelos yvelaze STambeWdavi samonastro kompleqsebiT da<br />

Tbilisis muzeumebis CaTvliT.<br />

TurqeTSi dasavleTidan da aRmosavleTidan mimaval turistebs, romelTa ricxvic<br />

yovelwliurad izrdeba, stimuli unda mieceT tao-klarjeTis qarTuli Zeglebis<br />

mosanaxuleblad. kavkasiis mimarTulebiT “moxetiale” turebi unda daigegmos dawyebuli<br />

tao-klarjeTidan an saqarTvelos nebismieri sxva adgilidan da unda moicavdes qarTuli<br />

Sua saukuneebis zogierT ukeT dacul Zegls. specialurad qarTuli Sua saukuneebis<br />

Zeglebis mosanaxuleblad dagegmili eqskursiebi xels Seuwyobs fasdaudebeli qarTuli<br />

kulturuli memkvidreobis popularizacias mTels msoflioSi.<br />

Tumca, avtori kvlav eWvis TvaliT uyurebs masobrivi turizmis pozitiur Sedegebs,<br />

gansakuTrebiT SedarebiT mitovebul adgilebSi, sadac kuturuli memkvidreobis<br />

naSTebia SemorCenili; is acnobierebs im upiratesobebs, rac, SesaZloa, msoflio<br />

masStabis aRiarebam moutanos Sua saukuneebis qarTul kulturul memkvidreobas taoklarjeTSi.<br />

yovelive aqedan gamomdinare, moxseneba moicavs RonisZiebebs, rogoricaa<br />

kargad gansazRvruli marSrutebis SeTavazeba ara mxolod tao-klarjeTSi, aramed<br />

saqarTvelos nebismier sxva mxareSi, Turquli, qarTuli, evropuli da aziuri<br />

turistuli gzamkvlevebisaTvis vizualuri masalisa da teqstebis momzadebas, aseve,<br />

seminarebisa da leqciebis organizebas sastumros administratorebisa da Zeglebisa da<br />

muzeumebis siaxloves mcxovrebTaTvis. es SeiZleba ganxilul iqnas sawyisad qarTul-<br />

Turquli TanamSromlobisa, romelic miznad isaxavs ara mxolod kulturuli turizmis<br />

kargad aRWurvili da organizebuli programis realizacias, aramed masobrivi turizmis<br />

uaryofiTi efeqtebis Semcirebasac.<br />

maka dvaliSvili<br />

xelovnebis saerTaSoriso centri. saqarTvelo<br />

kulturuli proeqtebi ganviTarebisaTvis<br />

kultura istoriis manZilze aRiqmeboda da ganixileboda, rogorc elitaruli<br />

- “gansakuTrebuli” sazogadoebrivi fenis Semoqmedebis an “moxmarebis” sferod.<br />

saxelmwifos mier subsidirebuli sfero, naklebad aRiqmeboda ekonomikurad momgebian<br />

saqmianobad an biznesad (Tu ar CavTvliT xelosnobas). kulturisadmi msgavsi<br />

damokidebuleba dResac grZeldeba da ZiriTdad Semoifargleba esTetikuri Rirebulebis<br />

miniWebiT da gansxvavebiT dasavleTis qveynebisagan moklebulia ekonomikur xedvas.<br />

sabazro ekonomikis pirobebSi cneba - kultura ekonomikuri ganviTarebis datvir-<br />

Tvasac iZens. amis naTeli maCvenebelia dasavleT evropisa da aSS-s praqtika, sadac<br />

kulturuli produqciis saSemosavlo wili procentulad utoldeba da, xSir SemTxvevaSi,<br />

aRemateba, magaliTad warmoebis iseT sferoebs, rogoricaa mcire biznesi, turizmi,<br />

rewva, rom araferi vTqvaT kinomatografiaze an musikis industriaze.<br />

kulturis sfero, rogorc ekonomikuri ganviTarebis erT-erTi wyaro, gansakuTrebul<br />

147

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!