F O X R A C I N G S H O X - X-Factor

FOX
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2007 was a monumental year for the development and race program at FOX. We tested with riders,
listened, tested, listened, over and over again. Yes, it gets tiring, heated, frustrating and sometimes
down right overwhelming…yet in the end, rewarding. The outcome of this team effort has been
another year of successful racing and a fantastic 2009 product line.
When we work with our athletes they ask us, “What if I took that line through the rocks, where
no one else has gone, I could shave seconds off my time.” When we listen to our athletes we ask
ourselves, “What if we set up their suspension for the new section and they do shave a second
or two off of their time? What if we work together on the entire course to get the most out of
their bike and suspension? How much time can we win by then?” When we start asking ourselves,
“What if,” the possibilities become endless.
If we don’t say “What if,” and act on it, someone else surely will. With every race season that comes
to an end, we look back and ask ourselves, what did we learn? Then we look to the next year and
ask, “What if.”
Since 1974 FOX Racing Shox has made suspension, it is all that we do and it is all that we have ever
done. And since 1974, racing has been part of what we do to design, test and manufacture our
engineering-driven, purpose-built, high-performance suspension products. Racing is our middle
name. It is who we are and what we do.
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Fox racing shox for wherever you ride.
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bob fox