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CHAPTER SEVEN
Radicals for Capitalism
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“i am coming back to life,” Rand announced as the Nathaniel
Branden Institute entered its second year of existence. Watching
Nathan’s lectures fi ll, Rand began to believe she might yet make an
impact on the culture. 1 Roused from her despair, she began once more
to write. In 1961 she published her fi rst work of nonfi ction, For the New
Intellectual, and in 1962 launched her own monthly periodical, The
Objectivist Newsletter. Over the course of the decade she reprinted articles
from the newsletter and speeches she had given in two more books,
The Virtue of Selfi shness and Capitalism: The Unknown Ideal. Although
she occasionally talked of a fourth novel, Rand had abandoned fi ction
for good. Instead she reinvented herself as a public intellectual. Gone
were the allegorical stories, the dramatic heroes and heroines, the thinly
coded references to real politicians, intellectuals, and events. In The
Objectivist Newsletter Rand named names and pointed fi ngers, injecting
herself directly into the hottest political issues of the day. Through her
speeches and articles she elaborated on the ethical, political, and artistic
sides of Objectivism.
Rand’s ideas were particularly attractive to a new generation of campus
conservatives, who saw rebellion against a stifl ing liberal consensus
as a basic part of their identity. Unlike older conservatives, many
right-leaning college students were untroubled by her atheism, or even
attracted to it. As Rand’s followers drew together in campus conservative
groups, Ayn Rand clubs, and NBI classes, her ideas became a distinct
stream of conservative youth culture. Through her essays on government,
politics, and capitalism Rand herself encouraged the politicization
of her work. In 1963 she even endorsed a new Republican on the
scene, Barry Goldwater, a move that situated her as the leader of a growing
political and intellectual movement. 2
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