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Buchloh, conceptual art.pdf - Course Materials Repository

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ii:: iiiii ?<br />

:,; . .. . ... . .... ... .......<br />

. .<br />

........................................<br />

..................<br />

: F<br />

.............<br />

I..................<br />

..........<br />

Robert Morris. I-Box. 1962.<br />

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..........................<br />

1 Omni: a, :<br />

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M W<br />

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with a structural sleight of hand from the tactile (the viewer has to manipulate<br />

the box physically to see the I of the <strong>art</strong>ist) through the linguistic sign (the letter I<br />

defines the shape of the framing/display device: the "door" of the box) to the<br />

visual representation (the nude photographic portrait of the <strong>art</strong>ist) and back. It is<br />

of course this very trip<strong>art</strong>ite division of the aesthetic signifier- its separation<br />

into object, linguistic sign, and photographic reproduction-that we will encounter<br />

in infinite variations, didactically simplified (to operate as stunning<br />

tautologies) and stylistically designed (to take the place of paintings) in Kosuth's<br />

Proto-Investigations after 1966.<br />

In Document (Statement of Aesthetic Withdrawal), Morris takes the literal<br />

negation of the visual even further, in clarifying that after Duchamp the readymade<br />

is not just a neutral analytic proposition (in the manner of an underlying<br />

statement such as "this is a work of <strong>art</strong>"). Beginning with the readymade, the<br />

work of <strong>art</strong> had become the ultimate subject of a legal definition and the result of<br />

institutional validation. In the absence of any specifically visual qualities and due

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