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bwin brandbook

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One day in 1954 Eve Branson stopped the car a few<br />

miles from home and dropped off her four-year-old son<br />

on the side of the road and drove off saying “Find your<br />

own way home, Ricky.” This single moment perhaps<br />

gave the young Richard Branson the mettle and determination<br />

to take on the world in his own way.<br />

And look where it’s got him...<br />

Thanks Mum.<br />

23<br />

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