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ViaMichelin launches X-950 range V.2

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Press release<br />

Jan 30 th 2007<br />

<strong>ViaMichelin</strong> <strong>launches</strong> X<strong>950</strong> and X<strong>950</strong>T Navigation version 2<br />

New integrated features offer better user benefits<br />

<strong>ViaMichelin</strong> Navigation X-<strong>950</strong> family version 2:<br />

The <strong>ViaMichelin</strong> Navigation X<strong>950</strong> and <strong>ViaMichelin</strong> Navigation X<strong>950</strong>T (with real-time<br />

traffic information) now incorporate the following new features:<br />

- Full UK postcode search<br />

- Integrated safety camera information<br />

Locate those tricky to find addresses quickly and accurately with the<br />

comprehensive UK postcode search. For <strong>ViaMichelin</strong> customers, the introduction<br />

of this new feature will simplify all journeys including business trips, family<br />

holidays and short journeys.<br />

The <strong>ViaMichelin</strong> X<strong>950</strong> and X<strong>950</strong>T also now provide up to date information on<br />

upcoming safety camera locations, meaning you can travel more safely than ever<br />

before.<br />

Additional great features of the <strong>ViaMichelin</strong> X<strong>950</strong> and X<strong>950</strong>T version 2:<br />

- Free regular traffic updates to avoid traffic jams (X<strong>950</strong>T only)<br />

- Exclusive MICHELIN ® Guides content<br />

- Thousands of interesting Points of Interest (POIs)<br />

- Route planner information<br />

The enhanced <strong>ViaMichelin</strong> X-<strong>950</strong> <strong>range</strong> will also benefit from the innovative, new<br />

90-Day Map Update Guarantee service that is now available to all <strong>ViaMichelin</strong> GPS<br />

customers across Europe.<br />

To benefit from this offer, which is valid for 90 days from the date of original<br />

purchase, customers must register on the <strong>ViaMichelin</strong> website and send a copy of


their proof of purchase accompanied by a contribution to handling costs of £5.95.<br />

A DVD providing updated mapping will then be sent to them within 30 days.<br />

Version two of the updated <strong>ViaMichelin</strong> Navigation X-<strong>950</strong> and X-<strong>950</strong>T are now<br />

available in all good retail electronics stores. The recommended retail price for<br />

the X<strong>950</strong> is £159 for the country version (UK & Ireland) and £229 for the European<br />

version. The recommended retail price for the X<strong>950</strong>T is £229 for the UK version<br />

and £299 for the full European versions.<br />

Additional country maps on convenient SD cards are available from the dedicated<br />

GPS navigation section (providing product and software news and updates,<br />

product information and customer support) on the <strong>ViaMichelin</strong> website:<br />

www.<strong>ViaMichelin</strong>.com/GPSnavigation<br />

<strong>ViaMichelin</strong><br />

A wholly owned subsidiary of the Michelin Group, <strong>ViaMichelin</strong> designs, develops and markets digital<br />

travel assistance products and services for road users throughout Europe. Drawing on over a<br />

century of Michelin experience in travel assistance, this activity, launched in 2001, is intended for<br />

both the general public and companies. It offers a wide <strong>range</strong> of services and products (maps,<br />

route plans/driving directions, hotel and restaurant recommendations, online hotel booking,<br />

tourist information, weather and traffic reports…), ava ilable on a variety of media: the Internet<br />

(www.<strong>ViaMichelin</strong>.co.uk), CD-ROMs for PCs, CD-ROMs for in-car navigation systems, mobile phones,<br />

PDAs (Personal Digital Assistants) software and PNDs (Personal Navigation Devices).<br />

For further information, please contact:<br />

Heidi Jutton/ Sally Plant at Bite Communications<br />

Tel: 020 8741 1123 Email: <strong>ViaMichelin</strong>@bitepr.com

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