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The Arcades Project - Operi

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Fashion is intention that ignites; knowledge, intention that extinguishes.<br />

<br />

Am I the one who is called W.B., or am I simply called w.B.? <strong>The</strong>se are two sides<br />

of a medallion, but the second side is worn and effaced, while the first is freshly<br />

minted. This initial take on the question makes it evident that the name is object<br />

of a mimesis. Of course, it is in the nature of the latter to show itself not in what<br />

is about to happen, but always only in what has been-that is, in what has been<br />

lived. <strong>The</strong> habitus of a lived life : this is what the name preserves, but also marks<br />

out in advance. With the concept of mimesis, it is further asserted that the realm<br />

of the name is the realm of the similar. And since similarity is the organon of<br />

experience , it may be said that the name can be recognized only in<br />

the contexts of experience. Only in them is its essence-that is, linguistic es­<br />

sence-recognizable.

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